$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- Lubriderm Advanced Therapy Fragrance-Free Lotion + Pro-Ceramide for itchy, extra-dry skin
- Specially designed for extra-dry skin to help hydrate, replenish, & strengthen skin's moisture barrier
- The fast absorbing, ultra-moisturizing lotion provides intense hydration for itchy, extra dry skin
- Hydrating lotion with Vitamin E & Pro-Vitamin B5 is clinically proven to moisturize for 48 hours
- Body lotion for sensitive skin that helps strengthen skin's moisture barrier for more resilient skin
- Clinically & dermatologist tested daily body moisturizer is hypoallergenic & fragrance-free
- Soothing lotion for dry skin is formulated free of fragrance, parabens, phthalates, & dyes
- Clean, non-greasy body lotion with Vitamin E from Lubriderm, a dermatologist-developed brand
Description
Intensely moisturize itchy, extra-dry skin with Lubriderm Advanced Therapy Fragrance-Free Daily Moisturizing Lotion + Pro-Ceramide. From a dermatologist-developed brand, this moisturizing body lotion for sensitive skin is clinically shown to help moisturize for 48 hours, and transform dry skin into healthier-looking, more resilient skin. Formulated with Vitamin E and Pro-Vitamin B5 plus Pro-Ceramide, this fragrance-free hand and body lotion replenishes and helps strengthen your skin's moisture barrier. Plus, its fast-absorbing formula is non-greasy with a clean, comfortable feel. The clinically and dermatologist tested hypoallergenic ultra-moisturizing lotion is formulated free of fragrance, parabens, phthalates, and dyes. Smooth the non-greasy lotion on hands and body every day or as directed by a physician.
Scent: Unscented
Suggested Age: All Ages
Health Facts: Contains Vitamin E, Contains Ceramides, No Fragrance Added, Sulfate-Free, Fluoride-Free
Product Form: Lotion
Includes: Body Lotion, Moisturizer
Beauty Purpose: Moisturizing, Soothing
Recommended Skin Type: Mature, Combination, Dry, Normal
Net weight: 24 fl oz (US)
Features: Nongreasy, Dermatologist Tested
TCIN: 14791669
UPC: 052800482623
Item Number (DPCI): 037-13-0765
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, glycerin, mineral oil, cetyl alcohol, cetearyl alcohol, sorbitol, caprylic/capric triglyceride, tocopheryl acetate, avena sativa (oat) kernel oil, panthenol, dimethicone, palmitic acid, stearic acid, carbomer, polysorbate 60, lecithin, ceteareth-20, caprylyl glycol, sodium citrate, phenoxyethanol, sodium hydroxide, citric acid, titanium dioxide.
Shipping details
Estimated ship dimensions: 9.05 inches length x 3.86 inches width x 1.76 inches height
Estimated ship weight: 1.74 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this cruelty free
submitted by Jv - 11 months ago
A: Hello! Thanks for your interest in our Lubriderm products. Upon reviewing, it doesn't show if the product is cruelty free
submitted byJohnson & Johnson - 11 months agoBrand expert
Q: Is this tested on animals
submitted by Pixiw - 11 months ago
A: Hello there, We're proud that we safely formulate our cosmetic products without animal testing. Some countries continue to insist they need data from animal testing. We do not agree these tests are necessary and are more passionate than ever about creating a future that doesn’t involve using animals in any cosmetic testing. Learn more here: https://www.kenvue.com/caring-for-our-planet#cosmetics-without-animal-testing
submitted byJohnson & Johnson - 11 months agoBrand expert
Q: Will this clog pores if used on the face?
submitted by Name1 - 1 year ago
A: This product is not designed to be used on the face. We recommend using it on your hands and body.
submitted byJohnson & Johnson - 1 year agoBrand expert
Q: Does this have spf? If yes what level?
submitted by Addie - 1 year ago
A: This does not contain SPF.
submitted byJohnson & Johnson - 1 year agoBrand expert
Q: Where are the ceramides as referenced in the name?
submitted by D - 1 year ago
A: Pro-Ceramide is part of the new formula.
submitted byJohnson & Johnson - 1 year agoBrand expert
Q: Is it fragrance free?
submitted by Ling - 6 years ago
A: Has a slight smell but nothing harsh
submitted byMagy91 - 5 years ago
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4.6 out of 5 stars with 3055 ratings
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Guests are saying
Lubriderm Advanced Therapy Lotion has received mixed reviews. Guests appreciate its hydrating and non-greasy formula, which is effective for dry and sensitive skin. However, many are disappointed with the new formulation, citing issues with absorption and a white residue. The lotion is praised for being fragrance-free and containing beneficial ingredients like pro-ceramides and vitamins.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1112 reviews
effectiveness: 3.63 out of 5
quality: 3.43 out of 5
value: 3.49 out of 5
56% would recommend
100 recommendations
Holy grail lotion
5 out of 5 stars
Thumbs up graphic, would recommend
Gi - 10 days ago, Verified purchaser
This is by far my favorite lotion. As a healthcare worker, my hands get very dry. This is the best lotion because it fully heals my cracked/dry skin and isn’t too oily, absorbs into the skin so nicely. Couldn’t be better 10/10
Good absorption, thick texture, best for dry itchy
5 out of 5 stars
serenan35_3971 - 13 days ago
originally posted on influenster.com
Love this product. I get extremely itchy dry skin after shaving and this has been the one thing that’s helped me tons. It’s thick, but absorbs well. Which as a cat owner I really appreciate so that I don’t have cat hair sticking to me.
No Longer Love
1 out of 5 stars
Thumbs down graphic, would not recommend
hwalker - 1 month ago, Verified purchaser
I used to love this lotion! But the new formula is horrible and it smells like play-doh! It goes on white and doesn’t seem to spread the same. Sadly, I will be shopping for a new brand to use. Bring back the original formula and you’ll get me back for sure!
Awful new formula
1 out of 5 stars
Nicole - 1 month ago
originally posted on lubriderm.com
I have used this moisturizer for probably 5 years now, maybe even more. My whole family did. I have struggled my entire life with extremely dry skin, is this moisturizer was my saving grace. keyword, WAS. This new formula is so awful. the first time I used it, I was so shocked, it didn't rub in, he texture was gross, and it didn't leave my skin feeling hydrated whatsoever. I tried to give it a good go, using it every day for probably the past almost 6 months, thinking my skin just needed to get used to it, but no. its just an awful product now. Such a shame, I can't find anything that compares to what this moisturizer used to be.
(no review title)
1 out of 5 stars
Farrahfaye - 2 months ago
originally posted on lubriderm.com
I used this product for years. But since u added this pro-ceramide. It feels so different and I don’t like it. Feels greasy. I want the old one back and where can I find it. The pink advanced one.
horrible white cast
1 out of 5 stars
Thumbs down graphic, would not recommend
idk - 2 months ago
if you want one of those old fashioned lotions that doesn’t rub into the skin and leaves a white cast, get this.
Just no
1 out of 5 stars
Thumbs down graphic, would not recommend
A - 2 months ago, Verified purchaser
100 percent agree with all the other negative comments about this product! Does nothing to hydrate the skin. Bad smell, bad application, just bad overall. Do not buy!
Not a fan
2 out of 5 stars
Not satisfied - 2 months ago
originally posted on lubriderm.com
I like the original recipe. Pro ceramide too thick
A little goes a long way
5 out of 5 stars
kimberlys774_1314 - 3 months ago
originally posted on influenster.com
I have been experiencing very dry skin lately and I decided to try Lubriderm Advanced Therapy Lotion on a whim and I am so glad I did! Within two days I noticed a huge improvement. A little goes a long way, so be sure to not apply too much to one area!
New formulation is terrible!
2 out of 5 stars
CBell - 3 months ago
originally posted on lubriderm.com
I’ve been using this lotion for nearly 30 years. It’s been my holy grail. But this new formulation is terrible. It takes forever to rub in, then it never fully absorbs. So after 30 years of loyalty, I have to find another lotion unless yall change this one back to the old formulation.
New formula is not comparable to old.
1 out of 5 stars
Rchlgy - 4 months ago
originally posted on lubriderm.com
Please please please bring back the old formula! The new one is just awful for those us with sensitive skin who have spent years and years loyally using the old one. The new formula goes on greasy, feels like sunscreen, and never fully absorbs. Then an hour later, your skin doesn’t feel like you ever put lotion on, it’s so dry. Please save us and bring back your old formula, so we can come back to using Lubriderm again!
Disappointed
1 out of 5 stars
Marsh - 4 months ago
originally posted on lubriderm.com
I have used lubriderm advanced formula for over 25 years. What happened to the new version? It is greasy and does not absorb into my skin. I will be looking for a new hand cream.
Leaves a white cast and gets all over clothes.
2 out of 5 stars
Thumbs down graphic, would not recommend
alliepa94 - 4 months ago, Verified purchaser
It leaves a white cast on your skin that gets all over your clothes. Not happy with it. Will be returning it.
Why did you guys change the formulation?
1 out of 5 stars
Thumbs down graphic, would not recommend
Jr - 4 months ago
+ ceramides ruined the formulation. Lubriderm was far superior than any and all other brands of lotion on the market. After decades of purchasing, I now have to find a different brand. I'm not looking forward to this and am very disappointed.
Why did it have to change?
1 out of 5 stars
Kara - 5 months ago
originally posted on lubriderm.com
I’ve used the Advanced Therapy lotion daily for at least 10-15 years and loved it. It was my go to body lotion. It was very lightly fragranced, non-greasy, fast absorbing and absolutely perfect. This new formula is so disappointing. No fragrance formula has an unpleasant odor, is sticky and doesn’t absorb well at all. My skin feels dry again 30 minutes later. Change for the sake of change isn’t always a great idea. I desperately miss my old Lubriderm and hope someone with this company sees this as a wake-up call. Y’all messed it up badly.
I love my lubriderm lotion with vitamin E and B5.
5 out of 5 stars
angelaz62_3746 - 5 months ago
originally posted on influenster.com
I love using my advanced therapy lotion. It feels clean and non-greasy and is fragrance free. This lotion keeps my skin feeling hydrated throughout the day.
Great for cold seasons
5 out of 5 stars
dariaa37_1053 - 5 months ago
originally posted on influenster.com
One of the standout features of Lubriderm Advanced Therapy Lotion is its ability to provide long-lasting moisture. It is ideal for those with severely dry skin, especially during the colder months when skin tends to lose moisture more quickly. The lotion has a pleasant, subtle scent that isn’t overpowering, making it suitable for those with sensitivities to strong fragrances.
New formula horrible
1 out of 5 stars
Janet - 5 months ago
originally posted on lubriderm.com
I’ve used Lubriderm for years. I’ve loved how it absorbed into my skin and felt moistened all day. This new formula in the Advanced lotion is horrible. It does not absorb and stays on top of my skin. I’m throwing the bottle away and looking for another skin product. Why did you change the formula? You had a great product! Now it’s useless!
Not happy with new formula.
2 out of 5 stars
Mike 407 - 5 months ago
originally posted on lubriderm.com
I've been using this product for over twenty years and have always sworn by it. However this new formula is not very good !
Makes My Skin Itch
1 out of 5 stars
CCRinNYC - 5 months ago
originally posted on lubriderm.com
I've used Daily Moisture Lotion (fragrance free) for decades so when I saw a bottle of Advanced Therapy (also fragrance free) on sale I grabbed it. After a couple of weeks use, though, my arms and torso got really itchy. I used more and it got worse. I'm saving it for hand and foot care only, but now I'm concerned about the new formulation of Daily Moisture which I use on face and body. Hoping I can find a couple bottles of the old formula. My skin isn't at all sensitive so this is a real bummer.