Maybelline Instant Age Rewind Multi-Use Dark Circles Concealer Medium to Full Coverage - 0.2 fl oz
$8.99 when purchased online
Target Online store #3991
About this item
Highlights
- Maybelline Instant Age Rewind Concealer: America's Number 1 Concealer; Erase the look of dark circles, correct the appearance of redness and brighten the look of dull skin with Instant Age Rewind Eraser multi-use dark circle concealer
- Anti-Aging Concealer: Turn back time with this anti-aging under eye concealer treatment infused with Haloxyl; Say bye bye to the look of fine lines, blemishes, redness, and dark circles, and hello to a radiant, well rested, refreshed looking eye area
- Best Face Forward: Maybelline has sheer, medium, and full coverage concealer foundation in liquid, stick, and cushion foundation formulas, and a range of concealers, plus face primers, contour, highlighter, and pressed powder to help you create a perfect canvas
- Maybelline has what you need to create any look: foundation, bb cream, concealer and highlighter to create a perfect canvas, eyeshadow, brow pencils and eyeliner for any eye look and lip products, from show stopping matte lipstick to au natural lip balms
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Description
Instant Rewind Eraser is the do-it-all concealer. This hydrating concealer does everything you need in a New York minute: conceals, contours and corrects with just a click! Our concealer provides up to 12 hours of moisturizing wear for crease-resistant coverage. Plus, its sponge-tip applicator makes on-the-go beauty super -easy. Just apply, click, cover and go wherever city life takes you. This. Is. Everything.
Suggested Age: Adult
Health Facts: Nonylphenol Ethoxylate Free, Hydroquinone-Free, Formaldehyde-Free, Noncomedogenic, Triclosan-Free, Mineral Oil-Free, Phthalate-Free, Contains Micellar Water, Talcum-Free, Paraben-Free, Vegan
Color Finish: Natural
Color Palette: Medium Tones
Product Form: Liquid
Cosmetic Coverage: Medium
Skin Tone: Light
Skin Undertone: Neutral
Sustainability Claims: Cruelty-Free
Beauty Purpose: Dark Circle Reduction, Concealing, Skin Tone Improvement, Color Correction
Recommended Skin Type: Combination, Normal, Dry
Net weight: .2 fl oz (US)
Features: Blendable, Non-Comedogenic, Long Lasting
TCIN: 13521053
UPC: 041554267198
Item Number (DPCI): 052-07-0286
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua / water, dimethicone, isododecane, glycerin, peg-9 polydimethylsiloxyethyl dimethicone, propylene glycol, disteardimonium hectorite, silica, dimethicone crosspolymer, peg-10 dimethicone, cetyl peg/ppg-10/1 dimethicone, phenoxyethanol, sodium chloride, polyglyceryl-4 isostearate, caprylyl glycol, disodium stearoyl glutamate, ethylhexylglycerin, chlorphenesin, aluminum hydroxide, steareth-20, lycium barbarum fruit extract, chlorhexidine digluconate, sodium benzoate, n-hydroxysuccinimide, lactic acid, potassium sorbate, tocopherol, sodium citrate, palmitoyl tripeptide-1, chrysin, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, palmitoyl tetrapeptide-7, citric acid, biotin, [+/- may contain: ci 77891 / titanium dioxide, ci 77491, ci 77492, ci 77499 / iron oxides], (f.i.l. t280697/1)' '
Shipping details
Estimated ship dimensions: 0.94 inches length x 1.78 inches width x 5.51 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
The Instant Eraser Concealer is a favorite among guests for its smooth application, versatile coverage, and skin-friendly formula. Many appreciate its ability to hydrate, conceal, and contour, making it ideal for busy mornings. The sponge tip applicator enhances ease of use, while the vegan and non-comedogenic formula caters to various skin types. However, some guests have experienced issues with the applicator and shade matching, which may affect their overall satisfaction.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 5244 reviews
easy to apply: 4.22 out of 5
easy to remove: 4.45 out of 5
long lasting: 3.91 out of 5
quality: 3.88 out of 5
value: 3.96 out of 5
71% would recommend
438 recommendations
Best cover up
5 out of 5 stars
Thumbs up graphic, would recommend
DAE - 5 days ago, Verified purchaser
- Skin tone: Medium
- Skin concern: Aging, Uneven skin tone, Sun damage
- Eye color: Black
- Hair color: Grey
- Skin type: Combination
Love this product I use it everyday
Could have been great, but...
2 out of 5 stars
Thumbs down graphic, would not recommend
Catie - 7 days ago
- Hair color: Blonde
- Skin concern: Dark circles
- Skin tone: Light
- Skin type: Normal
I gave this 2 stars because the shade and level of coverage are what I was looking for. I’m very fair with a cool undertone and it’s hard to find a shade that isn’t slightly orange. After reading reviews, I decided to try it. Sadly, it creeps into my fine lines and looks blotchy after drying down. So, it’s a nope for me!
Blends well
5 out of 5 stars
lizasang_1067 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Maybelline New York Instant Age Rewind Concealer works great to hide discoloration, minor wrinkles and old acne scars. It blends well into your skin. I top it with pressed powder for staying power.
Excellent
5 out of 5 stars
rocioc9af3_5183 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This Instant Age Rewind Eraser by Maybelline New York is really fabulous since it is multi-use. You can use it as a concealer, also as a corrector or instant coverage. It is easy to use and of great quality since your makeup lasts for 12 hours and leaves your face soft and even. I love it and I recommend it. And the best thing is that it comes in various shades.
Easy to apply
5 out of 5 stars
zarrinar1_8168 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this concealer — it instantly opened up my eyes and completely hid any signs of tiredness. My eyes look so much fresher and brighter. It’s very easy to apply and the applicator is super comfortable. It blends perfectly and makes my skin look smooth and even.
Love it!
5 out of 5 stars
iifabii_5077 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I absolutely love how easy this concealer goes on! It blends easily and doesn’t crease. The shade I am using 110 is a little night lighter than my skin tone and gives me a brightening look! I really like it and will continue using it.
Good
5 out of 5 stars
kianah65_6935 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Nice and creamy appliqué and finish. It blends really well with my skin tone without leaving any weird residue or texture. I’ve been looking for an everyday concealer that covers well without feeling caked on and I think I’ve finally found one. Most definitely would recommend.
Natural looking concealer
5 out of 5 stars
zhivkaz_4312 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This concealer provides sheer to medium coverage. It’s easy to apply with the sponge applicator and it blends perfectly. It feels light on the skin and it doesn’t crease.
Great concealer
5 out of 5 stars
- 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I am a working mom of 4 who is also a full time student so I need all the concealer I can get! This one works great it’s blends out beautifully and leaves a nice matte finish. The packaging is super easy to use and the scent is not really noticeable.
Perfect concealer
5 out of 5 stars
h3llen_g_8272 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This gorgeous concealer is perfect. I chose the right color; it blends so smoothly and disappears imperceptibly. It leaves skin soft and doesn't crack. It's easy to apply; just twist it and the product begins to flow out, forming exactly the shape you're going to use.
You need to try!
5 out of 5 stars
kaylao94_8060 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] No creasing! Beautiful finish & long lasting are all my favorite reasons to continue using this concealer! It’s iconic for a reason & should be a staple in many routines!
Coverage
5 out of 5 stars
fncam_376 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Maybelline Instant Age Rewind Eraser Multi-Use Concealer in shade 149 is a true staple in my makeup routine. The formula provides excellent medium-to-full coverage, which works well for both under-eye circles and dark spots. I especially love the sponge-tip applicator—it’s soft, blends easily, and makes application quick and precise. The texture is creamy but lightweight, and it doesn’t crease or feel heavy throughout the day. It claims up to 12 hours of moisturizing wear, and I’d say it holds up really well without looking cakey or dry. I also appreciate that it doubles as a contour or corrector depending on the shade. Shade 149 blends seamlessly into my skin tone, giving a natural, smooth finish. It’s a great drugstore option that performs like a high-end concealer. Overall, I highly recommend this for anyone needing reliable, everyday coverage that’s affordable and easy to use.
Amazing
5 out of 5 stars
crystallader_5777 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] @influenster #complimentary #MaybellinePartner @maybelline Thank you Influenster for gifting this to me in exchange for my honest review. This is so creamy and bendable yet pigmented and beautiful. Barely creased and looks great all day.
Blends easily
5 out of 5 stars
juliealison_9551 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love how easily it is to blend and the coverage is incredible my eyes instantly look brighter and i look more awake after using it. It doesnt get cakey or patchy which i appreciate
Perfect
5 out of 5 stars
papillon2601_1325 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love it so much being using it to cover my dark spot or to unify my discoloration sink , now I can’t go out without it because it’s my retouching brush too
Great everyday product
5 out of 5 stars
coreyvee_2634 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Lasted a 12 hour work shift and didn’t leave any weird residue. Was easy to apply and blend it even while being more tan for the summer. Will be adding to my everyday.
Great
5 out of 5 stars
priscillag56fc_5958 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is my all time favorite concealer because of the coverage and how it leaves my under eye area. It is not drying and has great coverage i definitely recommend it.
Love it
5 out of 5 stars
parisaz_4753 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I’ve bought this concealer before and love how natural it looks and how it blends into my skin. It’s such a great drugstore option! Will repurchase
Why haven’t I tried this earlier?!?
5 out of 5 stars
ciceci_8665 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I’ve always wanted to try this concealer but could never find my shade in stores..so glad I finally got to try it!! I love how it brightens my under eyes. Just make sure you use a good moisturizer underneath for best results! Other than that, it’s easy to blend and looks great!
Blends very well
5 out of 5 stars
faithp90_7853 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Matches my skintone perfectly and blends really well. I still put my foundation over it but it brightens and covers well. Sponge applicator comes in handy