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Ninja Belgian Waffle Maker PRO NeverStick - BW1001 - 2 of 4Ninja Belgian Waffle Maker PRO NeverStick - BW1001 - 3 of 4Ninja Belgian Waffle Maker PRO NeverStick - BW1001 - 4 of 4
Ninja Belgian Waffle Maker PRO NeverStick - BW1001 - 1 of 4

Ninja Belgian Waffle Maker PRO NeverStick - BW1001

$79.99 reg $99.99
$20 off ends Saturday

In Stock

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At a glance

About this item

Highlights

  • Vertical design is engineered to heat evenly for consistent results
  • Included PrecisionPour Cup for easy measuring and pouring of batter
  • Roomy, nonstick interior makes 1-inch-thick, fluffy Belgian waffles
  • Audible and visual alerts take out the guesswork
  • From soft and fluffy to deliciously crispy waffles
  • Exclusive Specialty Setting allows for cooking high-sugar batters
  • Chef-curated recipe guide included

Description

Meet the Ninja® Belgian Waffle Maker PRO Neverstick™. No mess, every time. Waffles won't stick and cleanup is a breeze. Unique vertical design offers edge-to-edge heat that consistently creates fluffy waffles with a crisp finish. Choose from 5 different shade settings—plus an exclusive specialty setting—to get exactly the texture you want.
Number of Pieces: 1
Dimensions (Overall): 11.9 Inches (H) x 6.5 Inches (W) x 7.7 Inches (D)
Weight: 5.7 Pounds
Baking Cooking Surface: Nonstick
Features: Nonstick Coating, Indicator Lights, BPA-Free, Timer, Locking Lid
Includes: Batter Scoop, Instruction Manual
Wattage Output: 1000 Watts
Grill surface area: 34.81 Square Inches
Material: Ceramic
Care & Cleaning: Hand Wash, Spot or Wipe Clean
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 86314671
UPC: 622356587556
Item Number (DPCI): 072-04-9823
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 8.42 inches length x 10.69 inches width x 13.61 inches height
Estimated ship weight: 6.62 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
WARNING:Cancer and Reproductive Harm—www.P65Warnings.ca.gov For more information, go to https://www.p65warnings.ca.gov/
This product contains Chemicals listed on URL below. For more information about chemicals in this product, visit <a href='https://res.cloudinary.com/sharkninja-na/image/upload/v1708444430/QR Codes/PFAS_Data_list_021324.pdf'>https://res.cloudinary.com/sharkninja-na/image/upload/v1708444430/QR Codes/PFAS_Data_list_021324.pdf</a>.

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Guests are saying

The Ninja Belgian Waffle Maker Pro is a standout kitchen appliance that simplifies waffle-making with its innovative vertical design and nonstick surface. Guests appreciate its ease of use, quick cleanup, and ability to produce perfectly cooked waffles every time. The included recipe book adds to the experience, allowing for creative breakfast options. While some guests noted challenges with batter measurement and design, the overall consensus is that this waffle maker is a fantastic addition to any kitchen.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 330 reviews
    design: 4.94 out of 5
    ease of use: 5 out of 5
    easy to clean: 4.78 out of 5
    quality: 5 out of 5
    value: 4.94 out of 5
    100% would recommend
    21 recommendations
    5 out of 5 stars
    22 October, 2026
    originally posted on sharkninja.eu
    Image

    Ninja waffle maker par excellence

    Waited a long while for this to land in the UK, from the first waffle, PERFECTION no leaks no mess just so easy to use, cleanup well isn't really any, very pleased with new ninja product, just as I am with all my others.
    Jen
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on sharkninja.eu
    Image

    Great activity with the kids

    [This review was collected as part of a promotion.] This is an awesome waffle maker - really enjoyed a new weekend activity with the kids - quick and easy to use and next to no cleaning up!
    Jen37
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on sharkninja.eu
    Image

    Great features and easy clean plates

    I love it, it’s easy to use and waffles are great. I highly recommend. Thank you
    Macc
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on sharkninja.eu
    Image

    Great waffles

    After my mistake and I realised that you fill from the top we had perfect waffles. So easy to clean too.
    Mog
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on sharkninja.eu
    Image

    Great waffle maker

    best purchase happy kids simple to use eaesy to clean
    Kerry
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on sharkninja.eu
    Image

    Perfect ninja

    [This review was collected as part of a promotion.] Perfect im verry happy verry good waffle maker ...
    Wojciech
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on sharkninja.eu
    Image

    Another great aid from Ninja Kitchen

    [This review was collected as part of a promotion.] Having owned my latest appliance from Ninja, Im so very happy happy with the belgian waffle Maker. It makes perfect waffles every time and there are endless variations to the recipes.
    WDGH
    Did you find this review helpful?
    5 out of 5 stars
    20 October, 2026
    originally posted on influenster.com
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    THE Waffle Maker To Use and Buy!

    The design of this waffle maker is such a simple yet ingenious design. No more spilled batter and crazy cleaning involved. The non stick material is THICK and I love that. This baby has made 100s of waffles and is still purring with the non stick coating looking good as new!
    NoahM
    Did you find this review helpful?
    5 out of 5 stars
    19 October, 2026
    originally posted on sharkninja.eu
    Image

    Great waffles

    Bought this as soon as it came out. I am really pleased with it so far; the recipe is really easy to follow and it makes great-tasting waffles. I recommend getting Canadian maple syrup to pour on them; it's beautiful.
    Jason
    Did you find this review helpful?
    4 out of 5 stars
    19 October, 2026
    originally posted on sharkninja.eu
    Image

    The usual Ninja good quality,

    Well made and makes waffles perfectly (with the right batter!). My only gripe is that the plates are not detachable, so it makes cleaning more difficult if the wrong consistency of batter is used and it falls out of the bottom (I've only done this once!). Otherwise the waffles come out clean and there's minimal cleaning to do.
    russnh
    From SharkNinja UK team
    Hi There, Thank you for taking the time to leave a review. We understand that having non-removable plates can make cleaning more challenging if batter spills over, but we're pleased to hear that day-to-day cleaning is minimal and that your waffles are coming out well. We're delighted to hear that you're enjoying your Ninja Belgian Waffle Maker and that it's producing great results. We appreciate you sharing your experience and feedback with us. If there's anything we can assist you with, please use the link below to contact us: https://support.sharkninja.co.uk/contact-us Kind regards, SharkNinja UK
    8 days ago
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Perfect waffles every time

    I absolutely love my Ninja waffle maker! It heats up quickly and cooks the waffles perfectly every single time—crispy on the outside and fluffy on the inside. The non-stick surface makes cleanup an absolute breeze, and the vertical design is a huge space-saver on my counter. I highly recommend this to anyone looking for a reliable and high-quality waffle maker!
    Angie
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    We love it

    This is so easy to use and keep clean. We love it will buy again.
    Salpal
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Great, Innovative Ninja design.

    Great design. No spill and delicious results. We love it!
    FatBoy
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Great item

    Works as expected, easy to use and produces excellent waffles.
    Noname
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Easy to use

    Easy to use and set up with helpful recipes/ideas in the accompanying booklet. Unsure if it’s down to the consistency of the batter mix but do get the occasional leak from one of the corners.
    Rewman
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Fabulous

    Really impressed. Take a little bit of time to cook so if you’re doing a little batch, I keep them in the oven on low. A batch from the recipe book makes 5x full waffles which is quite a bit. Experimenting now with freezing ready made to toast or air-fry at a later date. Superb and ships clean to use
    Bazza
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Love this waffle maker

    Great product would highly recommend,especially with ice cream and strawberries
    IanB
    Did you find this review helpful?
    1 out of 5 stars
    18 October, 2026
    originally posted on sharkninja.eu
    Image

    Utterly useless and worth only dumping

    Utterly useless, the batter poured straight out the bottom of the waffle maker, the cup used to fill it - which it says to use up to the line, didn’t even half fill the chamber. Another piece of worthless cupboard filler from the people who brought you the slushie maker that won’t slush.
    scribb
    From SharkNinja UK team
    Hi there, Thank you for taking the time to share your feedback. We're sorry to hear about your experience with the Ninja Belgian Waffle Maker. We understand how disappointing and frustrating it must be when the product does not perform as expected. To help prevent batter leakage, we recommend ensuring the waffle maker is fully preheated before adding batter and waiting for the green indicator light to illuminate. We also recommend using the supplied Precision Pour Cup and filling only between the minimum and maximum fill lines. The cup does include both a minimum fill line (3/4 cup) and a maximum fill line (1 cup), and starting at the minimum fill line may help achieve better results depending on the batter recipe being used. For all information on how to get the best performance with your unit please use the link below: https://support.sharkninja.co.uk/article/BW1000UK-Series-Ninja-Belgian-Waffle-Maker---Owner-s-Guide Kind regards, SharkNinja UK
    9 days ago
    Did you find this review helpful?
    5 out of 5 stars
    17 October, 2026
    originally posted on sharkninja.eu
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    Ninja Belgium Waffle Maker - love it!

    This is by far the best waffle maker I’ve purchased and definitely worth the price. So easy to use!
    VicLB
    Did you find this review helpful?
    5 out of 5 stars
    17 October, 2026
    originally posted on sharkninja.eu
    Image

    Perfect results every time!

    [This review was collected as part of a promotion.] Oh my goodness! Ninja have pulled it out of the bag yet again with the Belgium Waffle Maker. I’m so pleased with this machine! On first try my classic vegan waffles came out cooked to perfection! I chose setting number 4 and for me that was the perfect crisp, cooked evenly and absolutely delicious. I was so pleased with the little recipe booklet that came with it too and the ease of making the batter, totally love that I can switch out the milk to an alternative dairy free option for my son. Looking forward to trying the other recipes too, the churros and red velvet cake sound so yummy. The machine heats up so quickly and my waffles were ready in around 5 minutes. So easy to use, compact and easy to store in smaller kitchens, best of all, virtually no clean up afterwards! Just YUM!
    Sally
    Did you find this review helpful?

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