Olay Firming + Collagen 17oz Lotion Pump: For Normal & Dry Skin, Scented, Whole Body Application
$10.99 ($0.65/fluid ounce)
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- $8.79($1.10/fluid ounce)was $9.99 New lower price4.6 out of 5 stars with 507 ratings
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4.5 out of 5 stars with 787 reviews
effectiveness: 4.13 out of 5
quality: 4.1 out of 5
value: 4.01 out of 5
75% would recommend
119 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
20 April, 2026Verified purchase
The best!
GET THIS!! love this lotion! I used it on a fresh tattoo no burning at all like other people have decribed. I have been using OLAY for yearS
5 out of 5 stars
Thumbs up graphic, would recommend
20 April, 2026Verified purchase
Highly recommend
absolutely loved right away, the smell gentle and nice, went on like butter! I could actually see results after a couple hours... Brilliant Olay!
1 out of 5 stars
Thumbs down graphic, would not recommend
2 April, 2026Verified purchase
Burns!!!
This lotion literally burned my skin especially under skin-folds. Now I have hyperpigmentation that is going to take months to fade. I through this lotion in the trash.
1 reply from Olay team - 16 days ago
Thank you got getting in touch about our Olay Firming Body Lotion. We are truly sorry to hear that your skin burned. That's not the experience we expect for our consumers and we understand that this may have been frustrating. Please know that we are handling this with our Health and Safety team. Safety is our highest priority and we have made it our duty to test all of our products thoroughly, ensuring they are safe when used as directed. Still, we understand that some consumers may have personal sensitivities and so cannot tolerate specific ingredients or formulations. We do recommend you discontinue from using the product if you haven't done so already. When you have the time, please give us a call at (800) 652-9261 or email us through our Contact Us Page.
5 out of 5 stars
Thumbs up graphic, would recommend
31 March, 2026Verified purchase
My favorite!
This lotion makes my dry ashy skin super soft just after the first use. I really enjoy the scent and formula. It doesn’t feel heavy and is quick absorbing.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 March, 2026Verified purchase
Oh no
Gave me rash the first time it didn't but now the second time now I have rash
1 reply from Olay team - 20 days ago
Thank you for your feedback on Olay Firming & Hydrating Body Lotion with Collagen. We are sorry to hear about your experience. Your report is unexpected and we will share your comments with our Health & Safety Team. We want you to know all of our products are thoroughly evaluated and proven to be safe and effective when used as directed. Yet, we still recognize that some consumers may have personal sensitivities which make them unable to tolerate a particular ingredient or formulation. If you haven’t already done so, we recommend that you discontinue using the product. Please feel free to call us at (800) 652-9261 or reach out through our Contact Us page to help our team learn more about your experience.
5 out of 5 stars
Thumbs up graphic, would recommend
2 March, 2026Verified purchase
Firming & Collagen Lotion
Great firming and collagen lotion. Goes on smooth, absorbs quickly, love the mild scent.
1 out of 5 stars
17 February, 2026
originally posted on olay.com
RASH!!!
Horrible. This lotion causes an angry painful rash all over my body. I love Oil of Olay face products, but I would definitely steer clear of this body lotion.
1 reply from Customer Care team - 2 months ago
Thank you for your feedback on Olay Firming & Hydrating Body Lotion with Collagen. We appreciate your loyalty to our products. However, we are sorry to hear about your recent experience. Your report is unexpected and we will share your comments with our Health & Safety Team. We want you to know all of our products are thoroughly evaluated and proven to be safe and effective when used as directed. Still, we recognize that some consumers may have personal sensitivities which make them unable to tolerate a particular ingredient or formulation. If you haven’t already done so, we recommend that you discontinue using the product. Our team would like to learn more about your experience. Please feel free to call us at (800) 652-9261 or email us through our Contact Us page for further assistance.
5 out of 5 stars
29 January, 2026Verified purchase
Soft and sweet
Very effective for quenching my skin, i use it after my morning and evening showers. The scent is heavenly, if only they made it in a larger size.
3 out of 5 stars
21 January, 2026Verified purchase
Olay Firming cream
So for now, I gave it three stars because I do like the texture and the feel of the cream and love the way it's packaged, but I want to see what the results would be in a couple of months like right before summer I'll come back
4 out of 5 stars
Thumbs down graphic, would not recommend
18 January, 2026Verified purchase
Olay Firming + Collagen Lotion – 17oz Pump
I’m not sure I’ve noticed a big difference in firmness. I also wouldn’t say it’s the most nourishing lotion. I tend to feel a little oily after applying it, especially on my legs.
1 out of 5 stars
5 January, 2026Verified purchase
(no review title)
I ordered what you showed. this is not it. this has no collagen in it. I ordered the Collagen, B3 FIRMING AND HYDRATING Body Lotion
1 reply from Olay team - 3 months ago
We're sorry if you didn't receive the correct item. If you have not already done so, we recommend contacting the retailer directly.
5 out of 5 stars
Thumbs up graphic, would recommend
24 December, 2025Verified purchase
Nice
I decided to give this lotion a try. I love the scent and feel.
4 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
Smells great, gentle on skin, but not very nourishing.
I started using this at my in-laws over the holidays, and was pleasantly surprised to find that it has a scent. It's gentle and quite nice, without being chemical-esque. It spreads easily but absorbs quickly, and I had to reapply a few times. It's not an all day lotion. I safely used it on my hands, face, and chest without any breakouts or irritations.
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
love
love this lotion. really makes skin nice and looking good. does help with firming also
3 out of 5 stars
25 October, 2025
originally posted on olay.com
Can’t get past the scent !
I don’t know if it works since the scent is overpowering and not in a pleasant way.
1 reply from Customer Care team - 6 months ago
Thank you for your feedback on Olay Firming & Hydrating Body Lotion with Collagen. We are sorry to hear you were dissatisfied with your recent purchase. This is not the experience we want you to have. We want you to know all of our products go through many quality checks to ensure they reach you in perfect condition. What you've described is not something we would expect and we are sharing your experience with our Quality Assurance Team. There are a couple of reasons a product may have an off odor. For example, if it was stored in extreme temperatures, stored for a long time, or beyond the recommended shelf life. Please feel free to call us at (800) 652-9261 or email us through our Contact Us page for further assistance.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 October, 2025Verified purchase
Terrible Shipping packaging
Lotion was not sealed and it opened and got all over everything else in my box what a mess it was! Terrible shipping!!
5 out of 5 stars
Thumbs up graphic, would recommend
3 October, 2025Verified purchase
love it but haven't tried the newest version yet
I am currently using two bottles of the original packaging. I love the lotion. The fragrance is light and sweet. The lotion absorbs quickly and is not greasy. i use it on my arms and legs and they are so soft. im afraid now that they have changed the packaging the product has changed along with it.
2 out of 5 stars
22 August, 2025
originally posted on olay.com
Can't Get Past The Scent
Tried this to help with my menopausal dry skin. The scent is so very, VERY strong. I can't use anymore due to it giving me headaches. Wish Olay would realize not everyone wants their lotion to smell so strongly. Going back to Palmer's Cocoa Butter.
1 reply from Customer Care team - 1 month ago
Thank you for your feedback on Olay Collagen Peptide Firming Body Lotion. We're sorry to hear that the product's fragrance seemed to be a bit too strong and that you developed an headache. That's not the kind of experience we want our consumers to have and we'll be sure to address this with our Health and Safety team. Safety is our highest priority and we have made it our duty to test all of our products thoroughly, ensuring they are safe when used as directed. However, we understand that some consumers can have personal sensitivities and so aren't able to tolerate specific ingredients or formulations. We do recommend that you discontinue from using the product if you haven't already done so. When you have the time, please write to us through our Contact Us page so we may better assist.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 August, 2025Verified purchase
5 Days to Deliver Lotion
Why does it take 5 days to deliver lotion? When I ordered the product, the delivery time was 3 days. The delivery has since been updated to 4 days, then changed to 5 days. Still do not have the purchase. I just ordered the lotion from Amazon. It will be here today. I will be returning to Target. This is the first purchase from Target since January. I will not be back!!!
5 out of 5 stars
Thumbs up graphic, would recommend
21 July, 2025Verified purchase
Love
I absolutely love this lotion. Paired with the body wash my skin is so soft. I will continue to buy.