Sponsored
Olay Cleansing & Firming Body Wash with Vitamin B3 and Collagen
$12.99 ($0.50/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- COLLAGEN PEPTIDE BENEFITS: Collagen Peptide Serum Complex visibly firms and boosts your skin's elasticity
- RICH INGREDIENTS: Formulated with niacinamide, pro-glycerin, lipids, vitamin B3, and collagen peptide that encourages skin cell turnover, improves your skin's moisturizing cycle and its moisture barrier
- VISIBLE RESULTS: Deep hydration from day 1 and visible results in 14 days
- SKIN-FRIENDLY FORMULA: Clinically tested for all skin types and free of parabens and phthalates
- UNLEASH THE POWER OF OLAY: Upgrade your skincare routine through a face and body regimen with our Serum Body Lotion and our face moisturizer.
- A SOLUTION FOR ANY SKIN CONCERN: Explore Olay Serum Body Wash Collection for your other skin concerns
Description
Show off visibly firm skin with Olay Elasticity Boosting Body Wash, the collagen peptide body wash that will boost your skin's elasticity. The nourishing formula, enhanced with niacinamide, pro-glycerin, lipids, and vitamin B3, delivers deep hydration from day one, and visible results in 14 days. Olay Elasticity Boosting Body Wash supports natural ceramides that strengthen your skin's protective layer and maintain your skin's moisture barrier. Plus, Olay's skin-friendly formula has been clinically proven and is free of parabens, phthalates, and silicones. Ideal for all skin types. Lather with a puff, rinse, and enjoy the rejuvenating feeling of firm and elastic skin, with Olay Elasticity Boosting Body Wash.
At Olay, we're serious about our commitments. Our Olay Skin Promise to you is zero skin retouching in all advertising. Olay is the first mass skin care brand in the U.S. to take this stance because we know real beauty is honestly beautiful. We also guarantee you'll love your Olay product. If you are not satisfied, we'll give you your money back via a prepaid card. Must submit within 60 days of purchase. Call toll-free 1-855-845-9797 or visit https://www.olay.com/guarantee.
At Olay, we're serious about our commitments. Our Olay Skin Promise to you is zero skin retouching in all advertising. Olay is the first mass skin care brand in the U.S. to take this stance because we know real beauty is honestly beautiful. We also guarantee you'll love your Olay product. If you are not satisfied, we'll give you your money back via a prepaid card. Must submit within 60 days of purchase. Call toll-free 1-855-845-9797 or visit https://www.olay.com/guarantee.
Scent: Scented
Suggested Age: Adult
Health Facts: Contains Collagen, Contains Ceramides, Contains Vitamin C
Product Form: Liquid
Package Quantity: 1
Beauty Purpose: Basic Cleansing
Recommended Skin Type: Dry, Mature, Normal, Combination
Net weight: 26 fl oz (US)
TCIN: 87085251
UPC: 030772060070
Item Number (DPCI): 049-00-8812
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, petrolatum, sodium trideceth sulfate, sodium chloride, cocamidopropyl betaine, fragrance, trideceth-3, niacinamide*, palmitoyl pentapeptide-4**, sodium citrate, guar hydroxypropyltrimonium chloride, sodium benzoate, xanthan gum, glyceryl oleate, citric acid, disodium edta, sodium hydroxide, acrylates/c10-30 alkyl acrylate crosspolymer, methylchloroisothiazolinone, methylisothiazolinone, yellow 5, red 33' '[*vitamin b3, **peptide]
Shipping details
Estimated ship dimensions: 3.1 inches length x 3.1 inches width x 9.2 inches height
Estimated ship weight: 1.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.7 out of 5 stars with 293 reviews
cleans effectively: 4.78 out of 5
quality: 4.47 out of 5
scent: 4.05 out of 5
value: 4.47 out of 5
75% would recommend
24 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
17 October, 2025Verified purchase
(no review title)
Love it it’s really soft feeling on your skin
5 out of 5 stars
26 September, 2025Verified purchase
Recommend!!
Amazing feeling, leaves my skin soft and hydrated sometimes I don’t need lotion after but might need some during winter time. The smell lingers and is very nice
5 out of 5 stars
Thumbs up graphic, would recommend
22 August, 2025Verified purchase
Soft & Smooth Skin
My daughter really should be an influencer but she doesn’t have the desire. She told me about this body wash and I was like yeah ok. I went and purchased a bottle and what they say is so true. My skin feels so soft and so smooth so much so I can go out short trip and not put on lotion. I mean when I say soft I mean soft. Husband commented touching my legs to say how smooth they feel. This is my second bottle for when the first finishes and it produces a nice lather without having to use half the bottle. Fragrance is a nice floral that is not overbearing. Yes you need to try this it’s that good!
4 out of 5 stars
21 June, 2025
originally posted on olay.com
Elasticity Boosting ?
I was looking for the firming body wash in stores however it appears it’s been replaced with the Elasticity Boosting body wash. The bootle does not use the word “firming” so I’m not sure if there’s a difference? The original definitely worked.
5 out of 5 stars
Thumbs up graphic, would recommend
8 April, 2025Verified purchase
New Favorite BodyWash
love the smell and texture/thickness
5 out of 5 stars
Thumbs up graphic, would recommend
25 January, 2025Verified purchase
GOAT
Can I give them ten stars?! I love this lotion and body wash. I will not use anything else. Lasts a little over a month for me so not too shabby. Lotion will probably last 3 months or so. I can’t not explain how much I love it! The scent is pretty strong but I love it so.
4 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2025Verified purchase
Good
I’m always changing up my body wash and shampoo. This body wash didn’t make me feel sticky so would use again.
5 out of 5 stars
Thumbs up graphic, would recommend
1 January, 2025Verified purchase
Helps keep skin soft and smells great
Creamy skin softening body wash. Scent is great too.
2 out of 5 stars
Thumbs down graphic, would not recommend
26 December, 2024Verified purchase
Not a fan of the scent
The smell is awful. I don’t know if I got a bad batch but is smells really bad.
1 reply from Olay team - 4 months ago
Thank you for your feedback on Olay Cleansing & Firming Body Wash with Vitamin B3 and Collagen. We are sorry to hear about your experience. We want you to know our products go through many quality checks to ensure they reach you in perfect condition. What you've described is not something we would expect and we are sharing your report with our Quality Assurance Team. There are a couple reasons why a product might have an off odor. One is if it was stored in extreme temperatures, such as extreme heat and the other reason is if it's been stored for a long period of time or beyond the recommended shelf life. Please feel free to call us at 800-652-9261 or email us through our Contact Us page.
1 out of 5 stars
Thumbs down graphic, would not recommend
18 October, 2024Verified purchase
Terrible smell
It’s very moisturizing however the smell is absolutely nauseating. I can’t use it again. Texture was totally fine, but it is downright malodorous.
1 reply from Olay team - 1 year ago
Thank you for getting in touch about our Olay Collagen Peptide Hydrating Body Wash. It makes us happy to hear that the product was very moisturizing and that you were also happy with it's texture. However, we are truly sorry if you were left feeling a bit nauseas. This definitely isn't the kind of experience we want or expect any of our consumers to have. We understand how frustrating this can be and that is why we want your comments to get the attention they deserve. To do just that, we'd like to gather more information from you. Please be assured that every detail provided will be reported to our Health and Safety Team and the rest of our Olay Team. Safety is at the heart of all that we do and all of our products have been thoroughly evaluated to be safe when used as directed. As such, we take your report very seriously and appreciate that you took the time to get in touch. While all our ingredients are thoroughly evaluated to be safe and effective when used as directed, we recognize some people may have personal sensitivities and cannot tolerate a particular ingredient or formulation. We do ask that if you have not already done so, please discontinue from using the product. Please give us a call at (800) 652-9261 or email us through our Contact Us Page so we can better assist you.
5 out of 5 stars
Thumbs up graphic, would recommend
21 September, 2024Verified purchase
Good Ingredients & Performance
I decided to try the body wash after becoming a fan of the hand soap. It truly was moisturizing, which is a must because I wash my hands so frequently. The body wash is also very hydrating & the pump is easy to use (flip tops in the shower are a pain). No issues so far when used with sensitive skin.
5 out of 5 stars
Thumbs up graphic, would recommend
22 August, 2024Verified purchase
Love it !
The smell is delicious in my opinion it smells very clean . It is a bit strong but I do feel like it better than smelling dirty . A small amount goes a long way .
5 out of 5 stars
Thumbs up graphic, would recommend
21 August, 2024Verified purchase
Buy in every color
I loved it so much I bought every color they had in my size. Perfect seasonal transition item and the classic look makes it chic.
1 out of 5 stars
30 May, 2024
originally posted on olay.com
Beware of the scent
Tried this last night. Thought the smell would fade before going to bed. It didn't. It was down right nauseating. The "odor" was still lingering the next morning. Had to throw the rest of the bottle away.
1 reply from Customer Care team - 1 year ago
Thank you for sharing your experience with the Olay Cleansing & Firming Body Wash. We're sorry to read that the scent was so overpowering for you, as we try to include features we think everyone will love. While all our ingredients are thoroughly evaluated to be safe and effective when used as directed, we recognize some people may have personal sensitivities and cannot tolerate a particular ingredient or formulation. Never the less, we want all of our consumers to notice a positive difference from using one of our products, and what you've described isn't something we would expect. We recommend discontinuing use of this product, and would love to discuss your experience in greater detail. Feel free to give us a call at (800) 652-9261, or send us an email from our Contact Us page!
5 out of 5 stars
Thumbs up graphic, would recommend
9 May, 2024
Another Great Olay product
Absolutely nothing about it was concerning. I would agree it took a bit to get used to the scent (and I'm an aromatherapist, so my business is scents), but it fades once you're dry. How it really does noticeably improve the texture of your skin, especially when used in conjunction with the lotion.
5 out of 5 stars
Thumbs up graphic, would recommend
3 March, 2024Verified purchase
Perfect lotion for aging skin
If you are aging like I am, this is the body wash for you. It left me with soft skin and improved it. I love it.
5 out of 5 stars
Thumbs up graphic, would recommend
17 December, 2023Verified purchase
Luxury for Cheap
My new go-to body wash! I so love the smell! I felt so luxurious and soft after each use!
5 out of 5 stars
Thumbs up graphic, would recommend
14 December, 2023Verified purchase
PLEASE MAKE IT FRAGRANCE-FREE!
Excellent product yet the scent is overwhelming.
5 out of 5 stars
Thumbs up graphic, would recommend
12 December, 2023Verified purchase
Love Olay
I love this body wash. You only need a little and it’s smells great
5 out of 5 stars
Thumbs up graphic, would recommend
26 September, 2023Verified purchase
Love it
Love the s ent and how soft my skin feels