Help protect baby's skin with a shea butter infused liner
Free of fragrance, parabens, latex**, and elemental chlorine
Hypoallergenic and gentle on skin with improved softness
Absorbent Lockaway Core stays 2X drier for healthy skin
Assembled in the U.S.A. with 0% manufacturing waste to landfill from all Pampers factories
Cute designer prints with wetness indicator, so you know when it's time for a change
New look! Product and packaging may vary
Description
Pure protection. Plant-based. 100% leakproof. The search is over-everything you've been waiting for in a diaper, you'll find with Pampers Pure. Pampers Pure are premium diapers carefully crafted with plant-based ingredients and a shea butter infused liner to help protect baby's sensitive skin. Pampers Pure diapers are hypoallergenic, fragrance-free, paraben-free, latex**-free, and elemental chlorine-free. Featuring improved softness and an absorbent Lockaway Core that stays 2X drier for healthy skin, Pampers Pure diapers are uniquely made to give your baby the utmost care and protection. Our luxury diapers are approved by dermatologists and the Skin Health Alliance. Plus, our designer prints make Pampers Pure just as precious as the babies they are protecting. Discover trusted skin protection from the #1 pediatrician recommended brand, Pampers. All Pampers diapers are assembled in the U.S.A. from domestic and imported materials with zero waste to landfill in our factories.*Liner enriched with plant-based, skin-soothing ingredients. **Natural rubber. Vs. Honest diapers. Baby Care-Global.
Guests have experienced mixed results with these diapers, noting their suitability for sensitive skin and chemical-free design, but also mentioning issues with rashes, leaks, and durability. The diapers are appreciated for their softness, absorption, and cute designs, yet some guests have faced challenges with fit and comfort, leading to a search for alternatives.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
5145 star ratings
4.6 out of 5 stars with 5145 reviews
gentle on baby
4.2 out of 5
gentle on baby: 4.16 out of 5
keeps baby dry
3.9 out of 5
keeps baby dry: 3.94 out of 5
quality
3.9 out of 5
quality: 3.87 out of 5
sizing
true to size
sizing: true to size
value
3.7 out of 5
value: 3.71 out of 5
67% would recommend
714 recommendations
Super soft and great coverage
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
SunnyB - 21 hours ago, Verified purchaser
We really like Pampers Pure! They’re super soft and feel nice and gentle on our baby’s skin. They definitely give more coverage than other diapers we’ve tried and run a little bigger, which actually works out great—less leaks and better for overnight. We've stuck with them because they just work really well and feel like a comfy choice for our little one.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
too big
sizing: too big
value
3.0 out of 5
value: 3 out of 5
Did you find this review helpful?
Great diapers
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
SJ - 2 days ago, Verified purchaser
Soft on baby’s skin and can absorb a good amount.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Keeps baby dry
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Adri - 2 days ago, Verified purchaser
I tried Honest and Huggies and came back to Pampers. The other two brands caused several leaks.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
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Bad first experience
2 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Annalesha - 5 days ago
This was my first time picking up something at target and the drive up option. I had only ordered one box of diapers. The girl comes up to my driver side window and she just stands there and says nothing and it was I who spoke the first word saying hello. she did not introduce herself or ask how I was doing or anything. She was very unprofessional. Hopefully my next experience isn’t so bad. I had to ask her what she said nothing after several seconds of silence how awkward was that? I said oh OK. I’ll give you the code that’s on the app. I didn’t know this is my first time trying to pick up something. No issue with the item only the employee. thanks
1 reply from Pampers Response team - 3 days ago
We're sorry to hear your order experience wasn't as expected, Annalesha, and we understand how frustrating that can be. We recommend calling Target customer service when you can at 1-800-440-0680 to get this resolved.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Formula change
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Elle - 7 days ago, Verified purchaser
These have been our go to diapers until they changed the formula and design. They are now incredibly bulky and no longer fit my baby well.
1 reply from Pampers Response team - 6 days ago
We know changes can be hard, Elle, and we're disappointed to hear you don't like the Pure Diapers, and we're happy to help you. We go through many quality checks through the manufacturing process to ensure the best diapers. We did make changes to the Pure Diapers to increase the softness of the diapers and not make it bulky. We're happy to help you with the diapers or answer any questions you may have. Please call us at 1-800 726-7377 so we can help you while getting more information for Quality Team. We want the diapers to fit perfectly for your baby.
quality
2.0 out of 5
quality: 2 out of 5
sizing
too big
sizing: too big
value
2.0 out of 5
value: 2 out of 5
1 guest found this review helpful. Did you?
Love them
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Kristi - 7 days ago, Verified purchaser
Love pampers pure. I swapped over when Huggies changed
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
too small
sizing: too small
value
4.0 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?
Our Favorite Diapers
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
FullerFam - 8 days ago, Verified purchaser
These are our favorite diapers! No blowouts and they seem like they would be much more comfortable for baby to wear as the material seems so much softer and higher quality than even the Swaddlers
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
4.0 out of 5
value: 4 out of 5
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So soft
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
asan - 11 days ago, Verified purchaser
These are sooo soft! Although I got a ton of diapers at my babyshower, I wanted to try these out because I wanted to try out all brands to see which one I liked best for my baby and these were ones I didn’t have. They were pricier than others and I thought I’d use generic as long as my baby tolerated them but these are so worth it especially during targets baby diapers and wipes promo. We use these as nighttime diapers because my baby deserves super soft diapies at night!! We got them in a size 2 for my son when he was 2-3 months old so I can’t speak to them holding up again much pee since my baby is still little. They fit very similar to Pampers swaddlers
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Favorite Diapers!
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Kaylee - 13 days ago, Verified purchaser
Our favorite diapers!!! So soft! We had ran out of these once & target didn't have any in stock, so i switched to huggies for a week & my 4 month old got a BAD red rash, switched back to these after finding them clear across town & no more rash! Thanks Pampers!!
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Great product
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Great sheets - 14 days ago, Verified purchaser
No leaks, perfect fitting
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
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Scratchy Waist Material
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Rough Material - 15 days ago, Verified purchaser
Ooof too rough material around belly area, leaving red rash on our baby. Tried a week with using lotion between skin and top of diaper but giving up, it's definitely the material :(.
1 reply from Pampers Response team - 13 days ago
We're so sorry to hear this, and hope your little one is feeling better. Please know that a great deal of work goes into the development and testing of all our diapers to ensure they're safe and comfy for babies. We work with parents and partner with leading professionals, including pediatricians, pediatric dermatologists, and safety experts through every step of the diaper-making process, so we want to assure you that this isn’t something we expect. We'd like to learn more to share this with our team, so please give us a call when you can at 1-800-726-7377.
2 guests found this review helpful. Did you?
Not like they used to be
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Targetshopper - 17 days ago, Verified purchaser
I used to love these diapers but the quality is dropping every time I order. Looking for alternatives now. And mind you these are not that cheap diapers to begin with, very disappointing.
1 reply from Pampers Response team - 15 days ago
We're sorry to hear you feel this way, as we have many quality checks in place to make sure every product reaches you in perfect condition with every purchase. We'd like to learn more to see how we can help with this, so please give us a call when you can at 1-800-726-7377.
gentle on baby
3.0 out of 5
gentle on baby: 3 out of 5
keeps baby dry
2.0 out of 5
keeps baby dry: 2 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
Great option
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Kl - 22 days ago, Verified purchaser
A more cost-friendly option than the conpany that starts with a C
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
Love
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
KF - 23 days ago, Verified purchaser
Soft and holds a lot really well!
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Decent and cost effective... if they work
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
TargetShopper13 - 23 days ago
As long as you receive the new version these diapers are a cost effective option for decent diapers. Diapers are very expensive these days so we’re all just looking for something that works and doesn’t cause irritation. Give them a try, just buy a small box to make sure!
gentle on baby
4.0 out of 5
gentle on baby: 4 out of 5
keeps baby dry
4.0 out of 5
keeps baby dry: 4 out of 5
quality
4.0 out of 5
quality: 4 out of 5
sizing
true to size
sizing: true to size
value
4.0 out of 5
value: 4 out of 5
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Why did they change!!? So disappointing!
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Steph - 27 days ago, Verified purchaser
I used nothing but Pampers Pure for my first baby and now that I had my second baby we got a lot of boxes to find out the formula changed! After months of her leaking urine - which was never an issue because of the barrier - she leaks allll the time and the diaper is not even full. So frustrating! Why change something that doesn’t need to be.
1 reply from Pampers Response team - 23 days ago
As parents, we understand the frustration and are disappointed you experienced leaking, Steph. Size and fit are most important when ensuring your little one gets the leak-proof, gap-free fit they need with Pampers, and because babies grow to be different shapes and sizes, there may be a different size or style that works better for your kiddo. We're happy to learn more and suggest an alternative if you're interested. Call us at 1-800-726-7377 for further assistance.
gentle on baby
3.0 out of 5
gentle on baby: 3 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
1.0 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?
Inconsistent/Drop in quality of Pampers Pure diapers
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Jules - 1 month ago, Verified purchaser
I placed an order for two boxes of Pampers Pure diapers and was surprised to find very different diapers between the boxes. The order was identical and delivered together - same size and number of diapers, but one box was labeled Pampers Pure and the other was Pampers Pure Protection. The first box (Pampers Pure) was great. The diapers seemed comfortable and worked well for our baby. When we opened the second box (Pampers Pure Protection), I immediately noticed the quality seemed a lot worse. The diapers seemed thinner and no longer had the blowout barrier, and our baby started having blowouts and experiencing diaper rash shortly after we started on the diapers from that box. It seems as though Pampers has decided to switch things up one way or the other, but we won't continue to buy these diapers given the poor quality from the second box. The quality difference and lack of blowout barrier is very noticeable when comparing diapers from each box side by side.
1 reply from Pampers Response team - 1 month ago
Thanks for taking the time to bring this to our attention, Jules. A great deal of work goes into the development and testing of all our diapers to ensure you receive a high-quality product that is safe for babies, and we take feedback like this seriously. We hope your baby's symptoms have improved. While we have upgraded our Pamper Pure Protection diapers and packaging, there is still blowout barrier protection for all diapers between sizes 1-7. The new softer inner layer should, also, provide a more cushiony feel to your baby’s skin, and we're sharing this experience with the safety team. Unfortunately, many factors can contribute to the symptoms you described, and we want to learn more from you. When you can, give us a call at 1-800-726-7377, M - F, 9 am to 6 pm EST for further assistance.
gentle on baby
2.0 out of 5
gentle on baby: 2 out of 5
keeps baby dry
2.0 out of 5
keeps baby dry: 2 out of 5
quality
2.0 out of 5
quality: 2 out of 5
sizing
true to size
sizing: true to size
value
2.0 out of 5
value: 2 out of 5
13 guests found this review helpful. Did you?
Only diapers we buy!
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Absp104 - 1 month ago, Verified purchaser
Only diapers we purchase! Absorbent and soft. We have never had any leaks or irritation on my babies sensitive skin.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
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No Blowout Barrier As Advertised In Pictures!
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Emily - 1 month ago, Verified purchaser
I don't know how they hold up yet (which is why I gave them two stars and not one), but I immediately noticed that there was no blowout barrier. That was the only reason I tried this variety of Pampers diapers.
1 reply from Pampers Response team - 1 month ago
There should be Blowout Barrier protection in every size of Pampers Pure Diapers except size 0, and we go to great lengths to ensure your diapers arrive in perfect condition. Thanks for bringing this to our attention, Emily. We want to learn more from you and assist you further. Call us at 1-800-726-7377.
sizing
true to size
sizing: true to size
3 guests found this review helpful. Did you?
I Love PAMPERS BRAND
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Keye - 1 month ago, Verified purchaser
I Have tried Other brand (Natural) Diapers & I will always come back to Pampers Pure , Cute Design Soft & Gentle on Baby skin & leavs skin dry , a slight price differance but its definitely worth it!