Paul Mitchell Awapuhi Original Shampoo - 10.14 fl oz

I have been a lover of Paul Mitchell’s Awapuhi line for more than 25 years! I love that all of his products are derived from nature and there is not one of his products that I have ever experienced a disappointment with. I also love that Paul Mitchell’s shampoo & conditioners are tear-free, I use it and I also use it for all of my grandchildren ages 2, 3 and 5. I also love that the shampoo is very rich and a little goes a long way. I was so happy to see this on Target’s store shelves, I can get all of my shopping done now in one place.

I have been using this shampoo for a loooong time! Sometimes I'd switch to other brands but always come back to this. As I get older, I'm 63, my hair gets dryer but this shampoo really hydrates it. And the smell is amazing!!

New formula is awful. Makes my hair greasy. Very disappointed it changed. Wish I could get a refund on my brand new huge bottle.

The BEST

Disappointed to find that this is not quite what I remember of the Classic. The fragrance disappears after hair is dry. Hair feel and appearance is mediocre. Only plus I can say at this point is that my scalp feels clean after use, considering that this is meant to be a clarifying shampoo.

I've been using this product for years but they recently changed the formula and it smells awful! I compared my old bottle to the new one just to confirm and the ingredients have changed. Never going to use this product again. It's unfortunate as it's been a favorite and works well but it's not worth grimacing at the smell every time I take a shower.

I’ve been using Paul Mitchell since I was in high school and it first came out. It was love at first big hairstyle! I refuse to use anything else. I wash my hair daily and it has left my hair shiny, soft, and still 80s big!

I usually use Shampoo One, but decided to mix it up. My head started itching within a few days, and got progressively worse. It took me few weeks to figure out that it was the shampoo causing it, because my conditioner and product remained the same. I was shedding significant amounts of hair while using this shampoo. On a plus, it lathered very well and had a very clean, pleasant scent. I would NOT recommend this shampoo, though.

Practically all of Paul Mitchell shampoo and conditioners are designed to pair together. If you buy a certain type of shampoo, it has a conditioner of the similar type, design and formulation to go along with it, so you can the full benefits of the product features. Where is the Awapuhi Conditioner that should go with this shampoo? This product, the shampoo itself is FABULOUS, just a little strong with the scent/fragrance - that could be toned down - but it works great! But it needs a conditioner to match it so that I don't have to use a different type of conditioner that isn't designed for this product line.

I've been using Awapuhi shampoo for over 15 years and it has kept my hair full and moisturized. My hair stylist at my salon marvels at how amazing my full head of hair is at age 65. You don't need to use a huge amount to get your hair full of cleansing lather. Once you try it, I promise you'll never use anything else sgain!

This shampoo and conditioner set worked well and the only thing I didn’t love was the smell but still great ingredients!

I shampoo and condition daily, and as I looked at the reviews saying this shampoo was very striping and clarifying, i thought I have to see for myself. I found that this is the best daily shampoo and it was very moisturizing.

I have been using this product for about a year. I have fine, very thin hair. This shampoo always leaves it squeaky clean and erases any product I have in it. It gives my hair more volume also!

I haven’t used this shampoo since high school but remembered I loved the smell. Just got a bottle and still love the smell but, also love how soft it makes my hair. No need to use conditioner everyday. I absolutely love it!!

This very high quality, peerless, shampoo. I have very distinctive hair and am always being asked what shampoo I use...PM..AP every time. It is dense, thick, luxurious and is so good for hair.

I got Awapuhi as a small sample when I bought the large conditioner. My hair is dried out; I’ve been washing it a lot during Covid, and exercise, and immediately upon using the combo the dry hair became my hair again— silky, non-stiff. That happened with no other products, however high end. I ran out of the shampoo and noticed immediately that my hair was back to dry. It’s the shampoo. It is simply the best shampoo out there. First rate products, no overstatement or hype.

I love PM Awapuhi shampoo. The smell is awesome! I only need a little to wash my hair thoroughly. 1 bottle lasts a long time.

Love this luxurious shampoo, smells amazing and leaves my hair feeling clean, soft, and great.

I have permed hair and I can use this on hair. Even though it's not a curl shampoo. You only need a drop. I have medium length hair. It lathers up great and rinses clean. I love this shampoo! The fragrance is great.

Funny name but great shampoo. My gray hair now has body and is gleaming.