About this item
Highlights
- PRAISE FOR PRODUCT REALIZATION: GOING FROM ONE TO A MILLION "A must-read reference for anyone who intends to successfully build a product and bring it to market.
- About the Author: ANNA C. THORNTON, PhD, started her career in academia as a faculty member at MIT and then transitioned to industry for 17 years.
- 480 Pages
- Technology, Manufacturing
Description
About the Book
"Most of the literature on product realization is scattered in blogs, individual chapters of books, and internal company documents. Until now, there has been no no single text that covers the whole launch process from end-to-end. The challenge of product realization is the interactions between the various activities and deliverables. Product Realization is based on first-hand experience with many companies comprising different sizes, technologies, and product development timelines. This book brings together fundamental theories and product development tools with the reality of what it takes to work in industry. Includes examples and stories from industry to illustrate and bring the material alive"--Book Synopsis
PRAISE FOR PRODUCT REALIZATION: GOING FROM ONE TO A MILLION
"A must-read reference for anyone who intends to successfully build a product and bring it to market."
�Desh Deshpande, Entrepreneur & Life Member of MIT Corporation
"This book is a go-to resource for new and experienced hardware teams to help them plan for and execute a new hardware startup successfully and avoid common pitfalls. Highly recommended."
�Bill Aulet, Managing Director, The Martin Trust Center for MIT Entrepreneurship & Professor of the Practice, MIT Sloan School and Author of Disciplined Entrepreneurship
"An excellent, practical guide for first time entrepreneurs building physical world products."
�Laila Partridge, Managing Director, STANLEY+Techstars Accelerator
"Product Realization picks up where so many product design books end. Here is the book that explains it all � chock full of shop-floor wisdom, fascinating stories and compelling examples."
�Steven Eppinger, Professor of Management Science and Engineering Systems, Massachusetts Institute of Technology
"Product Realization contains the critical information and roadmap hardware entrepreneurs need as they take their concepts from prototype to production."
�Ken Rother, Managing Director eLab and Visiting Lecturer of Management, Johnson Graduate School of Management, Cornell University
Product Realization: Going from One to a Million delivers a comprehensive treatment of the entire product launch process from beginning to end. Drawing upon the author's extensive first-hand experience with dozens of successful product launches, the book explores the process of bringing a design from prototype to product. It illustrates the complicated and interdisciplinary process with vignettes and examples, provides checklists and templates to help teams, and points out common challenges teams will face.
Perfect for both students, start-ups, and engineers in the field, Product Realization: Going from One to a Million will be the go-to reference for engineers seeking practical advice and concrete strategies to launch higher quality products, at the right cost and on time.
From the Back Cover
PRAISE FOR PRODUCT REALIZATION: GOING FROM ONE TO A MILLION
"A must-read reference for anyone who intends to successfully build a product and bring it to market."
--Desh Deshpande, Entrepreneur & Life Member of MIT Corporation
"This book is a go-to resource for new and experienced hardware teams to help them plan for and execute a new hardware startup successfully and avoid common pitfalls. Highly recommended."
--Bill Aulet, Managing Director, The Martin Trust Center for MIT Entrepreneurship & Professor of the Practice, MIT Sloan School and Author of Disciplined Entrepreneurship
"An excellent, practical guide for first time entrepreneurs building physical world products."
--Laila Partridge, Managing Director, STANLEY+Techstars Accelerator
"Product Realization picks up where so many product design books end. Here is the book that explains it all -- chock full of shop-floor wisdom, fascinating stories and compelling examples."
--Steven Eppinger, Professor of Management Science and Engineering Systems, Massachusetts Institute of Technology
"Product Realization contains the critical information and roadmap hardware entrepreneurs need as they take their concepts from prototype to production."
--Ken Rother, Managing Director eLab and Visiting Lecturer of Management, Johnson Graduate School of Management, Cornell University
Product Realization: Going from One to a Million delivers a comprehensive treatment of the entire product launch process from beginning to end. Drawing upon the author's extensive first-hand experience with dozens of successful product launches, the book explores the process of bringing a design from prototype to product. It illustrates the complicated and interdisciplinary process with vignettes and examples, provides checklists and templates to help teams, and points out common challenges teams will face.
Perfect for both students, start-ups, and engineers in the field, Product Realization: Going from One to a Million will be the go-to reference for engineers seeking practical advice and concrete strategies to launch higher quality products, at the right cost and on time.
About the Author
ANNA C. THORNTON, PhD, started her career in academia as a faculty member at MIT and then transitioned to industry for 17 years. She works with large and small companies in a wide variety of industries to transform their ideas into reality. She is now a Professor of the Practice in the Mechanical Engineering Department at Boston University where she teaches undergraduate and graduate courses in manufacturing and product realization.