Alaffia EveryDay Coconut Face Cleanser - 12 fl oz

This is the only face wash I've ever used that feels 100% gentle and nourishing on my face. I've been using it for six years and it's still the best! And the bottles last such a long time!

First time I have used this product. Leaves face clean and soft without drying. After use I pair with a spritz of Coconut Face Toner and finally Coconut Face Cream. The smell is light and natural. The morning routine lasts all day.

I've been using this soap for over a decade and it is the best! It works well for so many different skin types - everyone in my family uses it.

I use this gentle cleanser as part of my daily routine skincare routine. My skin feels well-balanced after I use it; Not too oily not too dry. Please bring back the coconut toner!!

I cannot believe they can advertise something and send you different ingredients. It should be illegal because you’re scamming the buyer. This product is TOXIC

Absolutely love it!!! Using the moisturizer and face wash twice a day has evened my skin tone in less than one month. These are my new holy grail face products. I bought some for my daughters, too! Great size bottles for a great price.

Me and my son have been using this cleanser for years now until he got a severe rash all over his face, ears, and behind his ears that lasted for almost 3 weeks.At that time I asked him to stop using every skincare products and I switched back to the old natural detergent (new one was also natural but had essential oils in it). Finally, after 3 weeks of severe itching, burning, skin thickening, and peeling, it went away.Now, fast forward 2 months later, he asked me if he could start using the face cleanser again as he started to get a couple of pimples here and there.Knowing that we have been using this product for so long without any issues, I said yes.Again, shortly after his rash was back.I never thought it can be the cleanser as it had such good ingredients.I completely forgot that I purchased a new bottle right before his 1st time rash.I checked my bottle and was shocked to see the new ingredients list.Why do companies need to do this? It is disgusting, honestly.People like me, who's been using this for so long, wouldn't care to pay a few extra dollars to keep the same quality, as we understand what inflation does.I will be looking for another brand.

So disappointing. This was my holy grail- and then the formula changed. I couldn’t figure out why my face was beet red and itchy. After research I realized they changed the ingredients without informing consumers! So sneaky and misleading. With the cheapened quality, I have to change brands and products…sad. Please go back to the original ingredients!

First they changed the name (used to have Neem in the title) then they changed the ingredients (removing Neem entirely). Sadly it’s now very drying to my face and I’ll be searching for a new face wash.

Hi I am an African American male and I would recommend this facial cleanser for everyone but especially the fellas. First off, this facial cleanser has good natural ingredients that you can understand. It smells great and is very smooth. When you wash your face…man it’s like you had a facial massage no cap! I’ve used expensive European brands, other store brands as well as brands targeting consumers from the African Diaspora and nothing compares. My 11-year old daughter wanted to start using facial wash and I let her try mine. She’s now hooked too!

Et tu, Alaffia? I have been loyal to this facewash for years and years, but they changed the formula. For example, neem leaf and papaya leaf extract used to be the first two ingredients, now it's water and decyl glucoside. They substituted high quality ingredients for a cheap, less effective formula. I would have paid more for the original, if that was an issue, but can't stand when companies cheapen the formula to save money without telling consumers. As others have noted, it doesn't work well anymore. Now I have to begin the long, arduous process of trying to find a new facewash.

As you can see from the description Target provides, the ingredient's are different to that of the actual product. Target has not changed anything so you see the real list. Do not buy.

People always ask me if I had work done on my face because I have great skin.

It’s so difficult to find a face wash with a CLEAN ingredients list. I’ve tried so many different brands, drugstore to expensive high end. I found this on EWG and thought I’d try it. I LOVE IT and hope they NEVER change the formula. This is now my forever go-to. The lather is creamy and leaves my face so clean and glowy without feeling dry and no residue. I haven’t tried any of the other products yet, but I might try to the face lotion.

It’s so hard to find this in the stores. Idk why I haven’t been thought to look up the website!

Light, priced right, and will order again. Works well with the face cream.

[This review was collected as part of a promotion.] This cleanser left my face soft and smooth. I used a washcloth with it to cleanse, and it removed all of my makeup without irritation. No soap buildup because it rinsed off completely.

[This review was collected as part of a promotion.] The cleanser was pretty gentle and did not irritate my eczema-ridden skin. I like that the ingredients are natural and non-toxic. I usually don’t try new facial cleansers, but I’m curious to see how it affects my skin as I go through the bottle.

[This review was collected as part of a promotion.] What a great cleanser! This is coconut based so it is naturally good for your skin. It's mild and yet has a great aroma. I would recommend for all to try this.

[This review was collected as part of a promotion.] I love these product the ingredients of these brand are really clean and it is everything I am looking with my skincare. That is why I recommend this product and will be purchase it again.