Blue Bunny Soft Vanilla Frozen Dessert - 46 fl oz
$4.89 ($0.11/fluid ounce)
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Guests are saying
This soft serve ice cream offers a delightful experience with its creamy texture and authentic vanilla flavor, making it a perfect treat for ice cream lovers. Guests appreciate its easy scoopability straight from the freezer, allowing for immediate enjoyment. While some have concerns about the ingredients, many find it a great option for creating desserts like milkshakes or ice cream sandwiches. Overall, it stands out for its unique soft serve quality and versatility in various recipes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 380 reviews
quality: 3.6 out of 5
taste: 2.8 out of 5
value: 2.8 out of 5
40% would recommend
5 recommendations
5 out of 5 stars
8 March, 2026
originally posted on influenster.com
Really good
I wanted to make root beer floats and I seen this blue bunny soft vanilla frozen dessert so I decided to try this since it was soft serve and easy to scoop and it was absolutely delicious! Nice and creamy and soft
5 out of 5 stars
18 February, 2026
originally posted on influenster.com
So good!!
I love this ice cream for my littles! It doesn’t get hard in the freezer so I can get it out and immediately give them a treat without having to wait for it to soften. The flavor is so good it’s a perfect vanilla!
5 out of 5 stars
24 January, 2026
originally posted on influenster.com
A five-star soft vanilla dessert with smooth textu
This Blue Bunny Soft Vanilla Frozen Dessert feels like a supernatural swirl of creamy comfort. The Textura is incredibly smooth and soft, just like fresh soft-serve. Its Eficacia shines because it delivers consistent flavor and creaminess every time. The Sensación is light, comforting, and perfectly sweet without being overpowering. The Valor is excellent for the size and quality of the container. The Adecuación makes it perfect for desserts, cones, or enjoying straight from the tub. A clear five-star experience.
5 out of 5 stars
22 January, 2026
originally posted on influenster.com
Soft serve
I’m all about the super soft ice cream. The value isn’t bad especially when they go on sale. My son loves this brand. Even better on a nice waffle cone.
1 out of 5 stars
12 January, 2026
originally posted on bluebunny.com
Gross
I bought this after really enjoying the mint chip soft serve. What a mistake. It tastes like chemicals. Something is off with the recipe, it tastes nothing like vanilla.
1 reply from Consumer Response team - 3 months ago
Thank you for your review of Blue Bunny Soft Vanilla. We’re sorry to hear about your recent experience with the product. We will pass along your comment to the Blue Bunny team.
5 out of 5 stars
10 January, 2026
originally posted on influenster.com
It stays soft right out of the freezer and has a l
Blue Bunny Soft Vanilla Frozen Dessert has a smooth, airy texture that makes it easy to scoop straight from the freezer. The vanilla flavor is light and clean, not too sweet, which keeps it from feeling heavy. It’s the kind of dessert that works just as well in a bowl as it does paired with pie, brownies, or your favorite toppings. Simple, dependable, and easy to enjoy when you want something familiar.
3 out of 5 stars
6 November, 2025
originally posted on bluebunny.com
Am i getting a full 1.5qt?
Blue Bunny either increased the size of their 1.5 quart container or reduced the amount of ice cream packaged in said container. (I suspect the latter.) A cup from each container adds up in the long run. KEMPS ice cream fills up their container all the way and the consumer can get a full 1.5 quart.
1 out of 5 stars
3 November, 2025
originally posted on bluebunny.com
Mine was the opposite of soft serve.;(
Ok, my teenage daughter bugged me forever to get this so I finally did. I hate to a Wendy Whiner but I was expecting soft serve. Mine was like icy and frostbitten. Thought maybe it was expired but the date on the tub said 10/2026..
1 reply from Consumer Response team - 5 months ago
Thank you for your review! We do, however, appreciate your honest feedback and will be to share your comments to the appropriate team.
2 out of 5 stars
3 November, 2025
originally posted on bluebunny.com
maybe mine’s defective..?
My teenage daughter has been bugging me to get this because she loves soft serve. Well, maybe this tub is defective because this ain’t soft serve, guys..look at my video and tell me what you think. Thought maybe it was expired but the tub says 10/2026.. Not the end of the world but it was kind of a bummer.
1 reply from Consumer Response team - 5 months ago
Thank you for your review! We do, however, appreciate your honest feedback and will be to share your comments to the appropriate team.
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
Highly recommended
The texture is creamy and thick. It is perfection and very vanilla. Perfect sweetness. Value is worth it. Packaging is nice size. This is the best soft serve to serve at home.
5 out of 5 stars
7 October, 2025
originally posted on bluebunny.com
Delicious!
Love this dessert. And I can have it without any lactose issues.
1 out of 5 stars
26 August, 2025
originally posted on bluebunny.com
Awful
This product has so many additives that it is a silent killer. I can’t understand why high fructose corn syrup is not banned in the USA .
1 reply from Consumer Response team - 7 months ago
We’re committed to providing high-quality products that our consumers love, and your feedback is important in helping us improve. We’ll be sure to pass your comments along to the appropriate department for their review.
4 out of 5 stars
25 August, 2025
originally posted on influenster.com
Great soft vanilla ice cream
I have had other vanilla ice creams that are much better but this is one I would buy again. I do like that the ice cream stays soft even after the first use. It goes well with so many toppings too.
1 out of 5 stars
Thumbs down graphic, would not recommend
9 August, 2025
Not a Fan
Doesn't taste anything like ice cream.
1 out of 5 stars
4 August, 2025
originally posted on bluebunny.com
Too much junk in it makes it taste like junk
I buy blue bunny ice cream because it usually only has 5 ingredients in it and is one of the only ice cream brands that remain to do so. I made the mistake of getting this as a substitution to the 5 ingredients ice cream and I was horrified. Blue bunny makes ice cream like this that has all of the junk ingredients that other brands use? I'm starting to think differently about Blue bunny after getting this. It was so gross that I threw the rest of it out. Please stick to just 5 ingredients
1 reply from Consumer Response team - 8 months ago
Thank you for your review on the Blue Bunny Soft Vanilla. We’re committed to providing high-quality products that our consumers love, and your feedback is important in helping us improve. We’ll be sure to pass your comments along to the appropriate department.
5 out of 5 stars
13 July, 2025
originally posted on bluebunny.com
I Love It!
I just discovered this at my grocery store a few weeks ago. Where I live there are no ice cream parlors that serve SoftServe ice cream. It was on sale for a price that couldn't be beat, so I tried it. EXCELLENT!! I am now going to try the other flavors. I now know why I haven't seen this before. It seems to fly off the shelves when the store puts it out.
1 out of 5 stars
6 July, 2025
No
ZERO flavor. Not soft serve consistency I was expecting.
1 out of 5 stars
29 June, 2025
originally posted on bluebunny.com
Yuck: vanilla and churro soft
I wish we could take it back to the store. The mushy marshmallow texture is extremely gross. It’s almost like air. And the flavor is so artificial. We won’t be getting this again.
1 reply from Consumer Response team - 9 months ago
Thank you for your feedback regarding the taste and texture of our Blue Bunny Soft Vanilla flavor. We appreciate your comments and will share them with our team
5 out of 5 stars
25 May, 2025
originally posted on bluebunny.com
Awsome
I have always wanted to buy ice cream that tastes like mcdonolds
1 out of 5 stars
13 May, 2025
originally posted on bluebunny.com
Not creamy soft serve
I am a true Iowan that eats Blue Bunny frequently. Purchased this Soft serve when in Wisconsin and the vanilla had little flavor and consistency was like frozen cool whip. Layer of ice sitting on top when opened container.
1 reply from Consumer Response team - 11 months ago
Thank you for your review. We’re sorry to hear about your dissatisfaction with our Soft Vanilla flavor. We value your feedback and will certainly forward your comments to the appropriate team for their review