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Purina ONE SmartBlend True Instinct High Protein Natural Real Beef & Salmon Flavor Dry Dog Food
$12.29 ($0.20/ounce)
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About this item
Highlights
- Real beef is the number 1 ingredient in this high protein dog food
- Purina ONE dry dog food with added vitamins, minerals and nutrients
- 100 percent nutrition for adult dogs with 0 percent fillers
- Dog dry food, including natural sources of glucosamine to help support joint health for dogs
- High protein dog food with 2x the tender morsels compared to Purina ONE Lamb and Rice Formula
Description
Give your dog the nutrition he instinctually craves when you serve Purina ONE True Instinct With a Blend Of Real Beef and Salmon adult natural dog dry food with added vitamins, minerals and nutrients. This high protein dog food uses real beef as the number 1 ingredient and includes real salmon. Each serving of this Purina ONE dry dog food helps deliver 32 percent protein, which helps support your active dog’s strong muscles, including his healthy heart.
Feed your dog the way nature intended with Purina ONE True Instinct With Real Beef and Salmon dog food.
Feed your dog the way nature intended with Purina ONE True Instinct With Real Beef and Salmon dog food.
Pet Caution Statement: Not for puppies under 1 year of age
Intended Pet Type: Dog
Storage Instructions: Store in Dry Place
Used For: Joint Health
Dietary Needs: Naturally Flavored, High Protein
Features: Meat as the First Ingredient, No Artificial Preservatives, No Artificial Flavors, All Natural, No Animal By-Products, Natural, No Artificial Colors
Form: Dried, Kibble, Cut
State of Readiness: Ready to Eat
Package Quantity: 1
Pet Lifestage: Adult
Breed size: All Sizes, Small, Large
Pet food type: Dry
Net weight: 3.8 Pounds
Pets subtype: Dog Food
Country of Origin: United States
TCIN: 79196581
UPC: 017800183369
Item Number (DPCI): 083-06-0676
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Amount :
% Daily Value*
Crude Protein (Min) 32%
Crude Fat (Min) 17%
Crude Fiber (Max) 3%
Moisture (Max) 12%
Linoleic Acid (Min) 1.6%
Calcium (Ca) (Min) 1%
Phosphorus (P) (Min) 0.8%
Zinc (Min) 150mg/kg
Selenium (Min) 0.35mg/kg
Vitamin A (Min) 15000IU/kg
Vitamin E (Min) 460IU/kg
Glucosamine (Min) 350mg/kg
Omega-6 Fatty Acids (Min) 1.7%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
beef, chicken meal, soybean meal, whole grain wheat, beef fat preserved with mixed-tocopherols, corn gluten meal, soy flour, canola meal, corn germ meal, whole grain corn, glycerin, salmon, rice, natural flavor, soy protein concentrate, oat meal, salt, soybean oil, calcium carbonate, vegetable juice (color), potassium chloride, mono and dicalcium phosphate, vitamins [vitamin e supplement, niacin (vitamin b-3), vitamin a supplement, calcium pantothenate (vitamin b-5), thiamine mononitrate (vitamin b-1), vitamin b-12 supplement, riboflavin supplement (vitamin b-2), pyridoxine hydrochloride (vitamin b-6), folic acid (vitamin b-9), vitamin d-3 supplement, menadione sodium bisulfite complex (vitamin k), biotin (vitamin b-7)], minerals [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], choline chloride. d417621' '
Shipping details
Estimated ship dimensions: 9.5 inches length x 8.3 inches width x 3.6 inches height
Estimated ship weight: 4.2 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.6 out of 5 stars with 46 ratings
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Guests are saying
Purina One True Instinct High Protein Dry Dog Food is a favorite among dogs and their owners, praised for its high protein content and appealing flavors like beef and salmon. Many guests report improved energy levels and shiny coats in their pets. The food is well-received by picky eaters and is noted for its quality ingredients, making it a reliable choice for maintaining a healthy diet. However, some guests have expressed concerns about specific ingredients causing allergies in their dogs.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 405 reviews
dog likes it: 4.17 out of 5
easy to digest: 5 out of 5
nutrition: 4.8 out of 5
quality: 4.64 out of 5
value: 4.45 out of 5
84% would recommend
13 recommendations
5 out of 5 stars
12 October, 2025
originally posted on purina.com
Picky Husky
[This review was collected as part of a promotion.] My husky is so picky, she will eat half and bag and then won’t touch it again. This True Instinct has been the only food she finishes and will eat another bag. I do mix flavors and also use the same canned food in gravy to mix it up and she loves it!
5 out of 5 stars
10 October, 2025
originally posted on purina.com
Number one
[This review was collected as part of a promotion.] My 2 golden retrievers boys, absolutely go crazy for this food. It's their favorite. The most chunks is definitely the reason.
5 out of 5 stars
9 October, 2025
originally posted on purina.com
Nala food
[This review was collected as part of a promotion.] It’s is good and easy to prepare also fairly cheap as well I would recommend for any one with husky?
5 out of 5 stars
21 September, 2025
originally posted on purina.com
High Quality
[This review was collected as part of a promotion.] Dogs love it! A lot of the freeze dried/dehydrated type meat pieces in it. Decent quality ingredients.
5 out of 5 stars
3 September, 2025
originally posted on purina.com
Quality brand
[This review was collected as part of a promotion.] My doggie asked for more. Like the bowl as if this is just the beginning. Like a little kid in a candy store
5 out of 5 stars
26 August, 2025
originally posted on purina.com
Excitement of a dog!!!!
[This review was collected as part of a promotion.] Once my dog smelled the bag, he would not stop begging to eat! I am pleased with the amount of protein in the food because I want nothing but the best for my dog!!!
5 out of 5 stars
12 August, 2025
originally posted on purina.com
Max loves Purim’s One
[This review was collected as part of a promotion.] Max didn’t do well on the chicken he’s a Great Pyrenees and chicken seemed to make him itch. I bought the Beef and Salmon which he loves. Thanks Purins!
5 out of 5 stars
11 August, 2025
originally posted on purina.com
Packed with protein.
[This review was collected as part of a promotion.] We have used Purina One with all our dogs. We love that it’s high in protein. It makes her coat shiny and she loves the flavor.
5 out of 5 stars
10 August, 2025
originally posted on purina.com
Best Dog Food
[This review was collected as part of a promotion.] My dogs love this. It last longer than cheaper brands bc it’s filling. This is the best quality food for the money.
5 out of 5 stars
7 August, 2025
originally posted on purina.com
Great
[This review was collected as part of a promotion.] My dog really loves this and can’t get enough of it he simply loves it. It is the best.
1 reply from The ONE Team team - 3 months ago
Thank you for sharing this with us. We're happy to hear that your dog enjoys eating ONE SmartBlend True Instinct High Protein with Real Beef & Salmon Dog Food. We appreciate your positive feedback. - The ONE Team
4 out of 5 stars
4 August, 2025
originally posted on purina.com
Bigger bags
[This review was collected as part of a promotion.] I wish this line of dog food came in a larger bag and it had less additives. I can only feed this product to 2.out of the 3 dogs I have.
5 out of 5 stars
28 July, 2025
originally posted on purina.com
Helped with ear infections
[This review was collected as part of a promotion.] Our 80 lb. Labrador seems to love it. We switched from Chicken to this two weeks ago per our vets recommendation.
4 out of 5 stars
25 July, 2025
originally posted on purina.com
Good
[This review was collected as part of a promotion.] My dog will eat the meaty part but not the smaller pieces ! I’m trying new kinds to figure out what he’ll eat all together! But he does like it
3 out of 5 stars
25 July, 2025
originally posted on purina.com
My dog loves this
[This review was collected as part of a promotion.] My dog loves this food because it has chunks of meat in it. He seems to enjoy every flavor of it.
1 reply from ONE team - 3 months ago
We appreciate your feedback as well as your support. For any other questions or concerns, don't hesitate to contact us by following this link: https://www.purina.com/contact-us, as we're here to help. - The ONE Team
5 out of 5 stars
22 July, 2025
originally posted on purina.com
Beef and Salmon
[This review was collected as part of a promotion.] Purina One Natural High Protein Dry Dog Food True Instinct with beef and salmon and bone broth is my new go to!
5 out of 5 stars
20 July, 2025
originally posted on purina.com
My dogs like it
[This review was collected as part of a promotion.] Dogs are picky eaters, they prefer this over anything I've triednl, gives them nutrients for energy, they love to run.
5 out of 5 stars
27 June, 2025
originally posted on purina.com
Dog likes it
[This review was collected as part of a promotion.] Dog likes it…. Good price for what you get. So, I will be purchasing this again
4 out of 5 stars
Thumbs up graphic, would recommend
14 June, 2025Verified purchase
Good dry food
Soft morsels and my dog enjoys eating it
5 out of 5 stars
9 June, 2025
originally posted on purina.com
Happy Dog
[This review was collected as part of a promotion.] My dog, Andy, enjoys this beef and salmon recipe. He never fails to tell us when it’s dinner time!
5 out of 5 stars
28 May, 2025
originally posted on purina.com
Quality food
[This review was collected as part of a promotion.] High-quality grub that my dog enjoyed. Dog wanted to open the bag as soon as we got home. Doug enjoyed the entire bag.