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Reduce 40oz Cold1 Vacuum Insulated Stainless Steel Straw Tumbler Mug - 2 of 4Reduce 40oz Cold1 Vacuum Insulated Stainless Steel Straw Tumbler Mug - 3 of 4Reduce 40oz Cold1 Vacuum Insulated Stainless Steel Straw Tumbler Mug - 4 of 4
Reduce 40oz Cold1 Vacuum Insulated Stainless Steel Straw Tumbler Mug - 1 of 4

Reduce 40oz Cold1 Vacuum Insulated Stainless Steel Straw Tumbler Mug

$15.99
Clearance 

ColorBlueberry
  • Blueberry
  • Cotton
  • Cotton Candy
  • Dark Pink
  • Dark Web
  • Glacier
  • Holographic Glitter- Lilac Bud
  • Light Yellow
  • Limeade
  • Matte Black
  • Paradise Pink
  • Peony
  • Sand
  • Tropical Twist Flamingo
  • White

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At a glance

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About this item

Highlights

  • Includes 40 oz Cold1 tumbler with handle, Sip-It-Your-Way(TM) lid and reusable straw
  • Patented 3-in-1 lid lets you sip, drink, or gulp!
  • Dual-wall vacuum insulated, keeps drinks cold for up to 40 hours
  • Now fits even more cupholders!
  • New inner ounce markings to track hydration
  • New Soft Sit(TM) base
  • Easy to clean, dishwasher safe
  • 18/8 food-grade stainless steel & BPA free

Description

Get a handle on hydration with the Reduce Cold1 stainless steel insulated Mug. This go-anywhere vacuum insulated stainless steel tumbler with handle holds 40 ounces of your favorite drink, keeps cold for up to 40 hours, and now fits even more cupholders so you can stay hydrated with the steel straw even on your busiest days. Easily keep track of hydration with the insulated tumbler thanks to the Cold1's new inner ounce markings—not to mention, the new Soft Sit base keeps your mug (and furniture) lookin’ good and safe from mishaps. With a versatile 3-way lid that lets you sip, drink, or gulp your cold drinks, the Cold1 Mug is your essential hydration companion for wherever your day takes you. This insulated tumbler with straw lid is the perfect way to hit your hydration goals - and is dishwasher safe for quick cleanups.
Dimensions (Overall): 11.6 Inches (H) x 6.3 Inches (W)
Suggested Age: 12 Years and Up
Lid Material: Polypropylene
Capacity (Volume): 40 Ounces
Features Dining: Vacuum-Insulated, Double-Wall Construction, Insulated, BPA-Free, Flip-Top Lid
Includes: Straw, Lid, Mug
Used For: Cold Beverages
Material: Stainless Steel
Care & Cleaning: Dishwasher-Safe
Warranty: Lifetime Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 90056069
Item Number (DPCI): 200-00-4085
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 10.9 inches length x 6 inches width x 3.6 inches height
Estimated ship weight: 1.25 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Can it be used for hot liquids. Such as tea or coffee,

submitted by Leigh - 1 year ago
  • A: I use mine with warm but not scalding hot liquids. Do not use the straw that comes with the cup with non-cold items as it will potentially melt (I replaced mine with silicone straws anyway after injuring the roof of my mouth with the hard plastic one that comes with it). The lid seems fine with moderately hot contact. Do note that the silicone band around the lid seems that it has a right side up (not marked) and putting it on upside down after washing has resulted in the lid not sealing, important if you are going to drink without using a straw.

    submitted byDragonMama - 1 year ago
  • A: Hi there, happy to provide more insight. While most consumers choose our products because of the patented lid design that is beverage temperature specific, they can be used interchangeably. We recommend Cold1 mugs as "Cold Only" as the lids were not designed to maintain a "leak-proof" seal with hot liquids and steam. If filled with hot liquids and tipped over, liquid can leak from multiple areas and be dangerous. Hot liquids will not destroy or hurt the product if used, but we still recommend this product as cold only. For hot liquids, we recommend our hot1 mugs. Please get in touch with us at info@reduceeveryday.com if you have any other questions!

    submitted byBase Brands Product Expert - 1 year ago
    Brand expert

Q: Can you use for carbonated beverages?

submitted by trace - 1 year ago
  • A: Not recommended but I do it. I only use mine with a straw, do not seal the lid completely closed by closing the straw flip lid if you are using it with carbonated beverages and you should be fine. My kids don't like using straws so I won't let them put carbonated in theirs unless they keep it unsealed to keep the carbonation from popping the whole lid off.

    submitted byDragonMama - 1 year ago
  • A: Hi there, we have not tested the Cold1 cups with carbonated beverages. The buildup of carbonation could spray on you if the sup is shaken while closed. Also, you cannot seal carbonation with a straw. It will always bubble up and out of the vessel. We hope this helps! Let us know if we can answer anything else for you.

    submitted byBase Brands Product Expert - 1 year ago
    Brand expert

Q: Screw on or press on lid?

submitted by CH - 1 year ago
  • A: Press on, and make sure the silicone ring inside the lid is on the right way after removing to wash or the lid won't close right. I have dropped mine many times (very klutzy) and the lid seals enough to keep things from getting too bad but isn't as secure as a screw-top. When I drop it most of the liquid spilled comes from the straw from the look of things.

    submitted byDragonMama - 1 year ago
  • A: The 3-in-1 lid for the 40 oz is a press on lid.

    submitted byBase Brands Product Expert - 1 year ago
    Brand expert

Q: Is this tumbler leak proof? If I toss it in my tote bag, will it leak water?

submitted by Butterfly - 1 year ago
  • A: Use the handle to hang it off the side of your bag instead of tossing it in the bag. It isn't leakproof but it is very good seal that I haven't had leak at pretty extreme diagonals (only leaks have happened when it is very full and tips sideways enough to leak out the side of the straw).

    submitted byDragonMama - 1 year ago
  • A: Our Cold1 drinkware are not leak proof. The straw hole on the tumblers are designed to vent. For this reason, if they are knocked over or placed inside a bag or somewhere that moves, the contents can slowly come out. So sorry for that!

    submitted byBase Brands Product Expert - 1 year ago
    Brand expert

Q: does the paint chip on the cup over time?

submitted by hannah - 1 year ago
  • A: It is prone to getting scratched up (particularly if you are klutzy like me - my klutziness is why I need drinkware like this!). I hang mine off the side of my wheelchair and the handle side gets a bit scuffed. I just cover it with a new decorative sticker if the scuff bothers me. Do note that some people are reporting paint issues from dishwashing, I only hand wash mine and even the old versions (not padded bottoms & no ounce marks) look new other than where I have dropped them.

    submitted byDragonMama - 1 year ago
  • A: At Reduce, we strive to develop high-quality drinkware that is engineered to last a lifetime. We stand behind our craftsmanship and offer a limited lifetime guarantee. If you feel the product hasn’t performed up to your expectations, please see below what is covered in our warranty. Normal wear and tear is possible, but chipped paint could either be due to misuse or a rare issue when the item was produced. You may send us an email at info@reduceeveryday.com so we can further assist you. Thanks!

    submitted byBase Brands Product Expert - 1 year ago
    Brand expert

Q: Does it really keep liquid such as water cold for 40 hours? What temperature are you referring to because it's hot here in Florida.

submitted by chefbeck - 1 year ago
  • A: I live in FL. If you have more ice inside they will keep better than some brand. I have more brand and Reduce is better with me.

    submitted byRainy - 1 year ago
  • A: It does! If ever your tumbler doesn't, feel free to get in touch with us at info@reduceeveryday.com so we can look into this ASAP.

    submitted byBase Brands Product Expert - 1 year ago
    Brand expert

Q: Is there lead in this product?

submitted by Jessica - 2 years ago
  • A: We understand your concerns and want to ensure our customers have all the correct information. First, all Reduce products are absolutely safe and pass independent testing. We use an industry-standard in our manufacturing process. To seal the insulation at the base of our products we use a small pellet containing trace amounts of lead, which is then covered with another layer of paint and a rubber base, making it inaccessible to our customers. During normal use, no lead ever comes into contact with you or your beverage. One of Reduce's core values is to always do the right thing for our customers, and this is why we've always offered a Lifetime Guarantee. If the base of one of our products is ever damaged during normal usage, we will replace it as part of this guarantee, which you can read here: https://reduceeveryday.com/pages/lifetime-guarantee.

    submitted byBase Brands Product Expert - 2 years ago
    Brand expert

Q: Can you put hot drinks in cup?

submitted by Shannon - 2 years ago
  • A: I use my COLD1 with "kid temp" warm beverages in the cold months, with a silicone straw, and have had zero issues.

    submitted byDragonMama - 1 year ago
  • A: Hi there Shannon! While most consumers choose our products because of the patented lid design that is beverage temperature specific, they can be used interchangeably. We recommend Cold1 mugs as "Cold Only" as the lids were not designed to maintain a "leak-proof" seal with hot liquids and steam. If filled with hot liquids and tipped over, liquid can leak from multiple areas and be dangerous. Hot liquids will not destroy or hurt the product if used, but we still recommend this product as cold only. For hot liquids, we recommend our hot1 mugs.

    submitted byBase Brands Product Expert - 2 years ago
    Brand expert

Q: how much does this cup weight? I am looking for a lightweight cup. Thank you.

submitted by DJMcL - 2 years ago
  • A: If weight is an issue, go for the 24oz instead of 40oz. An ounce of liquid weighs an ounce so the 40oz version adds 2.5lbs of weight to the shipping weight when filled. That being said, I have limited upper body strength and grip issues but the 40oz works great for me - I slide my hand in between the handle & mug instead of gripping by the handle. The shape of the handle also works wonderfully for hanging it off mobility equipment such as manual wheelchairs, rollators, and foam grip canes.

    submitted byDragonMama - 1 year ago
  • A: The Cold1 40oz weights around 1.4 lbs when empty.

    submitted byBase Brands Product Expert - 2 years ago
    Brand expert

Q: Does it fit in your car cup holder?

submitted by Olga - 4 months ago
  • A: Thanks for the inquiry! Our 40oz Reduce drinkware will fit large cup holders that are typical in SUVs or Trucks. It has a 3.25" base. Hope this helps!

    submitted byBase Brands Product Expert - 4 months ago
    Brand expert

Related Categories

Guests are saying

This tumbler has garnered positive feedback for its ability to keep drinks cold for extended periods, making it a favorite among guests who prioritize hydration. Many appreciate the thoughtful design features, such as the silicone base and convenient handle, which enhance usability. However, some guests have expressed concerns about the lid's effectiveness and durability. Overall, it stands out as a stylish and functional choice for daily use.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 653 reviews
    design: 4.27 out of 5
    easy to clean: 4.61 out of 5
    quality: 4.02 out of 5
    value: 4.07 out of 5
    69% would recommend
    208 recommendations
    5 out of 5 stars
    31 October, 2025Verified purchase

    (no review title)

    Love!
    DEI
    Did you find this review helpful?
    5 out of 5 stars
    14 October, 2025
    originally posted on https://reduceeveryday.com/
    Image

    (no review title)

    5
    Did you find this review helpful?
    3 out of 5 stars
    24 September, 2025
    originally posted on https://reduceeveryday.com/
    Image

    It's good, but

    The cup ounces and the way my drink keeps and the ice lasts even without having a leak proof top. I wish I could buy a separate leak proof top with a silicone straw.
    Julia
    Did you find this review helpful?
    5 out of 5 stars
    6 September, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Tumbler

    Love my tumbler!!! Keeps good and cold!!
    Pam
    Did you find this review helpful?
    5 out of 5 stars
    2 September, 2025
    originally posted on https://reduceeveryday.com/
    Image

    (no review title)

    5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    1 September, 2025Verified purchase

    Lid

    The cup is great and keeps drink cold but the lid doesn’t secure well it falls off easily
    1 reply from Base Brands Product Expert team - 2 months ago
    Hi there! We're sorry to hear you're experiencing trouble with your Reduce drinkware. Please contact us at info@reduceeveryday.com — we’d love to help resolve this for you.
    L
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 August, 2025Verified purchase

    Great cup with Open handle

    This cute 40oz cup with the open handle is perfect and fits in my car and on my walker. Love it.
    Review
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    23 August, 2025
    originally posted on https://reduceeveryday.com/
    Image

    (no review title)

    5
    Did you find this review helpful?
    5 out of 5 stars
    31 July, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Love this product!

    I have been buying these cups for the past couple years, for myself and as gifts. The LIFETIME GUARANTEE is awesome! I had a cup that chipped, sent in a picture and within 1-2 days a replacement of the exact cup arrived in the mail. :)
    Grammie
    Did you find this review helpful?
    5 out of 5 stars
    27 July, 2025
    originally posted on https://reduceeveryday.com/
    Image

    The BEST cup for people with disabilities

    I was paralyzed almost 4 years ago and have struggled to regain use of my hands. It has been tough for me to find a cup that I can hold without dropping, refill easily and drink from with ease. This insulated cup from Reduce has been the best! The handle allows me to bring my hand from underneath it and grasp around the cup. The rubber bottom lip has been a godsend when setting it down. The spout is so easy to flip and drink from, as I am not a fan of a straw. And the best part is when I need to refill it, several times a day, it is easy to take off the lid and easy to put it back on, as it fits in there with it's suction seal. And did I mention how cold my water remains?! I can put a few cubes of ice in it and some water before bed and it is STILL cold in the morning so I can take my pills again! Thank you to the family that has designed this cup! You have allowed me to be independent rather than struggle with screwing a lid back on. I would give this cup ten stars if I could! I LOVE IT!!!!!
    Michelle
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 July, 2025Verified purchase

    Great purchase

    Love the design, material, color and price. I strongly recommend it.
    Brodri
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    22 July, 2025
    originally posted on https://reduceeveryday.com/
    Image

    (no review title)

    5
    Did you find this review helpful?
    5 out of 5 stars
    9 July, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Definitely will be a customer for life

    I got my cup a few days ago and its the best thing ive purchased in a long time. It keeps things cold all day and im a big soda drinker so it keeps things carbonated well too since the straw hole isnt completely closed off which is exactly what i want. The measurments are so helpful on keeping me on top of my hydration.
    Court
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 July, 2025Verified purchase

    LOVE!!

    LOVE this brand - I have the 40oz tumbler in white and light purple and will be purchasing the hot beverage 18pz one with handle. My only request is to add a RED one, please!!! Hoping in fall/winter darker colors come out. My husband and son literally always steal mine lol. Dishwasher safe, long lasting, can purchase new straws in a pack, keeps drinks COLD, easy to bring out and about….The best tumbler for the best price, hands down!
    Tricia
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    5 July, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Love more than my Stanley cups

    I love most everything about this cup. I would buy more of these tan Stanley and yeti cups. I love the silicone base, I love the handle, the size. It keeps ice water for hours. I do not like the lid. The lid, where the straw goes in, is not spill proof. There is also some odd closures on top. If don't use the straw you will like the lid better than if you use the straw.
    Thirsty gal
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 July, 2025Verified purchase

    The best I've ever had!

    This mug is what I’ve been waiting for since I started using an insulated mug 10 years ago. It’s easy to carry and refill and yeah, they’re still lightweight. However, I think the feature I like the best is the fact that it is dishwasher safe. Just just pop it into The dishwasher., And let it clean with the rest of the dishes. It doesn’t lose a seal and gets sanitized.
    Siggiwiggy
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    21 June, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Paint may blister & peel in the dishwasher

    I have had my tumbler approximately a year. It has always sealed well, kept my drinks at the desired temperature, it was advertised as dosage safe and I really like the color. It's super convenient to have markings for everyone 8 oz on the inside! I usually hand wash it, but perhaps 6 times have put it into the dishwasher for extra sanitation. This however has had negative effects.
    Annabella-sue
    Did you find this review helpful?
    5 out of 5 stars
    11 June, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Best insulated cup I've ever owned.

    I bought a Reduce cup many years ago and still use it to this day. It keeps beverages cold for many many hours. Highly recommended!
    Nursy
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    8 June, 2025Verified purchase

    Perect!!!

    U love it is easy to carry and I drink all the water I need
    Trick or Trear Devor
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    7 June, 2025
    originally posted on https://reduceeveryday.com/
    Image

    Absolutely LOVE my cup!

    We found my cup on the clearance isle and I'm so glad that we did!! It's beautiful with tritone coloring(white, sage and lavender). I filled it with ice last night when we got home and still have some this evening... That's saying something being we're from Texas. 😍 The only drawback is that I can't find replacement straws to match the cup.
    🍓 Cowgirl
    1 guest found this review helpful. Did you?

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