Swim with the Sharks Without Being Eaten Alive - (Collins Business Essentials) by Harvey B MacKay (Paperback)

About the Book

Originally published: New York: Morrow, c1988.

From the Back Cover

This straight-from-the-hip handbook by bestselling author and self-made millionaire Harvey Mackay spells out the path to success for readers everywhere. They will learn how to:

• Outsell by getting appointments with people who absolutely, positively do not want to see you, and then making them glad they said "yes!"
• Outmanage by arming yourself with information on prospects, customers, and competitors that the CIA would envy - using a system called the "Mackay 66."
• Outmotivate by using his insights to help yourself or your kids join the ranks of Amercia's one million millionaires.
• Outnegotiate by knowing when to "smile and say no" and when to "send in the clones."

This one-of-a-kind book by a businessman who's seen it all and done it all has sold almost 2 million copies, and is the essential roadmap for everyone on the path to success.

Review Quotes

"It's beautifully written, witty, riveting, and the best book about achieving your goals since Dale Carnegie wrote his masterpiece." - Warren Bennis
"His own story shows that his tips on salesmanship can work." - Newsweek
"It's one of the best self-help books I've ever read." - Larry King
"A must for everyone and anyone entering the business world." - Donald Trump
"Super-Salesman's Secrets." - Wall Street Journal
"Swim With The Sharks is an extraordinary treasure chest of information." - Ken Blanchard
"Harvey Mackay is a master of brief, biting, and brilliant business wit and wisdom." - Tom Peters
"It's one of the best self-help books I have ever read." - Larry King
"His book gives to-the-point parables about making your business and personal life a success." - USA Today
"Harvey Mackay may be the most talented man I have met." - Lou Holtz