The Ecosystem Economy - by Venkat Atluri & Miklós Dietz (Hardcover)

About the Book

"The Ecosystem Mindset takes a hard look at the emerging Ecosystem Economy, and what it means for companies once siloed by sector. It explores how and why we got here, beginning with the foundations of the sector-centered economy and bringing us up to today--the earliest chapter in the ecosystem economy's history. Readers will see that the truly successful companies are not the ones that have brought old-school best practices to bear on the new economy, but the companies that have thrown out those best practices altogether--the companies that have adopted entirely new mindsets and strategies for this entirely new game. The authors then explain why adopting a new playbook is so important. They show that ecosystems players stand to partake in more than $60 trillion of new value, and they will also show that this new economy ecosystem is here to stay. In fact, they explore how the ecosystem economy might continue to evolve, dissolving traditional industry barriers once and for all and giving way to an entirely new playing field where sector-system strategies will become entirely untenable. Finally, they introduce an ecosystem playbook--the philosophies and strategies that enterprises will need to adopt in order to survive and thrive in this future. As the barriers between industries come down, we are all going to need to reshape our thinking about competition, partnership, value, and process. This book engages the reader to consider a new playbook for doing business in a world of digital ecosystems"--

Book Synopsis

Gear up and equip your organization for an entirely new competitive landscape

In The Ecosystem Economy: How to Lead in the New Age of Sectors Without Borders, two McKinsey & Company senior partners offer an incisive and eye-opening look at the emerging ecosystem economy and what it means for companies used to familiar sector siloes. In the book, you'll explore how the most successful companies in the new economy aren't the ones that have applied old-school best practices but, instead, have adopted entirely new mindsets and approaches for a fundamentally transforming market.

You'll also find:

• Explanations of why it's so important for companies to adopt a new approach in the face of a foundationally changing economy (and what they stand to gain)
• How the new ecosystem economy will continue to evolve and change, dissolving the borders between the traditional sectors of the economy
• A comprehensive ecosystem playbook that can be applied to firms of any size and in any sector

As the barriers between sectors and disciplines come down, organizations everywhere will need to reshape their thinking about value propositions, competition, partnership, organizational and operating models, and performance management. The Ecosystem Economy is your personal roadmap to navigating that new world. It's ideal for managers, executives, and other business leaders seeking fresh new strategies and practical approaches for markets that bear little resemblance to the ones that came before.

From the Back Cover

Prepare your organization for a transformed competitive landscape

The Ecosystem Economy: How to Lead in the New Age of Sectors Without Borders offers a compelling new take on how the global economy is being fundamentally transformed by the acceleration of new technology development, evolving consumer preferences and behaviors, business models and organizational and performance management constructs. In the book, two senior partners at McKinsey and Company make the case that traditional siloes and sectors are breaking down. They demonstrate how business leaders at all levels can exploit disappearing barriers to reimagine and refocus their organizations' efforts to create substantial and durable new competitive advantages.

You'll learn why it's so important for companies to adapt right now and develop new approaches to succeed in the face of a foundationally changed global economy driven by ecosystems. You'll also discover how the ecosystem economy will continue to evolve and transform, as well as a comprehensive playbook you can apply to your own firm, regardless of its size.

An essential and incisive resource for executives, board members, and other business leaders seeking fresh approaches to doing business in the modern economy, The Ecosystem Economy will also earn a place in the libraries of investors looking for new ways to think about value propositions, competition, partnership, and performance management.

About the Author

VENKAT ATLURI is a senior partner at McKinsey & Company, where he leads the firm's global Technology & Telecommunications Practice. In addition he serves clients in the high-tech, media and telecommunications, advanced industries, and consumer sectors by partnering with management teams and boards to create value through performance transformation, programmatic M&A and new business building. Prior to joining McKinsey, Atluri held leadership roles at General Electric and 3M.

MIKLÓS DIETZ is a senior partner at McKinsey & Company. He leads McKinsey's banking strategy and innovation work globally and is the managing partner of the Vancouver office. He is the founder/chair of the Panorama research group and the Ecosystem Hub, and has served over 450 clients in 40+ countries across multiple industries. Prior to joining McKinsey, he worked at Merrill Lynch and Reuters.