Loading, please wait...

The Non-Obvious Guide to Marketing & Branding (Without a Big Budget) - (Non-Obvious Guides) by Rohit Bhargava (Paperback)

About this item

Specifications

Number of Pages: 192

Genre: Business + Money Management

Sub-Genre: Marketing

Series Title: Non-Obvious Guides

Format: Paperback

Publisher: Ideapress Publishing

Age Range: Adult

Book theme: General

Author: Rohit Bhargava

Language: English

Street Date: May 11, 2021
TCIN: 83043650
UPC: 9781646870455
Item Number (DPCI): 247-31-2950
Origin: Made in the USA or Imported

Description



About the Book



This is the Small Business Marketing advice book you've been Googling for. Like having coffee with an expert, this book shares irreverent tips and secrets from WSJ bestselling author and marketing guru Rohit Bhargava on how to promote your business without a huge budget. This book is like a high energy masterclass and brainstorming session all in one - with actionable tips to transform your marketing approach within hours.



Book Synopsis



An all new updated 2021 edition of the popular original guide to marketing and branding featuring actionable advice that will help you tell a better story, win more customers, earn more loyalty and make more money.

Being good at marketing might seem like a dark art. All those in-your-face ads, annoying pop-ups and desperate $497 online training courses make most people hate marketing. But the truth is, every business leader and entrepreneur needs to understand how marketing really works.

In this candid guide, bestselling author and award-winning marketing expert Rohit Bhargava offers the ultimate guide to every part of marketing - from writing a tagline to building a simple one-page marketing strategy. In this guide, you'll learn:

  • How to get an unlimited marketing budget by doing things that work.
  • The key to creating unstoppable word of mouth for your idea or product.
  • Why it is a mistake to try and be on every social media platform.
  • The secret to buying advertising at a fraction of the "sticker price."
  • How to create a tagline that people remember for your business.
  • Fit your entire marketing strategy on one page and maintain your focus.

Inspired by real life conversations and experiences with hundreds of business owners and entrepreneurs, as well as the author's 15+ year career leading marketing for some of the most successful brands in the world, this is the rare guide that will skip all the useless definitions, avoid the fluff and cut right to the point to give you the real-life advice you need to hear with an irreverent non-obvious perspective you deserve.

From downloadable one page guides to real life stories and examples, this guide will give you the inspiration and tools to put together a winning marketing strategy to grow your business - no matter how much you know about marketing already.

If the item details above aren’t accurate or complete, we want to know about it. Report incorrect product info.

Shipping details

Estimated ship dimensions: 1 inches length x 5.1 inches width x 7.4 inches height
Estimated ship weight: 0.48 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), Northern Mariana Islands, Virgin Islands, U.S., APO/FPO, Guam (see also separate entry under GU)

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the in-store purchase, ship date or online order pickup. See return policy for details.
See the return policy for complete information.

From the manufacturer

No information loaded.

Guest Ratings & Reviews

Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.


*See offer details. Restrictions apply. Pricing, promotions and availability may vary by location and at Target.com.