$13.42 sale price when purchased online
$15.79 list price
Target Online store #3991
About this item
Highlights
- BIG UP THE BOUNCE: This powerful curl amplifier cream enhances definition, boosts volume, and locks in shape, delivering salon-quality hold while keeping curls soft and bouncy.
- CURLS THAT HOLD: Designed for long-lasting curl control, this humidity-resistant formula fights frizz, tames flyaways, and keeps curls looking sleek, controlled, and full of life - without the crunch.
- MOISTURE THAT WORKS: Infused with Jojoba Oil, Pro Vitamin B5, and an Intensive Moisture Blend, this cream deeply hydrates, nourishes, and strengthens, so curls stay soft, defined, and full-bodied.
- LIGHTWEIGHT AND NON-GREASY: With a lightweight holding and conditioning agent, this formula locks in hydration without buildup, keeping curls touchably soft and naturally bouncy, with an uplifting summer fruit fragrance.
- EASY STYLING FOR BOUNCY DEFINITION: Work through damp hair, scrunch, and air-dry for effortless waves or diffuse for extra definition and volume. Twist sections for ultra-defined, bold curls with flexible hold.
- FOR EVERY CURL TYPE, EVEN IN HUMIDITY: Whether you’ve got loose waves, tight spirals, or bold coils, this defining cream enhances shape, locks in bounce, and protects curls against frizz: even in high humidity.
Description
Curls deserve to be bold, bouncy, and full of life, so let’s turn up the volume. Bed Head’s Curl Rock Amplifier Cream is your go-to for defined curls that love to hold their shape. Created with and used by professionals, this curl-defining cream locks in curl structure while keeping hair soft and flexible because stiff, crunchy curls? Not here.
Frizz and humidity? No problem. The humidity-resistant formula ensures your curls stay smooth, controlled, and fiercely defined. Flyaways and static? Handled. This cream tames unruly strands, but still leaves curls feeling bold and free from root to tip.
But great definition isn’t enough, your curls also need hydration. That’s why this formula is packed with Jojoba Oil, Pro Vitamin B5, and an Intensive Moisture Blend, ingredients known to deeply nourish, strengthen, and hydrate curls. Hair stays soft, healthy, and full of bounce!
This cream is designed for all curl types, whether you’re rocking loose waves, tight coils, or anything in between. Just work it through damp hair, scrunch, and let air-dry for effortless curls or use a diffuser for extra definition and volume. For a more sculpted look, twist sections around your fingers while drying. Top Tip: If you want to achieve epic volume, flip your hair upside down while diffusing - it lifts the roots for maximum bounce and movement.
Frizz and humidity? No problem. The humidity-resistant formula ensures your curls stay smooth, controlled, and fiercely defined. Flyaways and static? Handled. This cream tames unruly strands, but still leaves curls feeling bold and free from root to tip.
But great definition isn’t enough, your curls also need hydration. That’s why this formula is packed with Jojoba Oil, Pro Vitamin B5, and an Intensive Moisture Blend, ingredients known to deeply nourish, strengthen, and hydrate curls. Hair stays soft, healthy, and full of bounce!
This cream is designed for all curl types, whether you’re rocking loose waves, tight coils, or anything in between. Just work it through damp hair, scrunch, and let air-dry for effortless curls or use a diffuser for extra definition and volume. For a more sculpted look, twist sections around your fingers while drying. Top Tip: If you want to achieve epic volume, flip your hair upside down while diffusing - it lifts the roots for maximum bounce and movement.
Hair Type: Curly
Product Form: Cream
Beauty Purpose: Curl Enhancing
Net weight: 3.82 fl oz (US)
TCIN: 80165451
UPC: 615908433197
Item Number (DPCI): 063-00-0857
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua/eau), polyquaternium-37, vp/dmapa acrylates copolymer, cyclopentasiloxane, polyquaternium-11, fragrance (parfum), phenoxyethanol, propylene glycol dicaprylate/dicaprate, cetearyl alcohol, polysorbate 60, c12-15 alkyl benzoate, ppg-1 trideceth-6, helianthus annuus (sunflower) seed oil, disodium edta, peg-4 dilaurate, simmondsia chinensis (jojoba) seed oil, peg-4 laurate, helianthus annuus (sunflower) seed extract, bacopa monnieri extract, sorbitan oleate, alcohol denat., vp/dimethylaminoethylmethacrylate copolymer, benzalkonium chloride, caprylyl glycol, panthenol, iodopropynyl butylcarbamate, peg-4, butylene glycol, chitosan, glycerin, citric acid, tocopherol, amyl cinnamal, benzyl salicylate, citral, citronellol, geraniol, hexyl cinnamal, hydroxycitronellal, limonene, linalool.
Shipping details
Estimated ship dimensions: 2.169 inches length x 2.169 inches width x 6.799 inches height
Estimated ship weight: 0.35 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this the same product that used to come in a bright blue bottle years ago?
submitted by AZ native - 2 years ago
A: Yes. Same product, new bold packaging.
submitted byTIGI - 2 years agoBrand expertA: Not sure about the original bright blue bottle, but I’ve had both the dark blue bottle and the new lime green bottle in my hand and compared ingredients listed, and they are not the same ingredients. Also, the lime green bottle holds less product than the blue bottle.
submitted byReeNee - 10 months ago
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Guests are saying
The Bed Head Curls Rock Amplifier Curly Hair Cream is a popular choice among guests for defining and holding curls. Many appreciate its pleasant scent and the way it enhances natural waves without feeling sticky or heavy. Guests have noted that a little goes a long way, making it a cost-effective option. While some experienced issues with heaviness or crunchiness, the overall feedback highlights its effectiveness in taming frizz and providing a natural look.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 482 reviews
effectiveness: 4.39 out of 5
quality: 4.33 out of 5
value: 3.92 out of 5
86% would recommend
30 recommendations
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Anna - 3 months ago, Verified purchaser
I’ve been using this curl cream off and on for about 10 years. I always go back to it. No other product does the same thing for my curls. I have curls on the finer side so they can get weighed down easy, this product definitely does not do that. It just defines and holds while smoothing frizz. 10/10 would recommend.
Curly hair favorite!!
5 out of 5 stars
Thumbs up graphic, would recommend
Kimberly - 10 months ago, Verified purchaser
I have been using this product for years and still love it. It hold my curls perfectly.
Not the best
1 out of 5 stars
emabobema - 11 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This product I just don’t think did anything for me. Didn’t enjoy it much at all and bed head isn’t my favorite brand to use. It just made my hair feel heavy.
Great
5 out of 5 stars
mavisd2 - 1 year ago
originally posted on influenster.com
[This review was collected as part of a promotion.] A little goes a long way. Helps handle frizz and makes my hair shiny and defined. Great hold. Smells so good! Definitely recommend this product!
Too heavy for my hair
3 out of 5 stars
michellel305 - 1 year ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Smells really good but it’s too heavy for my hair. It left my hair feeling greasy and weighed down. It defined curls well initially but they fell out pretty quickly
Amazing curl!!
5 out of 5 stars
Thumbs up graphic, would recommend
Meg - 1 year ago, Verified purchaser
I have hair extensions and this product is amazing for my curly hair!!
Great moisturizing hold
5 out of 5 stars
nina916 - 1 year ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received this curls rock amplifier complementary from Influenster for my honest review. Upon use of this cream, I noticed that it delivered moisture and is frizz free. This cream is formulated with a conditioning, agent and an intensive moisture blend that deeply conditions, boost, moisture and defines curly and wavy hair. I often get flyaways, but after using this cream, my flyaways were tamed I like that the cream has pro vitamin B5 to boost hairs body and movement, and also has jojoba oil which makes it rich in antioxidants and vitamin E. Super food for my hair. I love it. 
Defined hold
5 out of 5 stars
jillybean307 - 1 year ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This product has such wonderful hold. It helps my curls stay in place all day without feeling crunchy or sticky. Highly recommend for people looking for a good hold.
Long lasting waves
4 out of 5 stars
ohmyharmony - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really enjoyed the scent. It held my curls and didn't cause any crunch. I liked that my hair just looked naturally pretty throughout the day. I would recommend it.
Great product
4 out of 5 stars
Thumbs up graphic, would recommend
MomOf2 - 2 years ago, Verified purchaser
I love this product. It’s the only product I found that works well on my naturally wavy hair. I scrunch it on while my hair is wet. The only downside is the dispenser. I hoped that the redesign would’ve helped but no. Sometimes the product at the tip of the dispenser hardens so I have to throw that out. And they made 2 sizes now so the smaller bottle really makes each hardened product a waste. Still worth buying though since there isn’t a good replacement for my hair.
Not for me
3 out of 5 stars
sophiag12 - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I gave this a fair shot and it just wasn’t for me :( maybe my hair texture just isn’t right for a product so hopefully it works for someone! I also just don’t use a lot of product on my hair
Get the curls your want!
4 out of 5 stars
hng1022 - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Bed Head Curls Rock Amplifier Curly Hair Cream is fantastic! It works exceptionally well to define and hold curls in place. The pleasant scent is a bonus. It's versatile, suitable for creating an all-day natural look or a perfectly styled evening appearance. This product has become a go-to in my curly hair routine. 🌟💁♀️ #BedHeadCurlsRock #CurlyHairCare #HairPerfection
Not for sensitive skin
3 out of 5 stars
Katie - 2 years ago, Verified purchaser
It made my skin break out in a rash where my hair touched.
Love it
5 out of 5 stars
- 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My children have really curly hair and this product works amazing for their hair. It holds their curls for the day and reduces frizziness. Would recommend
Nice cream
5 out of 5 stars
emilyh824 - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really enjoyed this product. I have thin and fine curls but I don’t feel that this weighed them Dow, but it made my curls defined. I would recommend trying it out if you’re on a budget.
Smells nice
2 out of 5 stars
shaynadd1fb - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Like most TiGi products, this smelled amazing. Unfortunately, that is about all the benefit I saw from using this curl cream. I tried it alone, with mousse, and with another cream and it was just weighing my hair down and did not add any benefits that I saw.
1 reply from Tigi-linea Consumer Services team - 2 years ago
Thanks for reaching out, we're sorry our Curls Rock Amplifier Curly Hair Cream didn't work for you. We appreciate feedback like yours, as it helps us improve our products - please connect with our team directly at Info@tigibeautyproducts.com, and share ref ID: 45595985, so we can ask a few questions. We look forward to hearing back from you!
Good curling cream overall
4 out of 5 stars
jadenkh426 - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I liked this curling cream. It smells really good. It has a lot of good slip. It made my curls very easy to detangle. I took one star off because of the packaging. When you pump the cream out it only gives you a small bit which I don’t like.
Beautiful curls that last all day
5 out of 5 stars
anndreso - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really enjoyed the scent. It held my curls and didn’t cause any crunch. I liked that my hair just looked naturally pretty throughout the day. I would recommend it.
My kiddos love it
5 out of 5 stars
ladydarkness - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This product worked extremely well on my childrens hair. They have more curls then i do and I decided to try it out on them. They loved how it felt in their hair as well as how it smelled.
Great
5 out of 5 stars
asuhlee - 2 years ago
originally posted on influenster.com
[This review was collected as part of a promotion.] It doesnt make your hair feel greasy or heavy like a lot of products do. The smell alone is amazing. It made my curls look really great and held all day.