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Ulta Beauty Collection Auto Eyeliner - 0.01oz - Ulta Beauty
$9.00
In Stock
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At a glance
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About this item
Highlights
- Matte and metallic finishes
- Waterproof
- No sharpening required
- Soft, gliding application
- Proudly cruelty free with clean ingredients
Description
It's all in the details, my dear. Define and line your eyes with Ulta Beauty Collection's Waterproof Automatic Retractable Eyeliner. The precise, fine-tip point provides creativity for any liner style. Smudge, smoke out or define the upper lid or lower lash line for desired look. Choose your go-to finishes from matte, shimmer or metallic. Bonus: No sharpening required! Packaging may vary, same formula you love.
Suggested Age: 10 Years and Up
Color Palette: Dark Tones
Product Form: Pencil
Beauty Purpose: Defining
Net weight: 1 Ounces
TCIN: 91382497
UPC: 717897121410
Item Number (DPCI): 342-02-5655
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 5.098 inches length x 0.306 inches width x 0.306 inches height
Estimated ship weight: 0.01 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This eyeliner has garnered a strong following among guests for its smooth application and impressive color range. Many appreciate its ease of use, making it suitable for both everyday wear and special occasions. While some guests noted issues with longevity and smudging, the overall consensus is that it offers great value for its price. Guests love the variety of shades available, allowing for personal expression and creativity in their makeup routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 6944 reviews
100% would recommend
1 recommendations
5 out of 5 stars
30 October, 2025
originally posted on http://www.ulta.com

Definitely would buy again
This is a really nice eyeliner. It is easy to apply, and goes on smoothly. I have tried other more expensive brands that do not glide on as smoothly. It also lasts all day. Great value.
1 out of 5 stars
30 October, 2025
originally posted on http://www.ulta.com

no
applies easily, but smears in a couple of hours.
5 out of 5 stars
28 October, 2025
originally posted on http://www.ulta.com

Best eyeliner
Great eyeliner at a great price. I have been using this for years. It stays put all day and is easy to remove with makeup remover.
4 out of 5 stars
27 October, 2025
originally posted on http://www.ulta.com

New color for me
Glides on pretty easy and color let's me soften my look
4 out of 5 stars
27 October, 2025
originally posted on http://www.ulta.com

Works good
Goes on pretty easy and soft
5 out of 5 stars
25 October, 2025
originally posted on http://www.ulta.com

I have been using this for years and really like how it look
I'm a rodeo clown and I use this when I put on my clown makeup. I love how you can make smooth straight lines.
5 out of 5 stars
21 October, 2025
originally posted on http://www.ulta.com

Nice and creamy application.
I bought this because I wanted a new look and can say I am more than happy with it.
5 out of 5 stars
21 October, 2025
originally posted on http://www.ulta.com

Easy to apply
Easy to apply, lasts longer than others. Good color choices too.
1 out of 5 stars
14 October, 2025
originally posted on http://www.ulta.com

So bad?
The matte bright purple is quite possibly the worst eyeliner formulation I've ever used. It instantly becomes unblendable and will strip right off if you try to go back over the patchy result to fill it in.
5 out of 5 stars
13 October, 2025
originally posted on http://www.ulta.com

Eyeliner
I love this eyeliner, ulta is the only place I buy it at:)!
1 out of 5 stars
24 September, 2025
originally posted on http://www.ulta.com

No
I must be allergic to this eye liner.
5 out of 5 stars
22 September, 2025
originally posted on http://www.ulta.com

Eyeliner
always a great product. Is twist eyeliner. ulta brand. Many colors
5 out of 5 stars
15 September, 2025
originally posted on http://www.ulta.com

Best eyeliner
This is by far the best eyeliner I have ever used. It goes on so easy and last all day.
4 out of 5 stars
13 September, 2025
originally posted on http://www.ulta.com

Great Eyeliner!
Love the rich purple, long lasting.
5 out of 5 stars
8 September, 2025
originally posted on http://www.ulta.com

Gorgeous eyes!
I've bought this eyeliner in several shades, this particular shade 3 times and that's how much I love it. Goes on smoothly yet easy to remove at night. Stays put. Get lots of compliments!
5 out of 5 stars
4 September, 2025
originally posted on http://www.ulta.com

I would buy this product again and again
I would buy this product again and again
2 out of 5 stars
2 September, 2025
originally posted on http://www.ulta.com

Disappointed
The eyeliner applies smoothly but doesn't stay on very long and smudges.
5 out of 5 stars
1 September, 2025
originally posted on http://www.ulta.com

I would recommend
This is one of the best waterproof eyeliners I've purchased. It doesn't smear, I have proof as (I work with children and I'm on the go for 8 hours straight). The price point is great and it's a much better quality in comparison to other brands (one begins with an M)
2 out of 5 stars
1 September, 2025
originally posted on http://www.ulta.com

Good Color, Doesn't Last
Looking for a good brown liner, this color looks nice and subtle on my medium/deep skin. However, it doesn't last more than a few hours.
5 out of 5 stars
16 August, 2025
originally posted on http://www.ulta.com

Try this for waterline lining!
I've been wanting to try a white waterline liner forever. I tried a cheap pencil as my starter a d it was as bad as you can imagine. This is soft and easy to use and lasts! It gives my eyes that pop that they need and makes them look way more awake.