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Unique Loom Braided Jute Gujarat Border Indoor Hand Made Area Rug - 2 of 4Unique Loom Braided Jute Gujarat Border Indoor Hand Made Area Rug - 3 of 4Unique Loom Braided Jute Gujarat Border Indoor Hand Made Area Rug - 4 of 4
Unique Loom Braided Jute Gujarat Border Indoor Hand Made Area Rug - 1 of 4

Unique Loom Braided Jute Gujarat Border Indoor Hand Made Area Rug

$79.99

In Stock

Sold & shipped by Unique Loom
Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • ECO-FRIENDLY: Sustainably handcrafted from eco-friendly natural fibers, this on-trend classic jute rug is the perfect addition to any room.
  • HAND MADE: Each rug is handmade and stitched with hand braided fringe where applicable, meaning it’s marked by subtle but individual differences that make your rug unique.
  • REVERSIBLE: With a flatweave pile, both sides have the same design - doubling the life span of your rug.
  • EASY CARE: Handmade rugs should be treated more carefully than machine-made rugs due to the artisanal nature in which they are created. Remove any stains immediately by blotting with a clean cloth or sponge. Avoid using water as that might damage and discolor the natural fibers, instead, for tougher stains use a dry rug shampoo or baking soda. For dry debris take the rug outdoors and give it a good shake. Rotate for even wear.
  • COMPACT SHIPPING: Your rug will arrive factory rolled/folded and may have creases from tight packaging and compression during storage. These normally flatten within 3-7 days. You can also reduce or remove creasing by rolling the rug and massaging the creases with your hands. The backing will loosen to help the rug lay flat.

Description

Living up to its nickname as the “Golden Fiber" jute is a staple in organic home decor. Hand-braided in India from natural jute and cotton fibers, our Braided Jute Collection features a variety of patterns and neutral colors that make these rugs the perfect base for any room's design. As soft as they are durable, these rugs are the perfect organic accent to any room's design.
Features: Runner (shape)
Dimensions (Overall): 73 inches (L), 30 inches (W)
Fabric Name: Woven
Construction Technique: Handmade
Style: Runners
Indoor/Outdoor: Indoor
Features: Natural Fiber, Handwoven
Backing Material: Jute
Rug Material: 90% Jute
Pile type: Flat Pile
Protective Qualities: Not Applicable
Rug pile height: Low Pile (Less Than 0.5")
Care & Cleaning: Spot or Wipe Clean, Shake Clean
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 92276882
UPC: 889919779029
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

unique loom
Rug

Feet Inches
2x3 24x36
2x8 24x96
2x12 24x144
4x6 48x72
5x8 60x96
8x10 96x120
9x12 108x144

All Sizes in Inches Unless Otherwise Stated

  • Large space

    All your furniture should fit on the rug without it
    feeling crowded.

    Recommended sizes
    9‘ x 12‘ or 11‘ x 14‘

  • Furniture against a wall

    The front legs should be on the
    rug. All the furniture should be
    on the same rug.

    Recommended sizes
    6‘ x 9‘ or 8‘ x 10‘

  • Small space

    A smaller rug under the center piece
    of furniture defines the space.

    Recommended sizes
    4‘ x 6‘ or 5‘ x 7‘

  • Single piece of furniture

    At least 6" of rug should be showing on all sides

Shipping details

Estimated ship dimensions: 29.53 inches length x 5.03 inches width x 5.03 inches height
Estimated ship weight: 3.98 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Unique Loom

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Guests are saying

This rug has garnered a mix of admiration and concern from guests. Many appreciate its beautiful design and quality, noting its ability to enhance various spaces like kitchens and entryways. However, some guests have experienced issues with the rug not laying flat, rough texture, and musty odors. Despite these concerns, the rug's aesthetic appeal and durability make it a popular choice for home decor.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 140 reviews
    0% would recommend
    1 recommendations
    5 out of 5 stars
    8 June, 2025
    originally posted on rugscom

    Perfect entry rug!

    I absolutely love this rug. I got the runner for my entry and its perfect! I think I will be ordering this rug in another size for another room. Rugs.com is a great company.
    Lori S
    Did you find this review helpful?
    2 out of 5 stars
    28 May, 2025
    originally posted on rugscom

    Disappointed

    This runner does not run straight. It is in short hallway between bedroom and bath and it curves on one side and sticks out on other side. Do not like it.
    Nurse Gail
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 March, 2025Verified purchase

    Unrolled and its covered in stains

    The rug came in all stains.
    Worth it no smell
    Did you find this review helpful?
    1 out of 5 stars
    21 February, 2025
    originally posted on rugscom

    Not Worth It

    Very disappointed. The rug I received bears little resemblance to the one in the picture. The color is closer to gray, the stitching is uneven and of poor quality, and the jute material becomes frayed very easily.
    Seekay
    Did you find this review helpful?
    5 out of 5 stars
    11 October, 2024
    originally posted on rugscom

    Great product!

    Super happy with the braided jute runner. Some odor, but it is dissipating quickly.
    Michele P
    Did you find this review helpful?
    1 out of 5 stars
    4 May, 2024
    originally posted on rugscom

    Not worth it..

    I am very dissatisfied with my rug. It is very flimsy and has two pulls right in the middle. I just opened it. This is how it came.
    CmcE
    Did you find this review helpful?
    5 out of 5 stars
    5 March, 2024
    originally posted on rugscom

    Not a true rectangle

    The picture is different than my rug. The shape is not rectangle, the corners curves on each end toward the center of the rug. Almost like an oval. But I still like it.
    Sis H
    Did you find this review helpful?
    3 out of 5 stars
    27 January, 2024
    originally posted on rugscom

    Frayed

    When rugs first arrived they smelled damp & musty, I’ve them down on my floor over a week now & the corner of one of them is coming frayed
    Fifi
    Did you find this review helpful?
    1 out of 5 stars
    2 November, 2023
    originally posted on rugscom

    Jute runner

    Smelled like warehouse mold. Send it back before even opening. Too bad
    Nothing to see here
    Did you find this review helpful?
    5 out of 5 stars
    17 October, 2023
    originally posted on UniqueLoom
    Image

    Beautiful, durable and classy

    [This review was collected as part of a promotion.] This is a well built rug that's perfect for nearly any room. I have mine at the front doors, so it gets quite a lot of foot and dog paw traffic. It's worn very well, and continues to hold up to abuse with no sights of wear.
    RugMeNot
    Did you find this review helpful?
    5 out of 5 stars
    9 October, 2023
    originally posted on rugscom

    Beautiful Rug

    This rug is beautiful. It definitely adds the finishing touch to my renovated kitchen. I highly recommend this rug.
    kbh82
    Did you find this review helpful?
    2 out of 5 stars
    8 October, 2023
    originally posted on rugscom

    Horrible quality

    Do not waste your money on this. Within a few it was completely fraying at the edges and it is constantly ‘moulting’.
    Nicole1011
    Did you find this review helpful?
    4 out of 5 stars
    21 August, 2023
    originally posted on rugscom

    Great Rug

    It is a little darker than pictured but I like it. Very soft to walk on
    Deanna
    Did you find this review helpful?
    4 out of 5 stars
    5 August, 2023
    originally posted on UniqueLoom
    Image

    Nice large sturdy rug

    [This review was collected as part of a promotion.] The rug is made of jute and it definitely shows all the handiwork that went into making this beautiful piece. The rug is large and even. It’s heavy and because of that it easily sits flat on the ground. The only downside I see is that it is thick so we just need to be careful to not trip on it. Besides that, it is beautiful and well made.
    JKSpring55
    Did you find this review helpful?
    5 out of 5 stars
    4 August, 2023
    originally posted on UniqueLoom
    Image

    Absolutely perfect!

    [This review was collected as part of a promotion.] I am completely obsessed with the look and quality of this rug. I have this rug in my entryway and it sees a lot of traffic between two kids and two adults all day long. It has held up amazing and I can vacuum really easily over it which is a huge bonus!!
    Shana1217
    Did you find this review helpful?
    5 out of 5 stars
    4 August, 2023
    originally posted on rugscom

    Good looking rug runner in our new home!

    Nice addition to our kitchen. We are using it as a runner near the kitchen sink to make our wood floor less slippery in case water splashes on the floor.
    Islander
    Did you find this review helpful?
    5 out of 5 stars
    18 July, 2023
    originally posted on UniqueLoom
    Image

    Unique Loom Braided Jute

    [This review was collected as part of a promotion.] The Unique Loom Braided Jute Collection Area Rug - Gujarat is a timeless classic. The durable yet soft rug can go anywhere in your home. Highly recommended. I received this product in exchange for an honest review.
    psgirl87
    Did you find this review helpful?
    5 out of 5 stars
    15 July, 2023
    originally posted on UniqueLoom
    Image

    Beautiful rug

    [This review was collected as part of a promotion.] This area rug is so beautiful i love the design and quality of the material. I use it in my dinning area it has definitely improved interior of my dinning room. It has beautiful prints and a great peice for home decor.
    Brandan143
    Did you find this review helpful?
    5 out of 5 stars
    8 July, 2023
    originally posted on UniqueLoom
    Image

    Great hand braided rug

    [This review was collected as part of a promotion.] This 5×8 rug is a perfect option for a kitchen table or outdoor covered sunroom/patio. Is it is made of mostly jute that makes it very durable and sturdy. It does have imperfections along the border because it is hand woven but this adds to the elegance of this rug. It is a very natural and simple navy blue border pattern that can match with lots of different furniture and decor.
    Entekuda1
    Did you find this review helpful?
    5 out of 5 stars
    7 July, 2023
    originally posted on UniqueLoom
    Image

    Stunning

    [This review was collected as part of a promotion.] The Unique Loom Braided Jute Collection Area Rug in the Gujarat design is a stunning addition to any living space. The combination of natural and navy blue colors creates a beautiful contrast that adds depth and sophistication to the room. The rug's braided jute construction gives it a unique texture that feels both sturdy and comfortable underfoot. The size of the rug (5' 1" x 8' rectangle) is perfect for medium to large-sized areas, providing ample coverage without overwhelming the space. Overall, the Unique Loom Braided Jute Collection Area Rug in Gujarat design is a high-quality, visually appealing rug that enhances the aesthetic appeal of any room while providing a durable and cozy surface.
    Short
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