What to Do When Machines Do Everything - by Malcolm Frank & Paul Roehrig & Ben Pring (Hardcover)

Book Synopsis

"Refreshingly thought-provoking..." - The Financial Times

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Illustrated with real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.

Written by a team of business and technology expert practitioners--who also authored Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business--this book provides a clear path to the future of your work.

The first part of the book examines the once in a generation upheaval most every organization will soon face as systems of intelligence go mainstream. The authors argue that contrary to the doom and gloom that surrounds much of IT and business at the moment, we are in fact on the cusp of the biggest wave of opportunity creation since the Industrial Revolution. Next, the authors detail a clear-cut business model to help leaders take part in this coming boom; the AHEAD model outlines five strategic initiatives--Automate, Halos, Enhance, Abundance, and Discovery--that are central to competing in the next phase of global business by driving new levels of efficiency, customer intimacy and innovation.

Business leaders today have two options: be swallowed up by the ongoing technological evolution, or ride the crest of the wave to new profits and better business. This book shows you how to avoid your own extinction event, and will help you;

• Understand the untold full extent of technology's impact on the way we work and live.
• Find out where we're headed, and how soon the future will arrive
• Leverage the new emerging paradigm into a sustainable business advantage
• Adopt a strategic model for winning in the new economy

The digital world is already transforming how we work, live, and shop, how we are governed and entertained, and how we manage our money, health, security, and relationships. Don't let your business--or your career--get left behind. What To Do When Machines Do Everything is your strategic roadmap to a future full of possibility and success. Or peril.

From the Back Cover

Discussing the ways digital machines and artificial intelligence (AI) will change our lives seems like a stimulating conversation for a dinner party, but truthfully, the Internet of Things is already reshaping the way we interact with our world--and it's only the beginning. Industries are transforming and careers are rising or falling.

The predominant perspectives on AI range from utopian, where machines create technological miracles and marvels, to dystopian, where labor is replaced by software and malevolent robots. The reality is, smart machines and AI will enable all of us to do more than is humanly possible. What To Do When Machines Do Everything explains what's real, along with a powerful framework for embracing this change, to ensure you and your business stay competitive in the next decade.

Written by thought leaders from Cognizant, one of the world's largest IT professional services companies, this field guide provides leaders at all levels an action plan for thriving in the new era of intelligent machines, including:

• Valuable rules of thumb to inspire and spearhead automation and improvement in every facet of your business
• Insight into the ways AI can mechanize job tasks, without eliminating the job, and boost human performance
• Guidelines for creating new hybrid business models--part digital, part physical--and the four most-common pitfalls to avoid

Numerous case studies give leaders a firsthand look at how today's pioneering organizations are using AI to advance growth, user experience, and overall value. What To Do When Machines Do Everything gives you the tools and mindset to reinvent yourself and your business.

Review Quotes

"Instead of being threatened by this new world, I found their practical and helpful advice quite optimistic." (Financial Advisor, March 2017)

About the Author

MALCOLM FRANK is the executive vice president of strategy and marketing at Cognizant, a global technology consultancy of over 250,000 employees.

PAUL ROEHRIG is vice president of strategy and marketing for Cognizant Digital Business and a founder of the Center for the Future of Work.

BEN PRING leads Cognizant's Center for the Future of Work, which helps clients bring the future of work to life--today.

Malcolm, Paul, and Ben are also co-authors of Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business.