Celebrating Black life, in real life.
In January, we started a mission to honor Black communities every day of the year. Now, we’re bringing that mission to life. This is your space, to reclaim your story, live in your purpose and lift others as you rise. This is your space, made for all of your Blackness, the ancestors that heal you and the legacy you leave behind. This is your place to be Black Beyond Measure. This is our journey to create change together.
Great stories start with extraordinary people
We partnered with a team of 12 Black storytellers & 17 people across the country to uplift and empower all dimensions of Blackness. Learn more about some of the featured faces in our video.
Cherry Jaymes Trans Model & Advocate
Clyde & Lee Father & Son Artists
Bill & Beverly Community Leaders
Meet Aisha, one of our 2021 winners!
Black creativity has changed the world we live in—even when it goes unrecognized. Target’s HBCU Design Challenge was created to recognize rising art students at Historically Black Colleges & Universities and give them access to empower their imagination. Stay tuned for Aisha’s original design in Target’s 2021 Black History Month Collection, launching in January. Play Aisha’s story