Target New ArrivalsBack to SchoolCollegeClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessSchool & Office SuppliesToys & GamesElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Maidenform Self Expressions Women's Stay Put Strapless Bra SE6990 - 2 of 4Maidenform Self Expressions Women's Stay Put Strapless Bra SE6990 - 3 of 4Maidenform Self Expressions Women's Stay Put Strapless Bra SE6990 - 4 of 4
Maidenform Self Expressions Women's Stay Put Strapless Bra SE6990 - 1 of 4

Maidenform Self Expressions Women's Stay Put Detachable Bra SE6990 - Black 34A: Convertible Strapless Backless Push Up Bra

$21.99 was $23.99
New lower price save $2.00 (8% reduction)
ColorBlack
Band Size34
Cup SizeA
Guests say: True to size

In Stock

Eligible for registries and wish lists

Save 5% every day

With Target Circle™ Card

Fit & style

  • BASICALLY SEXY - Ultra-flattering intimate solutions for every body.
  • NO SHOW - Sleek fabric is nearly invisible beneath clothing.
  • STAYS UP - Eliminate slipping, sliding, and shifting with our Stay Up Power Band.
  • CUSTOM LIFT - A smart design that matches the amount of lift to the cup size for the perfect level of comfortable support in every size.
  • MADE TO FIT TIGHT - Designed to fit snugly to stay in place, size up for a more comfortable fit.
  • SUPPORT YOU NEED - Underwire design provides just the right amount of support, and SmartZone™ cup technology molds to your unique shape for a great fit.
  • WEAR IT YOUR WAY - Convertible, adjustable straps can be worn five ways: regular, crisscross, halter, one-shoulder and strapless.
  • COLD WATER WASH - Maidenform recommends hand washing this strapless bra in cold water to reduce energy consumption.

About this item

Fit & style

  • BASICALLY SEXY - Ultra-flattering intimate solutions for every body.
  • NO SHOW - Sleek fabric is nearly invisible beneath clothing.
  • STAYS UP - Eliminate slipping, sliding, and shifting with our Stay Up Power Band.
  • CUSTOM LIFT - A smart design that matches the amount of lift to the cup size for the perfect level of comfortable support in every size.
  • MADE TO FIT TIGHT - Designed to fit snugly to stay in place, size up for a more comfortable fit.
  • SUPPORT YOU NEED - Underwire design provides just the right amount of support, and SmartZone™ cup technology molds to your unique shape for a great fit.
  • WEAR IT YOUR WAY - Convertible, adjustable straps can be worn five ways: regular, crisscross, halter, one-shoulder and strapless.
  • COLD WATER WASH - Maidenform recommends hand washing this strapless bra in cold water to reduce energy consumption.
STAY-PUT, WORRY-FREE FIT
Ditch the stress when you ditch the straps. Our Stay Put strapless bra is designed to reduce shifting, sliding, and slipping - so you can own the room without distractions. Custom Lift™ technology provides the right amount of lift based on your cup size. And with balconette styling, a sweetheart neckline, and smooth, silky cups, this strapless underwire bra will disappear under clothing. Or convert it to one of five adjustable strap styles for even more versatility. Maidenform®: Because why wouldn't you choose a bra as confident as you are.

Maidenform Self Expressions

numeric size
CUP Bust Measurement BAND Above the Bust Measurement
- 32 34 36 38 40 42
33 32A - - - - -
34 32B - - - - -
35 32C 34A - - - -
36 32D 34B - - - -
37 32DD 34C 36A - - -
38 32DDD 34D 36B - - -
39 - 34DD 36C 38A - -
40 - 34DDD 36D 38B - -
41 - - 36DD 38C - -
42 - - 36DDD 38D 40B -
43 - - - 38DD 40C -
44 - - - 38DDD 40D 42B
45 - - - - 40DD 42C
46 - - - - 40DDD 42D

All Sizes in Inches Unless Otherwise Stated

Sizing: Womens
Material: 79% Nylon, 21% Nylon
Material Lining: Spandex
Fabric Name: Satin
Sheerness: Opaque
Garment Style: Back Hook and Loop Fastener
Garment Details: Convertible Straps
Garment back type: Crisscross
Bra cup construction details: Lightly Lined Cup, Underwire
Coverage: Medium
Care and Cleaning: Hand Wash, Line Dry or Lay Flat to Dry
TCIN: 51440034
UPC: 090563825141
Item Number (DPCI): 023-07-4928
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 13.57 inches length x 6.05 inches width x 2.81 inches height
Estimated ship weight: 0.2 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Are the straps adjustable?

submitted by Rose3110 - 2 years ago

  • A: Dear customer, the Maidenform Self Expressions Women's Stay Put Strapless Bra contains convertible, adjustable straps can be worn five ways: regular, crisscross, halter, one-shoulder and strapless.

    submitted byMfg Cust Service - 2 years ago
    Brand expert

Q: Is it the band size you use or the underbust measurements? I am affraid that it will be too big. Which size would be better for my final size?

submitted by dancer4 - 4 years ago

  • A: Please call us 1-800-994-4348 for help in finding your bra size. We also have a section on our website www.onehanesplace.com that gives instructions on finding your size.

    submitted byMfg Cust Service - 4 years ago
    Brand expert

Q: Can you see the black bra through a white shirt?

submitted by AppleT - 7 years ago

  • A: Depending on the thickness of the shirt it is very possible to see a black bra through a white shirt.

    submitted byMfg Cust Service - 7 years ago
    Brand expert

Q: Is this bra true to size?

submitted by Dorothy - 7 years ago

  • A: Yes, this style runs true to size.

    submitted byMfg Cust Service - 7 years ago
    Brand expert

Q: Does this strapless bra have a push-up effect? I need something I can wear with closer-fitting fabrics on an everyday basis without any bulges above the top of the bra line. I wear a 36DD, and I've had that problem with push-up bras.

submitted by SandyAngel1954 - 8 years ago

  • A: This style has lightly lined cups with customized lift by cup size.

    submitted byMfg Cust Service - 8 years ago
    Brand expert

Q: Does the band have a silicone slip-grip lining

submitted by A - 8 years ago

  • A: This style does not have silicone.

    submitted byMfg Cust Service - 8 years ago
    Brand expert

Q: Does this bra have underwire?

submitted by Mferick - 8 years ago

  • A: Yes。

    submitted byMfg Cust Service - 8 years ago
    Brand expert

Q: how well does it support bigger boobs? I'm a size 36DD and I want to make sure it really supports before I get it.

submitted by Nht123 - 8 years ago

  • A: Good support with the Stay Up Power Band.

    submitted byMfg Cust Service - 8 years ago
    Brand expert

Q: I was wondere if this bra padded?

submitted by msshanell - 8 years ago

  • A: Lightly lined cup

    submitted byMfg Cust Service - 8 years ago
    Brand expert

Q: is it a 2-hook or 3-hook?

submitted by Bill - 9 years ago

  • A: 2 rows of hooks.

    submitted byMfg Cust Service - 9 years ago
    Brand expert
See all questions (10)

Additional product information and recommendations

Discover more options

Guests are saying

This strapless bra has garnered attention for its excellent fit and comfort, making it a favorite among guests. Many appreciate its ability to stay in place throughout the day, providing support without constant adjustments. While some guests noted issues with sizing and cup shape, the overall sentiment leans towards satisfaction, especially for those seeking a reliable strapless option for various outfits. Its affordability adds to its appeal, making it a practical choice for many occasions.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.7 out of 5 stars with 880 reviews
    comfort: 3.3 out of 5
    sizing: true to size
    value: 3.38 out of 5
    58% would recommend
    168 recommendations
    5 out of 5 stars
    22 June, 2026
    originally posted on Maidenform
    Image

    Maidenform detachable bra

    I love my new bra . It stays in place and has a great form
    Kay1
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 June, 2026Verified purchase

    Great!

    This was the best strapless bra I've found in a long time.
    comfort: 5 out of 5
    sizing: true to size
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    21 May, 2026
    originally posted on Maidenform
    Image

    Won't Wear Anything Else

    Excellent fit and comfort. Washes well. I was tired of wearing bras with straps that kept sliding off my shoulders so I went to strapless years ago. I won't wear any other brand or style.
    MalteseMom72
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 May, 2026Verified purchase

    (no review title)

    I hadn't bought a strapless bra in a while and the last one I purchased is extremely uncomfortable. I was pleasantly pleased with this one. I like the material, the fit, and the comfort.
    VGG
    comfort: 5 out of 5
    sizing: true to size
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 May, 2026Verified purchase

    Return

    Odd sizing, doesn't fit at all
    JD
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    28 April, 2026
    originally posted on Maidenform
    Image

    Cardboard!

    Buy this bra if you wish to have your husband feel the 'cardboard' across your chest! Terrible! There is little to no softness, so unnatural, and sure does not project anything normal in your female form. You might as well wear plastic, fake boobs.
    BevyG
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    24 April, 2026
    originally posted on Maidenform
    Image

    Stiff

    This bra fit very tight and the cups are stiff. I used the Maidenform sizing guide but this was super tight. I added a bra extender to make it workable. On the plus side, it stays up well. I would not purchase this one again because of the stiffnes.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 April, 2026
    originally posted on Maidenform
    Image

    Maidenform stay put strapless bra.

    Love this bra, stays in place. Lifts and is comfy.
    Rhonda Z
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    17 April, 2026

    Odd Cup Shape

    The shape of the cups was the first thing I noticed when trying it on. They’re almost triangular and it felt like there was empty space inside from where it pointed out. The band fit fine and I liked the overall feel of the cup- unfortunately I’m returning it due to the weird cup shape. It’s impossible to find a good strapless bra.
    Julia
    comfort: 3 out of 5
    sizing: true to size
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    15 April, 2026Verified purchase

    Odd shape- almost pointy

    Odd shape to the cup
    Gallygal
    comfort: 1 out of 5
    sizing: too small
    value: 2 out of 5
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    31 January, 2026Verified purchase

    (no review title)

    I ordered these on January 11th was given the delivery date of January 14th. I didn’t receive my order until January 30th. I was in need of these items as I was going out of town but I did not receive them on time. I sent two messages asking about updates on my order and I never received a reply from Target. I was very dissatisfied with your delivery and customer service as I am a loyal customer.
    Carmen
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 January, 2026Verified purchase

    (no review title)

    Just perfect for my holiday events!
    Polly
    comfort: 5 out of 5
    sizing: true to size
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 November, 2025Verified purchase

    Nice Strapless Bra

    Nice strapless bra for the price! Fits true to size and works as intended.
    Kaitlin
    comfort: 5 out of 5
    sizing: true to size
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 October, 2025Verified purchase

    Maidenform strapless bra

    Fits true to size. Stays in place too.
    Luquid soap dispenser
    comfort: 5 out of 5
    sizing: true to size
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    12 August, 2025
    originally posted on Maidenform
    Image

    Stay put strapless underwire bra

    Great bra and I like that the straps can be adjusted to fit the different styles of tops or dress besides strapless.
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    8 July, 2025Verified purchase

    Bra

    I dislike that it doesn’t have the grip to keep it up when it’s used as a strapless.
    Krissyb
    comfort: 4 out of 5
    sizing: too small
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    2 July, 2025Verified purchase

    Not flattering

    The strapless bra has an odd shape, when I tried it on it’s pointy and unflattering. I do not recommend.
    marii
    comfort: 1 out of 5
    sizing: too small
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 June, 2025Verified purchase

    Buy a band extender to make it perfect!

    Very confused by the other reviewers saying it causes a “cone shape.” Cups on mine are normal. I bought the beige in a 38B. Agree that it runs small in the band size, but I used a bra extender…and it was perfect! It’s honestly the most comfortable strapless bra I’ve ever owned…and this after emerging from years of wearing nursing bras (and now hating all wired bras haha). Wore it 9 hours for an event with very little slippage or tugging. Loved that it didn’t have those plastic strips on the inside of the band. Would buy again!
    Dollface29
    comfort: 5 out of 5
    sizing: too small
    value: 5 out of 5
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 June, 2025Verified purchase

    Trash Bra - don't buy

    This bra is stiff and your boobs are coned shaped. It's not comfortable at all. I threw it out after one wear since I knew I couldn't get a refund. Don't buy this bra!
    CatMac
    comfort: 1 out of 5
    sizing: true to size
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    21 May, 2025Verified purchase

    Great fit bra

    Great fitting bra! Love this bra
    Trolls blanket
    comfort: 5 out of 5
    sizing: true to size
    value: 5 out of 5
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy
    Terms