Soft & Strong Toilet Paper - 18 Rolls - up&up™: No Fragrance Added, Mega Size, 380 Sheets Per Roll
Only at target
Highly rated
$13.99 ($0.20/100 count)
Size18 Rolls
In Stock
Eligible for registries and wish lists
About this item
Additional product information and recommendations
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- $12.49($0.24/100 count)Coupon: $0.50 off4.4 out of 5 stars with 1982 ratings
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Guests are saying
This toilet paper has garnered mixed feedback from guests, with many appreciating its balance of softness and strength. However, concerns about quality have emerged, particularly regarding its tendency to tear easily, leave lint, and have an unpleasant smell. Guests have noted that the product has changed over time, leading to disappointment among long-time users. Despite these issues, some guests still find it a good value for the price, making it a potential option for those seeking affordability.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 21728 reviews
quality: 3.54 out of 5
softness: 3.5 out of 5
thickness: 3.48 out of 5
value: 3.68 out of 5
61% would recommend
1946 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
16 May, 2026Verified purchase
Not wirtg it
The tube is flimsy so the roll gets flat and hard to get the first few sheets without it tearing off sheet by sheet. It feels soft but shreds when being used leaving small bits of paper behind so you aren't really clean.
5 out of 5 stars
Thumbs up graphic, would recommend
14 May, 2026Verified purchase
(no review title)
cleans up
5 out of 5 stars
8 May, 2026Verified purchase
(no review title)
Nice and soft, strong as well. ;)
5 out of 5 stars
Thumbs up graphic, would recommend
8 May, 2026Verified purchase
Always Repurchasing
Honestly, one of my favorite toilet paper brands. I am always repurchasing this toilet paper. It is more cost effective and not too soft or thin that it falls apart. Truly a good, strong toilet paper.
5 out of 5 stars
Thumbs up graphic, would recommend
7 May, 2026Verified purchase
(no review title)
10/10 would wipe again
1 out of 5 stars
Thumbs down graphic, would not recommend
4 May, 2026Verified purchase
(no review title)
I disliked the smell of the bathroom tissue. Upon opening the package there was a chemical, mold and mildew odor that permeated every roll. I normally purchase the 30 never encountered this issue. Now I skeptical about making any purchase of this product
5 out of 5 stars
4 May, 2026Verified purchase
(no review title)
Great TP and value.
1 out of 5 stars
Thumbs down graphic, would not recommend
1 May, 2026Verified purchase
Definitely not up to my expectations of a Target brand product.
I never thought I'd hate toilet paper. I noticed too late that these rolls are 3/4 inch narrower than normal (like the cheap stuff businesses put in their bathrooms so no one wants to steal it!) The quality is poor-- the paper is flimsy, rough, and scraggly. The first 6-8 sheets aren't even 2-ply. The first sheets are crumpled and cut unevenly. And, this paper is very linty. I wish I had not purchased 18 rolls of this junk.
5 out of 5 stars
Thumbs up graphic, would recommend
1 May, 2026Verified purchase
(no review title)
I like this tp
4 out of 5 stars
28 April, 2026Verified purchase
Decent toulet paper
Not as soft as Charmin, but acceptable
5 out of 5 stars
27 April, 2026Verified purchase
(no review title)
sofe and durable
5 out of 5 stars
Thumbs up graphic, would recommend
24 April, 2026Verified purchase
(no review title)
Love the ease of shopping n pick Up… great team thank you Target
1 out of 5 stars
Thumbs down graphic, would not recommend
24 April, 2026Verified purchase
(no review title)
The paper separates every time you pull.
5 out of 5 stars
Thumbs up graphic, would recommend
23 April, 2026Verified purchase
(no review title)
Was just as good as Charming.
5 out of 5 stars
Thumbs up graphic, would recommend
23 April, 2026Verified purchase
Fairly good
It’s a good toilet paper I like it.
5 out of 5 stars
22 April, 2026Verified purchase
(no review title)
good value
5 out of 5 stars
Thumbs up graphic, would recommend
22 April, 2026Verified purchase
(no review title)
Good product
5 out of 5 stars
21 April, 2026Verified purchase
Best toilet paper ever ;)
I been buying Thai for a period of time recommend it
3 out of 5 stars
Thumbs down graphic, would not recommend
17 April, 2026Verified purchase
(no review title)
Leaves paper pieces "behind"
5 out of 5 stars
Thumbs up graphic, would recommend
15 April, 2026Verified purchase
Best Toilet paper
This is the only toilet paper my family and I like. It is strong yet soft and doesnt leave dust everywhere.