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TIGI Bed Head Straighten Out Anti Frizz Serum for Smooth Shiny Hair - 3.38 fl oz - 2 of 4TIGI Bed Head Straighten Out Anti Frizz Serum for Smooth Shiny Hair - 3.38 fl oz - 3 of 4TIGI Bed Head Straighten Out Anti Frizz Serum for Smooth Shiny Hair - 3.38 fl oz - 4 of 4
TIGI Bed Head Straighten Out Anti Frizz Serum for Smooth Shiny Hair - 3.38 fl oz - 1 of 4

TIGI Bed Head Straighten Out Anti Frizz Serum for Smooth Shiny Hair - 3.38 fl oz

$11.29 ($3.34/fluid ounce)See 1 deal for this item

In Stock

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Target Circle Deal: $5 Target GiftCard with $30 beauty products purchase

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About this item

Highlights

  • Bed Head's new Straighten Out Serum with a frizz-free formulation
  • New on the outside and just as epic on the inside
  • Lightweight, anti-frizz serum helps fight frizz and smooth flyaways
  • Moisturizes hair for a glossy and shiny finish; With heat protection
  • Great for smoothing unruly and frizzy hair

Description

Bed Head's Straighten Out Serum; new on the outside and just as epic on the inside. A frizz-free formulation, not only designed with, but used by salon professionals. Delivering salon results and salon experience at home.

Say goodbye to frizz and hello to glossy, smooth hair with the Bed Head Straighten Out Anti-Frizz Serum! This lightweight, shiny hair product leaves hair smooth and shiny for up to 48 hours, even in 98% humidity*. The hair serum also moisturizes hair and protects hair from heat styling.

Great for smoothing frizzy hair. Apply evenly to damp hair. From roots to ends. Comb through for even distribution. Blow dry evenly with a brush. For best results follow with a straightening iron to lock in the smooth.

Formulated with Thermosetting polymer that provides humidity-proof straight and smooth hair, Conditioning Agents that smooth the hair cuticle for super shine, calming static and defence against frizz and Glycerin that helps keep hair moisturized and shiny.

The professional serum is 3.38 fl oz and comes with an amazing Enchanting Summer Fruit fragrance!

*vs non-conditioning shampoo
Hair Type: Frizzy
Product Form: Serum
Beauty Purpose: Smoothing
Net weight: 3.38 fl oz (US)
Features: Humidity Resistance
TCIN: 82421288
UPC: 615908431490
Item Number (DPCI): 063-00-8987
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua/eau), pvm/ma copolymer, polyimide-1, phenoxyethanol, fragrance (parfum), cyclopentasiloxane, guar hydroxypropyltrimonium chloride, acrylic acidap crosspolymer, glyceryl acrylate/acrylic acid copolymer, caprylyl glycol, sodium polyacrylate, glycerin, tetrasodium edta, disodium edta, peg-4 dilaurate, peg-4 laurate, iodopropynyl butylcarbamate, peg-4, amyl cinnamal, benzyl salicylate, citral, citronellol, geraniol, hexyl cinnamal, hydroxycitronellal, limonene, linalool.

Shipping details

Estimated ship dimensions: 1.7 inches length x 2 inches width x 5.3 inches height
Estimated ship weight: 0.3 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What's the difference between this and your after party product?

submitted by Rinny - 1 year ago
  • A: Hey Rinny, Great question! Both formulas will help smooth hair, however the Tigi Bed Head Straighten Out is a serum formula. The Tigi Bed Head After Party is an anti frizz formula! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert
  • A: Thank you for reaching out. Our Straighten Out Serum is a frizz-free formulation, not only designed with, but used by salon professionals. Delivering salon results and salon experience at home. This lightweight, shiny hair product leaves hair smooth and shiny for up to 48 hours, even in 98% humidity*. The hair serum also moisturizes hair and protects hair from heat styling. We hope this helps!

    submitted byBedHead Team - 1 year ago
    Brand expert

Q: What is the main benefit of this serum?

submitted by AI Shopping Assistant - 3 months ago
  • A: The serum provides a frizz-free formulation, leaving hair smooth and shiny for up to 48 hours.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Does this serum provide heat protection?

submitted by AI Shopping Assistant - 3 months ago
  • A: Yes, the serum includes heat protection to safeguard hair during styling.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What fragrance does the serum have?

submitted by AI Shopping Assistant - 3 months ago
  • A: The serum features an enchanting summer fruit fragrance for a pleasant scent.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How should I apply the serum for best results?

submitted by AI Shopping Assistant - 3 months ago
  • A: Apply evenly to damp hair from roots to ends, then blow dry and use a straightening iron.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What ingredients help keep hair moisturized?

submitted by AI Shopping Assistant - 3 months ago
  • A: Glycerin is included in the formula to help maintain moisture and shine in the hair.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Do you have to blow dry your hair?

submitted by Me - 2 years ago
  • A: Hey, Great question! We recommend to blow dry evenly with a brush after application. For best results follow with a straightening iron to lock in the smooth! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

Q: It says to follow with a straightening iron afterwards for best results/to fully lock in the smoothness, is there a need for reapplication when doing so?

submitted by Bri - 3 years ago
  • A: Hey Bri, No need if the product is already applied prior in your hair. You can always add some after ironing to help smooth the hair. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert

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Guests are saying

The Bed Head Straighten Out Serum is a popular choice among guests for its ability to tame frizz and provide a smooth finish to various hair types. Many guests appreciate its lightweight formula, pleasant scent, and effectiveness in maintaining straight styles even in humid conditions. While some found it sticky or heavy, the majority enjoyed the results, noting that a little goes a long way. This serum is ideal for those looking to enhance their hair's manageability and shine.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 246 reviews
    effectiveness: 4.5 out of 5
    quality: 4.5 out of 5
    value: 4.25 out of 5
    60% would recommend
    5 recommendations
    5 out of 5 stars
    27 March, 2026
    originally posted on influenster.com
    Image

    love the way it works

    [This review was collected as part of a promotion.] This bed head tigi straighten our serum really well and really to go work. i used on my friend she have really damaged hair and frizzy hair after first use she noticed a difference and feel smooth hair. i also use it. really nice for frizzy hair snd gives straightener hair without any damage. the texture is so smooth and creamy which is not coated on hair snd non greasy. great value for money.
    BaaniP
    Did you find this review helpful?
    5 out of 5 stars
    26 March, 2026
    originally posted on influenster.com
    Image

    Perfect!

    [This review was collected as part of a promotion.] Convenience, value, scent, experience, performance, everything is perfect for my hair, it is the second time I receive it, I bought one in the meantime, I really like it, I recommend everyone to buy this!
    RalucaS
    Did you find this review helpful?
    5 out of 5 stars
    26 March, 2026
    originally posted on influenster.com
    Image

    Works great on repairing damaged hair

    [This review was collected as part of a promotion.] My daughter has used this product a lot recently. She has a damaged section in her fringe that constantly frizzes and breaks, this bit especially has now repaired and is growing again which is great! Pleasant soapy fragrance, easy to dispense a few pumps to disperse through the hair. Leaves hair protected, soft and shiny!
    JenniferJ
    Did you find this review helpful?
    5 out of 5 stars
    25 March, 2026
    originally posted on influenster.com
    Image

    Smooth, sleek hair with minimal effort

    [This review was collected as part of a promotion.] This serum is a great choice for smoothening frizz and adding shine to your hair, leaving hair sleek without feeling greasy. It also helps to protect from humidity and heat. The scent is a bit strong and using it too much can weigh hair down. It is designed to keep hair smooth for up to 48 hours and also protect against heat styling . The texture is lightweight and easy to distribute through damp hair, without leaving it greasy or heavy. Ensure to store it in a cool and dry place away from direct sunlight and heat.
    NavK
    Did you find this review helpful?
    4 out of 5 stars
    23 March, 2026
    originally posted on influenster.com
    Image

    Lightweight serum that tames frizz ,smooth hair in

    [This review was collected as part of a promotion.] I didn’t expect much at first, but this serum actually surprised me. After just one use, my hair felt noticeably smoother and way less frizzy- especially at the ends where is usually gets dry and puffy. It’s a lightweight, doesn’t make my hair greasy, and gives a really nice soft shine. I also love that it helps when I straighten my hair-it look more sleek and ,,done” without extra effort. Definitely one of this products I keep reaching for daily.
    MagdalenaN
    Did you find this review helpful?
    5 out of 5 stars
    22 March, 2026
    originally posted on influenster.com
    Image

    Leaves hair much straighter even without straighte

    [This review was collected as part of a promotion.] Tigi straighten out Handy packaging. Fits the hand well and the pump works really well. You only need a little product to get this to work, I used about three pumps and there's still tonnes left so this will last me ages. Even with my fairly long hair. Smells nice, slightly fruity scent, but it dissipates after a while. I applied the product to damp hair and then combed through the ends while blow drying. This left my hair much straighter than without the product. Then after straightening. Obviously my hair was even straighter and the effects lasted much longer (I don't use hair spray that often) which was fantastic.
    PriyaP
    Did you find this review helpful?
    5 out of 5 stars
    21 March, 2026
    originally posted on influenster.com
    Image

    Use a small amount on damp hair—too much can feel

    [This review was collected as part of a promotion.] This serum has a lightweight texture that spreads easily through damp hair without feeling greasy. It helps control frizz and makes my hair more manageable ,especially when blow drying.My hair feels smoother and looks shinier after use.
    AnnaL
    Did you find this review helpful?
    5 out of 5 stars
    21 March, 2026
    originally posted on influenster.com
    Image

    Smells nice and leaves hair shiny

    [This review was collected as part of a promotion.] Smells nice and leaves my hair nice and shiny and straight after blow drying. I will say, as someone with finer hair, be careful about using too much, especially near the roots as it can leave it feeling a bit greasy.
    YasmineB
    Did you find this review helpful?
    5 out of 5 stars
    21 March, 2026
    originally posted on influenster.com
    Image

    Amazing

    [This review was collected as part of a promotion.] I do have frizzy hair texture, this product help me out to control, absorb quickly and doesn’t leave my hair feeling greasy. Smells amazing is not overpowering, mess free packaging.
    NivedhaK
    Did you find this review helpful?
    5 out of 5 stars
    20 March, 2026
    originally posted on influenster.com
    Image

    Nice serum for your hair

    [This review was collected as part of a promotion.] I received this for free in exchange of my honest review. This is a nice serum. Smells nice and keeps my hair smooth and frizz free. Nice bottle with magic inside.
    EraldasR
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2026
    originally posted on influenster.com
    Image

    Perfect for preventing frizz caused by humidity

    [This review was collected as part of a promotion.] Bed head are a go to brand for hair products for me! From the 2000s, bed head have been killing mine and my mums humidity-induced frizz, and they’ve only gotten better with age. This brand is super reliable and their super smooth, straightening hair serum is a testament to that statement! My hair normally frizzes up the minute I step foot outside in the humid, rainy, beautiful Scotland. But with this “straighten-out” serum, I don’t have to worry about a thing. Just a few pumps in the palm of my hand on towel dried hair, a blast from the blow drier and a bit of heat from my iron - and my locks are silky and satiny smooth and ultra shiny all day long. It smells good, a little goes a long way and my hair looks clean, fresh and isn’t sticky at all. This serum is completely undetectable, non-greasy/oily and somehow still manages to pack a punch. I’m honestly super impressed!
    CaitlinC
    Did you find this review helpful?
    4 out of 5 stars
    17 March, 2026
    originally posted on influenster.com
    Image

    Hairs never been to straight

    [This review was collected as part of a promotion.] Smells amazing, leaves your hair feeling lovely and soft, no residue leaving your hair feeling full of product. super Easy to applicate and absorbs easily
    OliviaH
    Did you find this review helpful?
    5 out of 5 stars
    17 March, 2026
    originally posted on influenster.com
    Image

    Great Stuff!

    [This review was collected as part of a promotion.] The Bed Head Straighten Out Anti Frizz Serum works well on my frizzy, wavy hair helping smooth and soften it while making straightening easier. It has a lightweight, slightly gel-like texture that spreads easily without feeling greasy, though using too much can feel sticky. I found the results last 1-2 days, and leave my hair looking sleek and shiny. It doesn’t leave a noticeable residue if used sparingly, but overuse can make your hair feel heavy. Overall, it’s a good everyday serum for controlling frizz, especially when used with heat styling,
    TillyJeanB
    Did you find this review helpful?
    5 out of 5 stars
    16 March, 2026
    originally posted on influenster.com
    Image

    Controls frizz and flyaways

    [This review was collected as part of a promotion.] I recently tried Bed Head by Tigi Straighten Out Serum and keeps my hair smooth and shiny for up to about 48 hours, even in humid conditions. I tested on uk weather! This serum adds heat protection when using styling tools. This product definitely controls frizz and flyaways. There is glycerin added which helps retain moisture and shine of my hair. Easy to use , just apply small amount to damp hair and spread from roots to ends and comb through the hair.
    SaraR
    Did you find this review helpful?
    5 out of 5 stars
    12 March, 2026
    originally posted on influenster.com
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    Frizz-Free Hair After Every Blow-Dry! ✨

    [This review was collected as part of a promotion.] I recently had the chance to try the Bed Head Straighten Out Anti-Fizz Serum and I really liked the results! I applied a small amount on damp hair before blow drying and it helped smooth my hair and control frizz very well. The texture is lightweight and doesn’t make the hair greasy or heavy. I really like the smell is not really intense. After styling, my hair looked smoother, shinier, and felt soft. A great product if you want a sleek, frizz-free finish! Definitely a great addition to my hair care routine!✨
    ZinaidaV
    Did you find this review helpful?
    3 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    Heat required but still an okay product.

    [This review was collected as part of a promotion.] If you air dry your hair this product isn’t really for you. It has to be applied to wet hair after having it washed then brushed through to ensure coverage. Lastly to ensure the products highest effectiveness, drying the hair then using a straightener is recommended. I am not big into styling my hair so I look for products that don’t require heat to be activated. The product did make my hair feel softer after application and after air drying. It looked like it added that tiny bit of shine to it but nothing crazy. My hair was still frizzy but I obviously didn’t use heat. It is a nice lightweight product, but be wary of the amount of it you put in your hair as your hair will look greasy if you put too much.
    OliwiaF
    Did you find this review helpful?
    5 out of 5 stars
    10 March, 2026
    originally posted on influenster.com
    Image

    Amazing works well

    [This review was collected as part of a promotion.] Controls frizz well tames flyaways and makes the hair smoother only use small amount or it makes your hair look greasy some people might find the scent strong personally I like strong smells make sure you only use 1-2 drops rub hands together and apply half way down your hair to end don’t apply to roots. It’s amazing stuff if your on a budget to get and anti-frizz products
    KayleighB
    Did you find this review helpful?
    5 out of 5 stars
    9 March, 2026
    originally posted on influenster.com
    Image

    Amazing

    [This review was collected as part of a promotion.] I absolutely love the product I first didn’t receive it as had moved but my old neighbour retrieved it for me! This product is out of this world. The shine it brings to my absolute fuzzy head is unreal I’m so happy with it and would recommend it
    LouiseS
    Did you find this review helpful?
    5 out of 5 stars
    9 March, 2026
    originally posted on influenster.com
    Image

    Goodbye frizz!

    [This review was collected as part of a promotion.] The Bed Head by TIGI straighten out serum is a lightweight product, that helps fight breakage while leaving hair smooth and frizz free. It gives my hair so much shine and keeps it looking sleek throughout the day. It also helps protect my hair from heat damage when styling, and it smells amazing.
    HelgaK
    Did you find this review helpful?
    5 out of 5 stars
    9 March, 2026
    originally posted on influenster.com
    Image

    Game Changer!

    [This review was collected as part of a promotion.] This product is amazing! As someone who has dry coarse frizzy hair, it has revitalised my hair! I love the colours of the packaging and the scent is beautiful. The pump action bottle makes it easy to use and controls the amount also to avoid waste. I used 3 pumps which was plenty for my shoulder length hair, so a little bit goes a long way. It doesn't leave your hair feeling greasy or heavy and the lack of frizz was massively noticeable. I will absolutely be using this product moving forward and I have already recommended to others looking for a frizz control product.
    RachelY
    Did you find this review helpful?

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