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L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo for Dry Hair - 2 of 4L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo for Dry Hair - 3 of 4L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo for Dry Hair - 4 of 4
L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo for Dry Hair - 1 of 4

L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo for Dry Hair - 23 fl oz

7 Questions
$15.99 ($0.70/fluid ounce)
Size23 fl oz

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At a glance

About this item

Highlights

  • EverPure Moisture Rosemary Shampoo deeply replenishes dry hair with moisture, softness and luminous shine; Delivers the special care color-treated hair needs, to protect hair color week after week
  • Shampoo For Dry, Color-Treated Hair: This sulfate free shampoo has no salts or surfactants that can strip, dull and damage hair, and is especially gentle on color; Sulfate-free, paraben-free, salt-free, vegan
  • The EverPure Moisture System: For best results, use EverPure Moisture color shampoo and conditioner in tandem, for a nourishing hair care system that deeply replenishes dry hair with 2X more moisture
  • Why Sulfate Free: Sulfates are cleansing agents that help breakdown oil, dirt, and build up on the scalp and hair; But some sulfates can be harsh and stripping; Our sulfate-free shampoos and conditioners are non-stripping and made for color-treated hair
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

Color Protection + Moisture: You don't have to choose between protecting the color you love and caring for your hair needs. Your color treated hair can be dry too. Elevate your hair care routine, EverPure Moisture Sulfate Free Shampoo & Conditioner for color treated hair with Rosemary Botanicals hydrates and deeply replenishes dry hair with 3X more moisture with no weighdown, lush-touch softness and luminous shine. Our shampoo formula's are especially gentle on color. 100% Sulfate Free Shampoo and Conditioner, Paraben Free, No Harsh Salts, No Harsh Surfactants, Dye Free, Gluten Free, Vegan Formula Experience a purely sensorial lush, luxurious lather and a fresh fragrance that blooms. This shampoo scent features notes of jasmine and juniper berry.

Apply to wet hair and massage gently into a thick lather. Rinse thoroughly. Follow with EverPure Moisture conditioner. For best results, mist EverPure Moisture 21-in-1 Spray throughout wet hair for up to 10x more moisture. Leave in and comb through prior to styling.

Frequently Asked Questions about EverPure Moisture

What are the main benefits of EverPure Moisture?
You don't have to choose between protecting the color you love and caring for your hair needs. Your color treated hair can be dry too. EverPure Moisture Rosemary Shampoo & Conditioner deeply replenishes dry hair with moisture, softness and luminous shine. For best results, use EverPure Moisture shampoo and conditioner in tandem, for a nourishing hair care system that deeply replenishes dry hair with 2X more moisture. 

Is EverPure Moisture Suitable for all hair types?
Yes, while it's particularly beneficial for dry and color-treated hair, the EverPure Moisture system is versatile enough for all hair types. This includes normal to natural, straight, curly, dry, dull, and damaged hair.  

How often should I use the EverPure Moisture System?
L'Oréal EverPure Moisture Shampoo and Conditioner are formulated to be gentle enough for regular use. The products are designed for daily use to effectively cleanse, condition, and hydrate your hair. Frequency of use may depend on your specific hair cleansing needs. 

What does the shampoo & conditioner smell like?
Our moisturizing shampoo and conditioner features a scent profile of rose, cedar, bergamot and musk  

Does the EverPure Moisture Shampoo & Conditioner contain sulfates?
No, the shampoo & conditioner are both sulfate-free.
     
Scent: Juniper, Cedar, Lavender, Amber, Bergamot
Hair Type: Dry
Health Facts: Dye-Free, Gluten-Free, Phthalate-Free, Paraben-Free, Silicone-Free, Sulfate-Free, Animal By-Product-Free
Product Form: Liquid
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Recommended Use: Daily, Every Other Day
Beauty Purpose: Nourishing, Basic Conditioning, Moisturizing
Awards: Glamour Beauty Awards
Features: Rinse-Off, Nongreasy
TCIN: 82667382
UPC: 071249645475
Item Number (DPCI): 063-00-0269
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

1101727ep7: aqua / water / eau, coco-betaine, disodium laureth sulfosuccinate, sodium cocoyl isethionate, sodium lauryl sulfoacetate, sodium lauroyl sarcosinate, glycol distearate, sodium chloride, decyl glucoside, parfum / fragrance, sodium hydroxide, polyquaternium-10, amodimethicone, ppg-5-ceteth-20, citric acid, hydrogenated coconut acid, peg-55 propylene glycol oleate, propylene glycol, carbomer, acrylates/beheneth-25 methacrylate copolymer, ethylhexyl methoxycinnamate, sodium isethionate, benzyl salicylate, benzoic acid, hexyl cinnamal, linalool, trideceth-6, tocopherol, benzyl alcohol, benzophenone-4, limonene, magnesium nitrate, sodium acetate, sodium benzoate, cetrimonium chloride, tetrasodium edta, isopropyl alcohol, methylchloroisothiazolinone, rosmarinus officinalis leaf oil / rosemary leaf oil, magnesium chloride, methylisothiazolinone, bht.

Shipping details

Estimated ship dimensions: 8.22 inches length x 3.07 inches width x 3.03 inches height
Estimated ship weight: 1.61 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
Download the safety data sheet (PDF)
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: Is this product good for curly dry hair

submitted by Susan - 20 days ago

  • A: Hi there, Susan! We recommend trying our EverPure Curl Shampoo and Conditioner for your dry and curly hair texture. EverCurl Hydracharge Shampoo with coconut oil quenches hair for soft, manageable, hydrated curls without frizz and weigh down for 48 hour curl definition. Our shampoo for curly hair is especially gentle on curls. There are no harsh sulfates, salts or surfactants that can strip, dull and damage hair. We hope you love it!

    submitted byL'OrealParisProductExpert - 16 days ago
    Brand expert

Q: Why is the 23oz option not gluten free but the smaller option is?

submitted by vca83 - 10 months ago

  • A: Hi vca83. Thank you for reaching out to L'Oreal regarding the EverPure Moisture Rosemary Oil Shampoo. All of the EverPure Moisture products are gluten free and mineral free!

    submitted byL'OrealParisProductExpert - 9 months ago
    Brand expert

Q: Does this Ever Pure Moisture Shampoo + Conditioner contain protein?

submitted by Mia - 1 year ago

  • A: Hi there Mia! Thank you for reaching out to us about the ingredients in the EverPure Moisture Rosemary Oil Shampoo & Conditioner for Dry Hair. A list of ingredients can be found on the product itself as well on in the product listing under label information. If you need further assistance please call us directly at 1-800-322-2036 M-F 9am-5:30pm ET.

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: Does L’Oreal test on animals?

submitted by LD - 2 years ago

  • A: Hello LD. At L’Oréal, we care for animal welfare and do not test on animals. We are for a world without animal testing. We have not tested our products on animals since 1989.

    submitted byL'OrealParisProductExpert - 2 years ago
    Brand expert

Q: Is this safe to use on dyed hair?

submitted by Mavis - 2 years ago

  • A: Hi there Mavis! Thank you for reaching out to us about using the EverPure Moisture Rosemary Oil Shampoo for Dry Hair. This EverPure Sulfate-Free Moisture Shampoo deeply replenishes dry hair with 2X more moisture than non-conditioning shampoo. It’s gentle on color-treated hair and keeps color pure for up to 4 weeks. We hope you give it a try and love it !!

    submitted byL'OrealParisProductExpert - 2 years ago
    Brand expert

Q: Hi! I was wondering if I can mix and match. I want to try Pure Moisture shampoo with the Frizz-Defy Conditioner or vise versa. I tend to have dry fly away hair (static) but my hair also frizzes.

submitted by Tracy - 4 years ago

  • A: Hi There! Thank you for asking about our EverPure Frizz Defy Sulfate Free Shampoo and Conditioner. Elevate your hair care routine, EverPure Frizz Defy Sulfate Free Shampoo and Conditioner for frizzy hair with Marula Oil gently cleanses frizz prone hair for humidity protection and frizz resistance up to 24 hours. Color-treated hair requires special care. Our formulas are especially gentle on color. 100% Sulfate Free shampoo and conditioner, Paraben Free, No Harsh Salts, No Harsh Surfactants, Dye Free, Gluten Free*, Vegan Formula** Experience a purely sensorial lush, luxurious lather and a fresh fragrance that blooms. This scent features notes of Magnolia.

    submitted byL'OrealParisProductExpert - 4 years ago
    Brand expert

Q: I am having a hard time finding L'Oreal's EverPure 6-in-1 Cleansing Balm. Is this comparable to that? Did they just change the branding?

submitted by JMillsPaysBills - 4 years ago

  • A: Hi JMillsPaysBills! Thanks for reaching out to us regarding EverPure 6-in-1 Cleansing Balm. We can understand how frustrating it is to use a product and not be able to find it anymore. So sorry but this product has been discontinued. EverPure Sulfate Free Moisture Shampoo can be used as a replacement but it is not the same product. We will share your comments with our teams.

    submitted byL'OrealParisProductExpert - 4 years ago
    Brand expert
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Guests are saying

This shampoo has garnered mixed feedback from guests, with many praising its moisturizing properties, pleasant scent, and effectiveness for color-treated hair. Guests appreciate that it is sulfate-free and leaves hair feeling soft and clean. However, some have experienced issues such as greasiness, dryness, and scalp irritation. Overall, it seems to work well for various hair types, especially for those seeking hydration and shine without harsh chemicals.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 3415 reviews
    effectiveness: 3.18 out of 5
    quality: 3.11 out of 5
    value: 3.29 out of 5
    49% would recommend
    109 recommendations
    5 out of 5 stars
    10 August, 2026Verified purchase

    (no review title)

    My favorite
    Did you find this review helpful?
    5 out of 5 stars
    9 August, 2026Verified purchase

    (no review title)

    Love this!
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    29 July, 2026Verified purchase

    (no review title)

    I like the way my hair feels and can wash my hair every other day other shampoo had to wash every day for the shine and soften
    Did you find this review helpful?
    5 out of 5 stars
    29 July, 2026Verified purchase

    (no review title)

    This shampoo is great! It leaves my hair feeling moisturized and smells great too. I love that it is sulfate free!
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 July, 2026Verified purchase

    (no review title)

    I love everything about this shampoo!
    Robin
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    16 July, 2026Verified purchase

    HEAVY, GREASY, WAXY - Terrible!

    Awful product. I tried the entire line, of this, too. It left my hair feeling and looking heavy, waxy and greasy. My scalp was burning and itching, too. Returning all L'Oreal EverPure products.
    1 reply from L'OrealParisProductExpert team - 22 days ago
    We are sorry to hear about the experience you had with L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo for Dry Hair . We would like to speak with you directly about it. Please give us a call @ 800-322-2036 M-F 9:00 am – 5:30 pm ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    Lexomatic
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    2 July, 2026Verified purchase

    great moisturizing shampoo for colored hair

    Great smell. Makes my hair feel silliest. I use the conditioner and that makes my feel great.
    ADS
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 June, 2026Verified purchase

    Loreal ever pure moisture

    This is the only shampoo I can use daily for my over 65 hair. I have given away other shampoos bc they make my scalp itch
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    2 June, 2026Verified purchase

    worst smell

    The shampoo didn't even help my hair at all.My hair actually feels dry.After using it and the smell is so horrendous I will be trying to return this
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the EverPure Moisture Rosemary Oil Shampoo. We would like to speak with you directly about it. Please give us a call at 800-631-7358, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    jess94
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    3 May, 2026
    originally posted on lorealparisusa.com
    Image

    Love!!

    Took me forever to find a shampoo that actually works and this one leaves my hair feeling so clean and hydrated. Love it!
    sophie
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    15 April, 2026Verified purchase

    thinning & major hair loss

    DO NOT USE!!! I was not even half was through the bottle of the shampoo & conditioner and my hair was DRASTICALLY thinning, and I was loosing a lot of hair. My hair became so thin from using this that when it blew in the wind I looked bald…I honestly don’t even know what to compare the thinness to. switched back to another shampoo and my hair is already doing so much better.
    1 reply from L'OrealParisProductExpert team - 4 months ago
    Hi Grim. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the EverPure Moisture Shampoo. We would like to speak with you directly about it. Please give us a call at 888-448-9617, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    Grim
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 April, 2026Verified purchase

    Drying

    Very drying for a moisture shampoo.
    1 reply from L'OrealParisProductExpert team - 4 months ago
    Hello TaylorDoll! We are very sorry to hear about your experience with our EverPure Moisture Rosemary Oil Shampoo. We would like to speak to you directly about this. Please contact us at 800-322-2036 M-F 9:00 am – 5:30 pm ET. We look forward to speaking with you!
    TaylorDoll
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    5 April, 2026
    originally posted on lorealparisusa.com
    Image

    New formula leaves my hair flat and weighed down.

    I’ve used the L’Oréal Everpure moisture shampoo and conditioner for 8 years and loved it, but this past year the formula changed and now it leaves my fine hair flat and feeling weighed down. Please bring back the old formula!
    1 reply from LeCare team - 3 months ago
    Hi Michigan Mom! We are sorry to hear that EverPure Moisture Shampoo is weighing your hair down. Feedback is valuable to us when making decisions about our products. Your feedback is appreciated and will be shared with others in our company for consideration.
    Michigan Mom
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    26 March, 2026Verified purchase

    Wasted product, DAMAGED

    The bottle came cracked with half of the product in the plastic bag. Don’t trust the shipping for this product. SMH
    1 reply from L'OrealParisProductExpert team - 5 months ago
    Hi Carlotta. We are sorry to hear that your bottle of L'Oreal Paris EverPure Moisture Rosemary Oil Shampoo arrived damaged. Please contact your store of purchase for a replacement. If you have any questions feel free to contact us @800-631-7358 M0F 9am to 5:30pm EST.
    Carlotta
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    24 March, 2026
    originally posted on lorealparisusa.com
    Image

    Beautiful hair, but allergic

    Was great on my hair, but I am very allergic to the very strong fragrance
    1 reply from LeCare team - 5 months ago
    Hi Lessa! Thank you for sharing that you cannot use EverPure Moisture Shampoo because of fragrance issues. Feedback is valuable to us when making decisions about our products. We apologize for the inconvenience and will pass along your feedback to others in our company for consideration.
    Lessa
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 March, 2026Verified purchase

    Not for me

    Used this for a month & a half. Had worse shedding than when I was postpartum. Stopped using and immediately noticed improvement.
    Jenn
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    15 March, 2026

    CAUTION, HAIR LOSS

    HEAVY HAIR LOSS! Never again! Use at your own risk.
    The most amazing soap
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 February, 2026Verified purchase

    Not for me!

    This shampoo is not for me. It makes my hair greasy and my head itchy. I have used it three times this week and it happened each time.
    1 reply from L'OrealParisProductExpert team - 5 months ago
    Hello Mel12! We are very sorry to hear about your experience with our EverPure Moisture Rosemary Oil Shampoo. We would like to speak to you directly about this. Please contact us at 800-322-2036 M-F 9:00 am – 5:30 pm ET for assistance. We look forward to speaking with you!
    Mel12
    5 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs up graphic, would recommend
    13 February, 2026Verified purchase

    (no review title)

    Smells nice
    Mimi
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    28 January, 2026Verified purchase

    (no review title)

    This shampoo makes my hair feel silky soft
    Senya
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?

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