Baby Bath Wash and Shampoo - Fragrance Free - 20 fl oz - up&up™
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$4.99
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4.1 out of 5 stars with 302 reviews
60% would recommend
100 recommendations
5 out of 5 stars
29 April, 2026Verified purchase
(no review title)
I’ve used this for 2 years as my son’s bath soap. I love that it’s fragrance free and relatively cheap. No issues.
5 out of 5 stars
Thumbs up graphic, would recommend
15 April, 2026
(no review title)
Works for my 5 month old with eczema. I initially started him with this as a newborn because it was the only Available at my target. I then switched to dove hypoallergenic made his eczema more red. I then switched to Honest hypoallergenic for weeks an his eczema was bright red on his face. After last night I switched back to this and his eczema flare up went back down. it all depends on baby and what their skin approves of.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 March, 2026Verified purchase
(no review title)
Advertised as safe for sensitive skin. Is not. My children both broke out in eczema after using.
5 out of 5 stars
27 March, 2026Verified purchase
Unscented, Gentle, & Affordable
I love this shampoo and body wash for my babies! It’s unscented, gentle, and affordable. It cleans just as well as the name brand, but at a fraction of the cost. It still stings a little if it gets in their eyes (I tested it on myself), but it’s not as irritating as other products. I also use it myself, as a fae wash, because it’s gentle. This is a great option if you’re looking for a gentle, unscented shampoo.
1 out of 5 stars
17 March, 2026
(no review title)
My poor son developed a red rash all over his body and this is the only possible culprit. STAY FAR AWAY!
1 out of 5 stars
16 March, 2026Verified purchase
(no review title)
Made my baby breakout and his forehead eyes and face all red. My baby is not typically super sensitive to products but this "sensitive" soap is not good for sensitive skin.
5 out of 5 stars
Thumbs up graphic, would recommend
20 February, 2026Verified purchase
Good for sensitive skin
I really love this one and the lavender one. My son has very sensitive skin and he never has an issue with this. It’s also affordable. I will continue to repurchase this line
4 out of 5 stars
Thumbs up graphic, would recommend
16 January, 2026Verified purchase
Wash is good but make a batter pump
The wash is good and hypoallergenic but the pump only dispenses a little at a time.
2 out of 5 stars
Thumbs down graphic, would not recommend
14 January, 2026Verified purchase
(no review title)
I hate the smell, it reminds me of gas station soap. The soap itself isn’t bad as far as lather and how it cleans, but that’s only if you can get past the smell.
3 out of 5 stars
25 December, 2025Verified purchase
(no review title)
Works fine but the fragrance is too strong for me. Though admittedly I am sensitive to scents.
5 out of 5 stars
Thumbs up graphic, would recommend
25 December, 2025Verified purchase
Great product
Very pleased with this baby soap. I like the fragrance free because my kids are very sensitive so this works.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 December, 2025Verified purchase
(no review title)
Horrible shampoo my son got hives from this
2 out of 5 stars
16 December, 2025Verified purchase
Drying
Smells good but dries out hair and i didn’t check the ingredients
5 out of 5 stars
Thumbs up graphic, would recommend
16 December, 2025Verified purchase
(no review title)
My baby suffered from eczema and this is one of the only soaps that didn’t irritate her skin. Years later and she still uses it. I hope they don’t discontinue or change their formula because it’s been a favorite for years.
1 out of 5 stars
Thumbs down graphic, would not recommend
2 December, 2025
Harsh on skin and eyes
Received this as a gift for my baby shower - it is terrible. Harsh on baby's skin and caused red dry patches. Also irritated her eyes - not tear free. Do not buy.
1 out of 5 stars
Thumbs down graphic, would not recommend
22 November, 2025Verified purchase
Not Sensitive Skin Safe
Decided to try this out for my baby since our normal fragrance free wash was out of stock. Never again! This soap has caused her eczema to breakout in the largest rash on her legs that we have ever seen! Parents of those with sensitive skin beware!
1 out of 5 stars
Thumbs down graphic, would not recommend
20 November, 2025Verified purchase
Made my son break out
It made my son break out very badly all over his back and legs. He definitely has sensitive skin but never had a reaction like this before.
1 out of 5 stars
19 November, 2025Verified purchase
(no review title)
Delivered but the top was busted!! So the soap was everywhere in the box!
1 out of 5 stars
Thumbs down graphic, would not recommend
18 November, 2025Verified purchase
not safe for kids
very harmful to my baby.. he had a super bad allergic reaction to this once I put it on he started screaming; I had to immediately rinse it off.. had my poor babys body super red and swollen from being irritated.. and no my child doesn't have sensitive skin.
5 out of 5 stars
Thumbs up graphic, would recommend
8 November, 2025Verified purchase
Good fir the value
Good for babies with sensitive skin or eczema.