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Baby Bath Wash and Shampoo - Fragrance Free - 20 fl oz - up&up™: Hypoallergenic, Paraben-Free, Plastic Pump - 2 of 4Baby Bath Wash and Shampoo - Fragrance Free - 20 fl oz - up&up™: Hypoallergenic, Paraben-Free, Plastic Pump - 3 of 4Baby Bath Wash and Shampoo - Fragrance Free - 20 fl oz - up&up™: Hypoallergenic, Paraben-Free, Plastic Pump - 4 of 4
Baby Bath Wash and Shampoo - Fragrance Free - 20 fl oz - up&up™: Hypoallergenic, Paraben-Free, Plastic Pump - 1 of 4

Baby Bath Wash and Shampoo - Fragrance Free - 20 fl oz - up&up™: Hypoallergenic, Paraben-Free, Plastic Pump

$4.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • 20fl oz baby wash and shampoo
  • Now Dermatologist and Pediatrician Tested
  • No-tear liquid formula
  • Fragrance free
  • Paraben-, phthalates- and dye-free formula
  • Safe for eczema-prone skin - Accepted by the National Eczema Association

Description

Gently cleanse your baby's sensitive skin without drying with this Fragrance Free Baby Bath Wash and Shampoo from up&up™. This dermatologist- and pediatrician-tested shampoo is great to use on eczema-prone skin, while the no-tear formula makes bath time exciting and fun. Suitable for newborn and up, this cruelty-free hypoallergenic wash is made without parabens and is free from harsh dyes and chemicals for safe use.

We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.

Satisfaction guaranteed – Love it or your money back.
Scent: Unscented
Trial/Mini/Travel Size: Yes
Suggested Age: Newborn and Up
Health Facts: Hypoallergenic, Made Without Parabens
Product Form: Liquid
Sustainability Claims: Not Tested on Animals
Beauty Purpose: Basic Cleansing
Industry or Government Certifications: National Eczema Association Seal of Acceptance
Recommended Skin Type: Normal
Net weight: 20 fl oz (US)
Features: Pediatrician Tested, Dermatologist Tested, Tear-Free
TCIN: 89261517
UPC: 085239930687
Item Number (DPCI): 007-08-5910
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, cocamidopropyl betaine, decyl glucoside, sodium lauroyl methyl isethionate, vegetable glycerin, polyquaternium-7, avena sativa (oat) kernel flour, gluconolactone, peg-150 distearate, tetrasodium glutamate diacetate, lavandula angustifolia (lavender) flower extract, chamomilla recutita (matricaria) flower extract, aloe barbadensis leaf extract, sodium benzoate.

Allergens & Warnings:

WARNINGS: For external use only. Avoid direct contact with eyes. If product gets into eyes, rinse thoroughly with water. KEEP OUT OF REACH OF YOUNG CHILDREN EXCEPT UNDER ADULT SUPERVISION.

Shipping details

Estimated ship dimensions: 2.05 inches length x 3.19 inches width x 9.42 inches height
Estimated ship weight: 1.444 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this a clear body wash

submitted by AGURLEY - 2 months ago
  • A: Hello - We appreciate your interest in this item. It is not a "clear" body wash. Hope this helps. - Kevin

    submitted byKevin - 2 months ago
    Target staff support

Q: is it hypoallergenic?

submitted by user1 - 10 months ago
  • A: Hello user1 - Thank you for your Question! It is suitable for newborn and up, this cruelty-free hypoallergenic wash is made without parabens and is free from harsh dyes and chemicals for safe use. I hope it helps - Juliette.

    submitted bysanto - 10 months ago
    Target staff support

Q: Does it foam up well?

submitted by Justine - 3 months ago

Q: Does this have any sulfates?

submitted by Dot - 5 months ago

Additional product information and recommendations

Guests are saying

The baby bath wash and shampoo fragrance free is a gentle and effective solution for parents seeking a reliable product for sensitive skin. Its hypoallergenic formula is perfect for daily use, ensuring a soothing experience for children with conditions like eczema. The convenient pump dispenser and generous size make it a practical choice for bath time, while its affordability adds to its appeal. Overall, this product stands out for its quality and value, making it a must-have for families.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 219 reviews
    quality: 3.86 out of 5
    value: 3.9 out of 5
    70% would recommend
    41 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    28 March, 2026Verified purchase

    (no review title)

    Advertised as safe for sensitive skin. Is not. My children both broke out in eczema after using.
    Whitney
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    27 March, 2026Verified purchase

    Unscented, Gentle, & Affordable

    I love this shampoo and body wash for my babies! It’s unscented, gentle, and affordable. It cleans just as well as the name brand, but at a fraction of the cost. It still stings a little if it gets in their eyes (I tested it on myself), but it’s not as irritating as other products. I also use it myself, as a fae wash, because it’s gentle. This is a great option if you’re looking for a gentle, unscented shampoo.
    Jmom27
    Did you find this review helpful?
    1 out of 5 stars
    16 March, 2026Verified purchase

    (no review title)

    Made my baby breakout and his forehead eyes and face all red. My baby is not typically super sensitive to products but this "sensitive" soap is not good for sensitive skin.
    aly
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 February, 2026Verified purchase

    Good for sensitive skin

    I really love this one and the lavender one. My son has very sensitive skin and he never has an issue with this. It’s also affordable. I will continue to repurchase this line
    Kimberly
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    16 January, 2026Verified purchase

    Wash is good but make a batter pump

    The wash is good and hypoallergenic but the pump only dispenses a little at a time.
    P
    quality: 4 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 December, 2025Verified purchase

    Great product

    Very pleased with this baby soap. I like the fragrance free because my kids are very sensitive so this works.
    CassC
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 December, 2025Verified purchase

    (no review title)

    My baby suffered from eczema and this is one of the only soaps that didn’t irritate her skin. Years later and she still uses it. I hope they don’t discontinue or change their formula because it’s been a favorite for years.
    MariS
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    22 November, 2025Verified purchase

    Not Sensitive Skin Safe

    Decided to try this out for my baby since our normal fragrance free wash was out of stock. Never again! This soap has caused her eczema to breakout in the largest rash on her legs that we have ever seen! Parents of those with sensitive skin beware!
    R
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 November, 2025Verified purchase

    Made my son break out

    It made my son break out very badly all over his back and legs. He definitely has sensitive skin but never had a reaction like this before.
    Mspicer72
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 November, 2025Verified purchase

    Good fir the value

    Good for babies with sensitive skin or eczema.
    Jolie
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 October, 2025Verified purchase

    I wouldn’t recommend it for kids with eczema

    I purchased this soap for my 4-year-old who has sensitive skin and eczema. We’ve always used Aveeno, but I decided to try this one since it’s fragrance-free, eczema association–approved, and a great price. Unfortunately, it made my son’s eczema flare up badly and left him super itchy. He even woke up with scratches all over from itching in his sleep. Sadly, this didn’t work for his sensitive skin—I wouldn’t recommend it for kids with eczema.
    Brittany
    quality: 1 out of 5
    value: 4 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 August, 2025Verified purchase

    Best shampoo/wash

    I have only started using this is the past few months but I love it. I think its comparable to Aquaphor Baby Wash and Shampoo at a faction of the cost. It helps keep the kids skin clean and clear.
    awpigg
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 July, 2025Verified purchase

    Excellent!

    Excellent! Kids like it, we like it, and the price is great.
    Chan
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 July, 2025Verified purchase

    Great afforsable option

    Tear free and great for my son with sensitive skin!
    payb
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 April, 2025Verified purchase

    Great versatile wash

    I have been using this as a handwash since it’s not great to use anti-bacterial washes long-term. This Up&Up version has been a less expensive replacement for the Dove sensitive baby wash I had used prior. Lots of volume for less than $10.
    lawlipop726
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 March, 2025Verified purchase

    Smells like glue

    Smells like glue and had an odd texture
    Angel G
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    1 March, 2025Verified purchase

    I have to use more compared to other brands

    It’s ok. I usually use baby dove, I have to use a lot more of this. I’m not sure it’s actually worth the savings.
    Becca
    quality: 5 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs up graphic, would recommend
    25 February, 2025Verified purchase

    It's okay

    Like: The soap cleans well and is fragrance free. The bottle is good in that the shape is great in that it fits well in both the shower caddy and when it is closed doesn't leak. Dislikes: It doesn't make many suds, the head of the pump got chipped after first use. It also cause my kids eczema to flair up. Conclusion: It's cheap enough and cleans well enough that you should try it.
    Jamie
    quality: 3 out of 5
    value: 3 out of 5
    3 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    8 February, 2025Verified purchase

    Caused rash

    Pros:Smells decent, makes a good bubble bath when you scrub/mix it fast into the tub water. Low price for the quantity. Cons: After several uses I began to notice it made my son itchy, and he recently has developed a minor bumpy rash on his face. Wouldn't recommend using on the face, or at all, if your child has sensitive skin.
    MamaB
    quality: 1 out of 5
    value: 2 out of 5
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 February, 2025Verified purchase

    Perfect

    Yup. This is the one. Finally, somebody got the message. We don't need any added junk. No fragrance and this does the job and has just what is needed and nothing more; no herbals and what not and crazy stuff. Just what is needed.
    AnonInBayArea
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?

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