Sponsored
Roe Wellness Baby Hair & Body Wash- 9.4 fl oz
$23.99 ($2.55/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Gentle, non-stripping formula for sensitive skin
- Rich-lathering cleanser for both hair and body
- Suitable for daily use on babies and toddlers
- Subtle natural vanilla scent from FCC Vanillin while remaining fragrance-free
- Made without fragrance, dyes, gluten, or common irritants
- Formulated to minimize eye irritation
- Physician-developed
- Ceramides NP, AP, and EOP help strengthen and maintain the skin’s natural barrier
- Glycerin, Green Tea Leaf Extract, and Apple Amino Acid–based cleansers hydrate and cleanse without stripping
Description
Roe Wellness Hair & Body Wash is a gentle, non-stripping cleanser designed for sensitive skin. This rich-lathering formula removes dirt and impurities while preserving the skin’s natural moisture barrier. Enriched with hydrating glycerin and soothing green tea extract, this formula helps lock in moisture and calm skin. Mild, plant-based cleansing agents derived from apple amino acids and coconut provide effective yet gentle cleansing. FCC Vanillin offers dual benefits - moisturizing the skin and delivering a subtle, natural vanilla scent. Free from artificial fragrance, dyes, and irritants, this wash is a safe and comforting choice for daily use from head to toe.
Suggested use:
During bath time, apply the desired amount of roe Hair & Body Wash to wet hair and body. Gently massage to create a rich lather, then rinse thoroughly to leave skin and hair feeling revitalized and thoroughly cleansed.
Ingredients:
Water, Cocamidopropyl Hydroxysultaine, Decyl Glucoside, Coco Glucoside, Glycerin, Sodium Cocoamphoacetate, Lauryl Glucose, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Hydroxyacetophenone, Citric Acid, Glyceryl Oleate, Tocopherol, Ceramide NP, Ceramide AP, Ceramide EOP, Phytosphingosine, Cholesterol, Sodium Lauroyl Lactylate, Sodium Cocoyl Apple Amino Acids, Xanthan Gum, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camillia Sinensis (Green Tea) Leaf Extract, Pyrus Malus (Apple) Fruit Extract, Macrocystis Pyrifera (Kelp) Extract, Hamamelis Virginiana (Witch Hazel) Extract, Vanillin, Sodium Metabisulfite, Phenoxyethanol, Ethylhexylglycerin
About roe:
Roe Wellness was founded by Alexa Anglin, DNP, APRN, CPNP-PC - an experienced pediatric nurse practitioner and mother of three. It was born out of her personal need for baby skincare that's truly clean, safe, and effective. Tired of products that irritated her little one's skin, she set out to offer high-quality, clean, vegan skincare designed for both babies and moms. Every product is made with gentle, thoughtfully selected ingredients that parents can trust.
Allergens & Warnings:
For external use only. Keep out of reach of children unless supervised by an adult. Avoid contact with the eyes. If contact occurs, rinse thoroughly with water. To help minimize potential irritation, we recommend performing a patch test before using the product fully. If irritation occurs, rinse with cool water and discontinue use.
Suggested use:
During bath time, apply the desired amount of roe Hair & Body Wash to wet hair and body. Gently massage to create a rich lather, then rinse thoroughly to leave skin and hair feeling revitalized and thoroughly cleansed.
Ingredients:
Water, Cocamidopropyl Hydroxysultaine, Decyl Glucoside, Coco Glucoside, Glycerin, Sodium Cocoamphoacetate, Lauryl Glucose, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Hydroxyacetophenone, Citric Acid, Glyceryl Oleate, Tocopherol, Ceramide NP, Ceramide AP, Ceramide EOP, Phytosphingosine, Cholesterol, Sodium Lauroyl Lactylate, Sodium Cocoyl Apple Amino Acids, Xanthan Gum, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camillia Sinensis (Green Tea) Leaf Extract, Pyrus Malus (Apple) Fruit Extract, Macrocystis Pyrifera (Kelp) Extract, Hamamelis Virginiana (Witch Hazel) Extract, Vanillin, Sodium Metabisulfite, Phenoxyethanol, Ethylhexylglycerin
About roe:
Roe Wellness was founded by Alexa Anglin, DNP, APRN, CPNP-PC - an experienced pediatric nurse practitioner and mother of three. It was born out of her personal need for baby skincare that's truly clean, safe, and effective. Tired of products that irritated her little one's skin, she set out to offer high-quality, clean, vegan skincare designed for both babies and moms. Every product is made with gentle, thoughtfully selected ingredients that parents can trust.
Allergens & Warnings:
For external use only. Keep out of reach of children unless supervised by an adult. Avoid contact with the eyes. If contact occurs, rinse thoroughly with water. To help minimize potential irritation, we recommend performing a patch test before using the product fully. If irritation occurs, rinse with cool water and discontinue use.
Scent: Vanilla
Suggested Age: Newborn and Up
Health Facts: Dye-Free, Vegan, Sulfate-Free, Animal By-Product-Free, Artificial Fragrance-Free, Paraben-Free, Artificial Color-Free
Product Form: Gel
Sustainability Claims: Cruelty-Free
Package Quantity: 1
Beauty Purpose: Basic Cleansing
Recommended Skin Type: Sensitive
Net weight: 9.4 fl oz (US)
Features: Non-Irritating, Safe to Use On Sensitive Skin, Pediatrician Tested
TCIN: 94724866
UPC: 850038901035
Item Number (DPCI): 007-08-7229
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, cocamidopropyl hydroxysultaine, decyl glucoside, coco glucoside, glycerin, sodium cocoamphoacetate, lauryl glucose, sodium cocoyl glutamate, sodium lauryl glucose carboxylate, hydroxyacetophenone, citric acid, glyceryl oleate, tocopherol, ceramide np, ceramide ap ceramide eop, phytosphingosine, cholesterol, sodium lauroyl lactylate, sodium cocoyl apple amino acids, xanthan gum, rosmarinus officinalis (rosemary) leaf extract, camillia sinensis (green tea) leaf extract, pyrus malus (apple) fruit extract, macrocystis pyrifera (kelp) extract, hamamelis virginiana (witch hazel) extract, vanillin, sodium metabisulfite, phenoxyethanol, ethylhexylglycerin' '
Shipping details
Estimated ship dimensions: 2.25 inches length x 2.25 inches width x 7 inches height
Estimated ship weight: 0.73 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This hair and body wash is a favorite among guests for its gentle formula, making it ideal for sensitive skin, especially for toddlers and babies. The delightful scent, derived from clean ingredients, leaves skin feeling soft and hydrated without irritation. Many guests appreciate its effectiveness in managing skin issues like eczema and cradle cap, making it a trusted choice for daily use. Its versatility as an all-in-one product adds to its appeal, ensuring a pleasant bath time experience for both parents and children.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.9 out of 5 stars with 130 reviews
100% would recommend
2 recommendations
5 out of 5 stars
12 December, 2025
originally posted on www.roewellness.com
Our baby has very sensitive
[This review was collected as part of a promotion.] Our baby has very sensitive skin and this is the ONLY wash we use now and it doesn’t bother his hair or skin at all!
5 out of 5 stars
30 November, 2025
originally posted on www.roewellness.com
Favorite Body Wash!
[This review was collected as part of a promotion.] We love love this body wash. The scent is very mild but still smells good and clean. I’m a freak about what I put on my baby. Highly recommend this brand for all of there products.
5 out of 5 stars
8 November, 2025
originally posted on www.roewellness.com
Hair and Body wash
[This review was collected as part of a promotion.] The ingredients in this duo wash feel gentle and soothing on the skin and keep from drying out sensitive skin and hair.
5 out of 5 stars
Thumbs up graphic, would recommend
18 August, 2025
Best smelling wash ever!!! 10/10
Obsessed with this wash! It smells sooo good, like a soft vanilla but somehow still fragrance free?! That’s the coolest thing ever! I love the clean ingredients, the perfect amount of foam, and how well it actually cleans with gentle ingredents. My littles smell amazing for like two days after bath time, I cannot get over it haha
4 out of 5 stars
15 August, 2025Verified purchase
Product great- leaked a lot in shipping
I bet the product is wonderful, but when shipped, it came leaking all over the box. Just thinking through spending this much money on a baby shampoo for a good handful of it to be wasted is a bit disappointing. Still looking forward to using it on my baby, but may not rebuy until it’s available in store.
5 out of 5 stars
Thumbs up graphic, would recommend
14 August, 2025
Gentle on everyone
A very subtle, gentle body wash! It’s so amazing and goes a long ways. I love the esthetic of the brand and the ingredients are spot on. This is in every bathroom of my house!
5 out of 5 stars
7 August, 2025
originally posted on www.roewellness.com
Perfect for sensitive skin!
[This review was collected as part of a promotion.] We love this hair and body wash! It works so well for my toddlers sensitive skin without drying his skin out!
5 out of 5 stars
1 August, 2025
originally posted on www.roewellness.com
Favorite baby product
[This review was collected as part of a promotion.] We love this body wash! Smells so good and is gentle in the skin.
5 out of 5 stars
14 July, 2025
originally posted on www.roewellness.com
Best shampoo
[This review was collected as part of a promotion.] Really great product helped my baby a lot with his sensitive skin
5 out of 5 stars
8 July, 2025
originally posted on www.roewellness.com
Our fav and go to
[This review was collected as part of a promotion.] Our fav and go to body wash for us all! We love it so much and trust it which is so important. Its smell is divine and it’s smooth and silky.
5 out of 5 stars
1 July, 2025
originally posted on www.roewellness.com
Best cleanser
[This review was collected as part of a promotion.] Best ever!
5 out of 5 stars
23 June, 2025
originally posted on www.roewellness.com
Great wash
[This review was collected as part of a promotion.] Nice smell - suds well
5 out of 5 stars
12 June, 2025
originally posted on www.roewellness.com
great!
[This review was collected as part of a promotion.] only scented wash that doesn't irritate my baby's skin, smells heavenly too.
5 out of 5 stars
18 May, 2025
originally posted on www.roewellness.com
Love this for my twin
[This review was collected as part of a promotion.] Love this for my twin 1 year old girls. Leaves their skin and hair super soft. Love the scent.
5 out of 5 stars
9 April, 2025
originally posted on www.roewellness.com
Only body wash we use!
[This review was collected as part of a promotion.] The only body wash I’ll use on my daughter! I love that the ingredients are clean and I don’t have to worry about the quality! It leaves my daughter’s skin feeling soft and healthy. Love that it can be used from scalp to toe!
5 out of 5 stars
25 March, 2025
originally posted on www.roewellness.com
Love this body and hair
[This review was collected as part of a promotion.] Love this body and hair wash for our little guy! It doesn’t irritate his skin.
5 out of 5 stars
22 March, 2025
originally posted on www.roewellness.com
Love this shampoo/body wash
I love this shampoo & body wash. I buy it in bulk for my baby to always have on hand. The ingredients are gentle and non irritating on my baby’s skin that is eczema prone. I bathe him every two days or so. If I skip day 2, I notice that by the third day you can smell the vanilla more hehe. Love this product
5 out of 5 stars
15 March, 2025
originally posted on www.roewellness.com
Body wash
[This review was collected as part of a promotion.] The best
5 out of 5 stars
25 February, 2025
originally posted on www.roewellness.com
Love!
Works great and doesn't irritate my baby twins' skin! The only soap I've found that doesn't!
5 out of 5 stars
19 January, 2025
originally posted on www.roewellness.com
Great for babies and toddlers
[This review was collected as part of a promotion.] Great for both kids!