$2.99 when purchased online
Target Online store #3991
About this item
Highlights
- Compare to Desitin® Diaper Rash Cream
- Diaper rash ointment features zinc oxide to protect against wetness
- Hypoallergenic, paraben-free formula is gentle on your little one’s skin
- Soothing aloe and vitamin E help treat diaper rash
Description
Treat your baby's diaper rash with this up&up™ Creamy Diaper Rash Ointment with aloe and vitamin E. The zinc oxide skin-protectant combines with soothing aloe and vitamin E to treat and prevent diaper rash. This product is hypoallergenic and dermatologist tested, so your little one gets nothing but the best.
We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
Suggested Age: 0-2 Years
Health Facts: Contains Zinc Oxide, Contains Aloe, Contains Vitamin E
Product Warning: Keep out of reach of children
Product Form: Ointment
Primary Active Ingredient: Zinc Oxide
Package Quantity: 1
Primary active ingredient percentage: 13
Net weight: 4 Ounces
TCIN: 11312703
UPC: 072785108127
Item Number (DPCI): 007-08-0032
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
Active ingredients
zinc oxide (13%).
Purpose
Purpose: Skin Protectant.Uses
Helps treat and prevent diaper rash;, Protects chafed skin due to diaper rash and helps seal out wetness.Stop use and ask a doctor if
condition worsens, symptoms last more than 7 days or clear up and occur again within a few days.For use
For external use onlyKeep out of reach
If swallowed, get medical help or contact a Poison Control Center right away.When using
do not get into eyes.Directions
Change wet and soiled diapers promptly. Cleanse the diaper area. Allow to dry. Apply ointment liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged.Other information
Store between 68 and 77 degrees F (20 and 25 degrees C).Inactive ingredients
aloe barbadensis leaf juice, beeswax, dimethicone, ethylhexylglycerin, fragrance, magnesium sulfate, microcrystalline wax, mineral oil, peg-30 dipolyhydroxystearate, petrolatum, phenoxyethanol, potassium hydroxide, sorbitan sesquioleate, tocopheryl acetate, water.
Question or comments?
800-910-6874Ingredients:
active ingredients: zinc oxide (13%). purpose: skin protectant. inactive ingredients: aloe barbadensis leaf juice, beeswax, dimethicone, ethylhexylglycerin, fragrance, magnesium sulfate, microcrystalline wax, mineral oil, peg-30 dipolyhydroxystearate, petrolatum, phenoxyethanol, potassium hydroxide, sorbitan sesquioleate, tocopheryl acetate, water.
Shipping details
Estimated ship dimensions: 9.84 inches length x 4.8 inches width x 2.62 inches height
Estimated ship weight: 1 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is it normal for this to be a bit watery? Used it about 6 years ago with my daughter and ever had this issue
submitted by Nic W - 30 days ago
Q: Does this wipe off hands easily?
submitted by Ashley - 4 months ago
A: Hello Ashley - Thank you for your Question! The Creamy Diaper Rash Ointment is from Target owner brand- up&up™. We would love to help you out, please reach out to Guest Relations at 1-800-440-0680 and we will assist you with it. Have a great day! - Eram
submitted byEram - 4 months agoTarget staff support
Q: has this cream been discontinued? unable to find it anywhere in stock.
submitted by Nancy - 4 years ago
A: No, it is hard to find, but it is around. I had a hard time finding it too.
submitted byChristina - 4 years ago
Q: Should it have a foil seal under the cap? The one I received did not.
submitted by Vegasmom - 5 years ago
A: Hi Vegasmom - Thanks for stopping by! No, this diaper rash ointment does not have a foil under the cap. I hope this helps! - Katrina
submitted byKatrina - 5 years agoTarget staff support
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Guests are saying
This diaper rash cream has garnered mixed feedback from guests, with many praising its effectiveness in preventing and treating diaper rashes while highlighting its affordability. However, concerns about its watery consistency and separation issues have been frequently mentioned. Guests appreciate its value compared to name brands, but some have experienced difficulties with application due to the product's texture. Overall, it remains a popular choice for those seeking a budget-friendly option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 661 reviews
quality: 2.83 out of 5
value: 2.94 out of 5
44% would recommend
181 recommendations
Liquidy, not useable
1 out of 5 stars
Thumbs down graphic, would not recommend
Sam Z - today, Verified purchaser
Within a week of opening, the diaper cream separated and became very liquidy. it is not usable or effective.
Bad consistancy
1 out of 5 stars
Thumbs down graphic, would not recommend
kimnhahn - 9 days ago, Verified purchaser
I wanted to like this, but the product had completely separated - all the oils and liquids spilled out of the tube when it was opened, leaving behind a sloppy mess that had the consistency of wet cottage cheese when squeezing product out.
Too watery
1 out of 5 stars
Thumbs down graphic, would not recommend
AG - 10 days ago, Verified purchaser
Do not recommend. It’s way too watery and doesn’t come out of the tube well. Better save a couple bucks and get a brand name.
Horrible.
1 out of 5 stars
Thumbs down graphic, would not recommend
Astilson - 11 days ago, Verified purchaser
I would give this zero stars if possible. I bought two of these when the other tube of Up and Up cream we usually get was out of stock. But this tube seems to separate in the tube giving you liquid then cream. Both my babies cried when using this like it hurt worse than leaving the rash alone. Will not be repurchasing.
Horrible.. do not buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Momma of 3 - 14 days ago, Verified purchaser
Absolutely terrible. Completely separated and so much liquid inside. Would not mix back up no matter how much I tried to shake it.
Defective product
1 out of 5 stars
Thumbs down graphic, would not recommend
Angel - 16 days ago, Verified purchaser
Product came separating? Water and cream are separated. It does not stick to the skin. It’s almost as if the product is aged. You can shake the tube and hear it sloshing around I’ll put it on my daughter when she was showing signs of starting to get red, and she cried anytime I applied it
Do not buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Alexis - 17 days ago, Verified purchaser
If I could give 0 stars I would. Absolutely horrible and disgusting to me. Once you open it liquid just pours out no matter how much you mix it. Would never recommend. Definitely does not compare to desitin like it claims. Next time I’ll definitely spend the extra dollars
Mrs.
1 out of 5 stars
Thumbs down graphic, would not recommend
LeslieMo - 19 days ago, Verified purchaser
Hated this so much. Don't know if I got a bad batch or what but I bought 2 tubes of this & both had like a runny liquid inside. You can physically shake the tube & hear the liquid swirling inside. Every time I would try to apply, this runny liquid would squirt my baby before any actual product would come out, as if the product is separating inside. Would not recommend.
Poor product
1 out of 5 stars
Thumbs down graphic, would not recommend
Jen - 26 days ago, Verified purchaser
Liquid keeps spewing out as soon as I open it.
Awful, would never buy again
1 out of 5 stars
Thumbs down graphic, would not recommend
Cassidy - 27 days ago, Verified purchaser
So watery that it's almost impossible to spread. If you don't shake the tube up every single time, you'll get straight water shooting out. Would never buy again.
Seperates and Hard to spread.
2 out of 5 stars
Thumbs down graphic, would not recommend
Trambam - 28 days ago, Verified purchaser
I bought this on a whim to save a couple dollars and next time I’ll just buy a brand product. Believe all the reviews. It separates like crazy, everytime I open no matter how much I shake it, mix it, massage, water will come spraying out. Once you do get to the cream it’s hard to spread. Not worth the hassle.
Unusable
1 out of 5 stars
Thumbs down graphic, would not recommend
Mom of boys - 29 days ago
Super watery and separated. Ridiculous especially that now I see multiple reviews for multiple months that this has been happening to other people. Target should be better than this!
Separates and is watery. DO NOT RECOMMEND
1 out of 5 stars
Thumbs down graphic, would not recommend
KimB - 1 month ago, Verified purchaser
Soooo watery. Everytime you use it, water squirts out. I’ve tried shaking it, massaging it, letting the water drip out but still everytime I use it more water comes out. This is a poor quality product. I used this same cream for my daughter years ago and it was fine. But they must have changed the formula and this new version is not worth it. Don’t bother buying this.
Bad.
1 out of 5 stars
ReginaPellegrino - 1 month ago, Verified purchaser
0 stars. I thought the reviews of the cream separating were exaggerated. They are not. It completely separates into a liquid and a cream and the liquid pours out whenever you go to apply. Makes a huge mess. Tried to shake or massage bottle to emulsify, to no avail. I bought 4 bottles and all are useless due to this issue.
Do not recomommend
1 out of 5 stars
Thumbs down graphic, would not recommend
Not recommended - 1 month ago
Water coming out sprayed myself in the face…
DO NOT BUY
1 out of 5 stars
Thumbs down graphic, would not recommend
Mashbrook - 1 month ago, Verified purchaser
Wish I could give this 0 stars! It’s water! Won’t spread even after shaking the bottle for 5 minutes still nothing but liquid! Wish I would have read the reviews before buying!
Not worth the few dollars saved
1 out of 5 stars
Thumbs down graphic, would not recommend
Jessics - 1 month ago, Verified purchaser
If I don’t shake it before trying to use it, it oozes out a clear liquid all over everything. Its consistency is not the same as desitin and doesn’t spread the same either. Although you save some money on the product, it’s not worth the mess. I don’t feel like it treats the diaper rash as well when compared to others.
Wouldnt recommend
1 out of 5 stars
Thumbs down graphic, would not recommend
K - 2 months ago, Verified purchaser
Oil comes from the top and it doesn't spread well on the bottom!
Would not buy again
1 out of 5 stars
Thumbs down graphic, would not recommend
NA - 2 months ago, Verified purchaser
Like others have stated, first use was good. But hours later it had already started separating. And makes a watery mess as soon as you open it.
Separates and makes a mess
3 out of 5 stars
Thumbs down graphic, would not recommend
Jackie N - 2 months ago, Verified purchaser
Sometimes it’s great, other times it’s not. I loved it before, but now I have to open each box and shake the tube to make sure it’s not a watery separated mess.