Initial "M" and Simulated Pearl Bag Charm - A New Day™ Gold: Purse Accessory Keychain
New at target
$7.00 reg $10.00
Sale save $3.00 (30% off)
InitialM
In Stock
Eligible for registries and wish lists
Fit & style
- Mother's Day handbag charm in gold
- Features initial "M" and simulated pearls
- Lobster claw clasp closure
- Made of metal
About this item
Additional product information and recommendations
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Guests are saying
The charm is visually appealing and adds a personal touch to bags, making it a stylish accessory for guests. However, concerns about durability and the limited availability of letters have been raised. Many guests appreciate its size and design, noting that it enhances the look of their purses or bags. While some have experienced issues with parts breaking, others find it a great addition to their accessories, especially for personalizing items.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 155 reviews
style: 4.86 out of 5
value: 3.95 out of 5
71% would recommend
28 recommendations
1 out of 5 stars
27 May, 2026Verified purchase
(no review title)
I’ve bought the ‘M’ charm twice and both times it has fallen off the keychain. I like the look of it but don’t want to buy a third one just to deal with the same issues.
5 out of 5 stars
Thumbs up graphic, would recommend
23 May, 2026Verified purchase
Nice size Initial.
Very nice size, price & fast delivery time.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 May, 2026Verified purchase
Poor quality
Letter broke off first time I used it
1 out of 5 stars
Thumbs down graphic, would not recommend
3 May, 2026
trash
I need different letters, not available. They should have the whole alphabet.
1 out of 5 stars
Thumbs down graphic, would not recommend
9 March, 2026Verified purchase
Disappointed!
Cute, at first sight, but buyer beware...I really liked this charm, at first, but it was so hard to open and the M broke off after about a month. I really tried hard to like it, but when the ring broke, and I only opened it a few times when I changed purses, well, that was the last straw. I am very disappointed. I've bought items from Target that have lasted me over twenty years. This product didn't make the cut. Poor quality.
5 out of 5 stars
Thumbs up graphic, would recommend
6 March, 2026Verified purchase
(no review title)
I love it
5 out of 5 stars
Thumbs up graphic, would recommend
1 March, 2026Verified purchase
(no review title)
This is such a cute bag charm! It adds an extra little personality to your purse/bag/backpack!
5 out of 5 stars
9 February, 2026Verified purchase
(no review title)
Beautifully crafted.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 February, 2026Verified purchase
Fragile
I really wanted to love this. But the M charm has fallen off twice in the first week. Twice I fixed it and finally replaced the jump ring with one of my own.
5 out of 5 stars
Thumbs up graphic, would recommend
17 January, 2026Verified purchase
Serves the purpose
Good to identify keys belonging to each family member.
5 out of 5 stars
Thumbs up graphic, would recommend
16 January, 2026Verified purchase
So cute! I love it
I wanted a gold initial charm for my planner so I deconstructed this purse charm and it was perfect for my planner. I’m actually obsessed! I used the little pearl drop charm to hang from my gold paperclip. I love how solid the J is and the size was what I had in mind. Worth the purchase.
2 out of 5 stars
13 January, 2026Verified purchase
(no review title)
Would have given 5 stars , but it was missing the pearl .
5 out of 5 stars
Thumbs up graphic, would recommend
11 January, 2026Verified purchase
(no review title)
Very nice and pretty but a bit bigger than I thought. This item looks great on my purse.
1 out of 5 stars
Thumbs down graphic, would not recommend
11 January, 2026Verified purchase
(no review title)
This charm keeper breaking
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase
(no review title)
the size, the sparkle
5 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
Great gift!
Bought the letter K for a friend, and its a really nice little detail/gift to make.
5 out of 5 stars
27 December, 2025Verified purchase
(no review title)
Very pretty and also substantial weight!
5 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2025
Just enough
I’ve only just gotten it, but this charm makes my purse/diaper bag cuter! It’s not too big to be obnoxious but just enough to add a personal touch. I also like the ring it comes on having the charm welded to it instead of just another ring on the o ring. I do wish it was cheaper than $10 though, maybe more like $5 seems right.
5 out of 5 stars
Thumbs up graphic, would recommend
9 December, 2025Verified purchase
(no review title)
First time doing the target drive up & it was such an easy process! The person working was also really nice
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase
(no review title)
I like the expensive look, the design goes great with my bag and it is not flimsy in anyway