Being Frenshe Biotin Strength Shampoo with Reishi Mushroom - Hinoki -16 fl oz
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$12.99
$5 Target GiftCard with $30 beauty products purchase
4.6 out of 5 stars with 109 ratings
$12.99($0.81/fluid ounce)
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4.1 out of 5 stars with 385 ratings
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4.2 out of 5 stars with 172 ratings
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4.3 out of 5 stars with 238 ratings
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4.4 out of 5 stars with 85 ratings
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4.5 out of 5 stars with 85 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
1 recommendations
4 out of 5 stars
30 March, 2026
originally posted on influenster.com
Good shampoo!
[This review was collected as part of a promotion.] Overall I liked this shampoo! It has a nice texture and was effective for cleaning my scalp. It has a subtle but pleasant scent and works well with its corresponding conditioner. Overall I’d say it’s a good product that I’d definitely consider purchasing when I run out of what I have.
5 out of 5 stars
30 March, 2026
originally posted on influenster.com
So Frenshe and so clean
[This review was collected as part of a promotion.] I like good shampoo because it does a good job at making my hair feel clean when not stripping it of all its. It lathers really well which makes me feel like my hair is getting a good clean. I like the smell of the shampoo as well. It is feminine without being overpowering. I think it’s a good product for your routine hair washing. Overall, I would recommend and get again.
4 out of 5 stars
29 March, 2026
originally posted on influenster.com
Clean
[This review was collected as part of a promotion.] Shampoo, in my opinion, doesn’t play a big role in strengthening the hair. That being said, I could tell that my scalp is clean and free from grease. The consistency of the shampoo is pretty much the same as all of the other shampoos I’ve tried before. On its own I don’t think this shampoo is anything special but when used together with the conditioner I think it’ll work out. It’s cheap enough to give it a try even if you don’t see automatic results.
5 out of 5 stars
28 March, 2026
originally posted on influenster.com
Good natural shampoo
[This review was collected as part of a promotion.] This is a really good shampoo. The packaging is clean and reserved. It has a good lather without having to use a ton of product. It has a nice natural/earthy scent. If you prefer sweet or fruity, this isn't for you. It rinses clean and leaves your hair feeling clean.
5 out of 5 stars
27 March, 2026
originally posted on influenster.com
Shampoo that gives you spa vibes!
[This review was collected as part of a promotion.] The Being Frenshe Strength Shampoo gives you a woodsy, spa like experience in your own shower. The aroma of this shampoo is strong and long lasting. It has notes of Bergamot, Hinoki wood, waterlily, and dewy greens. If you are drawn to earthy scents, this shampoo offers you that refreshing herbal escape. After using this shampoo for over two weeks, I have seen some improvement. My hair was shedding more than normal, had an elastic like pull and bounce to it and would also break easily. I have noticed my hair slowing getting stronger, shedding less, doesn’t feel elastic, and my scalp is less sensitive than before. I do believe the ingredients Biotin and Riki Mushroom have had a great effect on my hair. It’s a nourishing and even conditioning shampoo.
4 out of 5 stars
25 March, 2026
originally posted on influenster.com
Nice
[This review was collected as part of a promotion.] Being Frenshe shampoo and conditioner are a good everyday, gentle haircare option. The formula is sulfate-free, vegan, and lightweight, so it cleans your hair without stripping it. One of the best parts is the soft, calming scent (especially Cashmere Vanilla or Lavender Cloud), which makes it feel like a mini self-care moment.
4 out of 5 stars
24 March, 2026
originally posted on influenster.com
Hair smells very fresh
[This review was collected as part of a promotion.] The smell of using this and the conditioner will stay in your hair for days. The scent is very clean and fresh - so its not bad. The shampoo lathered well and was easy to rinse out. I’m not sure if my hair is any stronger, but at least it smells good.
4 out of 5 stars
24 March, 2026
originally posted on influenster.com
Thick texture and clean scent
[This review was collected as part of a promotion.] Creamy thick texture and a light clean scent. The texture is quite opposite to the conditioner. I use a small amount even with long hair due to having fine hair. My hair feels smooth and seems to be helping with the slight breakage.
3 out of 5 stars
24 March, 2026
originally posted on influenster.com
Nice scent, but overall not the greatest
[This review was collected as part of a promotion.] This product has a really nice earthy scent which I really liked. It is different than the scents I am used to with shampoos and conditioners. The shampoo had a nice lather and it made my hair feel clean. That being said, it left my hair feeling dryer than normal and made my hair hard to detangle. I wanted to say that I loved it but it just didn’t work well for my long, thick hair. I do appreciate the product being cruelty free and free of sulfates, parabens, etc though as that is definitely a positive. Overall, not something I would probably use again, especially because I really did not care for the conditioner.
4 out of 5 stars
24 March, 2026
originally posted on influenster.com
Great price point for shampoo
[This review was collected as part of a promotion.] This shampoo is great! It lathers so well and effectively cleans my scalp and hair. It is mildly scented. A small amount cleans my mid back length hair effectively due to its lather.
5 out of 5 stars
23 March, 2026
originally posted on influenster.com
No harsh chemicals and easy on your hair
[This review was collected as part of a promotion.] A shampoo and conditioner that both work very well to cleanse and help hydrate your hair. No harsh chemicals to irritate your skin. Easy to apply that make the value worth every penny.
3 out of 5 stars
23 March, 2026
originally posted on influenster.com
Airy lather
[This review was collected as part of a promotion.] the lather feels light and creamy with a soothing hinoki scent. The texture cleans without stripping, helps reduce flaking, and leaves my long hair more manageable and soft. It feels comfortable on the scalp and gives a clean, smooth result - but I really don't like that the packaging isn't sealed, especially for a hair product.
4 out of 5 stars
23 March, 2026
originally posted on influenster.com
It cleans
[This review was collected as part of a promotion.] Smells nice and works but it made my hair feel heavy and to soft and that with one wash, i don’t think it’s the right formula for my hair, the texture is nice and it lathers good
5 out of 5 stars
22 March, 2026
originally posted on influenster.com
Smells amazing, and cleans hair effectively.
[This review was collected as part of a promotion.] Being Frenshe Strength Shampoo, was more than hair care, it was an entire experience. The scent was wonderful, not overpowering but definitely lasting. The texture was gel-like, very light weight, however it cleansed the hair beautifully without leaving it feeling too too dry. I would say that it’s a great product for hair that it’s thin but still needs the moisture. A great value for its performance.
5 out of 5 stars
22 March, 2026
originally posted on influenster.com
Great for strength keeps moisture
[This review was collected as part of a promotion.] This is a ten in my book. I love it. It’s thick and the viscosity is great! If you’re looking for a therapeutic moment while washing your hair this is it! I feel so relaxed and it rinses out so well. You only need a dime size trust me and I have 3c curls lol.
4 out of 5 stars
21 March, 2026
originally posted on influenster.com
Worth the buy!
[This review was collected as part of a promotion.] Same as the conditioner, wasn’t a big fan of the smell. It’s not bad, just not my style. HOWEVER, once my hair was dry, I actually did like the way my hair smelled. It’s just really strong when applying and rinsing out the product. I have very fine hair, and didn’t really see a difference in volume, but that really could just be because of my hair type. I would purchase this again.
4 out of 5 stars
21 March, 2026
originally posted on influenster.com
stronger hair 💪🏼
[This review was collected as part of a promotion.] frenshe scents are heavenly!! this was my first time using a shampoo by Being Frenshe, and i’m pleasantly surprised. my hair doesn’t feel weighed down like it has from my previous shampoo. my hair feels clean and strong and smells amazing. i pair it with the conditioner for extra softness.
3 out of 5 stars
20 March, 2026
originally posted on influenster.com
Good ingredients and scent
[This review was collected as part of a promotion.] Oops. I wish I had realized what Hinoki was before selecting. Have tree (pine) allergies in the home and I did not want to take a chance with allergens. Loved the list of ingredients and found the scent great personally but was not able to try for myself because of the allergy. Im sure it performs well!
4 out of 5 stars
20 March, 2026
originally posted on influenster.com
It does what it’s supposed to, cleanse
[This review was collected as part of a promotion.] This shampoo delivers the same stand out scent as its conditioner. Easily a 5/5. Natural clean and really elevates the whole experience without being overwhelming. It definitely adds a mind boosting touch to your routine. When it comes to performance it gets the job done. It cleans throughly but does lean a bit in the stripping side. After rinsing, my hair can feel slightly more dry than I like and the conditioner doesn’t balance out that hydration like I would prefer. One thing to note: if you have color treated hair, especially red like mine, this shampoo tends to fade color more quickly. I’ve noticed the need to touch up more often since using it which is something to consider if maintaining vibrant colors is a priority. Overall, solid cleanser with amazing scent but may be bettter suited for those with out colored treated or dry hair.
4 out of 5 stars
20 March, 2026
originally posted on influenster.com
Decent shampoo—cleans and smells well
[This review was collected as part of a promotion.] For the value, this is a good shampoo! I like the hinoki in the formula. Though I don’t think the “scent trap” is as strong as it could be, my hair does smell like it after a wash, but particularly if I pair it with the conditioner and leave-in. It cleans my hair but I do feel like I’d need a double-cleanse sometimes. It doesn’t feel like it strips my hair and my hair does feel clean after, but I’m not sure this would become a staple. If this were in a hotel, though, I’d be delighted!