Nature's Path Organic Optimum Power Cereal 12pk/168oz
$54.99 ($0.33/ounce)
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$3.49($0.11/fluid ounce)
was $3.99 New lower price
4.1 out of 5 stars with 11 ratings
$3.56($0.32/ounce)
reg $4.19 Sale
4.1 out of 5 stars with 419 ratings
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Guests are saying
Optimum Power Blueberry Cinnamon Flax cereal is a beloved choice for many guests, praised for its delightful crunch, high fiber, and protein content. Guests appreciate its versatility, enjoying it as a breakfast staple or a snack. While some have noted a decline in blueberry quantity and flavor changes, the overall sentiment remains positive, highlighting its nutritious profile and satisfying taste. This cereal is a great option for those seeking a healthy, filling breakfast.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 182 reviews
100% would recommend
2 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
20 February, 2026
Best cereal for fiber & protein !
I love this cereal and it's NOT being sold in stores. I am so happy with it being sold with Target online ! Your price is the best and shipping is free . . . Thank you, Target !!!
4 out of 5 stars
Thumbs up graphic, would recommend
25 January, 2026Verified purchase
Good but not the optimum Nature's Path variety
I enjoyed this but it isn't my favorite. I could do without the puffed rice maybe. It's just a lot going on for one variety whereas I prefer simple flakes.
5 out of 5 stars
29 July, 2025
originally posted on Nature's Path
Optimal morning breakfast
[This review was collected as part of a promotion.] If my memory serves me rightly I have been eating optimum since the turn of the century. I had been looking for an organic cereal and I like blueberries and cinnamon so I gave it a try. I liked it very much and it has been my morning breakfast ever since that first tasting. It’s my way of starting the day. Though I did find out it was far too crunchy if you eat immediately after putting the milk in the bowl. So I experimented with letting it sit for 10 or 15 minutes before I began to eat it and that works just fine for me. Thank you very much I have enjoyed it and will continue to enjoy it hopefully for years to come
1 out of 5 stars
11 June, 2024
originally posted on Nature's Path
I didn't know cereal could taste this bad!
I don't often buy cereal, but when I was looking for something today, I thought Nature's Path was a good choice. I only wanted a small box so I chose something. I'd never tried before optimum power blueberry cinnamon flax. Yuck. It's bitter and horrible. Why would a cereal be this bitter? So disappointing.
5 out of 5 stars
3 April, 2024
Delicious cereal with good blueberry flavor and nice crunch.
[This review was collected as part of a promotion.] My grandkids love this cereal! Wish it had a few more dried blueberries in it. It goes fast in this household!!
5 out of 5 stars
3 April, 2024
originally posted on Nature's Path
Delicious cereal with good blueberry flavor and nice crunch.
My grandkids love this cereal! Wish it had a few more dried blueberries in it. It goes fast in this household!!
5 out of 5 stars
23 March, 2024
Favorite cereal
[This review was collected as part of a promotion.] Best cereal ever packed with protein and fiber. I eat it everyday with fresh berries and I am not hungry until lunch.
5 out of 5 stars
23 March, 2024
originally posted on Nature's Path
Favorite cereal
Best cereal ever packed with protein and fiber. I eat it everyday with fresh berries and I am not hungry until lunch.
5 out of 5 stars
17 February, 2024
Nothing Beats Optimum Power
[This review was collected as part of a promotion.] I have enjoyed Optimum Power since I discovered it a long, long time. It had the protein and fiber that I was looking for and the taste is just right. It had the right crunch and with a little addition of dried cranberries it is perfect with milk. I also enjoy it right from the box as a snack. Believe me , when you stopped making it for a while, I tried many other cereals without success.
5 out of 5 stars
17 February, 2024
originally posted on Nature's Path
Nothing Beats Optimum Power
I have enjoyed Optimum Power since I discovered it a long, long time. It had the protein and fiber that I was looking for and the taste is just right. It had the right crunch and with a little addition of dried cranberries it is perfect with milk. I also enjoy it right from the box as a snack. Believe me , when you stopped making it for a while, I tried many other cereals without success.
5 out of 5 stars
21 August, 2023
(no review title)
[This review was collected as part of a promotion.] 5
5 out of 5 stars
17 September, 2022
originally posted on http://www.naturespath.com/en-us/

Tried and I loved it!
I tried the blueberry cereal and I loved it Day 1! I got it as a just in case I get hungry for cereal and I tried it with pea milk and Wow, the crunch. I too am a diabetic whose sugar is under control and this only helps!
5 out of 5 stars
17 September, 2022
originally posted on Nature's Path
Tried and I loved it!
I tried the blueberry cereal and I loved it Day 1! I got it as a just in case I get hungry for cereal and I tried it with pea milk and Wow, the crunch. I too am a diabetic whose sugar is under control and this only helps!
5 out of 5 stars
31 July, 2022
originally posted on http://www.naturespath.com/en-us/

Favorite cereal
I love this cereal it's not too sweet the blueberry flavor is not too overpowering and it has a nice crunch. Highly recommend!
5 out of 5 stars
11 July, 2022
I'm Back!
[This review was collected as part of a promotion.] This is the cereal I used to get all of the time before Chocolate Peanut Butter Love Crunch cereal, which is, sadly, no longer made. I switched back to it and remember why I liked it so much. Great flavor and gives me a lot of energy for the day. I love the texture also. This is the first time I ordered it directly from Nature's Path, and that makes it super easy to buy in bulk. It used to be hard to find in local stores. Definitely a winning cereal in my book! #sweepstakes
5 out of 5 stars
26 May, 2022
originally posted on Nature's Path
My only cereal.
I have been startung my day with your Optimum Power Blueberry Cinnamon Flax for 23 years. I live in Surrey, BC, Canada & have bought it at 2 stores, Save-on-Foods in New Westminster & now Surrey at First Canadian Superstore. It is just delicious. I am a diabetic type 2, 34 yrs now & your cereal is included in a great breakfast for me by my diabetic specialist. My lasted blood sugar rest was 6. 0; normal blood sugar is 5. 5. So I add a layer of raw pumpkin, layer of whole walnuts & a layer of fresh blueberries to a bowl of cereal. No other breakfast has ever filled me up & kept me comfortably full until lunch. So I thank you sincerely, from a 66 yr old retiree, with a dog who thinks she should share all my meals?? she really would love to share my breakfast. . .
5 out of 5 stars
21 May, 2022
Incredible mix of healthy ingredients for a great start to y
[This review was collected as part of a promotion.] This cereal is great for when you need that extra oomph in your morning. Super healthy, but also delicious!
5 out of 5 stars
21 May, 2022
originally posted on Nature's Path
Incredible mix of healthy ingredients for a great start to y
This cereal is great for when you need that extra oomph in your morning. Super healthy, but also delicious!
5 out of 5 stars
20 April, 2022
Fiber filled and tasty!
[This review was collected as part of a promotion.] Love the high fiber and protein. Good flavor and crunch.
5 out of 5 stars
20 April, 2022
originally posted on Nature's Path
Fiber filled and tasty!
Love the high fiber and protein. Good flavor and crunch.