Men's Daily Multivitamin Dietary Supplement Tablets - 300ct - up&up™
$13.59 ($0.05/count)
Count300ct
In Stock
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Guests are saying
The Up and Up Men's Multivitamins have received mixed feedback from guests. While some appreciate the affordability, ease of swallowing, and the comprehensive vitamin content, others express concerns about a recent formula change that has led to unpleasant smells and reduced vitamin levels. Guests highlight the vitamins' effectiveness in boosting energy and overall health, making them a solid choice for daily supplementation, especially for those with specific deficiencies.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 51 reviews
quality: 3 out of 5
value: 2.89 out of 5
62% would recommend
16 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
1 June, 2026Verified purchase
(no review title)
Formula and presumably manufacturer has changed. It contains no iodine now either. It used to be NSF certified which was awesome and now it’s not. Loaded with excess b vitamins which will make your pee neon as well
1 out of 5 stars
Thumbs down graphic, would not recommend
7 May, 2026Verified purchase
horrible smell
Horrible smell - will be my last purchase of up & up men's Multi-vitamins.
1 out of 5 stars
Thumbs down graphic, would not recommend
7 May, 2026Verified purchase
Smelly
They switched to a new formula, they do smell terrible, and have way less vitamin than they used to.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 May, 2026Verified purchase
Formula changed for the worse.
The formula changed. These smell and taste awful, and if you compare the nutrition facts there is less of everything. Shrinkflation.
1 out of 5 stars
Thumbs down graphic, would not recommend
30 April, 2026Verified purchase
used these for years. suddenly just like what they did to the women's pills they smell awful, and with that I can swallow them. bring back the old version!
Pills changed, smell of formaldehyde
5 out of 5 stars
Thumbs up graphic, would recommend
18 January, 2026Verified purchase
Men’s Daily Multivitamin Dietary Supplement Tablets – 300ct – up&up™
I bought these for my father. He takes them every day and has had no issues with them. They’re affordable, easy to take, and a good basic daily multivitamin.
1 out of 5 stars
Thumbs down graphic, would not recommend
1 January, 2026
Suspcious reformulation.
Warning: the promotional positive reviews are for a different formulation and product size! None of the pictures show the product 300 count bottle, and none of the supplement facts match the product listing, they match the old formula. Idk why they reformulated, but the reviews being for the old formula despite target listing it as a “new at target” product is highly suspect.
5 out of 5 stars
Thumbs up graphic, would recommend
2 December, 2025Verified purchase
You can feel it working
It’s actually my boyfriend who takes this multivitamin. I am a bit of a supplement junkie, shell out for the really pricey stuff and always have four years. I picked this bottle up off of our counter the other day and was honestly seriously impressed by how much this multivitamin is packing. My boyfriend is a nuclear scientist without an ounce of “woo” in his body so wouldn’t get excited about a supplement being a magical pill of any sort. But at a minimum I noticed this particular formula is heavily loaded with B vitamins (which is the most noticeable and palpable vitamin you should be able to feel working the day you take it.) so I asked my boyfriend if he noticed whether his multivitamin gives him more energy at work throughout the day and he said he definitely notices a big difference. So as a supplement snob I’d say I was really impressed by not only the vitamins but the antioxidants and minerals in it too. I’ve started popping these occasionally for myself because it just covers so many bases as any good multivitamin should. Solid value!
5 out of 5 stars
Thumbs up graphic, would recommend
15 June, 2025
Good product for your buck
I like it a lot you get what you pay for and more
5 out of 5 stars
Thumbs up graphic, would recommend
16 May, 2025Verified purchase
Great product
Great multi vitamin for daily use.
5 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2025
originally posted on Sozie

Not bad for general vitamins
[This review was collected as part of a promotion.] I've been using these for close to two weeks now and I do feel like I got more energy and my hair feels a bit more healthy. But I was diagnosed with a folic acid deficiency and this contains folic acid so that's probably why. I am not sure it would do much if you don't have a deficiency. The lycopene is more of a gimmick. In higher dosage it can help prevent cancer and help prostate health and also heart health. Though in this there's only 0.3 mg in it. You get more if you eat a tomato with something that contains fat since it is fat soluble. I received an incentive to write this review.
5 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2024
originally posted on Sozie

Mens Daily Multivitamin Bottle
[This review was collected as part of a promotion.] The Up and Up Men's Daily Vitamins will be my new pill per day. It comes with an easy to grip big cap which I prefer. The pills themselves are not very large and go down easily. Even if you had trouble swallowing pills these come with a pre-scored line to be able to break them in half. The ingredients are exactly the same as a comparable name-brand competitor, down to the exact milligram. O, and for about a third of the price... I received an incentive to write this review.
5 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2024
originally posted on Sozie

Price is well below what you pay for 100 tablets
[This review was collected as part of a promotion.] My husband liked taking these vitamins because they were true to size on the label and he had no trouble swallowing. He liked the fact that these are scored tablets since he has been in the habit taking 1/2 with breakfast and 1/2 with dinner for best absorption and retention. He also like that they are certified for purity. The date of expiration is far enough away so can stock up during sale I received an incentive to write this review.
5 out of 5 stars
Thumbs up graphic, would recommend
26 December, 2024
originally posted on Sozie

Great deal on daily vitamins
[This review was collected as part of a promotion.] These men’s daily vitamins are a great deal. Husband is a fan. We love store brands that are cheap and the same stuff as name brands for less. And target normally has trustworthy ingredients just as this one. The bottle has a simple twist cap which is not great but can’t beat the price for 100 daily vitamins. It’s small and compact and easy to swallow. Great product I received an incentive to write this review.
5 out of 5 stars
Thumbs up graphic, would recommend
25 December, 2024
Cost!
Good amount of vitamins for how much they cost!
5 out of 5 stars
Thumbs up graphic, would recommend
17 December, 2024
originally posted on Sozie

Easy to digest men’s multivitamins
[This review was collected as part of a promotion.] This multivitamin was a good size to take and I liked that I only needed to take one for the serving. This multivitamin had no taste when in my mouth and was easy to swallow with a bit of water. I feel it is a good value for the number of servings in the bottle and the type of vitamins it contains. I have had no trouble taking these and will continue to buy the up and up brand. I received an incentive to write this review.