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Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 2 of 4Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 3 of 4Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 4 of 4
Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 1 of 4

Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging

$15.99 reg $21.00
Sale save $5.01 (24% off)

color11.2 violet platinum
  • 1 black
  • 1.11 blue black
  • 10 lightest natural blonde
  • 10.05 - lightest soft mahogany blonde
  • 10.1 lightest ash blonde
  • 10.21 lightest violet ash blonde
  • 10.3 - lightest golden blonde
  • 10.31 - lightest golden ash blonde
  • 10nb - lightest warm natural blonde
  • 11 platinum
  • 11.02 - pure violet platinum
  • 11.1 ash platinum
  • 11.11 intense ash platinum
  • 11.13 - ash golden platinum
  • 11.2 violet platinum
  • 11.21 violet ash platinum
  • 11.32 - golden violet platinum
  • 2 - darkest natural brown
  • 2000 - viola
  • 3 dark natural brown
  • 4 medium natural brown
  • 4.32 - medium golden violet brown
  • 4.52 - medium mahogany violet brown
  • 4.65 medium red mahogany brown
  • 4.66i - medium intense red brown
  • 410 - ash
  • 4nb medium warm natural brown
  • 4ni - medium intense natural brown
  • 5 - crystal brown
  • 5 light natural brown
  • 5.1 light ash brown
  • 5.22 - light intense violet brown
  • 5.3 - light golden brown
  • 5.32 - light golden violet brown
  • 5.5 - light mahogany brown
  • 5.53 - light mahogany golden brown
  • 5.6 - light red brown
  • 5.62 - light red violet brown
  • 5.65 - light red mahogany brown
  • 5.66i - light intense red brown
  • 5.75 - light matte mahogany brown
  • 5nb light warm natural brown
  • 5ni light intense natural brown
  • 6 dark natural blonde
  • 6.01- dark pure ash blonde
  • 6.1 dark ash blonde
  • 6.15 - dark ash mahogany blonde
  • 6.23 dark violet golden blonde
  • 6.3 - dark golden blonde
  • 6.32 dark golden violet blonde
  • 6.35 - dark golden mahogany blonde
  • 6.4 - dark copper blonde
  • 6.45 - dark copper mahogany blonde
  • 6.5 - dark mahogany blonde
  • 6.53 -dark mahogany golden blonde
  • 6.562 dark mahogany red-violet blonde
  • 6.6 - dark red blonde
  • 6.66i dark intense red blonde
  • 6.7 - dark matte blonde
  • 6mrb / dark blonde (metallic ruby)
  • 6nb dark warm natural blonde
  • 6ni dark intense natural blonde
  • 7 - crystal brown
  • 7 medium natural blonde
  • 7.01 medium pure ash blonde
  • 7.1 medium ash blonde
  • 7.13 medium ash golden blonde
  • 7.21 medium violet ash blonde
  • 7.3 medium golden blonde
  • 7.31 - medium golden ash blonde
  • 7.32 medium golden violet blonde
  • 7.34 - medium golden copper blonde
  • 7.35 medium golden mahogany blonde
  • 7.4 medium copper blonde
  • 7.45 - medium copper mahogany blonde
  • 7.452 medium copper mahogany violet blonde
  • 7.51 - medium mahogany ash blonde
  • 7.53 - medium mahogany golden blonde
  • 7.6 medium red blonde
  • 7.62 - medium red violet blonde
  • 7.66i - medium intense red blonde
  • 7000 - blue
  • 7mrb / medium blonde (metallic ruby)
  • 7nb medium warm natural blonde
  • 7ni medium intense natural blonde
  • 8 - crystal rose
  • 8 light natural blonde
  • 8.01 - light pure ash blonde
  • 8.05 - light soft mahogany blonde
  • 8.1 light ash blonde
  • 8.13 - light ash golden blonde
  • 8.21 light violet ash blonde
  • 8.23 - light violet golden blonde
  • 8.3 light golden blonde
  • 8.31 light golden ash blonde
  • 8.32 - light golden violet blonde
  • 8.4 - light copper blonde
  • 8.43 - light copper golden blonde
  • 8.642 light red copper-violet blonde
  • 8bg - light natural blonde - 2.05 oz
  • 8nb light warm natural blonde
  • 8ni light intense natural blonde
  • 9 very light natural blonde
  • 9.04 - very light slightly copper blonde
  • 9.1 very light ash blonde
  • 9.13 - very light ash golden blonde
  • 9.2 - very light violet ash blonde
  • 9.21 very light violet ash blonde
  • 9.3 very light golden blonde
  • 9.31 very light golden ash blonde
  • 9.423 very light copper violet-golden blonde
  • 9.442 very light intense copper-violet blonde
  • 9.45 - very light copper mahogany blonde
  • 9mrc - very light blonde (metallic rose)
  • 9nb very light warm natural blonde
  • 9ni very light intense natural blonde
  • lifting reinforcer 000sss
  • toner - .01 soft ash
  • toner - .013 soft ash gold
  • toner - .02 soft violet
  • toner - .03 soft gold

In Stock

Sold & shipped by SleekShop
Eligible for registries and wish lists

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About this item

Highlights

  • Delivers a clean violet platinum finish that softens brassiness and enhances brightness on both natural and pre-lightened hair shades.
  • Includes innovative color retention technology that extends color vibrancy while shielding strands from harmful UV exposure and external damage.
  • Contains a nourishing blend of Hyaluronic Acid and MLV for intense hydration and improved hair health with every use.
  • Offers consistent, long-lasting permanent color ideal for both men and women who demand high-quality, professional salon-level results.
  • Perfect for those seeking bold yet elegant hair dye colors with 100% gray coverage and up to three levels of lifting power.

Description

Transforming your hair has never been so effortless with Alfaparf Milano Evolution of the Color Hair Dye in 11.20 Violet Platinum. This vibrant, permanent haircolor blends violet and platinum tones to create a sophisticated finish that neutralizes brassiness and adds depth. Whether you're looking to refresh your style or fully embrace a bold, cool-toned transformation, this hair dye delivers stunning, long-lasting results. The creamy formula glides on smoothly, ensuring even application and vibrant tone from root to tip. With 100% gray hair coverage and up to 3 levels of lightening, it's ideal for those who expect excellence from their color with minimal compromise. Perfect for both professionals and at-home users who want salon-quality outcomes.

Infused with Alfaparf Milano’s revolutionary 3D Technology, this permanent hair color not only enhances vibrancy but also deeply nourishes your hair during the process. The combination of Hyaluronic Acid, Multi-Lamellar Vehicle (MLV), and Hyper-Intense Color System (HCI) strengthens and protects strands from within. This intelligent formula delivers up to 40% more intense color and ensures better color retention over time. It also provides up to 69% protection against UV rays, preserving your fresh violet platinum shade from sun-induced fading. Whether used by stylists or at home, this professional-grade product makes a significant difference in shine, manageability, and lasting power.

Achieve a modern and luxurious finish with a color that balances cool intensity and softness. The Alfaparf Milano Professional hair color in 11.20 brings out the best in light blonde or pre-lightened hair, enriching it with violet platinum hues that radiate style and sophistication. Designed for both men and women, this dye is part of a trusted collection known for innovation and superior color results. From shine enhancement to fade resistance, this formula caters to your hair’s needs without compromising quality. Give your locks a new dimension while enjoying smooth texture and luminous color that speaks volumes about your personal style.
Hair Type: All Hair Types
Product Warning: Use with adult supervision
Product Form: Cream
Beauty Purpose: Hair Coloring
Product Name: Alfaparf Milano Evolution of the Color Hair Dye - 11.20 - Violet Platinum Haircolor
Processing Time: 35 minutes
TCIN: 92468591
UPC: 3711764182082
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 2 inches length x 2 inches width x 2 inches height
Estimated ship weight: 2.05 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: SleekShop

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

3.2 out of 5 stars with 11 reviews
effectiveness: 4 out of 5
quality: 4 out of 5
value: 4 out of 5
60% would recommend
5 recommendations
1 out of 5 stars
6 December, 2025Verified purchase

(no review title)

The order initially arrived on a date but according to the notifications they had left elsewhere the next day they brought me my order
Ana
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1 out of 5 stars
Thumbs down graphic, would not recommend
3 November, 2025

(no review title)

They say the product is available, but they keep postponing the delivery.
Alessandra
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5 out of 5 stars
Thumbs up graphic, would recommend
29 September, 2025Verified purchase

Alfaparf Milano Evolution Color Hair

The best brend for the color hair
Stefanija
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
5 September, 2025Verified purchase

Excellent

Excellent. I love it
Teresa
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
29 August, 2025

Never Received Item SCAM

Never Received Item SCAM
Never Received Item SCAM
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
21 September, 2024

Love it

I recently tried Alfaparf Milano Evolution to dye my hair at home, and it’s one of the best I’ve used! Color: I went with a medium brown, and the result was vibrant, rich, and multidimensional—like a salon job. Even after a few washes, the color stayed fresh. Application: The dye was easy to apply and didn’t make a mess. The texture was smooth, and the smell wasn’t as strong as other dyes I’ve tried. Hair Condition: After rinsing, my hair felt soft, not dried out. Three weeks in, the color’s still holding up well. Verdict: If you’re dying at home, Alfaparf Milano Evolution gives you professional-quality results with minimal hassle. Definitely worth it!
Cindy293
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
9 guests found this review helpful. Did you?

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