Sponsored
Anastasia Beverly Hills Brow Pen - 0.017 fl oz - Ulta Beauty
$26.00
ColorBlonde
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Details and defines brows for a fuller-looking finish
- Superfine and firm brush-tip creates realistic looking, thin hair-strokes
- Easy-to-apply pen that adds dimension and defines the brow shape
- Formula glides on effortlessly with a featherlight feel
- Ideal for all skin and brow types—adhering to both skin and hair
- Mimics the look of natural brow hair and texture
- The specially designed brush-tip won’t clog or skip and is not made of felt
- Available in 9 shades that are true to color with a wide range of cool and warm undertones
Description
Brow Pen by Anastasia Beverly Hills is a superfine-tipped pen ideal for defining brows by micro-stroking with precision application. The sharp, flexible brush tip easily builds dimension, mimicking the appearance and texture of natural hair throughout the brow for a fuller-looking finish.
Shades:
• BLONDE For Blonde hair with warm/gold undertones
• TAUPE For Blonde hair with cool/ash overtones
• AOFT BROWN For Light Brown hair with warm/cool undertones
• CARAMEL For Red hair with a light undertone
• CHOCOLATE For Medium Brown hair with warm/gold undertones
• MEDIUM BROWN For Medium Brown hair with cool/ash undertones
• DARK BROWN For Dark Brown hair with a warm undertone
• EBONY For Black hair with a warm undertone
• GRANITE For Black hair with a cool undertone
Shades:
• BLONDE For Blonde hair with warm/gold undertones
• TAUPE For Blonde hair with cool/ash overtones
• AOFT BROWN For Light Brown hair with warm/cool undertones
• CARAMEL For Red hair with a light undertone
• CHOCOLATE For Medium Brown hair with warm/gold undertones
• MEDIUM BROWN For Medium Brown hair with cool/ash undertones
• DARK BROWN For Dark Brown hair with a warm undertone
• EBONY For Black hair with a warm undertone
• GRANITE For Black hair with a cool undertone
Suggested Age: 13 Years and Up
Color Palette: Light Tones
Product Form: Gel
Beauty Purpose: Shaping, Filling
Net weight: .02 fl oz (US)
TCIN: 82568154
UPC: 689304040235
Item Number (DPCI): 342-02-8698
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
blonde, soft brown, taupe ingredients water/aqua/eau, butylene glycol, acrylates/ethylhexyl acrylate crosspolymer, pentylene glycol, polyglyceryl-3 disiloxane dimethicone, pvp, ammonium acrylates copolymer, ethylhexylglycerin, caprylyl glycol, sodium polyacrylate, 1,2-hexanediol, laureth-21, steareth-20, disodium laureth sulfosuccinate, sodium lauryl sulfate, peg-40 hydrogenated castor oil, sodium dehydroacetate, phenoxyethanol, black 2 (ci 77266) [nano], iron oxides (ci 77491, ci 77492) caramel, dark brown, ebony, medium brown ingredients water/aqua/eau, butylene glycol, acrylates/ethylhexyl acrylate crosspolymer, pentylene glycol, pvp, ammonium acrylates copolymer, polyglyceryl-3 disiloxane dimethicone, ethylhexylglycerin, caprylyl glycol, sodium polyacrylate, 1,2-hexanediol, laureth-21, steareth-20, disodium laureth sulfosuccinate, sodium lauryl sulfate, peg-40 hydrogenated castor oil, sodium dehydroacetate, phenoxyethanol, black 2 (ci 77266) [nano], iron oxides (ci 77491, ci 77492) chocolate ingredients water/aqua/eau, butylene glycol, acrylates/ethylhexyl acrylate crosspolymer, pentylene glycol, pvp, ammonium acrylates copolymer, phenoxyethanol, 1,2-hexanediol, steareth-20, sodium polyacrylate, laureth-21, polyglyceryl-3 disiloxane dimethicone, caprylyl glycol, ethylhexylglycerin, peg-40 hydrogenated castor oil, disodium laureth sulfosuccinate, sodium lauryl sulfate, sodium dehydroacetate, iron oxides (ci 77491, ci 77492), black 2 (ci 77266) granite ingredients water/aqua/eau, butylene glycol, acrylates/ethylhexyl acrylate crosspolymer, pentylene glycol, laureth-21, pvp, ammonium acrylates copolymer, 1,2-hexanediol, ethylhexylglycerin, caprylyl glycol, polyglyceryl-3 disiloxane dimethicone, steareth-20, disodium laureth sulfosuccinate, sodium lauryl sulfate, peg-40 hydrogenated castor oil, sodium dehydroacetate, phenoxyethanol, black 2 (ci 77266) [nano]' '
Shipping details
Estimated ship dimensions: 0.66 inches length x 0.75 inches width x 5 inches height
Estimated ship weight: 0.03 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Guests also viewed
$9.99
$10 Target GiftCard with $40 beauty & health purchase
4.2 out of 5 stars with 412 ratings
$12.99
$10 Target GiftCard with $40 beauty & health purchase
4.4 out of 5 stars with 2147 ratings
$9.99
$10 Target GiftCard with $40 beauty & health purchase
4.4 out of 5 stars with 275 ratings
Discover more options
Related Categories
Guests are saying
The brow pen is designed for precision and natural-looking results, featuring a superfine flexible tip that mimics hair-like strokes. It is waterproof, lightweight, and beginner-friendly, making it easy to blend and apply. While many guests appreciate its long-lasting formula and color range, some have noted issues with pigmentation and color accuracy. Overall, it is a versatile tool for achieving beautifully defined brows.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 3530 reviews
33% would recommend
3 recommendations
5 out of 5 stars
2 December, 2025
- Skin tone: Medium
- Eye color: Blue
- Hair color: Grey
- Skin type: Normal
(no review title)
Miah at the Northfield MN target was awesome, so much help & actually cared about finding me the correct color & product. Thank You Miah❤️ !!! If anyone needs help in the makeup department, be sure to ask for her😁.
5 out of 5 stars
27 November, 2025
originally posted on abh.com
Best brow pen
The best eyebrow pen. Does an amazing job of filling in my brows and looks natural.
5 out of 5 stars
27 November, 2025
originally posted on influenster.com
Great brow pen and quality too.
This brow pen is great. It dries quickly and is light weight. It is easy to use and add lines to make a brow to fill in spots too. It has a good fade and finish too. I would reccomend this product to anyone. I would definitely buy this product again too.
5 out of 5 stars
28 October, 2025
originally posted on influenster.com
Love!!
This is an amazing brow pen. The tip is very thin and makes very natural strokes. It doesn’t have a strong scent. It dries fast and looks amazing. Stays all day and doesn’t smudge!
5 out of 5 stars
8 September, 2025
originally posted on influenster.com
the pigment
This Brow Pen features a superfine, flexible tip that delivers realistic hair-like strokes with ease. Waterproof and lightweight, it glides on naturally and stays put. it’s beginner-friendly and blends beautifully—though a few users find it occasionally too warm-toned or dry. , no strong smell and easy packaging
4 out of 5 stars
4 September, 2025
originally posted on influenster.com
Hard to use
Liked the application precision, but the pigmentation is not there unless you store the pen upside down. Has almost no scent. The taupe color is more like dark brown
5 out of 5 stars
15 August, 2025
originally posted on influenster.com
Definitely worth my money
I love how it blends so well with my natural brow. The color match is so great! I love how precise the pen works , and how how effortlessly it is to remove.
3 out of 5 stars
10 August, 2025
originally posted on http://www.ulta.com
Eyebrow pen
I'm trying to get used to it but I need to perfect my technique.
5 out of 5 stars
8 August, 2025
originally posted on influenster.com
loveit
I love how precise this brow pen is! The tip is super fine, which makes it really easy to create natural-looking brow strokes. The blonde shade is perfect — not too warm or ashy. It stays on all day without smudging. Definitely a must-have in my makeup bag! So natural and easy to use! The blonde shade blends perfectly and lasts all day. Love it!
5 out of 5 stars
18 July, 2025
originally posted on influenster.com
I really love how easy this brow pen is to use. Th
The pigmentation level is perfect—just enough to define my brows without making them look drawn on. The application precision is amazing thanks to the fine tip, which mimics real brow hairs effortlessly. I love that it has no noticeable scent, which is a plus for sensitive noses. It removes easily with micellar water but doesn’t smudge during the day. The packaging feels sleek and high-quality, and the pen hasn’t dried out after several uses
5 out of 5 stars
29 June, 2025
originally posted on http://www.ulta.com
Eyebrow Staple
Anastasia does it again! Love using her products for my eyebrows. Bought this for a wedding makeup look and everyone was obsessed with this eyebrow pen. Creates strokes that resemble your eyebrows.
1 out of 5 stars
21 June, 2025
originally posted on http://www.ulta.com
Pathetic!
I had such high hopes for this brow pen because i used to love ABH back in the day. What a waste of money! The pen is near dry and very hard to apply. I just got it in the mail yesterday! Used it for the first time today. I am utterly disappointed. Makes no sense! I think I want my money back… or a replacement that expels more ink upon application. Not happy.
5 out of 5 stars
15 June, 2025
originally posted on influenster.com
Recommend
I absolutely recommend the Anastasia Brow Pen in Blonde! It gives such a natural, hair-like finish—perfect for filling in sparse areas without looking overdone. The color is a true blonde, not too warm or ashy, and blends seamlessly into lighter brows. The fine-tip applicator makes it easy to mimic real brow hairs, and it doesn’t smudge or fade throughout the day. It’s especially great for creating a soft, defined look without the heaviness of a pencil or pomade. If you’re a blonde looking for a brow product that’s precise, long-lasting, and natural-looking, this is it!
5 out of 5 stars
4 June, 2025
originally posted on influenster.com
Amazing product and would buy again
The packaging was amazing! the scent is very mild but not too much! The value is excellent. pigmentation was perfect and the application was amazing.
4 out of 5 stars
4 June, 2025
originally posted on influenster.com
Getting the process started
Yes very intelligent but should be more to discover because I see a lot of blanks need more things to process everything correctly but do to them helping us out it’s better for everyone else
1 out of 5 stars
30 April, 2025
originally posted on http://www.ulta.com
Returning!
The color is very intense and the tip is more like something you find on an eyeliner than a brow product. I've used similar liquid eyebrow pens and no matter how light handed I was, it always came out in a line 10x thicker than my actual eyebrow hair. It also is NOT waterproof. I was able to wash it off without even using soap, which is annoying sense the whole reason I was interested in the product was for long-wear.
4 out of 5 stars
1 April, 2025
originally posted on http://www.ulta.com
My go to brow product
I use to buy Stila brow pen in medium for years. I heard the shade/formula changed so I switched to ABH brow pen and it has been my staple for some time. As a heads up this product is not for beginners and takes some practice. I own Granite, Medium Brown, Soft Brown and Taupe in this pen along with brow wiz and perfect brow pencil. These pens run darker or more intense than the pencil version. Something to consider when buying. Also the Taupe pen in store was cooler and sheerer swatched on my hand from the one I bought. Possibly drying out and/or oxidized. Taupe from my new pen is straight up dark red/brown. If you normally wear Taupe try Soft Brown with a light hand and blend when a spooly as you go. Its actually lighter and less warm compared to Taupe. My brows are dark and full to begin with so my goal is mostly to tint/enhance like a stain rather than recreating feathery brows although that look can be achieved. I like that it doesnt look heavy, waxy or powdery. Another thing I'll add is to be careful how you store them. Not horrible if they lay sideways but if they're upside down or too tilted the brush will get loaded with a lot of product.
4 out of 5 stars
22 March, 2025
originally posted on http://www.ulta.com
Works but runs out fast
I gave this pen a try after wanting to switch it up from the usual Dipbrow pomade. It took a day to get in the hang of making light, flicking strokes to mimic brow hair. However I purchased it on 3/6 and by 3/22, the pen has run out. While it works great at filling in sparse brows, for the cost I shouldn't have to replace it in under a month. I'll be going back to Dipbrow.
1 out of 5 stars
26 February, 2025
originally posted on http://www.ulta.com
Don't Buy
This product is overpriced. This product was dry. Would not go on. The filter to the pen itself. Looks like it was about 10 years old. The product is very old. Do not buy this product. You'll be very disappointed. I returned it back to the store. Very unhappy. If you buy this product, shame on you.
5 out of 5 stars
26 February, 2025
originally posted on influenster.com
The best!!
I absolutely love this product! I’ve been using it for years and it continues to be consistent and work amazing to create fluffy full looking brows.