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Apple iPhone 16 Pro Max
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About this item
Highlights
- STUNNING TITANIUM DESIGN—iPhone 16 Pro Max has a strong and light titanium design with a larger 6.9-inch Super Retina XDR display. ² It’s remarkably durable with the latest-generation Ceramic Shield material that’s 2x tougher than any smartphone glass.
- BUILT FOR APPLE INTELLIGENCE—Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly.¹ With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data.
- TAKE TOTAL CAMERA CONTROL—Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time.
- MAGNIFICENT SHOTS—Take your videos to a whole new level with 4K 120 fps Dolby Vision, enabled by the 48MP Fusion camera. The improved 48MP Ultra Wide camera lets you capture mesmerizing detail in macro photos and wide-angle shots.
- PHOTOGRAPHIC STYLES—The latest-generation Photographic Styles give you greater creative flexibility, so you can make every photo even more you. And thanks to advances in the image pipeline, you can now reverse any style, any time.
- THE POWER OF A18 PRO—A18 Pro chip enables Apple Intelligence with a faster Neural Engine, improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features and powers AAA gaming.
- A HUGE LEAP IN BATTERY LIFE—iPhone 16 Pro Max delivers an incredibly power-efficient performance with up to 33 hours video playback. ³ Charge via USB-C or snap on a MagSafe charger for faster wireless charging. ⁴
- CUSTOMIZE YOUR IPHONE—With iOS 18 you can tint your Home Screen icons with any color. Find your favorite shots faster in the redesigned Photos app. And add playful, animated effects to any word, phrase, or emoji in iMessage. ⁵
- SATELLITE CONNECTIVITY—If you don't have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks. ⁶ In a severe car crash, iPhone can connect to emergency services when you can't. ⁷
Description
iPhone 16 Pro Max. Built for Apple Intelligence. ¹ Featuring a stunning titanium design. Camera Control. 4K 120 fps Dolby Vision. And A18 Pro chip. 
What’s in the Box
iPhone 16 Pro Max
USC-C Charge Cable
Legal
¹ Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to U.S. English, as an iOS 18 update. English (Australia, Canada, Ireland, New Zealand, South Africa, UK) language support available this December. Some features and support for additional languages, like Chinese, English (India, Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and others, will be coming over the course of the next year.
² The displays have rounded corners. When measured as a rectangle, the screen is 6.12 inches (iPhone 16), 6.69 inches (iPhone 16 Plus), 6.27 inches (iPhone 16 Pro) or 6.86 inches (iPhone Pro Max) diagonally. Actual viewable area is less.
³ Battery life varies by use and configuration. See apple.com/batteries for more information.
⁴ Accessories sold separately.
⁵ Some features may not be available for all countries or all areas.
⁶ Roadside Assistance, Emergency SOS, and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite requires a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. See https://support.apple.com/kb/HT213885 for more information.
⁷ iPhone 16 and iPhone 16 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
Technical specifications
Go to apple.com/iphone/compare for a complete set.
What’s in the Box
iPhone 16 Pro Max
USC-C Charge Cable
Legal
¹ Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to U.S. English, as an iOS 18 update. English (Australia, Canada, Ireland, New Zealand, South Africa, UK) language support available this December. Some features and support for additional languages, like Chinese, English (India, Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and others, will be coming over the course of the next year.
² The displays have rounded corners. When measured as a rectangle, the screen is 6.12 inches (iPhone 16), 6.69 inches (iPhone 16 Plus), 6.27 inches (iPhone 16 Pro) or 6.86 inches (iPhone Pro Max) diagonally. Actual viewable area is less.
³ Battery life varies by use and configuration. See apple.com/batteries for more information.
⁴ Accessories sold separately.
⁵ Some features may not be available for all countries or all areas.
⁶ Roadside Assistance, Emergency SOS, and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite requires a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. See https://support.apple.com/kb/HT213885 for more information.
⁷ iPhone 16 and iPhone 16 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 6.42 Inches (H) x 3.06 Inches (W) x .32 Inches (D)
Weight: 7.99 Ounces
Product Model: Apple iPhone 16 Pro Max
Camera Features: Facial Recognition, Panorama Mode, Automatic Focus, Geotagging, HDR Imaging
Electronics Condition: New
Electronics Features: Automatic Focus, Built-In GPS, Always-On Display, Dual eSIM, Wireless Charging, Super Retina XDR Display, Quick Charge, Haptic Feedback, eSIM Supported
Connection Type: USB-C
Megapixels: 48 MP
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2868 x 1320
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: 5G
Screen Size: 6.9 Inches
Processor Speed: 6 GHz
IP rating: IP68
Processor model: A18 Pro
Camera Megapixels (Front Facing): 12 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion, Required, Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 20, 2024
TCIN: 90539866
UPC: 195949805066
Item Number (DPCI): 255-14-6961
Origin: Imported
Contract Cell Phone Coverage Or Contract Disclaimer: 
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 7.177 inches length x 3.768 inches width x 1.122 inches height
Estimated ship weight: 0.913 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Related Categories
Guests are saying
The iPhone 16 Pro Max impresses with its stunning camera capabilities, vibrant display, and sleek design, making it a great choice for content creators and everyday users alike. Guests appreciate the improved battery life and user-friendly features, although some have experienced issues with screen responsiveness and Bluetooth connectivity. Overall, this phone offers a blend of style and functionality that enhances the user experience.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 11762 reviews
5 out of 5 stars
17 October, 2025
originally posted on ATT.com
Very satisfied.
New phone is great and love all the additional features
5 out of 5 stars
25 September, 2025
originally posted on ATT.com
Great device!!!
Great device! I love the photo editing capability of this phone and I like that it’s a little bigger than the 13 pro that I had. Very fast, too.
3 out of 5 stars
12 September, 2025
originally posted on ATT.com
Keep your 15
Phone is slow and glitchy liked my 15 better
5 out of 5 stars
11 September, 2025
originally posted on ATT.com
Great phone, not so great service
Love my new phone, getting it another story
1 out of 5 stars
10 September, 2025
originally posted on ATT.com
Lemon of a phone, volume and calls not working.
The volume isnt working properly. and sometime my calls are not coming through! I need to return this phone to the store, it is a lemon!
3 out of 5 stars
9 September, 2025
originally posted on ATT.com
Refurbished new
These are not new phones. They are refurbished phones. I forgot this about purchases through ATT
5 out of 5 stars
6 September, 2025
originally posted on ATT.com
Excellent phone for my needs!
This phone is amazing and has lots of features my previous phone didn't have!
5 out of 5 stars
6 September, 2025
originally posted on ATT.com
Very easy good and fast d I not like the 17 coming
Awesome the att services not good in certain areas
5 out of 5 stars
5 September, 2025
originally posted on ATT.com
iPhone Happy
Very pleased with it, thus far.
2 out of 5 stars
4 September, 2025
originally posted on ATT.com
Black screen daily
I only have this phone for a month and a half and this phone keeps shutting off going black screen and I have to wait some time before it shuts back on. Worst iPhone ever I had.
1 reply from AT&T CARE team - 2 months ago
Hello Quinnn! Thank you for sharing your experience with the iPhone 16 Pro Max. We're sorry to hear that your phone keeps shutting off and displaying a black screen. That definitely sounds frustrating, especially after just one and a half months of use. Here are some steps you can take to troubleshoot and resolve the issue: * Ensure your device is running the latest iOS version by checking for software updates. * Restart your iPhone by pressing and holding the power button until the Apple logo appears. * Check for any apps that may be causing the issue and uninstall them if necessary. * Perform a soft or factory reset of your device to resolve any software glitches. If the issue persists, it would be best to contact Apple Support or visit an authorized service center to get your phone checked or possibly replaced.
5 out of 5 stars
3 September, 2025
originally posted on ATT.com
Best phone ever
absolutely love it you can’t go wrong
1 out of 5 stars
30 August, 2025
originally posted on ATT.com
Not recommended
Not recommended i kept getting a glitch in the screen and trading in my iPhone 13 that was in prefect condition for this.
1 reply from AT&T CARE - Isabella team - 11 days ago
Hello there! We’re really sorry to hear about the screen glitch you’re experiencing with your new iPhone 16 Pro Max; especially after trading in your iPhone 13, which was in perfect condition. That’s understandably frustrating, and it’s not the kind of experience we want for our AT&T customers. We want to help you feel more comfortable with your new phone, please follow this steps: -Restart your device: A simple reboot can sometimes resolve temporary software hiccups. -Check for software updates: Go to Settings > General > Software Update to make sure your iPhone is running the latest version of iOS. -Reset settings: If the issue persists, try Settings > General > Transfer or Reset iPhone > Reset > Reset All Settings. This won’t erase your data, but it will reset system settings. If nothing of this works, you may want to reach out to Apple Support for diagnostics, repair or, if applicable, replacement. You can also visit the AT&T Troubleshoot & Resolve tool at att.com/devicehelp for guided help tailored to your device. We truly appreciate you being part of the AT&T family, and we’re here to support you every step of the way. Thank you for choosing us.
5 out of 5 stars
24 August, 2025
originally posted on ATT.com
Happy camper
Great pick wasn’t thinking about a new phone but love ever smart feature
5 out of 5 stars
24 August, 2025
originally posted on ATT.com
Surprisingly Seamless
The phone is great, no issues. I received the phone in the mail within a week. I then took it to the ATT store. They helped me seamlessly transfer all my data over from my old phone.
5 out of 5 stars
24 August, 2025
originally posted on ATT.com
Never had a I phone before now.
Never thought I would like the I phone until I got this I phone 16 pro max. Very easy to use and to navigate around in the apps.
1 out of 5 stars
23 August, 2025
originally posted on ATT.com
Contracts are not the way to go! Buy direct.
Had the worst buying experience.
1 reply from AT&T CARE - Isabella team - 1 month ago
Hi there, Rod! We apologize for the buying experience you've had. This is certainly not the kind of situations we want our valued customers to go through. If you require further assistance, or have any questions, please complete this self-service form: https://www.att.com/get-support/?source=ILC309046520 and we will gladly help you with anything you need. At AT&T, we always strive to offer a great service and purchase experience; we're sorry we didn't this time. Your feedback helps us streamlining our processes and improving for our customers. We appreciate the info you shared in your review and will be sharing directly with our team. Thank you for your patience and for being part of AT&T.
5 out of 5 stars
23 August, 2025
originally posted on ATT.com
16 pro Max
I Loved my new phone, I recommend it
5 out of 5 stars
22 August, 2025
originally posted on ATT.com
Great phone
Performs awesome. Very easy to use. Love the size and features.
5 out of 5 stars
22 August, 2025
originally posted on ATT.com
Good phones
I got it for my grandson and know my other grandson wants one the are some good phones and I keep them on location
3 out of 5 stars
22 August, 2025
originally posted on ATT.com
Not desert titanium
Not a fan of the color, it looks more like a rose gold, instead of Desert titanium.
1 reply from AT&T CARE - Isabella team - 1 month ago
Hello! We are glad you are enjoying your iPhone 16 Pro Max! We also understand your concern about the color of your phone, since we all want our phone to match our personality and lifestyle. If you need further assistance, don't hesitate to contact us. We will gladly assist you with anything you require.