Become Unstoppable - by Gilbert Enoka (Paperback)

Book Synopsis

Gilbert Enoka has been a pioneer in sports psychology for over 40 years. First breaking ground at a time when the field was considered taboo, his revolutionary techniques helped transform the New Zealand All Blacks into one of the most dominant teams in sports history--while also elevating professional squads around the world in rugby, cricket, football, basketball, and netball.

Under Gilbert's influence, the All Blacks became the greatest team of a generation: two Rugby World Cup titles (2011 and 2015), 21 consecutive Bledisloe Cups, seven Tri-Nations Series, ten Rugby Championships, and the Laureus World Team of the Year Award, all while spending an astonishing 118 consecutive months atop the World Rugby Rankings between 2009 and 2019.

Now, for the first time, Gilbert shares his groundbreaking methods in Become Unstoppable--a powerful collection of psychological leadership strategies, cultural principles, and game-changing mental skills drawn from elite sport and applicable to every aspect of life. These same insights, long sought by world-class organizations, offer a blueprint for anyone looking to gain a competitive edge in work, sport, or daily life.

Praise for Gilbert

"Gilbert was the glue between players and management and a huge part of our success. He pushed me to reach the stars." -- Kieran Read, All Blacks Captain

"His ability to bring out the best in everyone was vital to our success." -- Richie McCaw, Two-Time Rugby World Cup Winner

"He had an incredible influence on the All Blacks story." -- Wayne Smith, All Blacks Head and Assistant Coach

"He was the heartbeat of the All Blacks." -- Dane Coles, 2015 Rugby World Cup Winner

"Gilbert has a remarkable gift for uniting people behind a purpose greater than themselves." -- Stephen Fleming, Black Caps Captain

"He supported me in ways that still shape my work today." -- Frank Lampard

Review Quotes

Gilbert had an incredible influence on the All Blacks story-- "Wayne Smith, All Blacks head coach and assistant coach"

Gilbert has a beautiful way of bringing a group of people together. To give them a purpose or a challenge to commit to something greater than oneself.-- "Stephen Fleming, Black Caps captain"

Gilbert offered invaluable advice to me and shared wisdom on navigating the emotional challenges that accompany high-performance teams, learning not to let individual sacrifice lose their sense of purpose. I was impressed by how relatable his delivery was, and he often emphasised the importance of authenticity. He brings a lot of heart and soul to his approach to the mental side of high-performance, which I loved and expresses it throughout this book.-- "Emma Hayes"

Gilbert was the glue between the players and management and our performances on the field and was a huge part in our successes. As a player, he wanted to push me to reach the stars, and his methods helped me every day. One of his strengths was to build a person's mindset so that they could believe anything was possible-- "Kieran Read, All Blacks captain"

Gilbert's ability to bring the best out in both the players and management was hugely influential to our success as a team.-- "Richie McCaw, 2011 and 2015 Rugby World Cup winner"

He was a huge support to me and I still recall his words in my working life now. I am very thankful to have worked alongside him.-- "Frank Lampard"

He was the heartbeat of the All Blacks.-- "Dane Coles, 2015 Rugby World Cup winner"

About the Author

Gilbert Enoka is a legendary mental performance coach who has worked with New Zealand's corporate and sporting elite. He is internationally-renowned for his two-decade history with the All Blacks. He has been with the All Blacks for over 250 tests and during that time the team has won back-to-back Rugby World Cups, one Laureus Award (for the best team in the world), 17 Bledisloe Cups, three Grand Slams, seven Tri Nations and five Rugby Championships. Gilbert's reputation has also seen him work with the Black Caps, Silver Ferns, Crusaders and many other high-performing international athletes. A sought-after speaker, Gilbert talks about the psychology behind individual and team success in world-level sport and how this can be applied to any walk of life.