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Benefit Cosmetics Fan Fest Mascara - Ulta Beauty
$16.00
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- 24-hour* FULL-FAN effect
- Amplifies volume and multiplies the look of lashes
- Full-Flex Fiber Brush lifts root-to-tip and reaches corner-to-corner
- 24-hour* FULL-FAN effect
- Water-resistant & humidity-proof
- Ophthalmologist-tested
- *Instrumental test on 27 participants
Description
WHY WE LOVE IT:
Open your eyes to FANNED OUT lashes!
Fan out lashes side-to-side, amplify volume AND multiply the look of lashes for an instant eye-opening effect! The custom-engineered Full-Flex Fiber Brush has a 40° curve that lifts root-to-tip and reaches corner-to-corner. It features naturally derived flex-wave fibers that grab, define and separate lashes, cleanly and evenly. Plus, the fanning formula is buildable, feels weightless and doesn’t clump or flake.
WE’VE GOT FANS:
- 92% said this mascara gives a full-fan effect**
- 97% agree lashes look defined**
- 92% agree lashes look separated**
LASH-LOVING INGREDIENTS:
- Provitamin B5 helps lashes feel conditioned
- Cranberry Extract, containing beneficial fatty acids, helps lashes feel nourished
- Rice Wax helps define and separate lashes, and gives lift that lasts
*Instrumental test on 27 participants
**Self-evaluation by 119 participants after 1 week
TIPS & TRICKS:
Fanned & full! Gently wiggle wand from base to tip of lashes. Layer as desired. Remove using oil-based cleanser.
Beauty Tip:
Hold brush vertically against upper lashes and stroke upward for added lift.
Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
Open your eyes to FANNED OUT lashes!
Fan out lashes side-to-side, amplify volume AND multiply the look of lashes for an instant eye-opening effect! The custom-engineered Full-Flex Fiber Brush has a 40° curve that lifts root-to-tip and reaches corner-to-corner. It features naturally derived flex-wave fibers that grab, define and separate lashes, cleanly and evenly. Plus, the fanning formula is buildable, feels weightless and doesn’t clump or flake.
WE’VE GOT FANS:
- 92% said this mascara gives a full-fan effect**
- 97% agree lashes look defined**
- 92% agree lashes look separated**
LASH-LOVING INGREDIENTS:
- Provitamin B5 helps lashes feel conditioned
- Cranberry Extract, containing beneficial fatty acids, helps lashes feel nourished
- Rice Wax helps define and separate lashes, and gives lift that lasts
*Instrumental test on 27 participants
**Self-evaluation by 119 participants after 1 week
TIPS & TRICKS:
Fanned & full! Gently wiggle wand from base to tip of lashes. Layer as desired. Remove using oil-based cleanser.
Beauty Tip:
Hold brush vertically against upper lashes and stroke upward for added lift.
Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
Trial/Mini/Travel Size: Yes
Suggested Age: 18 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Lengthening
Net weight: .14 fl oz (US)
Features: Non-Clumping, Non-Flaking, Long Lasting
TCIN: 89114443
UPC: 602004146199
Item Number (DPCI): 342-02-8015
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), cera alba (beeswax), polyacrylate-21, hydrogenated olive oil stearyl esters, vp/eicosene copolymer, polybutene, oryza sativa (rice) bran wax, stearyl alcohol, cera carnauba (copernicia cerifera (carnauba) wax), palmitic acid, stearic acid, acacia senegal gum, butylene glycol, aminomethyl propanediol, 1,2-hexanediol, panthenol, caprylyl glycol, chlorphenesin, hydroxyacetophenone, trideceth-6 phosphate, vaccinium macrocarpon (cranberry) seed oil, sodium dilauramidoglutamide lysine, tocopheryl acetate, dipropylene glycol, glyceryl caprylate, helianthus annuus (sunflower) seed oil, rosmarinus officinalis (rosemary) leaf extract. [+/-ci 77499 (iron oxides)].' '
Shipping details
Estimated ship dimensions: 0.85 inches length x 0.83 inches width x 3.54 inches height
Estimated ship weight: 0.14 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has garnered a strong following among guests for its ability to deliver impressive volume, length, and curl without clumping. Many appreciate its long-lasting formula that withstands tears and humidity, making it suitable for various occasions. The unique brush design helps separate lashes effectively, while the product is easy to remove at the end of the day. However, some guests have noted issues with drying out quickly and occasional flaking.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 7281 reviews
53% would recommend
13 recommendations
1 out of 5 stars
30 October, 2025
originally posted on http://www.ulta.com
Not so good
I had bought this mascara based on recommendations from an Ulta employee. She told me that it was not technically labeled as a "lengthening" mascara, but that the curved wand indeed gave great length. I naturally have very short blonde eyelashes. This mascara did not lengthen them AT ALL. Like worse than a drugstore mascara. I tried it for two different days and then immediately exchanged it for my usual Benefit Bounce mascara.
3 out of 5 stars
19 October, 2025
originally posted on http://www.ulta.com
Weighs Lashes Down
I will say this masacara does a great job of separating and fanning out your lashes, however, the color is not deep enough to really define the lashes. The second dip into the tube immediately dropped the curl from my lashes which was a huge disappointment. My $13 loreal waterproof mascara holds my lashes up all day and even overnight without dropping the curl. Expected more considering the brand's reputation and price point, but returned immediately
1 out of 5 stars
14 October, 2025
originally posted on http://www.ulta.com
Fan fest mascara maybe not for long lash girls 
This is the worst mascara I have ever used. It is so clumpy and when I blink under my eyes it comes off, this could be because I have long lashes
3 out of 5 stars
8 October, 2025
originally posted on http://www.ulta.com
Keeps breaking on me!
I really like the formula of this mascara: it volumizes and lengthens, and it doesn't give me as bad of raccoon eyes as some other mascaras (I'm looking at you, Tarte Maneater!). I do wish it made my lashes just a tad fatter and didn't give me raccoon eyes at all. My BIGGEST gripe is that the wand keeps breaking on me! This is the 3rd tube I've had that has had the wand snap right off the top, rendering it unusable.
3 out of 5 stars
16 September, 2025
originally posted on http://www.ulta.com
Great Fanning Effect
I love the way this makes my eyelashes look. It really fans them out perfectly and I dont have any clumps at all. My only gripe is that is flakes on me all the time. I constantly have to wipe away little black specks from under my eye. It would be the perfect mascara if not for the flaking.
5 out of 5 stars
28 August, 2025
originally posted on http://www.ulta.com
Best mascara out there
I love this mascara! I've tried so many different brands and formulas and so far it's the best; It separates, curls, and adds much needed volume.
5 out of 5 stars
19 August, 2025
originally posted on http://www.ulta.com
Very Impressed
I received this as part of a free gift, and i may need to purchase in the future. only a couple of swipes needed in order to get the full effect. hasn't flaked yet and it hasnt made my lashes drop either.
5 out of 5 stars
19 August, 2025
originally posted on http://www.ulta.com
I would buy this again
This is amazing mascara & does not irritate my allergies
1 out of 5 stars
18 August, 2025
originally posted on http://www.ulta.com
Clumps and flakes
Had high hopes for this mascara. My mom loves it and I guess it doesnt do what it is doing to mine to hers. So I got it brand new. The brush is super fat and thick. Also once applying its instantly clumping amd thrm just flakes off through out the day. Then im having to pick black clumps out of my eyes. Wouldnt buy again.
5 out of 5 stars
14 August, 2025
originally posted on http://www.ulta.com
Perfect mascara
Even though this does not claim to be water proof it stays on even with my weepy allergy eyes. And there is no flaking off and making raccoon eyes. Love it!
1 out of 5 stars
12 August, 2025
originally posted on http://www.ulta.com
Flaky
Not for me at all - had high hopes. Weird brush and it was very flaky a few hours into the day.
5 out of 5 stars
9 August, 2025
originally posted on http://www.ulta.com
My favorite mascara ever
This is the only mascara I will buy over and over again. It is soooo good. Makes my lashes so long and appear so thick. The curl will last all day and its still easy to take off with makeup remover. Absolutely worth the money!!! Always get compliments when I wear this mascara and I dont even have the longest lashes.
4 out of 5 stars
5 August, 2025
originally posted on http://www.ulta.com
Great clean mascara, weak as a mini
I've had problems over the last few months with mascaras by Maybelline and L'Oreal causing my eyes to tear and thus causing smeared mascara. This mascara is lengthening and no teary problems so far. It looses a star because the mini was either dried out, or so mini, that there's practically nothing it in which is frustrating. I'd rather pay $1-$2 more for something that I can really try out for several days.
3 out of 5 stars
5 August, 2025
originally posted on http://www.ulta.com
Dries out quickly
This is an amazing mascara, unfortunately the product dries out after a handful of uses making it quite expensive. I started buying the mini because of this but I don't feel like I get as much use out of the product as I should. The first few applications are great, then after tha it starts to flake everywhere.
4 out of 5 stars
31 July, 2025
originally posted on http://www.ulta.com
My absolute fav !
This mascara is a holy grail in my opinion ! It makes my short eyelashes look so long and full ! Definitely a must! I can't go a day without putting on this mascara and it also is very easy to clean off at the end of the day . Definitely highly recommended
1 out of 5 stars
23 July, 2025
originally posted on http://www.ulta.com
Not worth the hype
Not sure what all the hype is about. It doesnt separate my lashes & just clumps them all together. Was really excited to try brvause I had heard such good things. Will nevrr buy again
5 out of 5 stars
18 July, 2025
originally posted on http://www.ulta.com
Buy the bigger one
I LOVEEE ITTT SOOOO MUCHHHH
5 out of 5 stars
3 July, 2025
originally posted on http://www.ulta.com
The one for me
This mascara makes my eyelashes look so full-I don't have to do much when I apply it. It comes off pretty decent when I wash my face and it doesn't dry out my lashes like other mascaras. So far this is my favorite from Benefit.
5 out of 5 stars
2 July, 2025
originally posted on http://www.ulta.com
I am a big fan
I rarely do reviews on mascara because usually I am only a little impressed but this is my favorite I have ever used. You do have to do a few coats but it literally grabs every single lash and fans them out. No flaking for smudging. 20/10
2 out of 5 stars
19 June, 2025
originally posted on http://www.ulta.com
Disappointed
This is the clumpiest mascara I've ever used in my life. It takes me 10 minutes to do my eyes because I have to apply this so carefully and comb out every last. It seems to come out in clumps rather than a cream. I have been using different brushes to apply it; comb-like brushes, and that helps. The end result does leave me with elongated, curled lashes, but they're thin and kind of spidery. I will use this because I paid a lot of money for it, but I get way better fluttery lashes from that old icon in the pink and green tube!