$16.00 when purchased online
Target Online store #3991
About this item
Highlights
- 94% saw dramatic length & volume*
- 90% saw base-to-tip curl*
- 94% saw visible lift*
- 100% saw long-wearing results*
- *Results observed in a consumer panel survey
Description
Benefit's They're Real! Lengthening Black Mascara lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!
HOW TO APPLY:
Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
BEAUTY TIP:
Use the domed tip to fan out corner lashes for doe-eyed beauty.
DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
HOW TO APPLY:
Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
BEAUTY TIP:
Use the domed tip to fan out corner lashes for doe-eyed beauty.
DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Trial/Mini/Travel Size: Yes
Suggested Age: All Ages
Color Palette: Dark Tones
Beauty Purpose: Lengthening
Net weight: .14 fl oz (US)
Features: Long Lasting, Smudgeproof
TCIN: 82568053
UPC: 602004042552
Item Number (DPCI): 342-02-6327
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), paraffin, polybutene, styrene/acrylates/ammonium methacrylate copolymer, beeswax (cera alba), bis-diglyceryl polyacyladipate-2, c18-36 acid triglyceride, palmitic acid, stearic acid, triethanolamine, vp/eicosene copolymer, acacia senegal gum, hydroxyethylcellulose, phenoxyethanol, tetrasodium edta, butylene glycol, caprylyl glycol, tocopheryl acetate, sodium laureth-12 sulfate, glycerin, potassium sorbate, sericin, calcium chloride, sodium hyaluronate, tilia tomentosa bud extract, citric acid, bht, sorbic acid. [+/-: iron oxides (ci 77491, ci 77492, ci 77499), ultramarines (ci 77007), chromium oxide greens (ci 77288), chromium hydroxide green (ci 77289), titanium dioxide (ci 77891)].' '
Shipping details
Estimated ship dimensions: 3.2 inches length x 1 inches width x 1 inches height
Estimated ship weight: 0.04 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: is this mascara waterproof
submitted by tlzinaz - 2 years ago
A: They're Real! Mascara is not waterproof. If you are looking for a waterproof mascara, try Benefit's BADgal BANG! Waterproof Volumizing Mascara!
submitted byGracie - 1 year ago
Q: Is this mascara waterproof?
submitted by Debta - 2 years ago
A: They're Real! Mascara is not waterproof. If you are looking for a waterproof mascara, try Benefit's BADgal BANG! Waterproof Volumizing Mascara!
submitted byGracie - 1 year ago
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Guests are saying
This mascara has garnered mixed feedback from guests, with many praising its ability to create volume and length while being easy to apply. However, concerns about smudging and transfer have been frequently mentioned. Guests appreciate the wand design for reaching corner lashes and the overall look it provides. Despite some quality control issues, it remains a popular choice for those seeking dramatic lashes without clumping.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 22108 reviews
40% would recommend
20 recommendations
Racoon eyes
1 out of 5 stars
Thumbs down graphic, would not recommend
Shann - 18 days ago, Verified purchaser
This bleeds into the eyelids and under the eyes.
I only buy this product for my lashes!
5 out of 5 stars
Kimmie - 28 days ago
originally posted on http://www.ulta.com
They're Real Mascara and the primer are a MUST! I am complimented so often on my lashes. My hairdresser even asked me if I had professional lashes "on"!!!
I like the product but the price continues to increase.
3 out of 5 stars
Charlene - 29 days ago
originally posted on http://www.ulta.com
This product is rarely on sale.
NEW FORMULA IS AWFUL
1 out of 5 stars
Sammy - 30 days ago
originally posted on http://www.benefitcosmetics.co.uk/
I used this masacra for YEARS and they've ruined it now. I've switched to Maybelline sky high but I miss the old benefit they're real :(
Just Average
3 out of 5 stars
- 1 month ago
originally posted on http://www.ulta.com
Middle of the road product. Tends to clump upon application. Also, smudges badly if you touch your eyes at all throughout the day. Sadly, this product is not for me.
No
1 out of 5 stars
Tracky - 1 month ago
originally posted on http://www.benefitcosmetics.co.uk/
Clumpy, worst ever mascara ! Also end up with black smudges under eyes - and that not from touching or rubbing eyes it just happens to- don't bother waste of money !
Raccoon eyes!
1 out of 5 stars
Jane - 2 months ago
originally posted on http://www.benefitcosmetics.com
I recently purchased mascara and it goes on nicely but within an hour you look like a raccoon. Very disappointing!
Big disappointment
1 out of 5 stars
Bee 🐝 - 2 months ago
originally posted on http://www.benefitcosmetics.co.uk/
Easy to apply. Looks great. After a hour or so it's smudges under eye a lot ! This product claims to be smudge proof absolutely is not. Don't waste your money. Worn twice now in the bin.
Disappointed.
1 out of 5 stars
Sarah - 2 months ago
originally posted on http://www.ulta.com
I have used this mascara for over 3 years. I was obsessed with it!!!! I don't know what has happened over the past six months but the product has completely changed. Dried out almost immediately multiple times! I have sadly moved on.
My GO to!
5 out of 5 stars
Kim - 2 months ago
originally posted on http://www.ulta.com
My GO to mascara! Always stays on!
the best mascara around
5 out of 5 stars
Tami - 2 months ago
originally posted on http://www.ulta.com
I love this mascara. It is the best for long, full lashes for my eyelashes
Great mascara
5 out of 5 stars
Dee - 2 months ago
originally posted on http://www.ulta.com
In the market for a new mascara, so I bought this in the mini size and I love it. Adds length and volume!
Cursed
1 out of 5 stars
Disappointed - 2 months ago
originally posted on http://www.ulta.com
It all transferred to my undereye and THEN decided to become entirely waterproof. Now i look like a racoon, 0% on my lashes 100% under my eye. Raging because my makeup remover wont take it off!!!
Love this!
5 out of 5 stars
CR - 2 months ago
originally posted on http://www.ulta.com
Great mascara, have bought several. Lengthens lashes and coats without being clumpy. Highly recommend!
Longwearing mascara that goes on smooth
5 out of 5 stars
J - 3 months ago
originally posted on http://www.ulta.com
This is an excellent longwearing mascara that goes on smooth with very little clumping. Though it's not waterproof, it definitely makes it through a long day without transferring or sliding. To compare climates - we live in a dry climate with very little humidity.
I wouldn't buy this product again.
2 out of 5 stars
Tracy - 3 months ago
originally posted on http://www.ulta.com
It smudged way to much
I will buy this product again and again!
5 out of 5 stars
Kathy - 3 months ago
originally posted on http://www.ulta.com
I love the smaller size - easier to control and easier to travel with!
10/10
5 out of 5 stars
CiCi - 3 months ago
originally posted on http://www.ulta.com
one of the best mascaras i've tried recently. definitely recommend it.
Dry and terrible
1 out of 5 stars
Monik - 3 months ago
originally posted on http://www.ulta.com
This mascara is terrible. It's dry amd does nothing for my lashes. Devastated i lost my reciept so I couldn't get a refund. Waste of money.
Best mascara!!
5 out of 5 stars
Fariha - 3 months ago
originally posted on http://www.ulta.com
Best mascara, do it's best after using a etelash curler 😉 but its pricey!!!