Branch Basics Fragrance-Free All Purpose Cleaner - 16 fl oz
$4.99 when purchased online
Target Online store #3991
About this item
Highlights
- Human-safe
- Fragrance-free
- No harmful preservatives, endocrine disruptors or ethoxylated alcohols
- High-performing plant & mineral-based formula that’s safe for sensitive skin and yet tough on dirt and grime
- Versatile and powerful, this All-Purpose Cleaner effortlessly removes dirt, grease, and grime from surfaces, dishes, appliances, produce, and more.
- Sustainable Refill System: Refill this bottle with Branch Basics Concentrate (sold separately) to reduce waste and maintain an eco-friendly cleaning routine.
- Made Safe Certified and Leaping Bunny Certified
Description
Simplify your cleaning routine with sustainable, human-safe products.
Branch Basics All-Purpose Cleaner is your everyday solution for all messes throughout your home. This ready-to-use cleaner tackles messes on countertops, dishes, produce, appliances, and more with ease. Made with our plant & mineral-based formula, it's tough on dirt and grime yet gentle on sensitive skin—free from harmful chemicals like bleach, ammonia, fragrances, and dyes. Once empty, simply reuse the package by refilling the plastic bottle with Branch Basics Concentrate (sold separately) to keep your cleaning routine sustainable and reduce waste.
How to use directions:
Spray directly onto surfaces and wipe clean. For tough jobs, let sit for 1-5 minutes, then wipe clean.
When the bottle is empty, refill with Branch Basics Concentrate (sold separately) by following the fill lines indicated on the bottle. Simply add Concentrate and water, shake gently, and start cleaning!
Refillable: Packaging and/or product designed with intention of refill to reduce total waste.
Designed with reusable packaging and part of our refillable packaging solutions, this cleaner makes your cleaning routine sustainable and simple.
Branch Basics All-Purpose Cleaner is your everyday solution for all messes throughout your home. This ready-to-use cleaner tackles messes on countertops, dishes, produce, appliances, and more with ease. Made with our plant & mineral-based formula, it's tough on dirt and grime yet gentle on sensitive skin—free from harmful chemicals like bleach, ammonia, fragrances, and dyes. Once empty, simply reuse the package by refilling the plastic bottle with Branch Basics Concentrate (sold separately) to keep your cleaning routine sustainable and reduce waste.
How to use directions:
Spray directly onto surfaces and wipe clean. For tough jobs, let sit for 1-5 minutes, then wipe clean.
When the bottle is empty, refill with Branch Basics Concentrate (sold separately) by following the fill lines indicated on the bottle. Simply add Concentrate and water, shake gently, and start cleaning!
Refillable: Packaging and/or product designed with intention of refill to reduce total waste.
Designed with reusable packaging and part of our refillable packaging solutions, this cleaner makes your cleaning routine sustainable and simple.
Scent: Unscented
Health Facts: No Fragrance Added, Phosphate-Free, Sulfate-Free, Phthalate-Free, Paraben-Free
Product Warning: Keep out of reach of children, keep out of reach of animals
Features: Reusable
Product Form: Liquid
Sustainability Claims: Biodegradable, Plant-Based, Cruelty-Free
Recommended Surface Application: Multi-Surface
Product Results: Cleaner
Recommended Product Application: Stove, Cutting Boards, sink, Multipurpose, Dishes
TCIN: 93319104
UPC: 850064740141
Item Number (DPCI): 003-02-0370
Origin: Made in the USA and Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
purified water, decyl glucoside, coco-glucoside, organic chamomilla recutita (matricaria) flower extract, sodium citrate, sodium bicarbonate, sodium gluconate' '
Shipping details
Estimated ship dimensions: 3.5 inches length x 3.5 inches width x 8.5 inches height
Estimated ship weight: 1.063 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is it safe on granite?
submitted by MsWelch - 4 months ago
A: Hi! Branch Basics can be used on natural stone such as granite. The only caveat would be if you have a sealer that requires a particular pH. The pH of our concentrate is 8.5 +/- 0.5. If you have a concern that requires a particular pH. It's always a good idea to test an inconspicuous area of your granite to see how the product interacts with the surface. It's very rare to hear that a customer has an issue with our formula, but it's always a good idea to test it first.
submitted byBranch Basics Team - 4 months agoBrand expert
Q: What is the height of the spray bottle?
submitted by eml - 6 days ago
A: The spray bottle is just under 9 inches tall. Please reach out if you have any other questions!
submitted byBranch Basics Team - 6 days agoBrand expert
Q: Is it just like a sanitizer spray for toys or a wipe down?
submitted by Klynn - 7 days ago
A: Branch Basics All-Purpose is not a sanitizer, but it will remove germs from a toy's surface. Just spray, and let wait a minutes before wiping clean. Please reach out with any other questions!
submitted byBranch Basics Team - 6 days agoBrand expert
Q: Hi- can I use this on the stove? Specifically an electric range with a radiant, smooth top. I am a first time user. Thank you!
submitted by A great addition - 10 days ago
A: Yes, you can! Just mist and wipe clean!
submitted byBranch Basics Team - 10 days agoBrand expert
Q: Will you eventually add essential oils for scent?
submitted by ssku3005 - 1 month ago
A: Great question! We will not be adding essential oils, but you can always add your own! Please reach out with any other questions.
submitted byBranch Basics Team - 1 month agoBrand expert
Q: are these products safe for asthma and allergy individuals?
submitted by mnenno14 - 2 months ago
A: Yes! Branch Basics does not cause irritation to skin, lungs or eyes! Even our most sensitive customers tolerate it very well!
submitted byBranch Basics Team - 2 months agoBrand expert
Q:  Can you use it inside of a refrigerator?
submitted by Stepheley - 2 months ago
A: Yes, Branch Basics All-Purpose will work great to clean the inside of your refrigerator! For stuck-on food, spray and let sit for a minute or two before wiping clean.
submitted byBranch Basics Team - 2 months agoBrand expert
Q: The bathroom cleaner, stain remover, and all purpose cleaner all have the exact same ingredients listed. Is there any difference between the different products?
submitted by Al - 2 months ago
A: Great question! Each formula is made from the same Concentrate, but in different dilution ratios with water. For example, the Bathroom bottle uses twice as much Concentrate as the All-Purpose. The bottles are refillable over and over again, and there are lines on the labels to make refilling them very easy. Please reach out with any other questions!
submitted byBranch Basics Team - 2 months agoBrand expert
Q: Is the spray Dog-safe?
submitted by Elle Dee - 2 months ago
A: Yes, the All-Purpose spray is safe to use around dogs. You can even use it to clean dirty paws or give them a full bath! :)
submitted byBranch Basics Team - 2 months agoBrand expert
Q: Is this Pet Safe or Safe to use in a home with Pets?
submitted by Brynnleigh - 2 months ago
A: Thanks for your question. Yes, Branch Basics is pet safe! Please reach out with any other questions.
submitted byBranch Basics Team - 2 months agoBrand expert
Branch Basics: Human-Safe Cleaning Collection
About the collection
The Branch Basics collection is your go-to solution for powerful, human-safe cleaning. Made with plant and mineral-based ingredients, our fragrance-free products deliver a deep clean without harsh chemicals. From everyday messes to tough stains, our versatile formula works on surfaces, bathrooms, laundry, and more. Designed as part of a sustainable refill system using one Concentrate, simply refill your Branch Basics bottles to reduce waste while maintaining a safer, healthier home. Clean without compromise with Branch Basics. All items are sold separately.
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4.8 out of 5 stars with 206 reviews
cleans effectively: 4.67 out of 5
quality: 4.67 out of 5
scent: 5 out of 5
value: 4.67 out of 5
91% would recommend
23 recommendations
Love it!
5 out of 5 stars
amanda - 1 day ago, Verified purchaser
Love it! So glad it’s now in stores!!
Safe
5 out of 5 stars
Thumbs up graphic, would recommend
Susan - 14 days ago, Verified purchaser
I like this cleaning product because it’s safe for around babies
Long time customers. Great for sensitive issues and laundry.
5 out of 5 stars
Thumbs up graphic, would recommend
cc123 - 16 days ago
We have used branch basics for a long time. I'm thrilled to have it available in-store!
Works just fine
5 out of 5 stars
Melanie Z. - 23 days ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Works just fine
I actually love these bottles
5 out of 5 stars
Kelly D. - 1 month ago
originally posted on branchbasics.com
The spray nozzles work really well, with the right width and force of spray that you want when cleaning. And I love that they mark how much water and how much concentrate to put in!
Easy refill containers. I have
5 out of 5 stars
Joyce B. - 1 month ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Easy refill containers. I have the glass bottles and love the silicon bottom. I've never dropped one but I'm a bit of a clutz and also wanted the larger plastic bottles to store.
I use this all of
5 out of 5 stars
Michelle B. - 1 month ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] I use this all of the time! Love this stuff. I love that I can feel safe spraying this around my family. I have had the same bottle for years I finally just had to replace it.
I love this product. Hands
5 out of 5 stars
Carolyn N. - 1 month ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] I love this product. Hands down , my go to for everything. I’ve bought it for several young mothers in my family as gifts and they are hooked. Thank you so much for an excellent safe cleaning solution. We love you :u1F970:
5 star! A bit pricy
5 out of 5 stars
Elaine W. - 2 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] 5 star! A bit pricy but more thsn adequate!
Love the large size of
5 out of 5 stars
Samantha P. - 2 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Love the large size of this!!! Has been amazing on my countertops today, I’m impressed.
I have purchased at least
5 out of 5 stars
gloria a. - 2 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] I have purchased at least 6 of these and the sprayer is very strong as compared with others on the market. Kudos to designer.
Great bottle and nozzle. Zero
5 out of 5 stars
Tatiana M. - 2 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Great bottle and nozzle. Zero issues!
Great!
5 out of 5 stars
Nancy C. - 3 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Great!
Good product
4 out of 5 stars
Thumbs up graphic, would recommend
Katie S - 3 months ago, Verified purchaser
I’m a new customer to Branch Basics. I like it and appreciate that it’s toxic free. I used it for cleaning my granite counters and it worked well. I would buy again.
Obsessed.
5 out of 5 stars
Thumbs up graphic, would recommend
Girl Mom - 3 months ago, Verified purchaser
The bottle itself is one of the best sprayers I’ve ever used which is so lovely. Powerful, even sprays with no drips every time. Thank you to whoever designed the sprayer mechanism. Ok onto the cleaning solution itself - I use this stuff constantly in my house with young kids. My husband is sensitive to fragrances and often complains when I use chemicals to clean - he has never complained with this stuff. It gets the 5 year old’s incessant grime off our dining table, it cleans our countertops, it does whatever you want it to do. I love it. Oh and I finally feel like I can let my KIDS help clean, whereas before I was reluctant to let them help because I was using such harsh chemicals (like the main-brand sanitizing wipes, etc). Now I’m happy to let them help clean our house and I don’t have to worry about their safety while doing it. Soooooo happy Target started carrying this brand’s products. About to order more!
Best spray bottles
5 out of 5 stars
Samantha B. - 3 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Best spray bottles
Always great products
5 out of 5 stars
Jimmy T. - 3 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Always great products
We love the Brand Basics
5 out of 5 stars
Daniel C. - 4 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] We love the Brand Basics product line and recommend them often!!
Amazingly effective. Got rid of
5 out of 5 stars
PAM F. - 4 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] Amazingly effective. Got rid of multiple other products. More cupboard space. Love this product
This bottle is a quality
5 out of 5 stars
Margaret P. - 4 months ago
originally posted on branchbasics.com
[This review was collected as part of a promotion.] This bottle is a quality bottle. I have 2 others in use that I have used now for close to a year. Both continue to work well in spite of a drop now and again. Branch Basics provide quality in all they sell.