Braun Classic Travel Analog Alarm Clock: Quiet, Bedside, Portable, Luminous Hands

Design is at the heart of Braun:
The concept of ‘less, but better’ has its origins in the Bauhaus movement, but it was Braun and Dieter Rams that created a mind-set of order, clarity and simplicity and applied it to electrical appliances. For six decades, Braun’s humanistic approach to design has inspired designers and companies around the world.
In 1971, Braun took its first steps into the clocks category thanks to Dietrich Lubs, a protégé of Dieter Rams, who was responsible for many of the iconic clock designs that are still popular all these decades later.

This Braun classic travel analogue alarm clock has an easy to read dial layout and features the iconic yellow second hand that is synonymous with Braun’s award winning design history. Its compact size (W5.7cm x H5.7cm x D2.7cm) and lightweight construction means it is the perfect travel companion.
The iconic design of this Braun classic travel analogue alarm clock originates from the renowned AB 1, designed in the late 80’s by Dietrich Lubs. Recently, this clock has been updated to include an improved movement and luminous tipped hour and minute hands, as well a snooze / light function.
The clean simplistic dial and contrasting hands (with luminous tips) offers great legibility, and the quartz tick movement is quiet and precise.