EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Colgate Optic White Advanced Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide - Sparkling White - 3.2oz

Colgate Optic White Advanced Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide - Sparkling White - 3.2oz - image 1 of 4
Colgate Optic White Advanced Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide - Sparkling White - 3.2oz - image 2 of 4
Colgate Optic White Advanced Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide - Sparkling White - 3.2oz - image 3 of 4
Colgate Optic White Advanced Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide - Sparkling White - 3.2oz - image 4 of 4
Colgate Optic White Advanced Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide - Sparkling White - 3.2oz - image 1 of 4
$5.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Includes one (1) 3.2 oz tube of Colgate Optic White Advanced Sparkling White Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste
  • Remove 5 years of stains* with the Colgate Optic White Advanced Teeth Whitening Toothpaste (*when brushing twice daily for 2 weeks)
  • This 2% hydrogen peroxide toothpaste uses a patented whitening formula and comes in a Sparkling White mint toothpaste flavor
  • Enamel-safe and effectively removes tea, coffee and wine stains** with the 2% hydrogen peroxide formula (**as shown in a laboratory study)
  • Colgate Optic White Advanced Hydrogen Peroxide Toothpaste is an anticavity toothpaste made with fluoride to help fight cavities
  • This whitening stain removal toothpaste is gluten free and enamel-safe for daily use
  • This whitening stain removal toothpaste is gluten free and enamel-safe for daily use
  • For whitening that works, choose the Colgate Optic White Advanced Icy Fresh Hydrogen Peroxide Toothpaste

Description

Remove 5 years of stains* using the Colgate Optic White Advanced Hydrogen Peroxide Teeth Whitening Toothpaste. This hydrogen peroxide toothpaste uses a patented 2% hydrogen peroxide formula that is enamel-safe to whiten beyond surface stains. Plus, it’s a gluten free mint toothpaste with a Sparkling White flavor to help keep breath fresh. This teeth whitening toothpaste for adults is also an anticavity fluoride toothpaste to help prevent cavities. Go beyond surface stains with the Colgate Optic White Advanced Toothpaste. *when brushing twice daily for 2 weeks
Suggested Age: Adult
Health Facts: Contains Fluoride, Gluten-Free, Sugar-Free, Contains Hydrogen Peroxide, Vegan, Contains Peroxide
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 1
Net weight: 3.2 Ounces
TCIN: 76579074
UPC: 035000971623
Item Number (DPCI): 049-09-4559
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Active ingredients

sodium monofluorophosphate (0.12% w/v fluoride ion)(0.76%).

Purpose

Anticavity..

Adults and Children 2 Years of Age and Older

Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician

Children 2 to 6 Years

Use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing)

Children Under 2 Years

Ask a dentist or physician.

Inactive ingredients

propylene glycol, calcium pyrophosphate, pvp, peg/ppg 116/66 copolymer, peg-12, glycerin, flavor, hydrogen peroxide, sodium lauryl sulfate, silica, tetrasodium pyrophosphate, sodium saccharin, disodium pyrophosphate, sucralose, phosphoric acid, bht, water

Question or comments?

800-468-6502.

Shipping details

Estimated ship dimensions: 1.97 inches length x 1.73 inches width x 6.46 inches height
Estimated ship weight: 0.26 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Do I rinse with water after brushing with this toothpaste?

submitted by Ter - 5 months ago
  • A: You may use the toothpaste as you normally would within your brushing routine.

    submitted byColgate Palmolive Consumer Affairs - 5 months ago
    Brand expert

Q: Do these use the recyclable tubes?

submitted by Megaroeny - 2 years ago
  • A: Hey there! Optic Renewal and Optic Advanced have transitioned to the Recyclable tube. We plan to have all recyclable packaging  by 2025. We're committed to using less plastic, more recycled material, and trying out new models for reusable and refillable packages!

    submitted byColgate Palmolive Consumer Affairs - 2 years ago
    Brand expert

Q: WHY is there no safety seal on the tip? Just having the tube inside a box is not hygenic.

submitted by florida question - 2 years ago
  • A: Hey , thanks so much for reaching out to us. To answer your question, the seal on the box is a tamper proof seal. It has been designed to act as a safety seal so that once it is opened, it cannot be resealed. Our toothpaste tubes no longer have a seal for this reason. We hope this information helps and we thank you for choosing Colgate!

    submitted byColgate Palmolive Consumer Affairs - 2 years ago
    Brand expert

Q: What is the flavor? Thank you,

submitted by laf - 4 years ago
  • A: We would describe it as a Herbal Minty Wintergreen with long-lasting cooling!

    submitted byColgate Palmolive Consumer Affairs - 4 years ago
    Brand expert

Q: Where is it made? In what country?

submitted by Bjk - 5 years ago
  • A: Hi! This variant of Colgate Optic White Advanced Teeth Whitening Toothpaste is manufactured in our Mission Hills, Mexico facility. Regardless of the country in which we manufacture our products, Colgate adheres to very strict safety and quality standards, including ongoing ingredient and supplier verification procedures. Our toothpaste is made from only approved and tested ingredients of trusted origins from reliable suppliers. Frequent quality control checks ensure that manufacturing processes meet Colgate standards and that our products are safe. Hope this helps!

    submitted byColgate Palmolive Consumer Affairs - 5 years ago
    Brand expert

Q: Why is this listed as fluoride-free?

submitted by JacquieG - 6 years ago
  • A: Thanks for pointing that out, it is listed there as both containing fluoride and fluoride-free. All of the Colgate Optic White toothpastes contain fluoride. We will work on getting this listing corrected.

    submitted byColgate Palmolive Consumer Affairs - 5 years ago
    Brand expert

Q: What are the actual ingredients? Why are there so many pictures of the women with the tube instead of a picture of the actual ingredients?

submitted by CrisQ - 8 days ago

Q: Is this toothpaste vegan?

submitted by Flor - 11 days ago

Summary of reviews

Colgate Optic White Advanced Toothpaste is highly praised for its effective whitening capabilities and pleasant minty flavor. Many guests appreciate its smooth texture and the refreshing feeling it leaves in the mouth. It is particularly beneficial for coffee drinkers, helping to combat stains while being gentle on sensitive teeth. The product is often recommended for its value and consistent results, making it a staple in many households.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes 8 incentivized reviews)
    4.7 out of 5 stars with 3297 reviews
    quality: 4.5 out of 5
    value: 4.32 out of 5
    effectiveness: 4.47 out of 5
    89% would recommend
    82 recommendations

    Its really works for me

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Black9 - 1 month ago, Verified purchaser
    It’s a really good toothpaste and I like it very much
    value: 5 out of 5
    quality: 5 out of 5
    Did you find this review helpful?

    Cleaning feeling mouth

    4 out of 5 stars
    tinac217 - 2 months ago
    originally posted on influenster.com
    I drink coffee and have not so white teeth.i use this brand to help whiten teeth in between regular dental cleanings.Some toothpaste I have tried fo not taste so good but this one is good.
    1 guest found this review helpful. Did you?

    Works great

    5 out of 5 stars
    kathym221 - 2 months ago
    originally posted on influenster.com
    Colgate toothpaste is my favorite. I like the flavor or Colgate optic white advanced toothpaste. The texture is smooth and foams up nicely. The whitening has worked for me.
    Did you find this review helpful?

    Smile bright

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Trish - 2 months ago, Verified purchaser
    One of the best toothpaste on the market.
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Great value

    5 out of 5 stars
    jennifert739 - 3 months ago
    originally posted on influenster.com
    Both my husband and I have tried every toothpaste there is and always come back to this one. Fresh breath and feeling clean, great value, fresh flavor and good packaging. Enamel safe and helps with stains as I’m a daily coffee drinker.
    2 guests found this review helpful. Did you?

    It's alright!

    3 out of 5 stars
    muminahb2 - 3 months ago
    originally posted on influenster.com
    I like this toothpaste as it has 2% Hydrogen Peroxide to whiten the teeth. It's minty in flavour without being too overpowering. One thing I wish is that it was more foamy as I find it quite watery when I'm brushing.
    1 reply from Customer Care team - 3 months ago
    So it has just the right amount of whitening power and flavor, but needs to foam up more. Got it. Thanks!
    2 guests found this review helpful. Did you?

    Great

    5 out of 5 stars
    alessandrov10 - 3 months ago
    originally posted on influenster.com
    Good toothpaste but it definitely tastes a little weird. Its ingredients are effective and worth the money. Packaging keeps it nice and fresh.
    2 guests found this review helpful. Did you?

    Great

    5 out of 5 stars
    calynt1 - 3 months ago
    originally posted on influenster.com
    Hands down one of the top toothpastes!! Love this for keeping my teeth looking pearly white. It does give results over time!! Definitely recommend if you're looking for something effective!
    1 reply from Customer Care team - 3 months ago
    It really is that good. Hands down!
    1 guest found this review helpful. Did you?

    CREAT!!!

    4 out of 5 stars
    giaglam88 - 3 months ago
    originally posted on influenster.com
    CREST IS BEST 🥳 I’ve always had trouble with low enamel and sensitivity, but this has been extremely effective and whitening my teeth. The flavour is good. The packaging is sturdy and it’s excellent value for money.
    1 guest found this review helpful. Did you?

    Allergic reaction - Huge!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    V4a1c3 - 4 months ago, Verified purchaser
    Set off allergic reaction. Months later at Dermatologist again with inflammed erosions in mouth. Do NOT use!
    quality: 1 out of 5
    value: 1 out of 5
    effectiveness: 1 out of 5
    2 guests found this review helpful. Did you?

    meh

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    mira - 4 months ago
    does the job of a toothpaste, but: - taste literally makes me gag almost every time i use it, and, - after months of regular, thorough, twice daily use, no notable difference in tooth coloring
    effectiveness: 3 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?

    Great for whitening

    5 out of 5 stars
    beckyk88 - 4 months ago
    originally posted on influenster.com
    Colgate Optic White Platinum High Impact White Toothpaste is a great choice for whitening, with a good flavor and texture. It helps remove stains and brighten teeth while leaving a refreshing taste in your mouth.
    1 reply from Customer Care team - 4 months ago
    Everybody knows, an amazing, super bright smile isn’t complete, without fresh breath!
    Did you find this review helpful?

    Great travel toothpaste

    5 out of 5 stars
    Thumbs up graphic, would recommend
    MountJoyMama - 4 months ago, Verified purchaser
    I bought this mini toothpaste for an upcoming business trip. It is lightweight and skinny and perfect for my travel bag.
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Toothpaste.

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Mike - 5 months ago, Verified purchaser
    Works well. Seems to whiten but not significantly.
    effectiveness: 4 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    White teeth

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Courtney - 5 months ago, Verified purchaser
    If you are looking to whiten your teeth, this is the toothpaste. It works well to whiten as well as protect your teeth from coffee stains.
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Taste amazing and immediate change!

    5 out of 5 stars
    camrynn15 - 6 months ago
    originally posted on influenster.com
    My teeth are very sensitive due to jaw issues and I love using this one or twice a week. I’ve also never had to buy strips since using this! Amazing!
    1 reply from Customer Care team - 6 months ago
    When we say, Optic White Advanced Teeth Whitening Toothpaste, we mean it!
    Did you find this review helpful?

    Colgate

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Precious - 6 months ago, Verified purchaser
    Love this item and so glad it comes in a bundle pack!
    effectiveness: 5 out of 5
    value: 5 out of 5
    quality: 5 out of 5
    Did you find this review helpful?

    Taste great! Will definitely be on my next shopping list.

    5 out of 5 stars
    karenm1003 - 6 months ago
    originally posted on influenster.com
    Always buy Colgate products. This has no tingling feeling, awesome taste, and feels great on teeth. You won't be disappointed. Will buy again.
    1 reply from Customer Care team - 6 months ago
    We're so glad you enjoy it! Thanks for choosing Colgate!
    Did you find this review helpful?

    solid and effective toothpaste!

    5 out of 5 stars
    elizad22 - 6 months ago
    originally posted on influenster.com
    I’ve been using this toothpaste for years now, and it’s definitely one of my favorites. It keeps my teeth about as white as they can get, tastes great, and leaves them feeling clean!
    Did you find this review helpful?

    Good

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Steven - 6 months ago, Verified purchaser
    I like it it’s good good good good good
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

    Stores

    Find a StoreClinicPharmacyOpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy