Sponsored
Dove Beauty Daily Moisture Hair Shampoo Pump with Hyaluronic Serum & Bio-Protein Care - 28 fl oz
$8.89 ($0.32/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- DESIGNED FOR DRY HAIR: Dove Daily Moisture Shampoo and Conditioner system, infused with Hyaluronic Serum, leaves your hair soft, smooth, and manageable from the 1st use
- SHAMPOO FOR DRY HAIR: This Dove shampoo with Hyaluronic Serum is for 100% smoothness* *with system
- BIO-PROTEIN CARE: Our Daily Moisture range* with Bio-Protein Care technology, designed to regenerate hair strength and refill it with 1 trillion protein strength builders with every wash *shampoo, conditioner/mask & serum
- HOW TO USE: Apply Dove Daily Moisture shampoo to wet hair, lather and rinse before using Dove Daily Moisture conditioner
- BACKED BY SCIENCE: This damaged hair repair shampoo uses Dove technology that’s backed by 10 years of research. Protecting, repairing, and restoring hair to reduce signs of damage
- CARE YOU CAN COUNT ON: Globally, Dove does not test on animals. These hair care products are PETA approved and vegan
Description
Feel free and confident with beautifully hydrated hair. Revive your locks with ultimate hydration with Dove Daily Moisture Shampoo. This nourishing formula works in harmony with your hair for 100% smoothness*. Dove Daily Moisture Shampoo begins our 3-step regimen towards smoother, healthier looking hair. Use it regularly with Dove Daily Moisture Conditioner and complement it with Dove Hyaluronic Moisture Mask for extra hair repair and 100 hours of hydration*. Our Daily Moisture range* is enriched with Hyaluronic Serum, known to visibly moisturize, restore fluidity and soften hair and also features Bio-Protein Care technology, designed to regenerate hair strength and refill it with 1 trillion strength protein builders with every wash. Dove Daily Moisture hair products are ideal for dry hair. This formula leaves your hair soft, smooth and manageable from the 1st use. Apply this Dove Daily Moisture Shampoo onto wet hair, lather and rinse before using the Dove Daily Moisture Conditioner. Use together with the Dove Hyaluronic Moisture Mask as a hair treatment for dry hair once a week for maximum benefits. As always, Dove hair products are vegan and PETA-approved, meaning it’s not tested on animals globally. Discover hair freedom and free yourself from the worry of hair damage—embracing a new dawn of hair possibilities now. *with 3 step system *shampoo, conditioner/mask & serum
Hair Type: All Hair Types, Dry
Health Facts: Contains Biotin, Contains Hyaluronic Acid, Vegan
Product Form: Gel
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Beauty Purpose: Smoothing, Softening, Damage Repair, Basic Cleansing, Moisturizing
Net weight: 28 fl oz (US)
TCIN: 92337799
UPC: 079400514004
Item Number (DPCI): 063-02-3089
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), sodium c12-13 pareth sulfate, cocamidopropyl betaine, sodium gluconate, fragrance (parfum), dimethiconol, sodium chloride, citric acid, glycerin, glycol distearate, carbomer, sodium benzoate, sodium laureth sulfate, guar hydroxypropyltrimonium chloride, ppg-9, tea-dodecylbenzenesulfonate, cocamide mea, disodium edta, peg-45m, cocos nucifera (coconut) oil, hydrolyzed hyaluronic acid, hydrolyzed soy protein, benzyl salicylate, citronellol, hexyl cinnamal, limonene, linalool, mica (ci 77019), titanium dioxide (ci 77891).
Shipping details
Estimated ship dimensions: 3.62 inches length x 2.67 inches width x 9.5 inches height
Estimated ship weight: 2.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the main purpose of this shampoo?
submitted by AI Shopping Assistant - 2 months ago
A: The main purpose is to smooth, soften, and repair dry hair while providing basic cleansing and moisturizing.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: Is this shampoo suitable for all hair types?
submitted by AI Shopping Assistant - 2 months ago
A: Yes, it is suitable for all hair types, especially dry hair.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: How should this shampoo be used for best results?
submitted by AI Shopping Assistant - 2 months ago
A: Apply to wet hair, lather, and rinse. Follow with Dove Daily Moisture Conditioner and use the Hyaluronic Moisture Mask weekly.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What are the key ingredients in this shampoo?
submitted by AI Shopping Assistant - 2 months ago
A: The key ingredients include Hyaluronic Serum and Bio-Protein Care, which help moisturize and strengthen hair.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: How does the Bio-Protein Care technology work?
submitted by AI Shopping Assistant - 2 months ago
A: It regenerates hair strength and refills it with 1 trillion protein strength builders with every wash.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: Is this the same as cucumber and green tea shampoo
submitted by Vidette - 5 months ago
A: Thank you for reaching out to us. Our Damage Therapy Daily Moisture Shampoo and our Damage Therapy Cucumber Moisture Shampoo are not the same. We hope this helps!
submitted byDoveExpert - 5 months agoBrand expert
Q: Is this safe for color treated hair?
submitted by DogMom2093 - 15 days ago
Frequently bought together
Highly rated
$8.89($0.32/fluid ounce)
Dove Beauty Daily Moisture Hair Conditioner Pump with Hyaluronic Serum & Bio-Protein Care - 28 fl oz
4.7 out of 5 stars with 1141 ratings
Bestseller
$10.99($0.36/fluid ounce)
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 9885 ratings
Discover more options
Related Categories
Guests are saying
This shampoo is highly praised for its ability to leave hair feeling soft, clean, and healthy. Guests appreciate its pleasant fragrance and moisturizing properties, making it suitable for various hair types, including dry and damaged hair. The inclusion of beneficial ingredients like hyaluronic serum and bioprotein enhances its effectiveness. Many guests recommend pairing it with the matching conditioner for optimal results, highlighting its affordability and ease of use with a convenient pump design.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 2408 reviews
quality: 5 out of 5
value: 5 out of 5
66% would recommend
6 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
14 November, 2025Verified purchase
(no review title)
[This review was collected as part of a promotion.] smells good
5 out of 5 stars
Thumbs up graphic, would recommend
31 October, 2025Verified purchase
Love
Smells amazing and didn’t lose any hair. I actually was able to skip conditioner.
5 out of 5 stars
24 October, 2025Verified purchase
(no review title)
The Dove Beauty Daily Moisture Shampoo with Hyaluronic Serum and Bio Protein Care is wonderful for everyday use. It leaves hair feeling soft, smooth, and hydrated without weighing it down. The scent is clean and pleasant, and the pump bottle makes it easy to use in the shower. It feels gentle yet nourishing, and my hair looks healthier and more manageable after each wash. A great choice for keeping hair moisturized and shiny.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 October, 2025Verified purchase
Soy Protein! Watch out if you're allergic.
So sad Dove started putting Soy Protein in everything. My daughter is allergic. I had no idea I had to read shampoo ingredients, too. I wish they wouldn't try to hide it by calling it BIO-protein. So misleading.
5 out of 5 stars
Thumbs up graphic, would recommend
10 July, 2025Verified purchase
Works well in my hair
Works well in my hair. Doesn’t leave behind any residue. I love the smell while washing!
5 out of 5 stars
Thumbs up graphic, would recommend
2 July, 2025Verified purchase
BEST SHAMPOO EVER
My favorite shampoo ever, I actually tried a different one and got horrible dandruff! This is the one for me and has been for a long time! I dealt with rlly itchy and dry scalp for a long time using a shampoo that I can’t remember the name of. And I tried this after some looking and instantly my itching went away and my scalp and hair felt better! I literally couldn’t recommend this more!!!
5 out of 5 stars
22 June, 2025
originally posted on influenster.com

Best shampoo
[This review was collected as part of a promotion.] This shampoo is really great. It leaves your hair so soft and clean. It also leaves your hair smelling clean and fresh. It has clean ingredients and overall leaves your hair feeling healthier.
5 out of 5 stars
4 June, 2025
originally posted on influenster.com

Smooth and shiny hair ✨
[This review was collected as part of a promotion.] Ok I’m not normally one to use Dove on my hair but WOW!! My hair is only washed 1 time a week and it’s even better with this shampoo. My hair feels so soft for so long and my hair smells great for a long time. I purchased a conditioner to go with it and the ingredients are definitely something I would prefer on my hair than that of specific others. I would definitely recommend using this product. Plus the value??? SO GOOD
5 out of 5 stars
4 June, 2025
originally posted on influenster.com

Moisturizing
[This review was collected as part of a promotion.] I received Dove Daily Moisture Damage Therapy Shampoo to try and give my opinion on. The first thing I noticed was it has a great fragrance and suds up well. It felt moisturizing going on and my hair felt good afterwards. I use a chemical straightener and color, plus use heat on it daily, so it gets dry and damaged. I like that the shampoo has hyaluronic serum to help reduce the damage. Overall, I like this shampoo and would recommend it.
4 out of 5 stars
2 June, 2025
originally posted on influenster.com

Hydrating shampoo is a little heavy for my hair bu
[This review was collected as part of a promotion.] Love the smell of this shampoo! I feel like its a tad heavy on my fine hair but I would still use since its fairly affordable. I feel like it does leave my hair nice and smooth
5 out of 5 stars
22 May, 2025
originally posted on influenster.com

I do recommend
[This review was collected as part of a promotion.] Love love love. Very mouisturizng. It smells so so so good. It is a pretty good price. The packaging is nice and easy to use. No issues using it. So I recommend
1 out of 5 stars
Thumbs down graphic, would not recommend
13 May, 2025Verified purchase
Scent overbearing
The scent is overbearing. My hair is now so oily after just two weeks of use. I am not a paid promotion so trust this review.
1 reply from DoveExpert team - 7 months ago
Thank you for sharing your feedback with us. We're disappointed to hear that you were unsatisfied with our Hyaluronic Serum & Bio-Protein Care Beauty Daily Moisture Hair Shampoo. Please reach out to our Consumer Services team at consumer.services@unilever.com with your contact details and the ref id: 51085467 so we can better understand your experience and work to improve our products.
5 out of 5 stars
11 May, 2025
originally posted on influenster.com

Strengthens, smooths, and moisturizes—Dove’s Daily
[This review was collected as part of a promotion.] Dove Daily Damage Therapy Shampoo with Bioprotein has completely revived my hair. I use it daily, and it never feels heavy or greasy—just clean, soft, and moisturized. The formula lathers well and rinses out easily, leaving behind a fresh, subtle scent. After just a few washes, I noticed my hair felt stronger and smoother, with fewer tangles and less breakage. The added Bioprotein seems to really help repair dryness and protect against heat damage. It’s gentle enough for everyday use but still gives salon-quality results. I pair it with the conditioner for even better shine and manageability. For the price, it’s a fantastic value. I’m seriously impressed and giving it a strong five-star rating.
4 out of 5 stars
3 April, 2025
originally posted on influenster.com

Try it!
[This review was collected as part of a promotion.] This shampoo smells amazing, it lathers well, makes my hair soft and hydrated. I love that it comes with a pump nozzle. It’s easier for everyone to use.
3 out of 5 stars
3 April, 2025
originally posted on influenster.com

It’s a good product, just not perfect for my hair
[This review was collected as part of a promotion.] For context my hair is wavy, tends to be frizzy and my scalp is on the oily side. Pros: -It smells great and leaves my hair smelling amazingly -There is a lot of product in the bottle -The container makes the product-dispensing very easily Cons: -It leaves my scalp feeling clean just for up to a day (max two ) . -It doesn’t help with my wavy hair and doesn’t reduce the frizz, leaving it looking dry .
5 out of 5 stars
3 April, 2025
originally posted on influenster.com

Overall great shampoo
[This review was collected as part of a promotion.] I love this shampoo! It’s smells nice but nothing too powerful. I also appreciate the fact that it provides a good clean for my oily scalp without drying out my hair. It lathers up very nicely. The jumbo size is also nice. Overall, can’t beat it for the price! I like it more than some redken shampoos.
5 out of 5 stars
2 April, 2025
originally posted on influenster.com

Love Dove !
[This review was collected as part of a promotion.] Love this product the smell is amazing the packaging is great. It has really helped our hair and to be honest we use all the time because it’s not expensive and it gets the job done so recommend this for damaged hair.
4 out of 5 stars
2 April, 2025
originally posted on influenster.com

Great smell and lather
[This review was collected as part of a promotion.] This product smells wonderful & lathers in my hair so nicely. When my hair is dry, it has a nice softness to it. I only rated 4 stars as my hair is very fine & I notice that this weighs my hair down a little bit and therefore gets greasier faster. The pump works effortlessly & releases the perfect amount of shampoo.
5 out of 5 stars
25 March, 2025
originally posted on influenster.com

Great drugstore option!
[This review was collected as part of a promotion.] Dove is always my go-to drugstore shampoo, and this one is no different. It has a great soft scent which is not too overpowering. It lathers well & my hair felt both clean and moisturized after using. I will definitely be buying this when this bottle runs out.
4 out of 5 stars
24 March, 2025
originally posted on influenster.com

Solid shampoo
[This review was collected as part of a promotion.] Dove has always been a solid drugstore product company and their shampoo is great too! Has a nice clean scent and does a good job or cleaning hair without totally stripping it.