$7.00 when purchased online
Target Online store #3991
About this item
Highlights
- Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
- Clear, universal finish. Easy, mess-free application
- Easy, mess-free application
- Conditioning formula nourishes brow hairs
- 100% vegan, cruelty-free, and Leaping Bunny Certified
Description
Introducing: the best eyebrow gel for achieving the fluffy on trend “soap brows” with conditioning benefits. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. Apply with our Brow Lift Applicator for a seamless, mess-free application, long-lasting hold, and lifted, fluffy brows that stay put all day.
How to do soap brows:
Step 1: Slightly bend the spoolie of your Brow Lift Applicator, then dip into the Brow Lift gel.
Step 2: Brush the spoolie through your brows directing hairs upwards and outwards for a fluffy, lifted look.
Step 3: Use the spatula end of the Brow Lift Applicator to flatten the brow hair in the same direction for a laminated look that stays put.
Step 4: Fill in sparse areas of your brows with your favorite e.l.f. cosmetics eyebrow makeup color.
Why you’ll love it:
• Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
• Clear, universal finish. Easy, mess-free application
• Easy, mess-free application
• Conditioning formula nourishes brow hairs
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All e.l.f. Skin is also free from sulfates.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
How to do soap brows:
Step 1: Slightly bend the spoolie of your Brow Lift Applicator, then dip into the Brow Lift gel.
Step 2: Brush the spoolie through your brows directing hairs upwards and outwards for a fluffy, lifted look.
Step 3: Use the spatula end of the Brow Lift Applicator to flatten the brow hair in the same direction for a laminated look that stays put.
Step 4: Fill in sparse areas of your brows with your favorite e.l.f. cosmetics eyebrow makeup color.
Why you’ll love it:
• Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
• Clear, universal finish. Easy, mess-free application
• Easy, mess-free application
• Conditioning formula nourishes brow hairs
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All e.l.f. Skin is also free from sulfates.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
Suggested Age: 13 Years and Up
Health Facts: Triclosan-Free, Paraben-Free, Nonylphenol Ethoxylate Free, Vegan, Hydroquinone-Free, Phthalate-Free
Color Finish: Natural
Color Palette: Translucent
Product Form: Gel
Sustainability Claims: Cruelty-Free
Beauty Purpose: Shaping
Net weight: .31 Ounces
Features: Long Lasting
TCIN: 85751475
UPC: 609332829985
Item Number (DPCI): 052-16-2614
Origin: Imported
Ingredients:
ceteareth-30, water (aqua), glycerin, aloe barbadensis leaf extract, phenoxyethanol, ethylhexylglycerin, edta-2na.
Shipping details
Estimated ship dimensions: 1.14 inches length x 1.77 inches width x 4.29 inches height
Estimated ship weight: 0.072 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this also tint I need to add color to grey hair
submitted by Tee - 1 year ago
A: no it does not it is clear
submitted byStella - 6 months agoA: This adds color and thickness to your eyebrows. You may also use as a topcoat after applying brow pencil, or on its own.
submitted byThe Elf Team - 1 year agoBrand expert
Q: Many reviews have said the product is molded upon arrival or molded over time. Why is that? Is it mold?
submitted by Natalie - 1 month ago
A: There may be a slight change in the product due to temperature changes to a very small number of this product, but this is not mold. If you have any questions or concerns about it, please contact elfcare@elfcosmetics.com for assistance.
submitted byThe Elf Team - 1 month agoBrand expert
Q: How does this product differ from "e.l.f. Soap Brow"?
submitted by STLshopper - 1 month ago
A: This is designed to help groom, shape, and set eyebrows in place. It holds brow hairs in place, defines the shape, adds volume and set your eyebrow makeup. The Soap Brow is designed for a fluffy, feathery brow look and activates with water. You can read about the different brow looks here: https://www.elfcosmetics.com/discover/difference-between-eyebrow-products
submitted bythe e.l.f. team - 1 month agoBrand expert
Q: How does this add color? It looks clear.
submitted by ababa - 11 months ago
A: Hey, Great question! The e.l.f. Brow lift gel does not add color. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 11 months agoBrand expert
Q: does it come with an applicator
submitted by AH - 1 year ago
A: This does not include an applicator. It is sold separately.
submitted byThe Elf Team - 1 year agoBrand expert
Q: How does it compare to elfs other laminating gel (that comes with spoolie end)?
submitted by Db - 1 year ago
A: The Brow Laminating Gel is a clear drying gel with our strongest hold and a natural finish. The Brow Lift Gel is a Gel-Wax hybrid with a glossy finish and also extreme hold.
submitted bythe e.l.f. team - 1 year agoBrand expert
Q: Does this have any scent or smell?
submitted by Cat Lover - 1 year ago
A: No I don’t think it does
submitted bypipsmom - 1 year ago
Q: what is the brush being used to apply this with and does the gel dry after a few seconds once applied?
submitted by Product Inquiry - 2 years ago
A: Hey, Great question! Check out the e.l.f. Brow Lift Applicator to help apply the e.l.f. Brow Lift gel. It does dry after a few seconds to a clear, natural finish! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years agoBrand expert
Frequently bought together
Guests also viewed
Discover more options
Related Categories
Guests are saying
This brow gel is a favorite among guests for its ability to hold brows in place all day while providing a natural finish. Many appreciate its long-lasting formula and the fact that a little goes a long way. It works well for various brow types, making it versatile for everyday use or special occasions. Some guests have noted minor issues with application and residue, but overall, it delivers impressive results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 3056 reviews
easy to apply: 4.47 out of 5
easy to remove: 4.57 out of 5
long lasting: 4.01 out of 5
quality: 3.98 out of 5
value: 4.3 out of 5
68% would recommend
184 recommendations
Terrible- Never Dries!
1 out of 5 stars
Thumbs down graphic, would not recommend
Emily - 12 days ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Green
Doesn't have much hold. And never dries down. You're eyebrows will be sticky from the moment you put it on until you wash your face. It's absolutely terrible. No idea why Elf decided to produce this product....
AMAZE!!
4 out of 5 stars
ALYSSAidkkkk - 16 days ago
originally posted on elfcosmetics.com
The e.l.f. Brow Lift is amazing—it holds brows in place all day without feeling stiff or flaky. Super easy to use and gives that perfect lifted, fluffy brow look.
Very good
5 out of 5 stars
zxysz - 18 days ago
originally posted on elfcosmetics.com
Very good product recommend it 10/10 use it every day
Brow gel
4 out of 5 stars
cocomelon - 20 days ago
originally posted on elfcosmetics.com
This brow gel is really nice it DOESNT lift and DOESNT turn white .its so niceee I really recommend
Amazing
5 out of 5 stars
Rylie03 - 21 days ago
originally posted on elfcosmetics.com
It is the best brow product I have used the price is amazing and affordable if holds my brows all day and it doesn’t feel like strait wax like a lot of others do
Good But not the best
4 out of 5 stars
bjessica921 - 28 days ago
originally posted on elfcosmetics.com
Overall good, need a decent eyebrow brush to ensure an even finish. Not the best hold, but good for the price.
A little goes a long way!
5 out of 5 stars
Thumbs up graphic, would recommend
Kaitey M - 1 month ago, Verified purchaser
First thing to note is that it does not come with a brush or applicator so make sure to get one - I really like the ELF one that was made for this gel. I got this because my tube brow gel from another brand was running low and I wanted to try something else because there wasn't a lot of product in the tube products I've tried. This brow gel is unreal, it really holds your brows up and keeps them in place all day! It can give a laminated look or you can keep them more natural looking. Be careful not to get a lot on your spoolie because a little of this goes a long way!
Nice hold
5 out of 5 stars
petrab - 1 month ago
originally posted on elfcosmetics.com
This is great product! Highly recommended for anyone with brows
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Targetcrystalshoppa - 1 month ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal
- Skin concern: Sensitivity, Sun damage
- Hair color: Auburn
- Eye color: Brown
Thin and easy to apply
Good for medium hold
4 out of 5 stars
ally384839 - 1 month ago
originally posted on elfcosmetics.com
I like this brow gel for low maintenance days. It doesn’t have crazy hold but generally does the job to make eyebrows look put together. I notice the more you use, the less effective this gel will be. If built up too much, it will weigh eyebrow hairs down and you won’t get as much hold or wear time out of it!
is stronger than i thought
3 out of 5 stars
jqpsis - 1 month ago
originally posted on elfcosmetics.com
it works bc it actually leaves your brows down but i think it gave me an allergic reaction
This is great but…
4 out of 5 stars
Emyyyyyyy - 1 month ago
originally posted on elfcosmetics.com
It’s such a great eyebrow gel but it looks better if you use a brush which you also have to buy
Best brow gel ever!
5 out of 5 stars
Rebeccagrace - 1 month ago
originally posted on elfcosmetics.com
This stuff works like magic! I got rid of all my other brow gels after finding this gel!
love this!
5 out of 5 stars
xxhollszxx - 1 month ago
originally posted on elfcosmetics.com
i love this product it is very generous and you don’t have to use alot of product for it to work good,although i think it could be modified to bigger packaging or make another one that’s bigger for a higher price.
I like it
4 out of 5 stars
AnnaJlovesjesus - 2 months ago
originally posted on elfcosmetics.com
I bought this a couple weeks ago after I ran out of my tube brow gel, I was used to like a very soft not really stricter brown gel and this is totally dif than my last one. I honestly really like that it comes in a little pot, I think it’s a reasonable price for amount of product, I only use a very little amount on my spoly on my brows so this will last me a very long time!
Holy grail
5 out of 5 stars
Trishhh - 2 months ago
originally posted on elfcosmetics.com
It does a super good job at holding the brows. It doesn't flake at all and has a very firm hold.
Lays Down
4 out of 5 stars
ohlordy - 2 months ago
originally posted on elfcosmetics.com
This stuff is okay, it turned white and clumpy, but it lays my brows DOWN. doesn’t budge either.
Good brow gel!
4 out of 5 stars
eliz_ruvo - 2 months ago
originally posted on elfcosmetics.com
This is the second brow gel I have used before and it works really well. I noticed that my eyebrows stay in place, while also not having a white crust when it drys - which it does very fast! I will def keep using this in the future
Love this!
5 out of 5 stars
hello_there - 2 months ago
originally posted on elfcosmetics.com
Great product, easy to apply and stays all day! Would buy again.
Must have
5 out of 5 stars
tyaperzu01 - 2 months ago
originally posted on elfcosmetics.com
If your looking for a brow gel that will hold your brows into place this is it. I absolutely love once you apply it to your brows they stay put and its good for price. I highly recommend it.