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Happy Baby Organic Infant Formula Powder A2 - 22.9 oz
$35.99 ($1.57/ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Made with A2 milk sourced from selectively bred cows that only produce A2 beta casein
- Features our patented Probiotic and Dual Prebiotic Blend to help support immune system development and softer stools closer to breastfed babies*
- *compared to formulas without prebiotics & probiotics
- EU Organic certified, made at our state-of-the-art facility in Europe
- Expert-recommended DHA levels that meet European requirements
- 22.9 OZ Container
- From the #1 organic infant nutrition brand and #1 in household penetration++
- Complete nutrition for babies 0 – 12 months
Description
Our new easy to digest formula now made with A2 milk, developed with our 50 years of breast milk research, is the only US organic formula with probiotics and dual prebiotics to help support immune system development & digestive health. To ensure even more peace of mind, our new formula is made in Danone’s FDA-registered European facility that is rigorously tested for contaminants from start to finish, so you can feel confident in every bottle you make.
Not only do we provide benefits closer to breast milk for baby, we are the only US organic formula brand to provide staged formulas – breast milk changes over time to meet baby’s developing nutritional needs, so should our formula. This Stage 1 formula is specially formulated for baby from day one.
Not only do we provide benefits closer to breast milk for baby, we are the only US organic formula brand to provide staged formulas – breast milk changes over time to meet baby’s developing nutritional needs, so should our formula. This Stage 1 formula is specially formulated for baby from day one.
Ingredients:
ingredients: organic lactose, organic nonfat milk±, organic galactooligosaccharides†, organic palm oil, organic coconut oil, organic whey protein concentrate, organic canola oil, organic high oleic sunflower oil, organic sunflower oil, and less than 1%: bifidobacterium breve m-16v, fructooligosaccharides†, tuna fish oil‡, mortierella alpina oil§, calcium phosphate, sodium citrate, potassium chloride, potassium citrate, choline chloride, magnesium chloride, ascorbic acid, organic soy lecithin, sodium hydroxide, inositol, ferrous sulfate, zinc sulfate, vitamin e (dl-alpha tocopheryl acetate), calcium pantothenate, niacinamide, copper sulfate, retinyl palmitate, thiamine hydrochloride, pyridoxine hydrochloride, riboflavin, manganese sulfate, folic acid, potassium iodide, ascorbyl palmitate, vitamin k (phytonadione), sodium selenite, biotin, vitamin d3 (cholecalciferol), cyanocobalamin.
Allergens & Warnings:
Contains: milk and soy., Warning: do not use microwave to prepare or warm formula. serious burns may occur.Baby Formula Focus: Immune System Support
Base Ingredient: Milk
Dietary Needs: Organic Certified
Features: Lactose Sensitivity, Non-GMO, Added Prebiotics, Added Probiotics
Form: Powdered
State of Readiness: Mix
Package Quantity: 1
Age Stage: Infant
Net weight: 22.9 Ounces
Beverage container material: Plastic
TCIN: 91043090
UPC: 819573017090
Item Number (DPCI): 007-09-1598
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 4.53 inches length x 4.92 inches width x 6.69 inches height
Estimated ship weight: 1.6 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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4.7 out of 5 stars with 1395 ratings
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Guests are saying
This organic infant formula is designed to closely mimic breast milk, making it an excellent choice for transitioning babies. Guests appreciate its smooth mixing, gentle digestion, and high-quality ingredients, including A2 milk and added probiotics. The packaging is user-friendly, and many guests report positive experiences with their babies enjoying the taste and experiencing fewer digestive issues. Overall, it offers a nutritious option for parents seeking a reliable formula for their little ones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 65 reviews
easy to prepare: 5 out of 5
quality: 4.4 out of 5
value: 4.4 out of 5
easy on tummy: 4.75 out of 5
75% would recommend
8 recommendations
5 out of 5 stars
31 October, 2025
(no review title)
I have 3 kids all with different levels of lactose intolerance including one with cow milk protein allergy(CMPA), tested and confirmed, and this is the only formula that they could use. Before finding this it was exhausting, we tried all the special formulas all the way to amino acid and they all left my son inconsolable and some made his poop smell like chemicals. The same day we switched to this bus pooped turned yellow and soft like a breastfed baby. During a shortage we tried kendamil goat because we heard it was closely related and that didn’t work either.
1 reply from Happy Family Organics team - 7 days ago
We're thrilled to hear about the great transition this little one had with our product.
5 out of 5 stars
Thumbs up graphic, would recommend
20 October, 2025Verified purchase
Very happy we changed
My baby was having tummy issues on the Gentle Ease formula. Once I switched to Happy Baby A1, he was much happier. He passed less gas, and his poop went back to yellow.
1 reply from Happy Family Organics team - 16 days ago
We're so thrilled the little one has transitioned so well.
5 out of 5 stars
11 August, 2025
originally posted on Happy Family
Easy to digest
I foster babies and I prefer paying for formula vs receiving WIC formula because I know that my babies won’t have any problems with digesting happy baby formula.
1 reply from Happy Family team - 3 months ago
We appreciate the confidence you have in our brand.
5 out of 5 stars
Thumbs up graphic, would recommend
9 August, 2025Verified purchase
Baby enjoys it
Baby was having constipation issues with Enfamil. We switched to this and he enjoys the taste and no more constipation!
1 reply from Happy Family Organics team - 3 months ago
I’m so excited to hear how smoothly the little one transitioned. :)
5 out of 5 stars
Thumbs up graphic, would recommend
31 July, 2025Verified purchase
Happy with this formula
This formula brand was recommended to me by a friend. I put off supplementing with formula for so long because so many brands have controversial ingredients and I didn’t want to upset my baby or cause him discomfort with the change. He took to it right away and I haven’t had any issues. I mix it with my breastmilk in a bottle and warm it on steady warm to preserve the nutrients. I will continue to purchase this brand at this time. :)
1 reply from Happy Family Organics team - 3 months ago
We're so happy to hear the little one had a smooth transition.
3 out of 5 stars
Thumbs down graphic, would not recommend
27 May, 2025
Gave my son a rash around his mouth
My son’s stomach tolerated this formula well but he always seemed to have a rash around his mouth. After switching him to a Kendamil, which he tolerates just as well, the rash is gone.
1 reply from Happy Family Organics team - 3 months ago
Glad your little one is doing much better.
4 out of 5 stars
17 April, 2025
originally posted on influenster.com
Good so far!
[This review was collected as part of a promotion.] I did find this to work pretty well for my son’s sensitive tummy! He has had difficulties in the past with milk based formulas, but this didn’t seem to bother him the way other did. He did have a few days of struggling to pass stool but overall decent quality
1 reply from Happy Family team - 7 months ago
We're happy to hear your little one over all had a pretty smooth transition.
1 out of 5 stars
Thumbs up graphic, would recommend
17 April, 2025
if you cant stomach the smell🤢
i bought happy baby sensitive since baby born but their was a shortage some reason at the store had no issue with that one. switch to this since that issue. i go through 1 can a week so far this is the 4th one, this one had the worst smell since all the others were fine. smells like i live on a rishy river i cant hold my stomach i had to change and shower or i wanted to just throw up. not surenof the can i bought was bad but date show 12/25 so it didnt exipre but smell is so bad. im hoping i can switch back to the sensitive one! another thing since switch my baby ended with a rash on his face not sure if it has to do with the formula but i read they show same ingredients just different amounts.
5 out of 5 stars
15 April, 2025
originally posted on influenster.com
Great option for formula!
[This review was collected as part of a promotion.] I love that this formula mimics breast milk for the best nutrition for baby. The scoop is perfect for mixing just once ounce at a time for precise measuring.
1 reply from Happy Family team - 7 months ago
Your comments really matter to us. Thank you.
5 out of 5 stars
11 April, 2025
originally posted on influenster.com
Great formula
[This review was collected as part of a promotion.] Firstly when receiving this formula I noticed the clean ingredients you don’t see very often! The ingredients are very good and nutritious for my baby and I’m so comfortable feeding this to him! I love how when you shake up the bottle there’s no bubbles so my baby doesn’t get a lot of air and he doesn’t seem to mind the taste!
1 reply from Happy Family team - 7 months ago
Glad it's a win for mommy and baby.
4 out of 5 stars
9 April, 2025
originally posted on influenster.com
Happy Baby
[This review was collected as part of a promotion.] Baby took this milk with no problem at all. It mixes extremely fast so that’s a plus. A lot of milks I have experienced clumping issues with but this was perfect. I love the nutrition included as well! Happy baby!
1 reply from Happy Family team - 7 months ago
Yay, happy baby, happy team!
5 out of 5 stars
8 April, 2025
originally posted on influenster.com
Baby bloom
[This review was collected as part of a promotion.] From our cribs to yours bring baby goodness with no gmos to the health of your baby. With fine nutrition safe for any bundle of joys of your babies immune and digestive system. Making the right product work this is it!
1 reply from Happy Family team - 7 months ago
We couldn't have said it better. Thank you.
5 out of 5 stars
8 April, 2025
originally posted on influenster.com
Happy baby, Happy mommy!
[This review was collected as part of a promotion.] Very happy with Happy Baby Organic Formula stage 1 A2. Very gentle on baby’s digestion. Less spit up and throw up. Comes with organic ingredients that less allergic.
1 reply from Happy Family team - 7 months ago
Thanks for the love!
5 out of 5 stars
6 April, 2025
originally posted on influenster.com
Great baby formula and easy to digest
[This review was collected as part of a promotion.] This formula is very straight forward and easy to use, one scoop per one ounce of water. Easy to open and close, I really like how secure the lid is compared to other brands. Looking at the ingredients I am very impressed that there is no added corn syrup. I wish I had found this formula when my baby was first born. This formula is made with a2 milk and I feel good about feeding it to my child. My son loved the taste and had no stomach upset digesting it. The price point is a little higher but worth it.
1 reply from Happy Family team - 7 months ago
Keep us in mind for your next bundle of joy.
5 out of 5 stars
6 April, 2025
originally posted on influenster.com
Good, awesome product for babies!
[This review was collected as part of a promotion.] This is a good organic formula, my baby loves it, nicely packed , and easy to drink with a small straw, if your parents you should buy them, totally worth it, and taste i think as good as breastmilk.
1 reply from Happy Family team - 7 months ago
Thanks for the trust and love!
5 out of 5 stars
4 April, 2025
originally posted on influenster.com
👍🏼👍🏼👍🏼 recommend
[This review was collected as part of a promotion.] Exelent packaging very nutritional formula .. good texture .. .. ingredients perfectly fine He like it taste just fine…. Super recommended .. Thanks
1 reply from Happy Family team - 7 months ago
Yay, we appreciate the recommendation.
4 out of 5 stars
3 April, 2025
originally posted on influenster.com
Good to try
[This review was collected as part of a promotion.] Nice environment friendly packing. Very good ingredients with A2 for infant milk. Flavor is not so sweet that I prefer since some has a lot of sugar.
1 reply from Happy Family team - 7 months ago
We appreciate the great comments.
5 out of 5 stars
3 April, 2025
originally posted on influenster.com
Great quality organic baby Formula! Highly recomme
[This review was collected as part of a promotion.] My baby seem to do fine and has no problem switching to this formula. What I like about this brand is the good ingredients and organic because I am carefully what to give to my baby. My baby has no stomached issue or anything like that while on this formula. The packaging is clean and amount is great. The scoop are accurate and easy to measured for used. I am glad I got to tested this formula for my baby before buying. Thank you Insfluenster!
1 reply from Happy Family team - 7 months ago
Thrilled to hear how well the little one is enjoying our formula.
5 out of 5 stars
3 April, 2025
originally posted on influenster.com
Great formula
[This review was collected as part of a promotion.] Great product nice smooth switch from BM TO FM. Will definitely recommend. Scoop can be stored right in pic so there’s no digging during travel. My son seem to really like it and didn’t get super gassy.
1 reply from Happy Family team - 7 months ago
Love to hear the smooth transition was a good ride.
5 out of 5 stars
1 April, 2025
originally posted on influenster.com
Awesome!
[This review was collected as part of a promotion.] This is now our new favorite formula. I used to have to buy this from Europe because I trust their organic label way more than the US. The texture is very milky and the ingredients are great. My son does great on this. No fussiness or constipation whatsoever
1 reply from Happy Family team - 8 months ago
Thrilled the little one is enjoying.