EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

IAMS Proactive Health Weight Control and Hairball Care with Chicken and Turkey Flavor Indoor Dry Cat Food - 22lbs

IAMS Proactive Health Weight Control and Hairball Care with Chicken and Turkey Flavor Indoor Dry Cat Food - 22lbs - image 1 of 4
IAMS Proactive Health Weight Control and Hairball Care with Chicken and Turkey Flavor Indoor Dry Cat Food - 22lbs - image 2 of 4
IAMS Proactive Health Weight Control and Hairball Care with Chicken and Turkey Flavor Indoor Dry Cat Food - 22lbs - image 3 of 4
IAMS Proactive Health Weight Control and Hairball Care with Chicken and Turkey Flavor Indoor Dry Cat Food - 22lbs - image 4 of 4
IAMS Proactive Health Weight Control and Hairball Care with Chicken and Turkey Flavor Indoor Dry Cat Food - 22lbs - image 1 of 4
$39.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Contains one (1) 22 lb. bag of IAMS PROACTIVE HEALTH Adult Indoor Weight & Hairball Care Dry Cat Food with Chicken & Turkey
  • Chicken is the 1st ingredient in this nutrient-rich cat food, formulated to help support strong muscles and provide your cat with healthy energy to play
  • Helps burn fat and maintain healthy metabolism with L-carnitine and helps reduce hairballs before they start with a tailored proprietary fiber blend including beet pulp
  • Integral part of a balanced weight control diet and basic hairball care regimen for cats
  • Provides your cat with a high quality protein meal that satisfies with 10% less fat than IAMS Healthy Adult Original with Chicken
  • Make it a Merry Pet Christmas for your pet with flavors crafted for holiday joy! Deck the bowls and fill them with our real chicken, turkey and vegetable ingredients!

Description

Your cat is unique… that’s why IAMS makes a cat food that’s just as unique as they are. Help keep your cats at their best with IAMS PROACTIVE HEALTH Adult Indoor Weight Control & Hairball Care Dry Cat Food with Chicken & Turkey. This formula is designed to provide your indoor cat with the nutrients they need. It can also assist with a healthy weight loss or weight management, thanks to L-carnitine, which helps burn fat and maintain a healthy metabolism. And, with its tailored fiber blend (featuring beet pulp) to help support healthy digestion, it might just be the hairball remedy your cat needs. This cat food formula is made with real chicken as the first ingredient and contains the optimal omega 6:3 fatty acid ratio to help your feline grow and maintain a soft, shiny coat. It’s also full of essential vitamins and nutrients, including vitamin E, to help maintain a strong immune system. Plus, it nourishes heart health with calcium and potassium. Your cat will be eager to get their paws on this purr-fect chicken & turkey cat food formula, and you can rest easy knowing you’re feeding them a meal that contributes to healthy nutrition.
Intended Pet Type: Cat
Used For: Skin and Coat Health, Weight Management, Indoor Cat, Bone Health, Immune System Health, Hairball Control, Joint Health
Pet Caution Statement: No warning applicable
Storage Instructions: Store in Dry Place
Features: No Artificial Preservatives, No Artificial Flavors, No Artificial Fillers, Meat as the First Ingredient
State of Readiness: Ready to Use, Ready to Eat
Form: Kibble
Package Quantity: 1
Pet Lifestage: Adult
Breed size: All Sizes
Pet food type: Dry
Net weight: 22 Pounds
Pets subtype: Cat Food
Country of Origin: United States
TCIN: 52087816
UPC: 019014712335
Item Number (DPCI): 083-12-0223
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Amount :

% Daily Value*
Crude Protein (Min) 30%
Crude Fat (Min) 11%
Crude Fat (Max) 13.5%
Crude Fiber (Max) 8.3%
Moisture (Max) 10%
Calcium (Ca) (Min) 0.75%
Phosphorus (P) (Min) 0.65%
Potassium (Min) 0.65%
Taurine (Min) 0.13%
L-Carnitine (Min) 80mg/kg
Omega-6 Fatty Acids (Min) 2%
Omega-3 Fatty Acids (Min) 0.2%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

chicken, chicken by-product meal, corn grits, corn gluten meal, ground whole grain corn, ground whole grain sorghum, dried plain beet pulp, turkey, powdered cellulose, natural flavor, potassium chloride, brewers dried yeast, dried egg product, sodium bisulfate, caramel color, choline chloride, calcium carbonate, fish oil (preserved with mixed tocopherols), fructooligosaccharides, vitamins [vitamin e supplement, niacin, ascorbic acid, vitamin a acetate, calcium pantothenate, biotin, thiamine mononitrate (source of vitamin b1), pyridoxine hydrochloride (source of vitamin b6), vitamin b12 supplement, riboflavin supplement (source of vitamin b2), vitamin d3 supplement, folic acid], taurine, minerals [zinc oxide, manganese sulfate, copper sulfate, potassium lodide], mixed tocopherols and citric acid (preservatives), l-carnitine, rosemary extract

Shipping details

Estimated ship dimensions: 15.4 inches length x 21.7 inches width x 9.9 inches height
Estimated ship weight: 22.4651 pounds
This item ships in its original packaging, revealing what’s inside. ·Details

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: is the kibble one color or two

submitted by Sherry - 4 months ago
  • A: Hello, the IAMS™ PROACTIVE HEALTH™ Indoor Weight & Hairball Care kibbles do have a slight variation in color. Please feel free to contact our Pet Parent Partners if we can ever be of assistance. You can reach out to us on our website at https://www.iams.com/contact-us Thank you!

    submitted byIams Consumer Relations - 4 months ago
    Brand expert
4.5 out of 5 stars with 1127 reviews
quality: 4.58 out of 5
easy to digest: 4.53 out of 5
cat likes it: 4.74 out of 5
value: 4.53 out of 5
nutrition: 4.41 out of 5
86% would recommend
22 recommendations

Trusted

5 out of 5 stars
maryannl17 - 1 month ago
originally posted on influenster.com
I have three cats and they love this dry. It is reasonably priced. My cats are very fussy and they clean their dishes empty. Don't be afraid to buy for your animals.
Did you find this review helpful?

Gas

5 out of 5 stars
NMNala - 2 months ago
originally posted on iams.com
Let me start by saying I've only fed my cat Iams. I've tried a couple of types but once I found Proactive Health I was excited. How ever I believe this formula is giving her gas & causing more frequent BM. Has anyone else experienced this??
1 reply from Mars PetCare team - 2 months ago
We are so sorry to hear that your kitty is experiencing this after eating IAMS. The quality of our products and the safety of the pets we feed are our first priorities and would love the opportunity to speak with you! Please contact our Pet Parent Partners on our website at https://www.iams.com/contact-us or please send us a chat by visiting our home page! Thank you!
Did you find this review helpful?

The best dry cat food

5 out of 5 stars
timothyc31 - 3 months ago
originally posted on influenster.com
The only cat food my cat will eat, great quality ingredients. Love the sizes of packages. Just a great affordable dry food I feel good about feeding my animals
Did you find this review helpful?

Great cat food!

5 out of 5 stars
vitins - 5 months ago
originally posted on influenster.com
This is a great product. Both of our cats love this brand of cat food. We have been using this cat food for multiple years now and never had any issues. It seems to be working very well for our cats. I would recommend this.
2 guests found this review helpful. Did you?

Tailored for Indoor Cats:

4 out of 5 stars
megan1981 - 6 months ago
originally posted on influenster.com
Pros: Tailored for Indoor Cats: This formula is specifically designed for indoor cats, addressing common issues like weight management and hairball control. It helps maintain a healthy weight with fewer calories and promotes easy digestion. High-Quality Protein Sources: With chicken and turkey as primary ingredients, the food provides high-quality protein that supports lean muscle maintenance and overall health, essential for less active indoor cats. Hairball Reduction: The inclusion of natural fiber helps reduce hairballs, promoting healthy digestion and easier passage of hair through the digestive tract. This is particularly beneficial for cats prone to frequent hairballs. Weight Management: Formulated with L-carnitine and reduced fat content, it supports a healthy metabolism and helps manage weight, aiding in the prevention of obesity in less active indoor cats. Balanced Nutrition: Iams ProActive Health provides a balanced blend of vitamins, minerals, and antioxidants, supporting immune health, skin and coat health, and overall well-being. Affordable: Compared to other specialty cat foods, it is relatively affordable, offering good value for a quality product aimed at indoor cat health concerns. Cons: Corn and Grain Ingredients: The presence of corn, grains, and other fillers might not be suitable for all cats, particularly those with grain sensitivities or allergies. Some pet owners prefer grain-free options for their pets. Taste Preferences: Some cats may be picky and not favor the taste of this particular formula. Taste preferences vary widely among cats, and transitioning might be challenging for some. Kibble Size: The kibble size might be too large for some cats, especially older ones with dental issues, making it harder for them to chew comfortably. Artificial Additives: The inclusion of artificial preservatives or colors may be a concern for pet owners looking for a more natural diet for their cats. Caloric Content: While designed for weight management, portion control is crucial. Overfeeding can still lead to weight gain, so owners need to carefully monitor feeding quantities. Packaging: Some users find the packaging to be less than ideal for maintaining freshness once opened. Transferring to a sealed container might be necessary to preserve the food’s quality over time.
2 guests found this review helpful. Did you?

Good purchase

4 out of 5 stars
Thumbs up graphic, would recommend
ckny - 6 months ago, Verified purchaser
All of my cats like it. The shipping is timely.
cat likes it: 4 out of 5
easy to digest: 4 out of 5
nutrition: 4 out of 5
quality: 4 out of 5
value: 4 out of 5
Did you find this review helpful?

Best dry cat food for the price

4 out of 5 stars
kyri_blu - 6 months ago
originally posted on influenster.com
It's the best dry cat food. I highly recommend it for kittens and cats. It makes their coat so shiny and healthy. It's the best quality dry food for the price. It really helps with fur balls and the digestive system.
1 guest found this review helpful. Did you?

balanced food at an affordable price

5 out of 5 stars
irinas70 - 6 months ago
originally posted on influenster.com
The food is of very decent quality, small to medium sized granules. The food contains the necessary vitamins and microelements. For the money, this food is simply a godsend; the Bengal cat eats it with pleasure. effective food, I would like a zip lock on the package.
1 guest found this review helpful. Did you?

It’s great

5 out of 5 stars
susann75 - 8 months ago
originally posted on influenster.com
My cat loves this food. I think the ingredients are very healthy. I don’t think there’s any problem with her digesting it. I will continue to.Buy
Did you find this review helpful?

Cats love it

5 out of 5 stars
jckknndy - 9 months ago
originally posted on influenster.com
Feed it to my cat and have been feeding it to my cats my whole life. I can always count on Iams to deliver a good product my cats enjoy and don’t throw up.
1 guest found this review helpful. Did you?

One hairball in his whole life

5 out of 5 stars
sarahc1523 - 9 months ago
originally posted on influenster.com
Oliver (my cat) loves iams he started with the kitten food and is now eating this one. He loves it, the ingredients aren’t half bad and he has had ONE hairball ever.
1 reply from Mars PetCare team - 8 months ago
We're so thrilled to hear that Oliver is enjoying IAMS! Thanks for taking the time to share with us!
Did you find this review helpful?

Good

5 out of 5 stars
vjessymx - 9 months ago
originally posted on influenster.com
Only one my picky cat eats. This really helps his fur and hairball issues. Prior to this, he had a lot of issues with that. The ingredients are good, as meat is the first ingredient.
1 reply from Mars PetCare team - 9 months ago
Thanks for sharing how pleased you are with feeding IAMS! We appreciate hearing that your one kitty is enjoying our food!
2 guests found this review helpful. Did you?

Made all three cats sick & killed one of them

2 out of 5 stars
Dave1 - 9 months ago
originally posted on iams.com
We bought the chicken and turkey bag about 10 days ago for our three cats. Immediately after our elderly 15 year old cat ate some of this, she started vomiting consistently, then lost her appetite and refused to eat or drink any liquids. She became lethargic, had trouble walking around, couldn’t make it to her litter box anymore, and ultimately became catatonic and was put down. Our other two cats, who are 9 and 1, also ate some of this. They started vomiting shortly after as well. We swapped out the food for something else, and they’re doing much better now. This is completely negligent and irresponsible for a company to continue marketing a product that has induced known and sometimes life threatening and catastrophic health issues witnessed by numerous cat owners dating all the way back to 2018. I have cross-checked reviews for this product on other resellers’ sites, and people are reporting the same things about their cats: refusal to eat, diarrhea, vomiting, and having to visit the vet due to extreme health issues.
1 reply from Mars PetCare team - 9 months ago
We are so very sorry to hear that your kitties were experiencing this! The quality of our products and the safety of the pets we feed are our first priorities and would appreciate the opportunity to speak with you! Please contact our Pet Parent Partners on our website at https://www.iams.com/contact-us or please send us a chat by visiting our home page! Thank you!
5 guests found this review helpful. Did you?

Good choice

5 out of 5 stars
sarahb1727 - 10 months ago
originally posted on influenster.com
My cat loves this food! She’s never had hairballs. And it doesn’t smell gross like some other cat food options. She is pretty chunky but I can’t help over feeding her cute face lol
2 guests found this review helpful. Did you?

Cat food

4 out of 5 stars
mariac1871 - 10 months ago
originally posted on influenster.com
This food definately has helped my female cat with hair balls. She over grooms and often throws up. I do notice now that maybe this happens once a month compared to it happening almost daily before.
Did you find this review helpful?

Picky cat loves it!

5 out of 5 stars
halos829 - 11 months ago
originally posted on influenster.com
My cat is very picky and rarely eats anything else! She’s always stayed at a perfectly healthy weight while on this food and she has no issues with hairballs at all! She moved over from her kitten food to this one perfectly fine. I recommend!
Did you find this review helpful?

Great product with quality ingredients to feet your fur family member.

5 out of 5 stars
patg11 - 1 year ago
originally posted on influenster.com
I received Iams Proactive Health Indoor Weight & Hairball Managenent in exchange for an honest review. Well, my great grandkittie loves this food. Obviously for the taste, me... not so much. I like it for the fact that it is vet recommended (also from my vet too). The product is made in the USA from quality ingredients. How could you ask for anything more? Well, it also helps control his weight and there are no fillers in this prodict. I went out and bought other Iams flavors as it is now a new staple in our pet home. Thanks, Iams, for offering great products for the feline in our family.
2 guests found this review helpful. Did you?

My cats like it

5 out of 5 stars
Thumbs up graphic, would recommend
Becky - 1 year ago, Verified purchaser
My cats love this flavor.
nutrition: 4 out of 5
cat likes it: 5 out of 5
value: 4 out of 5
quality: 4 out of 5
easy to digest: 4 out of 5
Did you find this review helpful?

Good

5 out of 5 stars
bellag121 - 1 year ago
originally posted on influenster.com
This is the only cat food my cats really love. The ingredients are good. I have 3 cats and they all love it. We just recently started getting hairballs with one of my cats. My cats weights are good.
1 reply from Mars PetCare team - 1 year ago
We're so happy to hear that all your kitties are enjoying IAMS! Thanks for sharing with us!
Did you find this review helpful?

Works Better than Priciest Brands!

5 out of 5 stars
siberiancatmom - 1 year ago
originally posted on iams
I switched over to Iams from a much more pricey brand for hairball control after they changed their formula to have byproducts as their first ingredient. IAMS was half the price of the other brand, but more importantly, it seems to be working better than the previous brand after a month of trying it! Less hairballs and seemingly less constipation for my cat who struggles with this. Their diet is half wet food, but this variety of IAMS seems to be helping! They're a fan of the taste, too! :)
1 reply from Pet Parent Partner team - 1 year ago
It is just wonderful to hear IAMS is working out so well. We just love hearing how much our furry friends enjoy it but we also love to hear when they are receiving all the benefits from it too! Thank you for the review.
3 guests found this review helpful. Did you?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyOpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy