New ArrivalsClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyHealthPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetShop by CommunityTarget OpticalGift CardsDealsClearanceTarget New ArrivalsEasterWomen’s Western OutfitsTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Apple iPhone 17 Pro - 2 of 4Apple iPhone 17 Pro - 3 of 4Apple iPhone 17 Pro - 4 of 4
Apple iPhone 17 Pro - 1 of 4

iPhone 17 Pro (256GB) - Silver

Price Varies

ColorSilver
  • Cosmic Orange
  • Deep Blue
  • Silver
Capacity256GB

Out of Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • UNIBODY DESIGN. FOR EXCEPTIONAL POWER.—Heat-forged aluminum unibody design for the most powerful iPhone ever made.
  • DURABLE CERAMIC SHIELD. FRONT AND BACK.—Ceramic Shield protects the back of iPhone 17 Pro Max, making it 4x more resistant to cracks.² And the new Ceramic Shield 2 on the front has 3x better scratch resistance.³
  • THE ULTIMATE PRO CAMERA SYSTEM—With all 48MP rear cameras and 8x optical-quality zoom—the widest zoom range ever in an iPhone. It’s the equivalent of 8 pro lenses in your pocket.
  • 18MP CENTER STAGE FRONT CAMERA— Flexible ways to frame your shot. Smarter group selfies, Dual Capture video for simultaneous front and rear recording, and more.
  • A19 PRO CHIP. VAPOR COOLED. LIGHTNING FAST.—A19 Pro is the most powerful iPhone chip yet, delivering up to 40 percent better sustained performance.
  • BREAKTHROUGH BATTERY LIFE—The unibody design creates massive additional battery capacity, for up to 33 hours of video playback.⁴ Charge up to 50% in 20 minutes.⁵
  • IOS 26. NEW LOOK. EVEN MORE MAGIC.—A fresh design with Liquid Glass. Beautiful, delightful, and instantly familiar. With a more vibrant Lock Screen, customizable backgrounds and polls in Messages, Call Screening, and more.⁶
  • BUILT FOR APPLE INTELLIGENCE—Personal, private, powerful. Write, express yourself, and get things done effortlessly.⁷
  • SATELLITE FEATURES—If you don’t have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks.⁸ In a severe car crash, iPhone can connect to emergency services when you can’t.⁹
  • STRONGER CONNECTIVITY. SUPERFAST SPEEDS.—Stay connected at faster speeds with secure connections to Wi-Fi 7,¹⁰ 5G networks,¹¹ and Bluetooth 6, plus eSIM.¹²
  • ESIM, FLEXIBLE. SECURE. SEAMLESS.—iPhone 17 Pro activates with an eSIM.¹² With eSIM, you enjoy greater flexibility, enhanced convenience, increased security, and seamless connectivity, especially when traveling internationally.
  • PRIVACY—A whole new level of privacy and security. Built in.

Description

iPhone 17 Pro. The most powerful iPhone ever. Brilliant 6.3-inch display,1 aluminum unibody design, A19 Pro chip, all 48MP rear cameras, and breakthrough battery life.

Legal
¹The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air), or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
²Compared with the glass back of previous-generation iPhone.
³Compared with previous-generation iPhone.
⁴All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
⁵Testing conducted by Apple in July 2025 using preproduction iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max units and software, USB C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage, and environmental factors; actual results will vary.
⁶Some features may not be available for all countries or all areas.
⁷Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
⁸Satellite features are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Some satellite features require a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. Satellite connectivity is provided by Globalstar and its affiliates. See support.apple.com/kb/HT213885 for more information.
⁹iPhone 17, iPhone 17 Pro, and iPhone Air can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
¹⁰Wi‑Fi 7 available in countries and regions where supported.
¹¹Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
¹²iPhone 14, iPhone 15, iPhone 16, iPhone 17, and iPhone Air models are activated with an eSIM and do not support a physical SIM. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). See your carrier for details. To learn more, visit apple.com/esim.

Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 5.91 Inches (H) x 2.83 Inches (W) x .34 Inches (D)
Weight: 7.27 Ounces
Product Model: Apple iPhone 17 Pro
Electronics Condition: New
Electronics Features: Always-On Display
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2622 x 1206
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: Wi-Fi 7 (IEEE 802.11be), 5G, Bluetooth 6.0
Screen Size: 6.3 Inches
Processor Speed: 1 GHz
IP rating: IP68
Processor model: A19 Pro Chip
Camera Megapixels (Front Facing): 18 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 19, 2025
TCIN: 90539821
UPC: 195950626162
Item Number (DPCI): 255-14-1280
Origin: Made in the USA and Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 6.63 inches length x 3.52 inches width x 1.14 inches height
Estimated ship weight: 0.82 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Additional product information and recommendations

4.4 out of 5 stars with 6841 reviews
4 out of 5 stars
1 February, 2026
originally posted on ATT.com
Image

product > service

Product is great, but the service is not too okay.
Boman
Did you find this review helpful?
3 out of 5 stars
31 January, 2026
originally posted on ATT.com
Image

Unless you have an 8 or older, there’s no point

It literally is not an improvement over the iPhone 13 (non-pro) i upgraded from, as far as I can tell. The camera is no better, the battery last pretty much the same time, etc. I will say on iOS 26, the 13 did get a bit laggy and buggy, but aside from that this 17 Pro has zero noticeable improvement as far as the end-user side of things.
Hr484
Did you find this review helpful?
2 out of 5 stars
31 January, 2026
originally posted on ATT.com
Image

Slow browsing quality

The camera is 5 starts, but the speed of the phone and delay on the web browser leaves a lot to be desired. I have to use Safari in private mode to open certain browsers.
Hmiller
Did you find this review helpful?
5 out of 5 stars
30 January, 2026
originally posted on ATT.com
Image

Great

It’s a big upgrade from the 15 that we had
Did you find this review helpful?
5 out of 5 stars
29 January, 2026
originally posted on ATT.com
Image

This has been great, so far great upgrade

Great camera and speaker speakers
ED H85
Did you find this review helpful?
5 out of 5 stars
29 January, 2026
originally posted on ATT.com
Image

Amazing upgrade!

I am so glad I went with the 17 pro! The camera is amazing and all the new features too!
Speedrack101
Did you find this review helpful?
5 out of 5 stars
28 January, 2026
originally posted on ATT.com
Image

Really good!

really good with minor upgrades
J Dionne
Did you find this review helpful?
3 out of 5 stars
28 January, 2026
originally posted on ATT.com
Image

It is nice looking

Battery life seems just as bad as my 15 pro max
1 reply from AT&T CARE - Isabella team - 16 days ago
Hello there, Jacqueline. Thank you for sharing your thoughts with us. We're sorry to hear that battery life of the iPhone 17 Pro didn't exceed your expectations. While every new phone should feel like a step forward, issues like faster‑than‑expected battery drain and overheating can sometimes be improved by restarting the device, checking for the latest software update, or resetting network settings. A few basic steps that can sometimes help with battery life: -Check for and install any available software updates. -Review Battery Usage in Settings to see which apps are using the most power. -Reduce screen brightness. -Disable background app refresh for nonessential apps. We recommend you check this iPhone User Guide: https://support.apple.com/guide/iphone/welcome/ios where you can learn more about your phone, its features, and how to maximize it. If the issues continue, please complete our self‑service form at https://www.att.com/get-support/?source=ILC309046520 Our team will be happy to help you find the best solution for your situation. At AT&T, we’re committed to helping you get the most from your technology—whether it’s maximizing device features, managing upgrades, or finding the best plan to fit your needs. If you have any questions or would like personalized tips for your iPhone 17 Pro Max, we’re here to help!
Jacky1
Did you find this review helpful?
5 out of 5 stars
25 January, 2026
originally posted on ATT.com
Image

iPhone air

Great phone, very happy with it most comfortable phone I have ever had. Very light and comfortable to handle Wish I had of gotten it sooner
jcwveteran
Did you find this review helpful?
5 out of 5 stars
24 January, 2026
originally posted on ATT.com
Image

iPhone 17pro

Works well, as expected with Apple’s most prominent device. I have no complaints.
Nordoman
Did you find this review helpful?
5 out of 5 stars
23 January, 2026
originally posted on ATT.com
Image

Best IPhone Made So Far

Great Phone, has allot of new features that I discover daily.
JuanCarlos2324
Did you find this review helpful?
5 out of 5 stars
23 January, 2026
originally posted on ATT.com
Image

iPhone 17 pro

The phone is very a very nice color
Camlynn
Did you find this review helpful?
5 out of 5 stars
22 January, 2026
originally posted on ATT.com
Image

Review of new phones

Great camera and picture quality
Antwa T
Did you find this review helpful?
5 out of 5 stars
21 January, 2026
originally posted on ATT.com
Image

We love this phone. Great camera and nice color.

Great phone and nice color
Did you find this review helpful?
5 out of 5 stars
20 January, 2026
originally posted on ATT.com
Image

excellent upgrade

no issues, great device. Same quality as expected
coco_x
Did you find this review helpful?
3 out of 5 stars
20 January, 2026
originally posted on ATT.com
Image

Just Okay

This phone is just okay. The screen freezes a lot; I have never had this problem with any iPhone before.
MPMHNPW
Did you find this review helpful?
5 out of 5 stars
20 January, 2026
originally posted on ATT.com
Image

iPhone 17 pro

I am happy with my phone even though I am technologically challenged
Abuela1
Did you find this review helpful?
5 out of 5 stars
19 January, 2026
originally posted on ATT.com
Image

iPhone... Meh...

It's an iPhone... Same phone different model very little changes to the average consumer.
Super12thMan
Did you find this review helpful?
5 out of 5 stars
19 January, 2026
originally posted on ATT.com
Image

Love it!

Love the new iPhone and all its features.
Candace D
Did you find this review helpful?
5 out of 5 stars
19 January, 2026
originally posted on ATT.com
Image

Awesome purchase. Love the 17pro and features!!!

Great purchase and love the device
Nonk
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy