Sponsored
IT Cosmetics Bye Redness Serum - 1 fl oz - Ulta Beauty
$36.00
In Stock
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At a glance
Sponsored
About this item
Highlights
- Real results:
- In 1 week, clinical improvement** in:
- Redness
- Skin clarity
- Smoothness
- Strengthens the skin's moisture barrier in 1 hour***
- **Based on an 8-week clinical study.
- ***Based on a 1-hr instrumental TEWL study."
Description
IT Cosmetics Bye Bye Redness Serum is your skin-calming serum with a lightweight, milky texture that instantly reduces facial redness with light-reflecting green pigments and improves the look of skin tone and texture over time. Safe for eczema and rosacea-prone skin.
Twice daily, apply 3-4 drops onto clean skin, using fingertips to press onto face.
Avoid contact with eyes. If contact occurs, rinse thoroughly with water.
YOUR BYE BYE REDNESS ROUTINE
1.Cleanse: Confidence in a Cleanser 2.Treat: Bye Bye Redness Serum
3.Hydrate: Confidence in a Cream Anti-Aging Moisturizer
4.Protect: CC+ Cream SPF 50+
Twice daily, apply 3-4 drops onto clean skin, using fingertips to press onto face.
Avoid contact with eyes. If contact occurs, rinse thoroughly with water.
YOUR BYE BYE REDNESS ROUTINE
1.Cleanse: Confidence in a Cleanser 2.Treat: Bye Bye Redness Serum
3.Hydrate: Confidence in a Cream Anti-Aging Moisturizer
4.Protect: CC+ Cream SPF 50+
Scent: Unscented
Health Facts: Contains Colloidal Oatmeal
Product Form: Serum
Beauty Purpose: Color Correction, Tone Correction
Recommended Skin Type: Sensitive
Net weight: 1 fl oz (US)
TCIN: 89987628
UPC: 3605972891983
Item Number (DPCI): 342-01-0366
Origin: Made in the USA or Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.42 inches length x 1.54 inches width x 4.07 inches height
Estimated ship weight: 0.21 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This serum has garnered attention for its effectiveness in reducing redness associated with rosacea and sensitive skin. Many guests report significant improvements in their skin's appearance, with a soothing and hydrating feel. The lightweight formula allows for easy application under makeup, making it a versatile addition to daily skincare routines. While some guests experienced varying results, the overall consensus highlights its potential to calm irritation and enhance skin texture.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1935 reviews
66% would recommend
3 recommendations
3 out of 5 stars
8 November, 2025
originally posted on itcosmetics.com
Just okay
I didn’t notice that it reduced redness, however it’s a good moisturizer.
1 reply from ITC CS team - 2 days ago
Hi Jojo70! We are so sorry to hear you did not notice any reduction in your redness after using our Bye Bye Redness Serum. We certainly understand how disappointing IT is when a product does not provide the results you were looking for. As per our website you should notice results in a week. We will gladly accept the return of any product purchased at itcosmetics.com within 30 days of the order date. If your purchase was made from our website, within the last 30 days, please use this link https://tinyurl.com/25qu9tu3 and follow the steps to complete your return. We hope this is helpful and we appreciate your comments!
5 out of 5 stars
8 November, 2025
originally posted on itcosmetics.com
Redness
This works and reduces the redness. While it goes on cold and wet. It dries fast and you can’t even tell it’s on
5 out of 5 stars
4 November, 2025
originally posted on itcosmetics.com
Impressed
[This review was collected as part of a promotion.] I bought this skeptical as to how much it would help but it has! I've seen a noticeable difference around my red/dry spots. It's evened it out and blends it quite well. It is expensive but for the amount needed it's worth it.
4 out of 5 stars
17 October, 2025
originally posted on itcosmetics.com
I think it's awesome. Still working on loving it
[This review was collected as part of a promotion.] I think this product has amazing benefits and potential. Still working on what applications work the best for me.
1 out of 5 stars
12 October, 2025
originally posted on itcosmetics.com
Didn't work for me.
[This review was collected as part of a promotion.] Didn't work for me. It did not reduce my redness and broke my face out.
1 reply from ITC CS team - 1 month ago
Hi there! Thanks for trying our Bye Bye Redness Serum! We are so sorry to hear IT did not work for you and caused your face to break out. We can certainly understand how uncomfortable and frustrating this can be. We would like to get more information about your experience. Please Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. and provide the agent answering your call with this case number 43197159. IT would be helpful if you have the product with you when you call. We look forward to speaking with you!
5 out of 5 stars
2 October, 2025
works perfectly
[This review was collected as part of a promotion.] this serum is lightweight and does exactly what it says it does. i gets rid of redness with irritating my sensitive skin. it layers perfectly with my other skincare products. i highly recommend
5 out of 5 stars
24 August, 2025
originally posted on http://www.ulta.com
Helps redness from roscea!!
I have roscea and the redness i experience isnt on the extreme end, but it still happens. I also have sensitive, dry acne prone skin all in which makes it even more difficult to find products that work for me especially for improving my roscea. Found this product and I started with just wearing in the am and it works amazing. Very conditioning for my dry skin but also helps with the redness. Ive experienced not sensitivity to this product either its very gentle and if you're experiencing a roscea flare it helps calm the skin in my experience. Highly recommend!
5 out of 5 stars
12 August, 2025
originally posted on itcosmetics.com
Great for my rosacea
[This review was collected as part of a promotion.] It is so hard to find products that don't irritate my skin. IT makeup and skin care are the only things that I have found that work. I love this serum. It definitely minimizes my redness
1 out of 5 stars
4 August, 2025
originally posted on http://www.ulta.com
Waste of money...
I have been using Bye Bye Redness Serum for over a month. Unfortunately the only thing g that has gone Bye Bye was the money I paid for the serum. It has done absolutely nothing to reduce the redness in my complexion. I would give zero stars if that were an option.
5 out of 5 stars
27 July, 2025
originally posted on itcosmetics.com
Great Results
[This review was collected as part of a promotion.] I suffer from rosacea redness and this product has helped so much! It was instant relief after one use. I thought it was too good to be true. I kept using it and the redness has improved dramatically. Highly recommend, I can now go makeup free more comfortably.
5 out of 5 stars
22 July, 2025
originally posted on itcosmetics.com
Serum
[This review was collected as part of a promotion.] Love this serum it clears my rosacea really well very soothing
5 out of 5 stars
19 July, 2025
originally posted on itcosmetics.com
Reduced redness
This product does what it says. It has reduced the redness on my face dramatically. I can go without makeup without feeling like a tomato. I still have some redness but definitely much less. Hoping with continued use, it will continue to reduce.
2 out of 5 stars
19 July, 2025
originally posted on itcosmetics.com
it was ok
[This review was collected as part of a promotion.] did not see a big enough change in redness compared to price
1 reply from ITC CS team - 4 months ago
Thank you so much for sharing your honest feedback with us. We truly understand how frustrating it can be when a product doesn’t meet your expectations, especially when dealing with redness. Your experience matters a lot to us! For best results, we recommend applying the Bye Bye Redness Serum to clean skin both morning and night. Try dispensing 1-2 pumps onto your fingertips, then gently and evenly distribute it onto your face, focusing on areas like your cheeks, forehead, nose, and chin. Using light pressure, smooth and blend the serum until it’s fully absorbed. Sometimes, consistent use with this method can make a noticeable difference over time. We’re here to support you on your skincare journey!
1 out of 5 stars
22 June, 2025
originally posted on itcosmetics.com
Does nothing
Doesn’t work. A tinted primer works much better. Don’t waste your money.
1 reply from Consumer Care Center team - 5 months ago
Hello Jenn SH! We're truly sorry to hear that our Bye Bye Redness Serum didn't meet your expectations for reducing visible redness. We understand that finding the right solution for sensitive skin concerns is incredibly important, and we appreciate you sharing your experience. We always strive to create products that deliver visible results, and your feedback is valuable as we continuously work to develop effective solutions for our customers.
5 out of 5 stars
19 June, 2025
originally posted on itcosmetics.com
Bye bye redness
I have rosacea and this product is my answer to it. It helped to stop my testosterone hormone but still have a lesser case but now as long as I daily use I don’t have a problem! . Thank you It Cosmetics, Vivian
2 out of 5 stars
18 June, 2025
originally posted on itcosmetics.com
Made my rosacea flare up
This may work for others, but it made my rosacea flare up really badly and caused bad breakouts. I had to stop using it.
1 reply from Consumer Care Center team - 5 months ago
Hello Kimberiffany! We are very sorry to hear about your experience with our Bye Bye Redness Serum. We would like to speak to you directly about this. Please contact us at 800-356-5120 M-F 9:00 am – 5:00 pm ET for assistance and provide the reference #41627939. We look forward to speaking with you!
2 out of 5 stars
18 June, 2025
originally posted on itcosmetics.com
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1 reply from ITC CS team - 2 months ago
Hi AZERTYH! We appreciate you taking the time to leave your review on the Bye Bye Redness Serum. Unfortunately we cannot see the review to determine if or how we can assist you. We respectfully request you call our Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. and we will be happy to assist you in any way we can. Please provide the agent answering your call with this case number 42788338. We look forward to speaking with you!
5 out of 5 stars
17 June, 2025
originally posted on itcosmetics.com
Great product to calm down the red spots
I add this to my routine everyday as I have red splotches on my cheeks and this easy serum calms them down asap -it feels good on your face.
4 out of 5 stars
17 May, 2025
originally posted on http://www.ulta.com
Appears to be working
I think this is working/helping reduce the red irritation I've been battling on my skin. At first, I might have over applied and my skin became even more red (gah!) but I took a 24 hour break and then started applying a little bit both in the morning and the evening (one squirt). Now I'm on Day 10 and my face doesn't hurt and the red is almost gone. Fingers crossed this continues
1 out of 5 stars
10 May, 2025
originally posted on itcosmetics.com
Doesn’t work!
Unfortunately, this did nothing. I was really disappointed that absolutely none of the redness was even blurred. I tried it another time, thinking maybe it was just not mixed well from shipping, still did not look like anything was on my skin. It was watery, thin and opaque. I do not recommend.
1 reply from ITC CS team - 1 month ago
Hello there! We appreciate your feedback regarding the Bye Bye Redness Serum having no results after using a few times. We understand your disappointment. This product will neutralize instantly with visible improvement over time. In one hour it soothes sensitivity and strengthens skin moisture barrier with the ingredient Colloidal Oatmeal. In one week it will reduce facial redness with clinical improvement in tone evenness, skins texture and you will see a improvement. You will be amazed with the results. Thank you for reaching out to us.