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John Frieda Midnight Brunette Color Deepening Conditioner, Brunette Hair Cocoa and Evening Primrose Oil - 8.3 fl oz
$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- DEEPER BRUNETTE COLOR - Discover a deeper brunette color for natural brown or highlighted brown hair with our unique combination of natural ingredients - natural cocoa and evening primrose oil.
- RICH, DEEP MOISTURE - Take your natural or highlighted brunette to the next level while experiencing deep moisture and hydration for your hair.
- NATURAL COCOA AND PRIMROSE OIL - This blend of ingredients was specifically designed to elevate your brunette color and give you indulgent shades of dark hair.
- NATURAL AND COLOR TREATED HAIR - Whether your brunette is natural or treated, John Frieda Visibly Deeper Conditioner will help your color get to the richness you desire.
- HEALTHY TEXTURE AND WEIGHT - Infused with natural ingredients designed to cleanse and moisturize your hair, all while intensifying color for all shades of brunette.
Description
Nourish dry hair and deliver brilliant shine while enhancing the richness of your brunette hair. Formulated for both natural and color treated hair, the Midnight Brunette Visibly Deeper conditioner hydrates and intensifies all shades of natural or color-treated brunette hair with evening primrose oil and cocoa, so hair is healthy-looking and luminous. Find your deepest brunette color with our unique blend of natural ingredients. Use with John Frieda Midnight Brunette Visibly Deeper Color Deepening Shampoo each time you wash your hair for best results. Satisfaction Guaranteed. Limitations may apply.
Scent: Floral
Hair Type: Normal
Health Facts: Non-Toxic
Product Form: Cream
Sustainability Claims: Cruelty-Free
Recommended Use: Daily
Package Quantity: 1
Beauty Purpose: Conditioning
Net weight: .56 Pounds
Features: Rinse-Off
Street Date: November 16, 2015
TCIN: 17428235
UPC: 717226224706
Item Number (DPCI): 063-00-1571
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, glycerin, cetearyl alcohol, dimethicone, behentrimonium chloride, fragrance, dipropylene glycol, benzyl alcohol, dimethiconol, peg-14m, amodimethi cone, disodium edta, trideceth-12, oenothera biennis (evening primrose) oil, cetrimonium chloride, propylene glycol, theobroma cacao (cocoa) extract, benzoic acid, caramel, ext. violet 2.
Shipping details
Estimated ship dimensions: 9.2126 inches length x 2.6772 inches width x 1.9685 inches height
Estimated ship weight: 0.6173 pounds
This item cannot be shipped to the following locations: Virgin Islands, U.S., APO/FPO, Northern Mariana Islands, Guam (see also separate entry under GU), American Samoa (see also separate entry under AS), United States Minor Outlying Islands
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Will this help cover grays?
submitted by KT - 3 years ago
A: This deepening conditioner will not cover gray hair, as it does not deposit color to your hair. It boosts hair alignment so strands stay together, and smoothes the hair surface, intensifying the shine and resulting in deeper brunette color. We'd love to learn more about your hair type and goals in order to make a more personalized recommendation. Please give us a call at 800-521-3189 so we can learn more and get started!
submitted byJohnFriedaExpert - 3 years agoBrand expert
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Summary of reviews
The John Frieda Brilliant Brunette Conditioner is generally well-received by guests for its ability to enhance the natural color of brunette hair, leaving it shiny and soft. However, some guests found the conditioner to be drying, especially for those with already dry or fine hair. The product's strong fragrance was also a point of contention, with some guests enjoying it, while others found it overpowering.
- Thumbs up graphic, Color enhancement
- Thumbs up graphic, Hair softening
- Thumbs up graphic, Shine boosting
- Thumbs down graphic, Strong fragrance
- Thumbs down graphic, Potential dryness
Generated by AI from the text of recent guest reviews (includes incentivized reviews)
4.2 out of 5 stars with 214 reviews
effectiveness: 3.5 out of 5
quality: 3.5 out of 5
value: 3.1 out of 5
73% would recommend
19 recommendations
Very Drying
3 out of 5 stars
Thumbs down graphic, would not recommend
Slight Orange scent - 1 year ago
This is not curly-girl-approved as it contains silicones, Dimethicone Dimethiconol, Amodimethicone. Although I do like the color tint that this gave my light brown hair, it is very drying, It may work if you already have oily hair, but for someone like me who has dry, wavy/fine hair, this made my hair drier, It may work if you use a good leave-in conditioner, I did not try it again because it does have a strong smell and I am very sensitive to certain scents.
Nice Conditioner for Brunettes
5 out of 5 stars
Thumbs up graphic, would recommend
Joanie13 - 1 year ago, Verified purchaser
This conditioner is lightweight and helps to increase the dark color of a brunnette. Paired with the shampoo and it's a win.
Color
5 out of 5 stars
Thumbs up graphic, would recommend
sandort4 - 2 years ago, Verified purchaser
This product works great for in between coloring!
NOT color safe
1 out of 5 stars
Thumbs down graphic, would not recommend
Suz - 2 years ago
I trusted the label when it said it was for colored hair. I didn't bother to read the ingredients, which are basically a ton of different kinds of sulfates, which my colorist had told me to stay away from. One use of this stuff and my hair turned orange. Awful!
Beautiful
5 out of 5 stars
Thumbs up graphic, would recommend
scimmia1234 - 2 years ago, Verified purchaser
Smells great, makes my hair look glossy and beautiful.
Amazing stuff
5 out of 5 stars
Thumbs up graphic, would recommend
angeln627 - 2 years ago, Verified purchaser
I have greying dark blonde hair and thought I'd try this before dyeing it again. This conditioner has turned my grey a beautiful gold and brought out highlights all over my head. I get compliments all the time now. Great stuff!
great color, not super hydrating
4 out of 5 stars
Thumbs up graphic, would recommend
CatC - 2 years ago, Verified purchaser
Product deepened my brown color as it was fading. Lovely smell. Not super hydrating for curly hair - will not use every time, probably Ok for normal or oily hair.
Best product!
5 out of 5 stars
Suze - 3 years ago
originally posted on johnfrieda.com
Used Brilliant Brunette Color Deepening Conditioner to tone down fried white highlights. Brought my color back to life!
(no review title)
5 out of 5 stars
Thumbs up graphic, would recommend
annc70 - 4 years ago
I color my hair and I feel like this helping keep my color from fading as quickly and making roots less noticeable. Strong scent that is almost a little masculine.
(no review title)
5 out of 5 stars
Thumbs up graphic, would recommend
Bri - 4 years ago
I stopped coloring my hair over 8 years ago and my natural brown has more of a grey/silver undertone. I wanted to deeper my color without using actual hair dye. It has a super strong fragrance but it wasn’t bothersome to me. My hair did look different after one wash & I’m excited to see how it looks after a couple washes. I have curly hair so I did notice my hair got more oily the following days. 
(no review title)
1 out of 5 stars
Thumbs down graphic, would not recommend
Catlady - 4 years ago, Verified purchaser
I did not find the shampoo help for my hair. It does not make any difference to my color.
1 reply from JohnFriedaExpert team - 4 years ago
We're so sorry to hear that you didn't quite see a difference in your results! We appreciate your honest feedback as it helps us to improve. We'll be sure to share your feedback internally!
It smells like mens cologne
3 out of 5 stars
Tracy - 5 years ago
originally posted on johnfrieda.com
The product work ok but it smells like a mens cologne.
1 reply from John Frieda Customer Service team - 5 years ago
We're so sorry to hear that you didn't love the way this smelled! Your feedback is important to us, so we'll be sure to share your review internally.
Shine and Smooth
4 out of 5 stars
Anne21 - 5 years ago
originally posted on johnfrieda.com
My hair has never been so shiny and smooth, this product literally brings out the color/highlights I have.. I only gave it 4 stars however because of the fragrance.. please tone it down a notch, it is pretty strong and a bit "masculine" to my taste
Fantastic Product
5 out of 5 stars
ByTheSea - 5 years ago
originally posted on johnfrieda.com
I adore the Brilliant Brunette line. The Color Deepening Conditioner prevents my color from fading, and always leaves my hair feeling and looking soft and beautiful. I highly recommend this product.
Fade My Color
2 out of 5 stars
Thumbs down graphic, would not recommend
disappopinted - 6 years ago
I gave this shampoo two stars because it does leave hair shiny and silky. In fact, it would be a fine clarifying shampoo, but as far as color goes, it did the opposite of what it claims. Instead of making my hair appear darker, it washed out much of the semi-permanent brunette color that was on my hair leaving it a shade light. I am annoyed that I now have to color it earlier than I would otherwise have had to do.
1 reply from JohnFriedaExpert team - 5 years ago
We're so sorry to hear that you didn't love this! We will certainly share your feedback with our product development team!
WHY IS THIS SO HARD TO FIND!!!!
5 out of 5 stars
STEPHANIE - 6 years ago
originally posted on johnfrieda.com
This worked pretty well (along with the shampoo) on my 20% gray hair, giving a nicely highlighted look - but is FABULOUS when combined with light brown henna, which I started using a few months ago. Tones down the slight red, which I don't care for, and - wow. Let's just say I have very expensive looking hair. I happen to love the chocolaty smell, by the way. I just wish it was easier to find -- only on-line in Washington DC? Come ON!!!
No complaints
4 out of 5 stars
Thumbs up graphic, would recommend
Kristen - 6 years ago, Verified purchaser
I think it may gradually deepen the color but I do not see a significant difference (however my hair is dark brown so maybe it is hard to tell). It leaves my hair soft enough that it is not too tangly (which can be a problem having fine, long hair). Overall I would buy again but it's not a must-have product for me.
Soft and bright
4 out of 5 stars
srblair10 - 7 years ago
originally posted on johnfrieda.com
Wow, the shine and softness of my hair after using this product is amazing. A great way to get a salon finish in the comforts of your home. Love it.
Totally made my hair frizzy
1 out of 5 stars
SuzyQ - 7 years ago
originally posted on johnfrieda.com
I've used tons of the brilliant brunette products and this was so different. After conditioning and drying, my hair was super frizzy and coarse. Flyaways galore. I can't believe how much more I paid for this product thinking it was going to be so much better than the other Brilliant Brunette conditioners! I recommend trying literally any other conditioner.
Brilliant Brunette is really Brillant!
5 out of 5 stars
Janrut81 - 7 years ago
originally posted on johnfrieda.ca
I love this hair care product. I feel like I've been to the salon after using this hair conditioner! It really refreshed and darkened my hair! It hair looked really healthy and hydrated after using this conditioner. i would definitely recommended to all Brunettes out there!