$5.29 sale price when purchased online
$5.99 list price
Target Online store #3991
About this item
Highlights
- 100% whole grains are a great-tasting source fiber and nutrients
- Packed with 14 grams of protein per serving to keep you fuller for longer
- Just add water (or milk and an egg for extra protein) to prepare batter
- No artificial preservatives
- Contains about 10 servings per box
Description
Kodiak Birthday Cake Flapjack and Waffle Mix is meant for those who seek more from their breakfast–like a meal that keeps you fuller for longer, and fuels your epic day. This flapjack and waffle mix is crafted with 100% whole grains, confetti sprinkles, and 14 grams of protein per serving which make it the perfect breakfast to kickstart your next adventure, from back-to-back meetings to wrangling the cubs for school.
Serving Size: 1/2 cup
Serving Per Container: About 8
Amount Amount Per Serving:
Calories: 230
% Daily Value*
Total Fat 3g4%
Saturated Fat 1.5g8%
Trans Fat 0g
Cholesterol 10mg3%
Sodium 420mg18%
Total Carbohydrate 36g13%
Dietary Fiber 4g14%
Sugars 11g
Added Sugars 10g20%
Protein 16g19%
Vitamin D 0mcg0%
Calcium 266mg20%
Iron 2mg10%
Potassium 175mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
100% whole grain wheat flour, 100% whole grain oat flour, vital wheat gluten, cane sugar, sprinkles (sugar, palm kernel & palm oil, corn starch, color [beet juice, vegetable juice, annatto extract, spirulina extract, turmeric, beta-carotene, paprika oleoresin], sunflower lecithin, carnauba wax), whey protein concentrate, wheat protein isolate, milk protein concentrate, leavening (monocalcium phosphate baking soda), buttermilk, light molasses (refinery syrup, cane molasses), natural flavor, sea salt.
Allergens & Warnings:
Contains milk and wheat. Due to processing on shared equipment, may contain trace amounts of egg, soy, and other tree nuts.Contains: Milk, Wheat
May Contain: Soy, Tree Nuts, Eggs
State of Readiness: Mix
Features: Whole Grain
Dietary Needs: High Protein
Package Quantity: 1
Net weight: 18 Ounces
Style: Waffles, Pancakes
TCIN: 82147016
UPC: 705599016431
Item Number (DPCI): 231-03-0252
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 8.75 inches length x 5.75 inches width x 2.25 inches height
Estimated ship weight: 1.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: Are the sprinkles separate
submitted by S - 4 months ago
A: The sprinkles are mixed into the the mix and not separated.
submitted bykodiakcakes team - 3 months agoBrand expert
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Summary of reviews
Guests appreciate the taste and added protein of this product, making it a hit for both kids and adults. It's versatile, used for breakfast, snacks, and even desserts. Some guests find it too sweet, but many enjoy the flavor and ease of preparation. The product is especially popular for its ability to cater to picky eaters and those looking for a protein boost.
Generated by AI from the text of recent reviews (includes incentivized reviews)
4.7 out of 5 stars with 261 reviews
taste: 4.58 out of 5
value: 4.4 out of 5
quality: 4.79 out of 5
90% would recommend
53 recommendations
The regular mix is so much better
2 out of 5 stars
Thumbs down graphic, would not recommend
May - 20 days ago, Verified purchaser
Not a pleasant taste. The regular buttermilk mix is so much better. No confetti flavor and not pancake texture either.
1 reply from kodiakcakes team team - 18 days ago
We are sorry to hear that the Birthday Cake Flapjack & Waffle Mix didn't quite hit the spot for your tastebuds. We value your feedback and will pass this along to our development team. If you can please email us directly at flapjacks@kodiakcakes.com we would love to make this up to you!
Its a no from me
2 out of 5 stars
Thumbs down graphic, would not recommend
Dev - 3 months ago, Verified purchaser
Very much has an overpowering protein flavor. Other Kodiak products don’t taste nearly as much like protein. Not a fan of this one personally.
1 reply from kodiakcakes team team - 3 months ago
We are sorry that the Birthday Cake Flapjack mix didn't quite hit the spot. We will be sharing this with our development team. In the meantime, please reach out to us at flapjacks@kodiakcakes.com so we can help get you some of the products you know and love!
.
3 out of 5 stars
KrisR - 3 months ago, Verified purchaser
Actually kinda good. Add vanilla makes it taste better
1 reply from kodiakcakes team team - 3 months ago
Sounds like you have found the winning combo to make good, great!
Will buy again
5 out of 5 stars
Thumbs up graphic, would recommend
Jbdjbd - 5 months ago, Verified purchaser
Delicious! Love flavor, consistency, and added protein.
1 reply from kodiakcakes team team - 4 months ago
Looks like your pancakes are stealing the show with their flavor, fluffiness, and sneaky protein boost! Who needs a breakfast chef when you've got this mix on hand?
Mislabled!
2 out of 5 stars
Melllll - 6 months ago, Verified purchaser
I just want target to know this product is mislabled! I ordered it because it says it's 16g protein and then when I got the box, it says it's 14g! I will update when I've tried it but that kind of sucks. Also would not be delivered to my PO Box.
1 reply from kodiakcakes team team - 6 months ago
We apologize for the confusion on this. Our flapjack mixes have been updated to more accurately reflect the amount in 1/2 cup, and 63g is the most accurate weight. When we moved to the more accurate value for the 1/2 cup measurement, we updated our nutrition label to reflect!
Yummy birthday cupcakes, packed with protein!
5 out of 5 stars
Thumbs up graphic, would recommend
KEYNATHINKSPINK - 6 months ago
I followed the recipe on the back for the birthday cupcakes. They were a hit at my son’s t-ball practice! (It was his birthday) Definitely going to make these again!
1 reply from kodiakcakes team team - 6 months ago
What a home run! We're thrilled our birthday cupcakes were a hit at your son's t-ball practice – the perfect way to celebrate his special day. Here's to many more delicious victories on and off the field!
Favorite Pancake!
5 out of 5 stars
Thumbs up graphic, would recommend
JonAndLisaH - 8 months ago, Verified purchaser
Great tasting flavor with a bonus of protein!
1 reply from kodiakcakes team team - 8 months ago
Glad to hear you're enjoying the delicious flavor and the added protein boost! It's always a win-win when taste and nutrition come together. Enjoy your protein-packed goodness!
Good taste
5 out of 5 stars
Thumbs up graphic, would recommend
Kitchen - 10 months ago, Verified purchaser
Easy to take a protein for my kids who doesn’t eat well.
1 reply from kodiakcakes team team - 10 months ago
Always a win! Thanks for the review!
Whole grain-protein packed treat
4 out of 5 stars
Britsky - 10 months ago
Good taste- not too sweet and cute sprinkles
1 reply from kodiakcakes team team - 10 months ago
In Goldilocks terms, these pancakes are just right!
Sheet pan make ahead makes breakfast simple
5 out of 5 stars
Thumbs up graphic, would recommend
Alyssa - 1 year ago, Verified purchaser
These are beloved by the whole family, from 3 year old up. We love how quick these are to make. Pro tip: we make all the batter and pour it on a lined half sheet pan, bake at 400 for ~12-15 min and then slice them up and put extras in the freezer. We love that our kids get a decent base of protein in the morning.
1 reply from kodiakcakes team team - 1 year ago
These sound great! Thank you for the pro tip and for the great review.
Spot on
5 out of 5 stars
Thumbs up graphic, would recommend
Twirlyjack - 1 year ago, Verified purchaser
Another great flavor from Kodiak!
Too sweet
2 out of 5 stars
Thumbs down graphic, would not recommend
MarleyBear - 1 year ago, Verified purchaser
Way too sweet! Usually a Kodiak fan but won’t be buying these again.
One of the best in the line.
5 out of 5 stars
Thumbs up graphic, would recommend
Perfect for the family - 1 year ago, Verified purchaser
I bought this and shared it with my family because we are picky about what we eat. I liked the taste and smell of this. I didn't have any bloating issues that I normally get with protein-enriched foods. My mom has type two diabetes and didn't find it too sweet. She wanted more. It has zero unpleasant aftertastes. My father seems indifferent to it. If you're looking for something super sweet, you would have to either add sugar to the mix prior to making it or drizzle syrup over the pancakes/waffles later.
Fluffy and tasty
5 out of 5 stars
Thumbs up graphic, would recommend
ericanieves - 2 years ago, Verified purchaser
These are so good! I bought them for my son since he’s a picky eater, I try to incorporate protein in his meals. He loves them! They’re came out so fluffy, I had to try it for myself as well, lol! Soo good!
Yummy Pancakes
5 out of 5 stars
Thumbs up graphic, would recommend
Nana - 2 years ago, Verified purchaser
Deeeeeeeeeeeeeelicious
So good!!!!
5 out of 5 stars
Thumbs up graphic, would recommend
Kayla - 2 years ago, Verified purchaser
This is sooooo good!! I'm sad I didn't try it sooner!!
Too sweet
2 out of 5 stars
Thumbs down graphic, would not recommend
Brianna - 2 years ago
Too sweet and fake tasting
Wish I discovered this sooner!
5 out of 5 stars
Thumbs up graphic, would recommend
amanda - 2 years ago
Sure, it’s good as breakfast, but I think of it more as the perfect quick dessert! I love that it’s so rich in texture - even with just water, no need to add milk. To add a bit more protein, I top it with a scoop of Halo Top birthday cake ice cream. The perfect pair 10/10
So good
5 out of 5 stars
Thumbs up graphic, would recommend
AA - 2 years ago, Verified purchaser
The taste is amazing and the mix makes perfect pancakes.
Strong flavor
3 out of 5 stars
Thumbs down graphic, would not recommend
eggface - 2 years ago, Verified purchaser
A bit too sweet and artificial tasting. Least favorite of their pancake mix flavors.