$69.99 sale price when purchased online
$80.00 list price
Target Online store #3991
About this item
Highlights
- Customizable Volume: Buildable formula lets you control the intensity for perfectly defined, voluminous lashes.
- Patented Brush Design: The unique brush thickens lashes from root to tip, ensuring even coverage with no clumping or smudging.
- Instant Drama: The oversized brush delivers dramatic volume right from the first coat, enhancing every lash.
- Creamy, Intense Color: The smooth, buildable formula provides rich, intense color that lasts all day without flaking.
- Easy Application: Use the flat, curved side for seamless root-to-tip coverage, then turn the brush to structure and define your gaze.
Description
Amplify your lashes with this buildable volume mascara, designed to create custom volume from root to tip. The patented brush thickens lashes with precision, allowing you to control the intensity, while ensuring no smearing, smudging, or clumping for a flawless finish.
Trial/Mini/Travel Size: Yes
Suggested Age: 18 Years and Up
Product Warning: Adult Use Only
Color Palette: Dark Tones
Beauty Purpose: Thickening
Net weight: 1 ounces
Features: Dermatologist Recommended
TCIN: 1002267904
UPC: 3614272161788
Origin: imported
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We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
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Ingredients:
aqua/water/eau paraffin ci 77499/iron oxides cera alba/ beeswax/ cire dabeille . stearic acid copernicia cerifera cera/carnauba wax/ cire de carnauba acacia senegal gum palmitic acid triethanolamine peg-40 stearate simethicone sodium polymethacrylate myristic acid aminomethyl propanediol hydrogenated jojoba oil hydrogenated palm oil hydroxyethylcellulose panthenol polyquaternium-10 bht methylparaben propylparaben' '
Shipping details
Estimated ship dimensions: 1 inches length x 1 inches width x 5 inches height
Estimated ship weight: 0.013125 pounds
item ships from third party seller: ShineHigh
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has garnered a loyal following for its ability to deliver impressive volume and length, making lashes look full and dramatic. Guests appreciate the buildable formula that allows for customization without clumping, and the variety of color options, including brown and extra black. Many find it easy to apply and remove, with minimal irritation. However, some guests have noted changes in the formula that may affect performance, particularly regarding clumping and flaking.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 1570 reviews
Hypnôse Mascara
5 out of 5 stars
klmklm - 16 days ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] Does not clump on my lashes and it's buildable. Looks great all day
Fantastic product
5 out of 5 stars
gmagigi - 17 days ago
originally posted on lancome-usa.com
Dramatically increases thickness and length - very pleased with product.
Magical Eyes
5 out of 5 stars
Cyndrin - 1 month ago
originally posted on lancome-usa.com
The brown color is more of a burgundy and makes blue/ green eyes pop ! It’s magical and I hope Lancome’s never discontinues this shade as it’s so unique.
Give me the Hypnose, please
5 out of 5 stars
Shebeed - 1 month ago
originally posted on lancome-usa.com
I’ve tried just about every Lancome mascara, and this is my favorite, by far. The difference? It’s buildable. Adding another swipe or two later in the day, or even on day 2 always looks fresh. No clumping. Hypnose drama does not have the same results.
Great!
5 out of 5 stars
Katie@98 - 2 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] The best mascara ever! I work in an office and was so tired of “panda eyes” that old ones gave me but this stays put and doesn’t move!
Long and Lush
5 out of 5 stars
Marlina - 2 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] This is my favorite mascara. First I use the Defencils then top it w the Hypnose for amazing long and lush lashes that last all day.
Hypnose gone ?!?
5 out of 5 stars
Pamela B - 3 months ago
originally posted on lancome-usa.com
Is Hypnose gone? Meaning just basic Hypnose? What a shame if it is.
Hypnose Mascara
5 out of 5 stars
Cynthia W - 3 months ago
originally posted on lancome-usa.com
sing for about 2 years now and love the product. There is no flaking, smearing or clumps. I use the brown for a natural look. It is easy to remove at night with just a cotton ball and water; rarely need to use a mascara removal product.
Brown is perfect with blue eyes!
5 out of 5 stars
STWY - 4 months ago
originally posted on lancome-usa.com
I love this mascara and I love having brown as a color option. It’s perfect with my blue eyes and pale complexion,
Best brush in the business
5 out of 5 stars
0010 - 4 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] I think the product formula may have changed, it was out of stock everywhere for a while and I bought it right when they restocked in March 2025. The new formula seems a bit heavier than it was before. It's not too much so, but you have to be careful not to end up with clumps.
BEST mascara!
5 out of 5 stars
Soooz - 4 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] I have tried so many different mascara’s from the pink and green classic to super high-end expensive brands. This is the one I love the most. It offers fullness and length and makes my lashes look spectacular.
Best mascara on the market
5 out of 5 stars
Krisnz559 - 5 months ago
originally posted on lancome-usa.com
I love this mascara so much! The formula is buildable and great for volume without being overly clumpy. I love how they have an extra black option which is rich in color. I love that it's a non-flake formula that makes my eye lashes look amazing
Must have
5 out of 5 stars
TT54 - 8 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] I love this mascara!!!!!!!!!!!!!!!!!❤️❤️❤️❤️❤️❤️❤️
Great Mascara!
5 out of 5 stars
nancy52 - 8 months ago
originally posted on lancome-usa.com
Love the mascara but like the fuller brushes better.
Best Mascara
5 out of 5 stars
Batinamichelle - 8 months ago
originally posted on lancome-usa.com
I've been wearing using this mascara for many years. It's hands down my favorite!
Best mascara on the market
5 out of 5 stars
Kris559 - 8 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] My ride or die. I will never switch to another mascara
Not my favorite Lancôme mascara
4 out of 5 stars
Cecelia C - 9 months ago
originally posted on lancome-usa.com
[This review was collected as part of a promotion.] This mascara definitely adds volume, but it doesn’t add any length. If you’re wanting that, this isn’t the one for you. For length I much prefer Definicils or Idole. I’m also underwhelmed with this when applied alone (not over the Cils booster).
Best mascara
5 out of 5 stars
Leci - 9 months ago
originally posted on lancome-usa.com
I love this mascara. I’ve repeatedly purchased it over the years. It goes on smoothly and elongates and thickens my lashes.
The brown color on this mascara has a bad reaction
1 out of 5 stars
Aristahl - 9 months ago
originally posted on lancome-usa.com
Unfortunately this mascara was very bad on my eyes I got a bad reaction and irritation so I had to take it out of my cosmetics bag, the color was brown and I would like to have my return of this product
1 reply from Consumer Care Center team - 9 months ago
We are sorry to hear about the experience you had with Hypnôse Mascara. We would like to speak with you directly about it. Please give us a call @ 866-873-6645 M-F 9:00 am – 5:30 pm ET for assistance and provide the reference #37871179. Looking forward to speaking with you. It would be helpful if you could have the product available when you call.
Hypnose Mascara
5 out of 5 stars
Missmolly59 - 9 months ago
originally posted on lancome-usa.com
Hypnose Mascara is the best mascara out there. It makes you look like you have false eyelashes