Sponsored
MAELYS B-Flat Belly Firming Cream - 3.38 fl oz - Ulta Beauty
$53.00 ($15.68/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Fades the look of stretch marks
- Promotes a smoother looking belly
- Clinically proven to decrease the look of stretch marks.
- Clinically proven to promote smoother-looking belly skin.
- Clinically proven to decrease the look of belly skin roughness.
- *Based on a 56-day clinical trial with 28 participants.
Description
MAËLYS B-FLAT Belly Firming Cream is clinically proven to fade the look of stretch marks and target the look of loose skin on the belly. It's crafted with invigorating Brazilian Peppertree extract to smooth the look of fatty skin & Bentonite, an oil-absorbing clay, to help visibly improve skin tone.
Key Ingredients:
- Formulated without: Parabens, SLS, and Phthalates.
- Bentonite Firming Complex: A potent blend of nourishing
- Avocado Extract, hydrating Shea Butter, and oil-absorbing
- Bentonite Clay, that is shown to help diminish the look of stretch marks and visibly firm the skin.
- Brazilian Peppertree: A plant extract that helps invigorate the skin and is proven to smooth the look of fatty skin.
How To Use:
Apply a generous layer to stretch marks and loose skin in the belly area. Massage into the skin in circular motions until fully absorbed. You may start to feel a warming sensation, that's totally normal! If you're not into the tingle, we recommend waiting at least 20 minutes after a shower before applying. Use twice a day for best results.
Key Ingredients:
- Formulated without: Parabens, SLS, and Phthalates.
- Bentonite Firming Complex: A potent blend of nourishing
- Avocado Extract, hydrating Shea Butter, and oil-absorbing
- Bentonite Clay, that is shown to help diminish the look of stretch marks and visibly firm the skin.
- Brazilian Peppertree: A plant extract that helps invigorate the skin and is proven to smooth the look of fatty skin.
How To Use:
Apply a generous layer to stretch marks and loose skin in the belly area. Massage into the skin in circular motions until fully absorbed. You may start to feel a warming sensation, that's totally normal! If you're not into the tingle, we recommend waiting at least 20 minutes after a shower before applying. Use twice a day for best results.
Scent: Scented
Suggested Age: 18 Years and Up
Health Facts: Made Without Parabens
Product Form: Cream
Beauty Purpose: Moisturizing
Recommended Skin Type: Combination
Net weight: 3.38 fl oz (US)
Features: Dermatologist Recommended
TCIN: 91377182
UPC: 7290017683782
Item Number (DPCI): 342-01-8659
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), hydrogenated polyisobutene, glycerin, c12-15 alkyl benzoate, stearyl alcohol, caprylic/capric triglyceride, acrylates copolymer, cetyl alcohol, dimethicone, squalane, butyrospermum parkii (shea) butter, theobroma cacao (cocoa) seed butter, tocopheryl acetate, sodium hyaluronate, bentonite, propylene glycol, butylene glycol, bisabolol, paullinia cupana (guarana) fruit extract, schinus terebinthifolius seed extract, persea gratissima (avocado) fruit extract, triticum vulgare (wheat) germ oil, ethylhexylglycerin, ceteareth 20, phenoxyethanol, vanillyl butyl ether, chlorphenesin, sodium hydroxide, sodium carbonate, fragrance (parfum), geraniol, hexyl cinnamal, linalool, yellow 6 (ci 15985), yellow 5 (ci 19140), red 33 (ci 17200).' '
Allergens & Warnings:
CAUTIONS: Product intended for cosmetic purposes only and according to the use instructions. Do not use this product if there is a known sensitivity to any of the ingredients. Do not swallow or ingest. Avoid contact with eyes. In case of such contact, rinse well with water. Keep away from children. Keep away from direct heat and sunlight. Store in a cool and dry place. Not recommended for use among pregnant women. Not a weight loss product. Not medicine.Shipping details
Estimated ship dimensions: 2.69 inches length x 2.89 inches width x 7.66 inches height
Estimated ship weight: 0.52 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the scent of the cream?
submitted by AI Shopping Assistant - 7 days ago
A: The cream is scented, providing a pleasant fragrance during application.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: How should I apply the belly firming cream?
submitted by AI Shopping Assistant - 7 days ago
A: Apply a generous layer to the belly area and massage in circular motions until fully absorbed.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: What are the key ingredients in this cream?
submitted by AI Shopping Assistant - 7 days ago
A: The cream contains Brazilian Peppertree extract, Bentonite clay, Avocado extract, and Shea butter for skin benefits.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: Is this product free from harmful chemicals?
submitted by AI Shopping Assistant - 7 days ago
A: Yes, it is made without parabens, SLS, and phthalates, ensuring a safer formulation.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: What skin types is this cream suitable for?
submitted by AI Shopping Assistant - 7 days ago
A: This cream is recommended for combination skin types.
submitted byAI Shopping Assistant - 7 days agoAi generated
Frequently bought together
Highly rated
$4.99 - $11.69
Lower price on select items
Buy 3, get 1 free on select beauty minis on select items
4.2 out of 5 stars with 20457 ratings
Guests also viewed
$52.00($15.29/fluid ounce)
4.5 out of 5 stars with 7339 ratings
$69.00($19.71/fluid ounce)
4.8 out of 5 stars with 623 ratings
$54.00($31.76/fluid ounce)
4.3 out of 5 stars with 4 ratings
Discover more options
$52.00($15.29/fluid ounce)
4.5 out of 5 stars with 7339 ratings
$13.39($0.40/fluid ounce)
4.6 out of 5 stars with 27 ratings
$54.00($31.76/fluid ounce)
4.3 out of 5 stars with 4 ratings
Related Categories
Guests are saying
The product has garnered a mix of enthusiastic and cautious feedback from guests. Many appreciate its warming sensation and the noticeable tightening effect on the skin, particularly for stretch marks and post-pregnancy concerns. Guests have reported improvements in skin firmness and texture after consistent use. However, some have experienced discomfort from the burning sensation and itchiness, leading to a need for careful application. Overall, it shows promise for those on a body transformation journey.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 8111 reviews
57% would recommend
7 recommendations
4 out of 5 stars
30 September, 2025
originally posted on http://www.ulta.com
Tingling but that's it
It exerts a nice tingling feeling, it heats up but I don't know if actually make the skin look better
5 out of 5 stars
15 September, 2025
originally posted on http://www.ulta.com
Tummy cream
I used mine morning and night.
1 out of 5 stars
26 August, 2025
originally posted on http://www.ulta.com
BURN BABY BURN
This product BURNS so bad. I am sure it's doing something, but I don't think I can put this on my skin ever again. Don't buy.
1 out of 5 stars
14 August, 2025
originally posted on http://www.ulta.com
DO NOT BUY. BURNS SO BAD!
This is absolutely horrible and i would not recommend to anyone. It started off fine then started burning me SO BAD i was so uncomfortable. And i have a high pain tolerance. I tried to wash it off but the burn does not go away. Please do yourself a favor and do not put this on your skin. Its still burning me as im writing this because i cant get it off.
5 out of 5 stars
9 August, 2025
originally posted on http://www.ulta.com
I would buy the product ahain
So am a week in and this cream does have a burn but you can feel it working .
4 out of 5 stars
9 August, 2025
originally posted on http://www.ulta.com
Shocked…
I recieved this on Tuesday and have been using it as directed. The first application i was horrified because it burned (or felt like) so badly. I checked to make sure i wasnt having an allergic reaction and promptly found somethibg to take my mind off of it. I look forward to the feeling now. Ive seen great change in little time. I worry about it being pricey because its a small amount for proper application BUT it works so well i will continue to use it. Question is…. Does it work long term? What happens when i have achived the reaults i want. We will see.
2 out of 5 stars
4 August, 2025
originally posted on http://www.ulta.com
Don't bother
This stuff burns bad.Then I starting itching right after.It has a pleasant smell tho.This is too expensive of a product for me to put up with the burning and itching.I most definitely don't recommend.
1 out of 5 stars
3 August, 2025
originally posted on http://www.ulta.com
Doesn't work
Gets hot but thats all it does. No improvement noticed in my before and after pics after using the entire tube.
4 out of 5 stars
29 July, 2025
originally posted on http://www.ulta.com
I will buy again!
Been using the the for just over a week and already noticing a difference in my midriff area.
5 out of 5 stars
29 July, 2025
originally posted on http://www.ulta.com
I love this product!!!
I put this on then get-dreamy on and the next morning I really noticed my skin was firm and not light!! I'm so continuing this routine!!!
2 out of 5 stars
24 July, 2025
originally posted on http://www.ulta.com
I wouldn't buy this again
I used the product faithfully for 2-3 weeks as directed and see no change.
5 out of 5 stars
Thumbs up graphic, would recommend
23 July, 2025
Amazing product
Love this product, yes you can feel the burn but thats how I know its working. My husband has noticed to a big plus..
2 out of 5 stars
21 July, 2025
originally posted on http://www.ulta.com
Not sure if it works
I've only used this a few days now. Haven't noticed any results. But I can definitely feel a burn sensation. It goes away after a while. Not sure if I'll keep using it.
5 out of 5 stars
20 July, 2025
originally posted on http://www.ulta.com
Love this product
I would recommend this to my friends. I have listened to 35 pounds and this helps with the stretch marks.
5 out of 5 stars
18 July, 2025
originally posted on http://www.ulta.com
My new favorite product!
This product has truly transformed my belly! As a mom of four, I've struggled with postpartum changes for years, and this cream feels like magic. I'm so grateful I found it!
4 out of 5 stars
17 July, 2025
originally posted on http://www.ulta.com
Smells good
I haven't noticed any difference yet, I've only.been using for about 2 weeks, hopefully soon.
1 out of 5 stars
17 July, 2025
originally posted on http://www.ulta.com
Terrible pain
This burns and itches so bad ive had to shower multiple times
5 out of 5 stars
16 July, 2025
originally posted on http://www.ulta.com
Wowww love it
Love this product ,make sure u read the instructions well
1 out of 5 stars
8 July, 2025
originally posted on http://www.ulta.com
omg
the burning from this product was horrific. it took several cold showers before I got any relief. do not put on your body before testing.
5 out of 5 stars
6 July, 2025
originally posted on http://www.ulta.com
I just started and it feels great
Great cream so far